Shares

The count of times posts were forwarded or sent via TikTok and X, shared to Stories, or otherwise redistributed to a new audience. Shares are the strongest organic-distribution signal because they extend reach beyond the original follower and viewer base.

Where you'll use it in Socialpruf

Dashboard KPI card: It appears as the "Shares" card on your analytics dashboard, totaling how often the campaign's posts were forwarded or redistributed.

Table view: It's a sortable column ("Shares") so you can rank accounts, brands, or campaigns by how far their content travels beyond the original audience.

Reports: You can add it as a KPI or chart to any shared or customized report.