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followers
613K
impressions
52.2M
likes
1.62M
comments
45.1K
posts
1.54K
engagement
2.96%
emv
$1.51M
Average per post
33.9K

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New York do your thing 💙🧡 100k LIKES…. KNICKS IN 5 🏀 @nyknicks
5.66M
365K
3.44K
6d ago
serhant
New York do your thing 💙🧡 100k LIKES…. KNICKS IN 5 🏀 @nyknicks
She already made plans?!
2.29M
111K
1.18K
5d ago
serhant
She already made plans?!
Introducing Scent by SERHANT., your new favorite home fragrance. 

This is BIG! This is our first ever product as a company!

The home fragrance market has exploded in recent years, growing into a $15B+ global category for a reason: People care deeply about how their space effects all of the senses, not just how it looks.

So we leaned in. Like we always do. 

Using luxurious ingredients like hinoki, warm mineral undertones, and a signature skin accord, Scent by SERHANT. is grounding, elevated, and unmistakably driven - designed to embody the energy, discipline, and intensity that defines @serhant 

I’ve talked about what success looks like for nearly 20 years, but what does it smell like?

YOUR NEW DAILY RITUAL:
1. Spray into Open Space
2. Close Your Eyes
3. Visualize Success

Join the waitlist to get yours through the link in bio.
1.10M
23.4K
2.25K
2mo ago
serhant
Introducing Scent by SERHANT., your new favorite home fragrance. This is BIG! This is our first ever product as a company! The home fragrance market has exploded in recent years, growing into a $15B+ global category for a reason: People care deeply about how their space effects all of the senses, not just how it looks. So we leaned in. Like we always do. Using luxurious ingredients like hinoki, warm mineral undertones, and a signature skin accord, Scent by SERHANT. is grounding, elevated, and unmistakably driven - designed to embody the energy, discipline, and intensity that defines @serhant I’ve talked about what success looks like for nearly 20 years, but what does it smell like? YOUR NEW DAILY RITUAL: 1. Spray into Open Space 2. Close Your Eyes 3. Visualize Success Join the waitlist to get yours through the link in bio.
Boston you’re so obsessed with SERHANT.
1.03M
19.4K
247
3mo ago
serhant
Boston you’re so obsessed with SERHANT.
Really thought they were cooking up something great… Knicks in 5 ☄️
#knicksin5
975K
21.7K
259
1w ago
serhant
Really thought they were cooking up something great… Knicks in 5 ☄️ #knicksin5
When you list with @serhant you sell with SERHANT. 
Who’s home do you want us to sell next?
906K
23.5K
661
11mo ago
serhant
When you list with @serhant you sell with SERHANT. Who’s home do you want us to sell next?
One year ago today, Owning Manhattan premiered on @netflix and introduced the world to @serhant and a new era of New York City real estate. 🏙️
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A huge thank you to our incredible cast for showing up with heart, hustle, and ambition. To our talented crew whose vision and attention to detail shaped every episode. And to our viewers thank you for watching, engaging, and becoming part of this story. You made the ride unforgettable.
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We’re so proud of Season 1, and we can’t wait for you to see what’s next. 💙
775K
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571
11mo ago
serhant
One year ago today, Owning Manhattan premiered on @netflix and introduced the world to @serhant and a new era of New York City real estate. 🏙️ ㅤ A huge thank you to our incredible cast for showing up with heart, hustle, and ambition. To our talented crew whose vision and attention to detail shaped every episode. And to our viewers thank you for watching, engaging, and becoming part of this story. You made the ride unforgettable. ㅤ We’re so proud of Season 1, and we can’t wait for you to see what’s next. 💙
Williamsburg during the holidays feels extra special, twinkling lights, cozy moments, and skyline views. At @williamsburgwharf , the ultimate gift is a home that captures it all.
768K
12.3K
174
6mo ago
serhant
Williamsburg during the holidays feels extra special, twinkling lights, cozy moments, and skyline views. At @williamsburgwharf , the ultimate gift is a home that captures it all.
There’s something in the air in New York right now. 🏙️ 

