NewGet @uofwaterloo's full report
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followers
108K
impressions
14.6M
likes
411K
comments
5.29K
posts
351
engagement
1.79%
emv
$401K
Average per post
41.6K

Key Metrics

Distributions

Top Content

You know it’s bad when they start to turn on themselves. ➡️ Swipe to see Mr. Goose honking at his reflection. 🪞 🪿 

#UWaterloo #NestingSeason
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6mo ago
uofwaterloo
You know it’s bad when they start to turn on themselves. ➡️ Swipe to see Mr. Goose honking at his reflection. 🪞 🪿 #UWaterloo #NestingSeason
Never say we don’t close. 😉 ❄️ #UWaterloo 🖤💛
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8mo ago
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Never say we don’t close. 😉 ❄️ #UWaterloo 🖤💛
It’s already happening! #NestingSeason #UWaterloo 🪿 😱
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7mo ago
uofwaterloo
It’s already happening! #NestingSeason #UWaterloo 🪿 😱
The annual Engineering Day purple throw is always a blast! 
🙌🏼💜💨 #UWaterloo #EngineeringDay
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3mo ago
uofwaterloo
The annual Engineering Day purple throw is always a blast! 🙌🏼💜💨 #UWaterloo #EngineeringDay
Dealing with failure in university can be overwhelming😞. Setbacks happen, but they don’t define you. 💛 

Click the link in our bio to learn more about how to deal with failure. 🔗

#uwaterloolife #Uofwaterloo #mentalhealth #dealingwithfailure #nostalgia
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Dealing with failure in university can be overwhelming😞. Setbacks happen, but they don’t define you. 💛 Click the link in our bio to learn more about how to deal with failure. 🔗 #uwaterloolife #Uofwaterloo #mentalhealth #dealingwithfailure #nostalgia
You can see it from most locations on campus but what even is this thing? 🏭 Well…located inside of this building is three boilers that are used to produce steam for heating our buildings and producing hot water. Gases from these boilers are then exhausted out through this smoke stack/chimney. There you have it! 💨 

#UWaterloo
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6mo ago
uofwaterloo
You can see it from most locations on campus but what even is this thing? 🏭 Well…located inside of this building is three boilers that are used to produce steam for heating our buildings and producing hot water. Gases from these boilers are then exhausted out through this smoke stack/chimney. There you have it! 💨 #UWaterloo
Throwing it back to the 1990’s at #UWaterloo. 🎞️📀 

#TBT #1990s 🖤🎞️
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7mo ago
uofwaterloo
Throwing it back to the 1990’s at #UWaterloo. 🎞️📀 #TBT #1990s 🖤🎞️
Spring 2026 Convocation starts tomorrow and we want to make sure you’re fully prepared to cross the stage looking your best. 

Here’s a quick breakdown on how to properly put on your gown and hood! 

Congratulations to all who are graduating this week! #UWaterlooGrad 🧑🏽‍🎓🖤💛
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4mo ago
uofwaterloo
Spring 2026 Convocation starts tomorrow and we want to make sure you’re fully prepared to cross the stage looking your best. Here’s a quick breakdown on how to properly put on your gown and hood! Congratulations to all who are graduating this week! #UWaterlooGrad 🧑🏽‍🎓🖤💛
As a University of Waterloo student, @kamillaa_k (BASc ’16) didn’t spend her Wednesday nights at Bomber. She was at home watching Survivor.

Ten years after graduating, Karthigesu watched herself play on the show’s 50th season. She also played on Survivor 48, where she reached the final four and formed an iconic secret alliance with Kyle Fraser, the season’s winner.

Read more about Kamilla’a Survivor experience and how her time at #UWaterloo helped her to Outwit, Outplay, and Outlast.
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5mo ago
uofwaterloo
As a University of Waterloo student, @kamillaa_k (BASc ’16) didn’t spend her Wednesday nights at Bomber. She was at home watching Survivor. Ten years after graduating, Karthigesu watched herself play on the show’s 50th season. She also played on Survivor 48, where she reached the final four and formed an iconic secret alliance with Kyle Fraser, the season’s winner. Read more about Kamilla’a Survivor experience and how her time at #UWaterloo helped her to Outwit, Outplay, and Outlast.
Every. Single. Time. 🚈🚧 #UWaterloo
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11mo ago
uofwaterloo
Every. Single. Time. 🚈🚧 #UWaterloo
From #UWaterloo to Milano Cortina 2026, @kristinoneill20 is going for gold with the Canadian Women’s Hockey team at the Winter Olympics. 🇨🇦 All of Waterloo is behind you Kristin. Good luck and enjoy every moment! 👏👏👏 

📸 @heatherpollockphoto @teamcanada 
🎥 @hockeycanada TikTok 

#MilanoCortina2026 #UWaterlooProud 🖤💛
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From #UWaterloo to Milano Cortina 2026, @kristinoneill20 is going for gold with the Canadian Women’s Hockey team at the Winter Olympics. 🇨🇦 All of Waterloo is behind you Kristin. Good luck and enjoy every moment! 👏👏👏 📸 @heatherpollockphoto @teamcanada 🎥 @hockeycanada TikTok #MilanoCortina2026 #UWaterlooProud 🖤💛
A NEW WORLD RECORD‼️ 🚀 

Waterloo’s student rocketry team Polaris just launched the highest amateur liquid rocket ever at the 2026 Launch Canada Challenge.

