NewGet @breakingandenteringmedia's full report
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followers
71.0K
impressions
40.6M
likes
1.55M
comments
22.0K
posts
911
engagement
2.94%
emv
$1.23M
Average per post
44.6K

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Distributions

Top Content

Are you geeked off that protein vape?
1.86M
74.5K
452
6mo ago
breakingandenteringmedia
Are you geeked off that protein vape?
Most brands dismiss the uncomfortable parts of real life. This student DoorDash campaign does the opposite.

Anna Kallajian (AD) and Cara Anne Anderson (CW) leaned into those moments where food stops being indulgence and becomes immediate relief.

Built with DIY art direction, unfiltered writing, and real process – every food shot was styled by hand, and when the work called for it, DoorDash as was used exactly as intended. 

“DoorDash Period” was created at Denver Ad School under Samantha Geloso.

Anna’s website: https://www.annakallajian.com/doordash

Cara Anne’s site: https://www.caraanneanderson.com/#/doordash-period/
1.63M
65.4K
314
9mo ago
breakingandenteringmedia
Most brands dismiss the uncomfortable parts of real life. This student DoorDash campaign does the opposite. Anna Kallajian (AD) and Cara Anne Anderson (CW) leaned into those moments where food stops being indulgence and becomes immediate relief. Built with DIY art direction, unfiltered writing, and real process – every food shot was styled by hand, and when the work called for it, DoorDash as was used exactly as intended. “DoorDash Period” was created at Denver Ad School under Samantha Geloso. Anna’s website: https://www.annakallajian.com/doordash Cara Anne’s site: https://www.caraanneanderson.com/#/doordash-period/
This student campaign came from questioning how Shazam actually works.

As self-proclaimed music nerds who use Shazam frequently, Carlos Mario Rodriguez and Regina Gutierrez imagined the music identification process as a cast of characters working behind the scenes – each one representing a different genre, taste, and instinct coming together to find the song.

The film was created as a thesis project at Art Center College of Design and shot on the school’s soundstage in just three days, with friends and professors stepping in as actors.

Carlos and Regina both are excited to begin their professional careers in 2026, and are actively looking at agencies.
1.51M
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9mo ago
breakingandenteringmedia
This student campaign came from questioning how Shazam actually works. As self-proclaimed music nerds who use Shazam frequently, Carlos Mario Rodriguez and Regina Gutierrez imagined the music identification process as a cast of characters working behind the scenes – each one representing a different genre, taste, and instinct coming together to find the song. The film was created as a thesis project at Art Center College of Design and shot on the school’s soundstage in just three days, with friends and professors stepping in as actors. Carlos and Regina both are excited to begin their professional careers in 2026, and are actively looking at agencies.
This is the most Dennis thing ever
1.19M
70.9K
338
1mo ago
breakingandenteringmedia
This is the most Dennis thing ever
Most brands wait until something is safe before they stand behind it. Absolut didn’t wait. They found an audience nobody else respected, backed artists who meant something to that community, and let the work do the talking.

There weren’t press releases, nor campaigns about the campaign (which happens a lot nowadays). Just conviction, repeated consistently over two decades. In a month full of rainbow logos, that’s worth remembering. Not many brands can say the same.
1.08M
43.2K
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4mo ago
breakingandenteringmedia
Most brands wait until something is safe before they stand behind it. Absolut didn’t wait. They found an audience nobody else respected, backed artists who meant something to that community, and let the work do the talking. There weren’t press releases, nor campaigns about the campaign (which happens a lot nowadays). Just conviction, repeated consistently over two decades. In a month full of rainbow logos, that’s worth remembering. Not many brands can say the same.
Human craft is the new luxury?
1.06M
42.3K
381
5mo ago
breakingandenteringmedia
Human craft is the new luxury?
This is how you respond 👏👏
919K
36.7K
452
1mo ago
breakingandenteringmedia
This is how you respond 👏👏
Best World Cup spot so far?
893K
35.7K
137
4mo ago
breakingandenteringmedia
Best World Cup spot so far?
Manuel Fernandez won a D&AD pencil, but still couldn’t find a job. So, he broke the pencil (one of the most coveted awards in advertising), reconstructed it with lead, and made a self-promo campaign.

Manuel (@manu.fernandez.garcia) did the original award-winning work at Brother Ad School (@wearedoersbro, @brothermadrid) under mentor Rubén Caja Menéndez (@rubenbox04).

Really incredible initiative through this guerilla-esque self-promo campaign. A reminder to make the most of every situation you’re out in, and to not let your “losses” get the best of you. Love the resilience shown through this project. And also some clever copywriting to go with it;)

