Instagram competitor analysis for any public account
Instagram competitor analysis without a connected account or a comparison limit. Paste a handle, get every public post back to the account's first, benchmarked against yours.
Ten accounts and ninety days is not a market
Instagram's own comparison view holds a handful of accounts over a recent window, which answers what changed this quarter but not how you got here. Socialpruf holds as many accounts as define your category, with each one's history from its first post.
Track
Instagram competitor analysis, in full
Every format, not the easy ones.
Reels, carousels, single images and video, each with the metrics the post displays. Carousels are where a lot of brands do their best work, so leaving them out changes the answer.
History from the first post.
Add a competitor today and last year's launches come with them. Your first comparison already covers past campaigns and seasons.
Views, not just engagement.
Where Instagram shows a view count, Socialpruf stores it, so Reels are measured on reach and not only on likes.
Follower history that predates you.
Growth curves for every account in the set, not a line that starts the day you added them.
Live
The biggest Instagram accounts right now
Every account below has a public report you can open without logging in, built from the same data as a competitive set. Add any of them to yours.
Checklist
What to ask any Instagram competitor analysis tool
The questions that decide whether a tool can answer a real question about your category.
| Question | Socialpruf |
|---|---|
| Does the competitor need a Business Profile? | No. Any public Instagram account works. |
| How many accounts can you compare at once? | As many as define your market. Customers run sets of 150 to 200+. |
| How far back does Instagram history go? | To each account's first post. |
| Are carousels and Reels included? | Yes, both, with the metrics each post shows. |
| What about Stories? | A competitor's story image or video and its mentions are stored. Story statistics are not public, so those aren't. |
| How soon do new posts appear? | Within the hour, and their numbers keep updating after that. |
Frequently asked questions
Do I need to connect my Instagram account?
No. Socialpruf reads public data, so you add an account by pasting its handle. Nothing to connect, on your side or theirs.
Can I analyse a private Instagram account?
No. Socialpruf reads what a post shows publicly, so private accounts are out of scope. Any public account is in, without needing a Business Profile.
How far back does Instagram competitor data go?
To the account's first post. There's no backfill window and no per-account post cap, so a competitor added this month arrives with its full public history.
Which Instagram metrics can I compare?
Views where Instagram shows them, likes, comments, shares, saves, engagement rate, posting frequency, follower history and EMV on a formula you set.
Can I open the posts behind a number?
Yes. Every account total is its posts added up, so when a competitor's numbers jump you can open the posts responsible.
Which other platforms does Socialpruf cover?
Instagram, TikTok, YouTube, X, LinkedIn, Facebook and Snapchat. Which metrics are available depends on what each platform makes public.
More Instagram data
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Trend alerts and competitive signals, delivered the moment something moves.
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Tell us who you compete with on Instagram. We'll walk through that set with you on the demo: who's growing, who's posting more, and which posts explain the gap.
