Brands That Sponsor Influencers
69 brands and the creators they paid in the last 90 days, from sponsored posts disclosed in the caption. Pick a brand to see who it sponsors, when they posted, and which posts beat their usual likes.
Abercrombie & Fitch23 creators, 32 posts
adidas17 creators, 25 posts
Adobe45 creators, 82 posts
Airbnb38 creators, 68 posts
Amazon62 creators, 120 posts
Apple13 creators, 22 posts
Armani Beauty35 creators, 66 posts
Best Buy13 creators, 17 posts
Bloom Nutrition49 creators, 103 posts
C4 Energy25 creators, 93 postsCash App13 creators, 16 posts
Celsius14 creators, 27 posts
CeraVe46 creators, 83 postsChanel16 creators, 20 posts
Chase22 creators, 74 posts
ChatGPT61 creators, 200 posts
Chevrolet12 creators, 289 posts
Disney20 creators, 35 posts
DoorDash56 creators, 102 posts
Dove83 creators, 138 posts
Dr. Squatch13 creators, 36 posts
DraftKings105 creators, 1,240 posts
Dunkin'39 creators, 113 posts
Epic Games15 creators, 167 posts
FanDuel16 creators, 91 posts
Google51 creators, 131 posts
H&M13 creators, 29 posts
Higgsfield AI12 creators, 53 posts
Hulu15 creators, 32 posts
Hyundai14 creators, 25 posts
Kalshi24 creators, 236 posts
L'Oréal Paris81 creators, 184 posts
La Roche-Posay30 creators, 41 posts
LEGO14 creators, 33 posts
lululemon13 creators, 28 posts
Maybelline39 creators, 85 posts
McDonald's25 creators, 38 posts
Meta43 creators, 70 posts
Microsoft14 creators, 30 posts
Mountain Dew44 creators, 321 posts
Netflix11 creators, 17 posts
Nike16 creators, 25 posts
Ninja60 creators, 108 posts
NYX Professional Makeup26 creators, 55 posts
Olaplex18 creators, 35 posts
Old Spice31 creators, 59 posts
Paramount+23 creators, 34 posts
Pepsi27 creators, 68 posts
Polymarket25 creators, 180 posts
Quince32 creators, 53 posts
Reebok14 creators, 14 posts
Revolve22 creators, 56 postsSamsung57 creators, 178 posts
SeatGeek37 creators, 269 posts
Shark55 creators, 92 postsSHEIN40 creators, 257 posts
State Farm38 creators, 119 posts
T-Mobile28 creators, 43 postsTaco Bell15 creators, 22 posts
Target51 creators, 94 posts
Toyota18 creators, 52 posts
Uber34 creators, 61 posts
Ulta Beauty13 creators, 23 posts
Victoria's Secret14 creators, 21 posts
Vinted32 creators, 46 posts
Vuori12 creators, 22 posts
Walmart56 creators, 139 posts
Wayfair19 creators, 48 posts
YouTube50 creators, 112 posts
Brand sponsorship FAQ
Which brands sponsor the most influencers?
In the last 90 days, DraftKings (105 creators), Dove (83 creators), L'Oréal Paris (81 creators), Amazon (62 creators) and ChatGPT (61 creators) paid the most creators of the 69 brands tracked here.
Which brand sponsors the most creators in each category?
By number of creators paid in the last 90 days, the leaders are Dove in Beauty, SHEIN in Fashion, DoorDash in Food & drink, Bloom Nutrition in Health & fitness, ChatGPT in Tech & AI, DraftKings in Money & betting, SeatGeek in Entertainment, Amazon in Home & retail and Airbnb in Travel & auto.
How do you know a post is sponsored?
We count creator posts whose caption carries a paid-partnership label, such as #ad, #sponsored, #BrandPartner, "paid partnership" or "sponsored by", and work out the brand from the tag, the named sponsor or the tagged account. Gifted posts without a label are not included.
Which platforms are covered?
Instagram, TikTok and YouTube. A creator who posts the same deal on two platforms counts once in a brand's creator total.
How often is this list updated?
Every day. Each brand's numbers cover the last 90 days, so older partnerships drop off as new ones come in.
How do I find influencers who worked with a specific brand?
Pick the brand above. Its page lists the creators it sponsored, its top sponsored posts by likes, a calendar of when they posted, and which posts beat the creator's usual likes.