Hey! If you have student / spec work you want highlighted, please DM or email @rosswhyross at ross@breakenterpod.com.
893K
35.7K
226
5mo ago
breakingandenteringmedia
Manuel Fernandez won a D&AD pencil, but still couldn’t find a job. So, he broke the pencil (one of the most coveted awards in advertising), reconstructed it with lead, and made a self-promo campaign. Manuel (@manu.fernandez.garcia) did the original award-winning work at Brother Ad School (@wearedoersbro, @brothermadrid) under mentor Rubén Caja Menéndez (@rubenbox04). Really incredible initiative through this guerilla-esque self-promo campaign. A reminder to make the most of every situation you’re out in, and to not let your “losses” get the best of you. Love the resilience shown through this project. And also some clever copywriting to go with it;) Hey! If you have student / spec work you want highlighted, please DM or email @rosswhyross at ross@breakenterpod.com.
What’d we miss?
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33.6K
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4mo ago
breakingandenteringmedia
What’d we miss?
Are you watching Revival Of The Fittest?
681K
27.2K
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7mo ago
breakingandenteringmedia
Are you watching Revival Of The Fittest?
Not a bad use of the business card 💳
670K
6.77K
147
3mo ago
breakingandenteringmedia
Not a bad use of the business card 💳
Genius marketing?
523K
20.9K
215
3mo ago
breakingandenteringmedia
Genius marketing?
A lot to unpack in this one. What’s your thoughts?🧐
461K
11.1K
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1mo ago
breakingandenteringmedia
A lot to unpack in this one. What’s your thoughts?🧐
Did you find all 8 references?
460K
18.4K
94
9mo ago
breakingandenteringmedia
Did you find all 8 references?
World Down Syndrome Day is observed every year on March 21. The date isn’t random. 3/21. Three copies of the 21st chromosome.

Over the last three years, the campaigns coming out of this space have been some of the best work in advertisin. CoorDown and SMALL have won over 30 Cannes Lions and five Grand Prix for Good. “Assume That I Can” hit 150 million views in a week.

From challenging assumptions to retiring harmful language, here are four campaigns that moved the conversation forward.

What did we miss?
445K
17.8K
96
6mo ago
breakingandenteringmedia
World Down Syndrome Day is observed every year on March 21. The date isn’t random. 3/21. Three copies of the 21st chromosome. Over the last three years, the campaigns coming out of this space have been some of the best work in advertisin. CoorDown and SMALL have won over 30 Cannes Lions and five Grand Prix for Good. “Assume That I Can” hit 150 million views in a week. From challenging assumptions to retiring harmful language, here are four campaigns that moved the conversation forward. What did we miss?
Drop your fav GAP campaign in the comments
429K
17.2K
95
1mo ago
breakingandenteringmedia
Drop your fav GAP campaign in the comments
NPR rebrand?
421K
16.8K
107
7mo ago
breakingandenteringmedia
NPR rebrand?
Who are you bibbin’ with?
378K
15.1K
136
2mo ago
breakingandenteringmedia
Who are you bibbin’ with?
Da’Shon Bright, Nicole Sustaita-Felici, and Gabriella Spear made a Letterboxd campaign at SMU Temerlin Advertising Institute where every execution stacks three movies that share a single word, and that shared word sits exactly where Letterboxd’s three overlapping circles would be.

I actually had the opportunity to see this campaign in-person in Dallas in November back when it was pencil sketches and half-complete mockups and uncertain headlines pinned to a glass board, on a visit to critique Mark Allen’s class. Watching it go from work on a wall to a finished system this sharp is its own kind of reward – and a reminder that the best work usually starts as a small, weird idea someone got obsessed with.

The whole point of Student Sunday is making sure work this good doesn’t go unseen, so please send this around to all the cinephiles, copywriters, and ad nerds in your life. And DM or email @rosswhyross at ross@breakenterpod.com if you’d like your student / spec work featured.
306K
12.2K
85
5mo ago
breakingandenteringmedia
Da’Shon Bright, Nicole Sustaita-Felici, and Gabriella Spear made a Letterboxd campaign at SMU Temerlin Advertising Institute where every execution stacks three movies that share a single word, and that shared word sits exactly where Letterboxd’s three overlapping circles would be. I actually had the opportunity to see this campaign in-person in Dallas in November back when it was pencil sketches and half-complete mockups and uncertain headlines pinned to a glass board, on a visit to critique Mark Allen’s class. Watching it go from work on a wall to a finished system this sharp is its own kind of reward – and a reminder that the best work usually starts as a small, weird idea someone got obsessed with. The whole point of Student Sunday is making sure work this good doesn’t go unseen, so please send this around to all the cinephiles, copywriters, and ad nerds in your life. And DM or email @rosswhyross at ross@breakenterpod.com if you’d like your student / spec work featured.

Breaking and Entering (@breakingandenteringmedia) Instagram Stats & Analytics

Breaking and Entering (@breakingandenteringmedia) has 71.0K Instagram followers with a 2.94% engagement rate over the past 12 months. Across 911 posts, Breaking and Entering received 1.55M total likes and 40.6M impressions, averaging 1.70K likes per post. This page tracks Breaking and Entering's performance metrics, top content, and engagement trends — updated daily. To benchmark @breakingandenteringmedia against other accounts, use Socialpruf's Instagram competitor analysis tool.

Breaking and Entering (@breakingandenteringmedia) Instagram Analytics FAQ

How many Instagram followers does Breaking and Entering have?+
Breaking and Entering (@breakingandenteringmedia) has 71.0K Instagram followers as of October 2026.
What is Breaking and Entering's Instagram engagement rate?+
Breaking and Entering's Instagram engagement rate is 2.94% over the last 12 months, based on 911 posts.
How many likes does Breaking and Entering get on Instagram?+
Breaking and Entering received 1.55M total likes across 911 posts in the last 12 months, averaging 1.70K likes per post.
How many Instagram impressions does Breaking and Entering get?+
Breaking and Entering's Instagram content generated 40.6M total impressions over the last 12 months.
Can I compare Breaking and Entering with other Instagram accounts?+
Yes. Add @breakingandenteringmedia to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.