What an incredible accomplishment!

#UWaterlooProud #Polaris #WorldRecord
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2mo ago
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A NEW WORLD RECORD‼️ 🚀 Waterloo’s student rocketry team Polaris just launched the highest amateur liquid rocket ever at the 2026 Launch Canada Challenge. What an incredible accomplishment! #UWaterlooProud #Polaris #WorldRecord
You took us on the ride of a lifetime and came up one win short. Thank you for bringing our country together through determination, passion and perseverance. 👏👏👏 #BlueJays
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11mo ago
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You took us on the ride of a lifetime and came up one win short. Thank you for bringing our country together through determination, passion and perseverance. 👏👏👏 #BlueJays
We sent our Technical Staff to @hackthenorth and they came back Non-Technical

#HackTheNorth #Waterloo #HTN2026
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1mo ago
uofwaterloo
We sent our Technical Staff to @hackthenorth and they came back Non-Technical #HackTheNorth #Waterloo #HTN2026
You didn’t know it then, but these were the best days of your life. Congratulations Warriors, you made it! You should all feel an incredible sense of accomplishment. 👏 🎉 🫶

#UWaterlooGrad 🖤💛
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You didn’t know it then, but these were the best days of your life. Congratulations Warriors, you made it! You should all feel an incredible sense of accomplishment. 👏 🎉 🫶 #UWaterlooGrad 🖤💛
How could you? 😉 We hope your spring term has been going well so far Warriors! How about this weather? ☀️ #UWaterloo 🖤💛
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How could you? 😉 We hope your spring term has been going well so far Warriors! How about this weather? ☀️ #UWaterloo 🖤💛
Everyone wake up #UWaterlooWrapped just dropped

#SpotifyWrapped
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10mo ago
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Everyone wake up #UWaterlooWrapped just dropped #SpotifyWrapped
Punch the monkey and his stuffed orangutan 🦧 but make it #UWaterloo.
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8mo ago
uofwaterloo
Punch the monkey and his stuffed orangutan 🦧 but make it #UWaterloo.
OVO x UWaterloo coming soon to W Store 🖤🦉⭐️

Get your hands on the new collection at the in-person pop up shop:
🗓️ September 8 
📍 South Campus Hall (across from W Store)
⏰ 11 - 4 

First come first serve. **Limit 2 pieces per style per customer. See you there 🖤💛
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1mo ago
uofwaterloo
OVO x UWaterloo coming soon to W Store 🖤🦉⭐️ Get your hands on the new collection at the in-person pop up shop: 🗓️ September 8 📍 South Campus Hall (across from W Store) ⏰ 11 - 4 First come first serve. **Limit 2 pieces per style per customer. See you there 🖤💛
The Sugar Cube at UW, painted 📚

Be honest, how many hours of your life have you spent inside Dana Porter? 😉

🖼️ Prints are now available through the link in my bio or at trevorclare.art

#UWaterloo #DanaPorterLibrary #CanadianArtist #waterlooontario #unıversıtyofwaterloo
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The Sugar Cube at UW, painted 📚 Be honest, how many hours of your life have you spent inside Dana Porter? 😉 🖼️ Prints are now available through the link in my bio or at trevorclare.art #UWaterloo #DanaPorterLibrary #CanadianArtist #waterlooontario #unıversıtyofwaterloo

University of Waterloo (@uofwaterloo) Instagram Stats & Analytics

University of Waterloo (@uofwaterloo) has 108K Instagram followers with a 1.79% engagement rate over the past 12 months. Across 351 posts, University of Waterloo received 411K total likes and 14.6M impressions, averaging 1.17K likes per post. This page tracks University of Waterloo's performance metrics, top content, and engagement trends — updated daily. To benchmark @uofwaterloo against other accounts, use Socialpruf's Instagram competitor analysis tool.

University of Waterloo (@uofwaterloo) Instagram Analytics FAQ

How many Instagram followers does University of Waterloo have?+
University of Waterloo (@uofwaterloo) has 108K Instagram followers as of October 2026.
What is University of Waterloo's Instagram engagement rate?+
University of Waterloo's Instagram engagement rate is 1.79% over the last 12 months, based on 351 posts.
How many likes does University of Waterloo get on Instagram?+
University of Waterloo received 411K total likes across 351 posts in the last 12 months, averaging 1.17K likes per post.
How many Instagram impressions does University of Waterloo get?+
University of Waterloo's Instagram content generated 14.6M total impressions over the last 12 months.
Can I compare University of Waterloo with other Instagram accounts?+
Yes. Add @uofwaterloo to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.