Owning Manhattan is up for Emmy consideration and voting is officially live. 🏆
689K
27.6K
432
1w ago
serhant
There’s something in the air in New York right now. 🏙️ Owning Manhattan is up for Emmy consideration and voting is officially live. 🏆
And that is one of many reasons I’m so happy to be friends with @davidgrutman Thanks so much for being a guest on @serhant Live! and HUGE congrats on making the @nytimes BEST SELLER LIST for your amazing book: Take It Personal
688K
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2mo ago
serhant
And that is one of many reasons I’m so happy to be friends with @davidgrutman Thanks so much for being a guest on @serhant Live! and HUGE congrats on making the @nytimes BEST SELLER LIST for your amazing book: Take It Personal
This is your sign to watch Owning Manhattan season 2 this Friday on @netflix (literally) 🪄🔮
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6mo ago
serhant
This is your sign to watch Owning Manhattan season 2 this Friday on @netflix (literally) 🪄🔮
THE WAIT IS OVER, SEASON TWO IS NOW ON @NETFLIX 🍎💙
587K
23.5K
534
6mo ago
serhant
THE WAIT IS OVER, SEASON TWO IS NOW ON @NETFLIX 🍎💙
Things are heating up at @serhant in 2026… in our final SERHANT. Live, @ryanjcoyne decided to surprise me with a Hot One challenge… I don’t remember any of this, I don’t know why I did it, and I don’t know if I’ll ever taste anything anymore- there are no taste buds left on my tongue.
574K
9.47K
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5mo ago
serhant
Things are heating up at @serhant in 2026… in our final SERHANT. Live, @ryanjcoyne decided to surprise me with a Hot One challenge… I don’t remember any of this, I don’t know why I did it, and I don’t know if I’ll ever taste anything anymore- there are no taste buds left on my tongue.
We’re thrilled to welcome Emilia Bechrakis Serhant to SERHANT.
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Emilia’s story spans law, title insurance, and publishing, but her passion for real estate has always been at the core. With her brilliance, determination, and global perspective, she’s ready to make her mark here in New York.
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We are so excited for all that’s ahead and can’t wait to see the incredible future you’ll build with us. Welcome, Emilia!
569K
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910
9mo ago
serhant
We’re thrilled to welcome Emilia Bechrakis Serhant to SERHANT. ㅤ Emilia’s story spans law, title insurance, and publishing, but her passion for real estate has always been at the core. With her brilliance, determination, and global perspective, she’s ready to make her mark here in New York. ㅤ We are so excited for all that’s ahead and can’t wait to see the incredible future you’ll build with us. Welcome, Emilia!
This 2025 year in review is extra special. Thank you all for making @serhant the greatest real estate firm on the planet these past 5 years. Here’s to mission 2030 🚀😎🫶
526K
8.37K
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6mo ago
serhant
This 2025 year in review is extra special. Thank you all for making @serhant the greatest real estate firm on the planet these past 5 years. Here’s to mission 2030 🚀😎🫶
What got us here won’t get us there.
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Owning Manhattan Season 2 premieres December 5 on Netflix.
514K
20.6K
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11mo ago
serhant
What got us here won’t get us there. ㅤ Owning Manhattan Season 2 premieres December 5 on Netflix.
As the sun moves across Brooklyn’s skyline, Residence 11D at One Williamsburg Wharf comes alive with every change in light. From the soft glow of morning to the golden tones of evening, floor to ceiling windows frame sweeping views of both the East River and the Manhattan skyline, an ever changing panorama right outside your home.
499K
hidden
12
10mo ago
serhant
As the sun moves across Brooklyn’s skyline, Residence 11D at One Williamsburg Wharf comes alive with every change in light. From the soft glow of morning to the golden tones of evening, floor to ceiling windows frame sweeping views of both the East River and the Manhattan skyline, an ever changing panorama right outside your home.
I could literally spend all week here and would never have to leave… (btw- that popcorn catch was one take 🍿) This is Lincoln at Bankside and it’s ready for you to call home!
496K
5.83K
103
11mo ago
serhant
I could literally spend all week here and would never have to leave… (btw- that popcorn catch was one take 🍿) This is Lincoln at Bankside and it’s ready for you to call home!
Big news out of Jupiter 🌴
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We’re thrilled to welcome Tyler Cameron to SERHANT., as he officially begins his real estate sales career in his hometown of Jupiter, Florida.
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A seasoned entrepreneur, real estate investor, and TV personality, Tyler brings a deep passion for homes, construction, and community. He’s the founder of Image 1 Construction and star of the Emmy-nominated series Going Home with Tyler Cameron, where he renovates local properties with purpose and heart. 💙
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“I felt SERHANT. was the right home for me right away. From the moment I met Christian Prakas and the team in Jupiter, I knew I was in the right place. The energy, drive, and support especially from Ryan Serhant himself as a leader creates the kind of environment I want to grow in. I’m excited to learn, build, and help others find their dream homes,”
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As a licensed agent, he’s combining hands-on experience with a lifelong connection to Jupiter and Hobe Sound, offering a fresh, authentic perspective to buyers, sellers, and investors. Welcome to SERHANT., Tyler. Let’s build something big. 💪
490K
19.6K
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11mo ago
serhant
Big news out of Jupiter 🌴 ㅤ We’re thrilled to welcome Tyler Cameron to SERHANT., as he officially begins his real estate sales career in his hometown of Jupiter, Florida. ㅤ A seasoned entrepreneur, real estate investor, and TV personality, Tyler brings a deep passion for homes, construction, and community. He’s the founder of Image 1 Construction and star of the Emmy-nominated series Going Home with Tyler Cameron, where he renovates local properties with purpose and heart. 💙 ㅤ “I felt SERHANT. was the right home for me right away. From the moment I met Christian Prakas and the team in Jupiter, I knew I was in the right place. The energy, drive, and support especially from Ryan Serhant himself as a leader creates the kind of environment I want to grow in. I’m excited to learn, build, and help others find their dream homes,” ㅤ As a licensed agent, he’s combining hands-on experience with a lifelong connection to Jupiter and Hobe Sound, offering a fresh, authentic perspective to buyers, sellers, and investors. Welcome to SERHANT., Tyler. Let’s build something big. 💪
I’m pretty nervous to post this… but every frame, every sound, my voice, even ME…is not real. This entire commercial was generated by AI. 

