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Paramount+ Influencers
In the last 90 days, 17 influencers published 28 sponsored Paramount+ posts on Instagram, TikTok and YouTube, earning 202K likes.
Paramount+ sponsored posts by day
28 sponsored posts across 18 of 91 days.
August4 posts
September14 posts
October10 posts
November0 posts
Paramount+ posts beating their usual likes
3 sponsored posts got at least 1.5ร the creatorโs typical likes. The next best follow.
2.3ร usual likes
1.9ร usual likes
1.6ร usual likes
1.0ร usual likes
1.0ร usual likes
1.0ร usual likesTop Paramount+ sponsored posts
All 28 influencer posts for Paramount+, ranked by likes
| Rank | Post | Likes | Views | Comments | vs. usual | Posted |
|---|---|---|---|---|---|---|
| 1 | Instagram Familia Latorre@lafamilialatorre ยท 4.59M followers | 123,319 | 2.48M | 245 | 1.0ร | Aug 14 |
| 2 |  InstagramPubity@pubity ยท 42.2M followers | 13,012 | 325K | 104 | 0.2ร | Sep 17 |
| 3 |  InstagramThe Shade Room@theshaderoom ยท 28M followers | 12,925 | 323K | 275 | 0.3ร | Oct 8 |
| 4 |  InstagramTrashcan Paul@trashcanpaul ยท 3.15M followers | 11,735 | 293K | 17 | 0.9ร | Oct 30 |
| 5 |  InstagramPubity Pets@fluffy ยท 3.28M followers | 8,294 | 207K | 22 | 0.6ร | Sep 14 |
| 6 |  InstagramTineke Younger@tiniyounger ยท 2.67M followers | 6,293 | 271K | 60 | 0.3ร | Sep 27 |
| 7 |  InstagramThe Shade Room@theshaderoom ยท 28.1M followers | 5,952 | 515K | 230 | 0.2ร | Sep 1 |
| 8 |  InstagramComplex@complex ยท 10.7M followers | 5,862 | 147K | 83 | 0.6ร | Sep 11 |
| 9 |  InstagramLisa Gilroy@thelisagilroy ยท 468K followers | 3,884 | 239K | 29 | 0.2ร | Sep 24 |
| 10 |  InstagramThe Shade Room@theshaderoom ยท 28.1M followers | 3,057 | 611K | 128 | 0.1ร | Sep 3 |
18 more posts, 3 beat their usual likes. On Instagram, TikTok and YouTube, most recently Oct 30.
Creators who worked with Paramount+
17 influencers ran sponsored Paramount+ posts in the last 90 days. These are the creators behind the top 10.
- Familia Latorre@lafamilialatorre ยท 4.59M followers
- Pubity@pubity ยท 42.2M followers
- The Shade Room@theshaderoom ยท 28M followers
- Trashcan Paul@trashcanpaul ยท 3.15M followers
- Pubity Pets@fluffy ยท 3.28M followers
- Tineke Younger@tiniyounger ยท 2.67M followers
- Complex@complex ยท 10.7M followers
- Lisa Gilroy@thelisagilroy ยท 468K followers
Paramount+ influencer marketing FAQ
Which influencers have partnered with Paramount+?
17 influencers ran paid Paramount+ partnerships in the last 90 days, including Familia Latorre, Pubity, The Shade Room, Trashcan Paul and Pubity Pets.
How many sponsored Paramount+ posts were there?
28 creator posts carried a Paramount+ partnership label in the last 90 days: 23 on Instagram, 4 on TikTok and 1 on YouTube. Together they earned 202K likes.
Which Paramount+ sponsored post got the most likes?
Familia Latorre's Instagram post from August 14 leads with 123K likes.
Which Paramount+ influencer posts beat their usual likes?
3 sponsored Paramount+ posts got at least 1.5ร the influencer's typical likes. The biggest was Erin Chau | Toronto Lifestyle ๐, at 2.3ร their usual.
When do influencers post about Paramount+?
The busiest day was September 11, with 4 sponsored Paramount+ posts. The calendar on this page shows every day in the last 90 days.
How do you know a post is a paid Paramount+ partnership?
We count influencer posts whose caption carries a paid-partnership label, such as #ad, #ParamountPartner, "paid partnership" or "sponsored by", and names Paramount+ (or Paramount Plus). Gifted posts without a label are not included. Data refreshes daily.