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Netflix Influencers
In the last 90 days, 14 influencers published 23 sponsored Netflix posts on Instagram, TikTok and YouTube, earning 762K likes.
Netflix sponsored posts by day
23 sponsored posts across 11 of 91 days.
August10 posts
September4 posts
October9 posts
November0 posts
Netflix posts beating their usual likes
10 sponsored posts got at least 1.5× the creator’s typical likes
7557× usual likes
26× usual likes
5.6× usual likes
5.6× usual likes
3.8× usual likesTop Netflix sponsored posts
All 23 influencer posts for Netflix, ranked by likes
| Rank | Post | Likes | Views | Comments | vs. usual | Posted |
|---|---|---|---|---|---|---|
| 1 |  TikTokHannah Stocking@hannahstocking · 29.4M followers | 276,353 | 3.41M | 786 | 2.2× | Aug 9 |
| 2 | Instagram Hannah Stocking@hannahstocking · 26.8M followers | 188,937 | 9.05M | 964 | 7557× | Aug 9 |
| 3 |  TikTokBiggy Bailey@biggybailey · 2.64M followers | 67,487 | 546K | 121 | 0.6× | Aug 10 |
| 4 | Instagram Melanie Ekeler (Wilking)@melaniewilking · 710K followers | 58,726 | 1.13M | 105 | 26× | Oct 27 |
| 5 |  TikTokAdam W@adamw · 23.1M followers | 49,810 | 1.41M | 357 | 0.3× | Aug 12 |
| 6 |  InstagramBiggy Bailey@biggy.bailey · 1.71M followers | 34,301 | 1M | 134 | 0.4× | Aug 10 |
| 7 |  TikTokDanny Aarons@dannyaaronsfut · 2.36M followers | 23,033 | 359K | 69 | 1.2× | Oct 29 |
| 8 |  TikTokKelsi Davies@kelsiidaviess · 6.26M followers | 17,229 | 167K | 139 | 3.6× | Sep 17 |
| 9 |  InstagramDanny Aarons@dannyaarons · 1.94M followers | 10,843 | 254K | 24 | 0.5× | Oct 29 |
| 10 |  TikTokEmmie Sperandeo@steadyrein · 1.83M followers | 7,913 | 50K | 62 | 0.5× | Aug 12 |
13 more posts, 6 beat their usual likes. On Instagram, TikTok and YouTube, most recently Oct 27.
Creators who worked with Netflix
14 influencers ran sponsored Netflix posts in the last 90 days. These are the creators behind the top 10.
- Hannah Stocking@hannahstocking · 29.4M followers
- Biggy Bailey@biggybailey · 2.64M followers
- Melanie Ekeler (Wilking)@melaniewilking · 710K followers
- Adam W@adamw · 23.1M followers
- Danny Aarons@dannyaaronsfut · 2.36M followers
- Kelsi Davies@kelsiidaviess · 6.26M followers
- Danny Aarons@dannyaarons · 1.94M followers
- Emmie Sperandeo@steadyrein · 1.83M followers
Netflix influencer marketing FAQ
Which influencers have partnered with Netflix?
14 influencers ran paid Netflix partnerships in the last 90 days, including Hannah Stocking, Biggy Bailey, Melanie Ekeler (Wilking), Adam W and Danny Aarons.
How many sponsored Netflix posts were there?
23 creator posts carried a Netflix partnership label in the last 90 days: 12 on Instagram, 9 on TikTok and 2 on YouTube. Together they earned 762K likes.
Which Netflix sponsored post got the most likes?
Hannah Stocking's TikTok post from August 9 leads with 276K likes.
Which Netflix influencer posts beat their usual likes?
10 sponsored Netflix posts got at least 1.5× the influencer's typical likes. The biggest was Hannah Stocking, at 7557× their usual.
When do influencers post about Netflix?
The busiest day was August 12, with 4 sponsored Netflix posts. The calendar on this page shows every day in the last 90 days.
How do you know a post is a paid Netflix partnership?
We count influencer posts whose caption carries a paid-partnership label, such as #ad, #NetflixPartner, "paid partnership" or "sponsored by", and names Netflix. Gifted posts without a label are not included. Data refreshes daily.