NewGet @serhant's full report
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followers
624K
impressions
49.9M
likes
1.63M
comments
42.9K
posts
1.77K
engagement
3.16%
emv
$1.46M
Average per post
28.2K

Key Metrics

Distributions

Top Content

New York do your thing 💙🧡 100k LIKES…. KNICKS IN 5 🏀 @nyknicks
6.04M
375K
3.47K
4mo ago
serhant
New York do your thing 💙🧡 100k LIKES…. KNICKS IN 5 🏀 @nyknicks
She already made plans?!
3.54M
195K
1.33K
4mo ago
serhant
She already made plans?!
Really thought they were cooking up something great… Knicks in 5 ☄️ #knicksin5
1.20M
24.1K
278
4mo ago
serhant
Really thought they were cooking up something great… Knicks in 5 ☄️ #knicksin5
Introducing Scent by SERHANT., your new favorite home fragrance. This is BIG! This is our first ever product as a company! The home fragrance market has exploded in recent years, growing into a $15B+ global category for a reason: People care deeply about how their space effects all of the senses, not just how it looks. So we leaned in. Like we always do. Using luxurious ingredients like hinoki, warm mineral undertones, and a signature skin accord, Scent by SERHANT. is grounding, elevated, and unmistakably driven - designed to embody the energy, discipline, and intensity that defines @serhant I’ve talked about what success looks like for nearly 20 years, but what does it smell like? YOUR NEW DAILY RITUAL: 1. Spray into Open Space 2. Close Your Eyes 3. Visualize Success Join the waitlist to get yours through the link in bio.
1.11M
23.4K
2.24K
6mo ago
serhant
Introducing Scent by SERHANT., your new favorite home fragrance. This is BIG! This is our first ever product as a company! The home fragrance market has exploded in recent years, growing into a $15B+ global category for a reason: People care deeply about how their space effects all of the senses, not just how it looks. So we leaned in. Like we always do. Using luxurious ingredients like hinoki, warm mineral undertones, and a signature skin accord, Scent by SERHANT. is grounding, elevated, and unmistakably driven - designed to embody the energy, discipline, and intensity that defines @serhant I’ve talked about what success looks like for nearly 20 years, but what does it smell like? YOUR NEW DAILY RITUAL: 1. Spray into Open Space 2. Close Your Eyes 3. Visualize Success Join the waitlist to get yours through the link in bio.
Boston you’re so obsessed with SERHANT.
1.03M
19.3K
242
7mo ago
serhant
Boston you’re so obsessed with SERHANT.
Williamsburg during the holidays feels extra special, twinkling lights, cozy moments, and skyline views. At @williamsburgwharf , the ultimate gift is a home that captures it all.
769K
12.3K
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10mo ago
serhant
Williamsburg during the holidays feels extra special, twinkling lights, cozy moments, and skyline views. At @williamsburgwharf , the ultimate gift is a home that captures it all.
And that is one of many reasons I’m so happy to be friends with @davidgrutman Thanks so much for being a guest on @serhant Live! and HUGE congrats on making the @nytimes BEST SELLER LIST for your amazing book: Take It Personal
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6mo ago
serhant
And that is one of many reasons I’m so happy to be friends with @davidgrutman Thanks so much for being a guest on @serhant Live! and HUGE congrats on making the @nytimes BEST SELLER LIST for your amazing book: Take It Personal
There’s something in the air in New York right now. 🏙️ Owning Manhattan is up for Emmy consideration and voting is officially live. 🏆
719K
28.7K
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4mo ago
serhant
There’s something in the air in New York right now. 🏙️ Owning Manhattan is up for Emmy consideration and voting is officially live. 🏆
This is your sign to watch Owning Manhattan season 2 this Friday on @netflix (literally) 🪄🔮
655K
26.2K
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10mo ago
serhant
This is your sign to watch Owning Manhattan season 2 this Friday on @netflix (literally) 🪄🔮
THE WAIT IS OVER, SEASON TWO IS NOW ON @NETFLIX 🍎💙
585K
23.4K
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10mo ago
serhant
THE WAIT IS OVER, SEASON TWO IS NOW ON @NETFLIX 🍎💙
Things are heating up at @serhant in 2026… in our final SERHANT. Live, @ryanjcoyne decided to surprise me with a Hot One challenge… I don’t remember any of this, I don’t know why I did it, and I don’t know if I’ll ever taste anything anymore- there are no taste buds left on my tongue.
576K
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9mo ago
serhant
Things are heating up at @serhant in 2026… in our final SERHANT. Live, @ryanjcoyne decided to surprise me with a Hot One challenge… I don’t remember any of this, I don’t know why I did it, and I don’t know if I’ll ever taste anything anymore- there are no taste buds left on my tongue.
Introducing S.MPLE 2.0. 💙📱 ㅤ An AI agent for agents. As seen live at Sell It 26 in Denver, CO. 🏔️
560K
18.1K
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3w ago
serhant
Introducing S.MPLE 2.0. 💙📱 ㅤ An AI agent for agents. As seen live at Sell It 26 in Denver, CO. 🏔️
This 2025 year in review is extra special. Thank you all for making @serhant the greatest real estate firm on the planet these past 5 years. Here’s to mission 2030 🚀😎🫶
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10mo ago
serhant
This 2025 year in review is extra special. Thank you all for making @serhant the greatest real estate firm on the planet these past 5 years. Here’s to mission 2030 🚀😎🫶
Nice guys finish last, we’ll see about that… @owningmanhattan season 2 streaming now on @netflix … GO WATCH 🚀
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10mo ago
serhant
