Boosted

A flag for posts that likely received paid amplification. A post is marked boosted when its view count clears 50,000 and its engagement rate falls below a platform and format specific threshold: 1% on TikTok, 0.5% on Shorts and Clips, and 0.35% on long-form videos and lives. Boosted posts are excluded from Organic Impressions so that earned-reach metrics are not inflated by paid distribution.

Where you'll use it in Socialpruf

Top content & explore page: Posts flagged as boosted carry a megaphone warning icon.

Post detail: When you open a post, the boosted flag appears in its expanded stats so you can see paid amplification at the individual-post level.

Organic Impressions: Boosted posts are automatically excluded from the Organic Impressions metric, so your earned-reach numbers aren't inflated by paid distribution.