I remember doing property tours to sell real estate on YouTube 12 years ago and everyone said they were dumb. I remember when we opened @serhant and launched @serhantstudios, the first of its kind production company for real estate, and everyone said we weren’t serious. Today, we take a major leap forward in how we present real estate to the world. 

Welcome to the brokerage of tomorrow. 

Created by the head of SERHANT. Studios Property Tours @skyleranywhere using @googledeepmind #veo3
@Klingai_official
@elevenlabsio
@chatgpt
484K
5.68K
235
11mo ago
serhant
I’m pretty nervous to post this… but every frame, every sound, my voice, even ME…is not real. This entire commercial was generated by AI. I remember doing property tours to sell real estate on YouTube 12 years ago and everyone said they were dumb. I remember when we opened @serhant and launched @serhantstudios, the first of its kind production company for real estate, and everyone said we weren’t serious. Today, we take a major leap forward in how we present real estate to the world. Welcome to the brokerage of tomorrow. Created by the head of SERHANT. Studios Property Tours @skyleranywhere using @googledeepmind #veo3 @Klingai_official @elevenlabsio @chatgpt

SERHANT. (@serhant) Instagram Stats & Analytics

SERHANT. (@serhant) has 613K Instagram followers with a 2.96% engagement rate over the past 12 months. Across 1.54K posts, SERHANT. received 1.62M total likes and 40.3M impressions, averaging 1.05K likes per post. This page tracks SERHANT.'s performance metrics, top content, and engagement trends — updated daily.

SERHANT. (@serhant) Instagram Analytics FAQ

How many Instagram followers does SERHANT. have?+
SERHANT. (@serhant) has 613K Instagram followers as of June 2026.
What is SERHANT.'s Instagram engagement rate?+
SERHANT.'s Instagram engagement rate is 2.96% over the last 12 months, based on 1.54K posts.
How many likes does SERHANT. get on Instagram?+
SERHANT. received 1.62M total likes across 1.54K posts in the last 12 months, averaging 1.05K likes per post.
How many Instagram impressions does SERHANT. get?+
SERHANT.'s Instagram content generated 40.3M total impressions over the last 12 months.