Nice guys finish last, we’ll see about that… @owningmanhattan season 2 streaming now on @netflix … GO WATCH 🚀
We’re not a regular brokerage, we’re a cool brokerage ✨
446K
10.4K
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4mo ago
serhant
We’re not a regular brokerage, we’re a cool brokerage ✨
Huge congratulations to Ryan Serhant (@ryanserhant) and Peter Zaitzeff (@zaitzeff) 🎉 ㅤ Both have been named to @Variety’s Real Estate Elite 2026, recognizing the dealmakers shaping the future of real estate across the country. ㅤ Ryan continues to push the industry forward with more than $1B in sales in 2025, expanding SERHANT. across major markets while building the first truly AI native real estate brokerage. From blockbuster deals to appearances on Netflix’s Owning Manhattan and beyond, his influence continues to redefine what modern real estate looks like. ㅤ Peter also delivered an incredible year, closing $310M in sales and making headlines with a $60M all cash condo transaction. Known for representing a roster of high profile clients and navigating some of the most competitive deals in the city, his work continues to set the bar at the highest level of the market. ㅤ Major recognition for two of the industry’s most dynamic dealmakers. The momentum continues.🚀
410K
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7mo ago
serhant
Huge congratulations to Ryan Serhant (@ryanserhant) and Peter Zaitzeff (@zaitzeff) 🎉 ㅤ Both have been named to @Variety’s Real Estate Elite 2026, recognizing the dealmakers shaping the future of real estate across the country. ㅤ Ryan continues to push the industry forward with more than $1B in sales in 2025, expanding SERHANT. across major markets while building the first truly AI native real estate brokerage. From blockbuster deals to appearances on Netflix’s Owning Manhattan and beyond, his influence continues to redefine what modern real estate looks like. ㅤ Peter also delivered an incredible year, closing $310M in sales and making headlines with a $60M all cash condo transaction. Known for representing a roster of high profile clients and navigating some of the most competitive deals in the city, his work continues to set the bar at the highest level of the market. ㅤ Major recognition for two of the industry’s most dynamic dealmakers. The momentum continues.🚀
The limit does not exist… @serhantrhodeisland is so fetch.
389K
3.36K
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11mo ago
serhant
The limit does not exist… @serhantrhodeisland is so fetch.
TEXAS, WE'RE HERE. 🤠 ㅤ SERHANT. officially launches across Houston, Dallas, Austin and San Antonio with 13 founding agents and teams who collectively closed nearly $1.5 billion in sales volume over the past 12 months. ㅤ Led by Managing Director + Broker of Record Susana Sarvis, this expansion brings together some of Texas' most respected real estate leaders and independent brokerages under one brand, giving SERHANT. an immediate presence in four of the state's largest and fastest-growing markets. ㅤ As our footprint continues to grow nationwide, Texas marks one of our most significant launches to date and a major milestone in the evolution of the brokerage. ㅤ They say everything is bigger in Texas. We couldn't agree more. ㅤ Welcome to SERHANT. Texas. 🌵
363K
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3mo ago
serhant
TEXAS, WE'RE HERE. 🤠 ㅤ SERHANT. officially launches across Houston, Dallas, Austin and San Antonio with 13 founding agents and teams who collectively closed nearly $1.5 billion in sales volume over the past 12 months. ㅤ Led by Managing Director + Broker of Record Susana Sarvis, this expansion brings together some of Texas' most respected real estate leaders and independent brokerages under one brand, giving SERHANT. an immediate presence in four of the state's largest and fastest-growing markets. ㅤ As our footprint continues to grow nationwide, Texas marks one of our most significant launches to date and a major milestone in the evolution of the brokerage. ㅤ They say everything is bigger in Texas. We couldn't agree more. ㅤ Welcome to SERHANT. Texas. 🌵
Want to see a magic trick? Onboarding isn’t paperwork at @serhant it’s momentum powered by S.MPLE
360K
6.37K
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8mo ago
serhant
Want to see a magic trick? Onboarding isn’t paperwork at @serhant it’s momentum powered by S.MPLE
Let the games begin. ㅤ Owning Manhattan is streaming now on @netflix 🎯 🎥: @serhantstudios
344K
6.12K
358
10mo ago
serhant
Let the games begin. ㅤ Owning Manhattan is streaming now on @netflix 🎯 🎥: @serhantstudios

SERHANT. (@serhant) Instagram Stats & Analytics

SERHANT. (@serhant) has 624K Instagram followers with a 3.16% engagement rate over the past 12 months. Across 1.77K posts, SERHANT. received 1.63M total likes and 49.9M impressions, averaging 920 likes per post. This page tracks SERHANT.'s performance metrics, top content, and engagement trends — updated daily. To benchmark @serhant against other accounts, use Socialpruf's Instagram competitor analysis tool.

SERHANT. (@serhant) Instagram Analytics FAQ

How many Instagram followers does SERHANT. have?+
SERHANT. (@serhant) has 624K Instagram followers as of October 2026.
What is SERHANT.'s Instagram engagement rate?+
SERHANT.'s Instagram engagement rate is 3.16% over the last 12 months, based on 1.77K posts.
How many likes does SERHANT. get on Instagram?+
SERHANT. received 1.63M total likes across 1.77K posts in the last 12 months, averaging 920 likes per post.
How many Instagram impressions does SERHANT. get?+
SERHANT.'s Instagram content generated 49.9M total impressions over the last 12 months.
Can I compare SERHANT. with other Instagram accounts?+
Yes. Add @serhant to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.