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followers
631K
impressions
17.9M
likes
540K
comments
14.1K
posts
424
engagement
2.55%
emv
$511K
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🖍️ Happy National Crayon Day! 🖍️
Today we’re celebrating the very special return of Dandelion to the Crayola family—found in the 64ct and 24ct crayon boxes! And who better to welcome this iconic hue home than @_lakenzo_ , right here at Crayola HQ and @visitcrayola in Easton. 🌼

From big smiles to bold strokes of color, Dandelion’s return reminds us how creativity always finds its way back in our lives. Happy National Crayon Day and thank you, LaKenzie, for celebrating with us as we bring this classic shade back to life in the most colorful way. 💛✨

#NationalCrayonDay #Crayola #DandelionIsBack
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crayola
🖍️ Happy National Crayon Day! 🖍️ Today we’re celebrating the very special return of Dandelion to the Crayola family—found in the 64ct and 24ct crayon boxes! And who better to welcome this iconic hue home than @_lakenzo_ , right here at Crayola HQ and @visitcrayola in Easton. 🌼 From big smiles to bold strokes of color, Dandelion’s return reminds us how creativity always finds its way back in our lives. Happy National Crayon Day and thank you, LaKenzie, for celebrating with us as we bring this classic shade back to life in the most colorful way. 💛✨ #NationalCrayonDay #Crayola #DandelionIsBack
Fuel your summer with this @crayola collection inspired by creativity and the spirit of the outdoors.
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crayola
Fuel your summer with this @crayola collection inspired by creativity and the spirit of the outdoors.
Mom & Teachers: meet your new best friend😍

 Crayola Ultra-Clean Washable Markers! They are the world's MOST WASHABLE markers that comes out of skin, clothing, and painted walls. Spend less time worried about the mess and more time making memories.🖍️🌈✨

 You better believe I will be stocking up on these for back to school too! No more stained clothes, walls, or tables.🤯 

Head in stores or shop online to be back to school ready with Crayola!

 Xoxo, Ash 

#CrayolaUltraClean #sponsored #backtoschool #teacherinspo #momhack
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crayola
Mom & Teachers: meet your new best friend😍 Crayola Ultra-Clean Washable Markers! They are the world's MOST WASHABLE markers that comes out of skin, clothing, and painted walls. Spend less time worried about the mess and more time making memories.🖍️🌈✨ You better believe I will be stocking up on these for back to school too! No more stained clothes, walls, or tables.🤯 Head in stores or shop online to be back to school ready with Crayola! Xoxo, Ash #CrayolaUltraClean #sponsored #backtoschool #teacherinspo #momhack
Once upon a doodle...there was a bee who flew through a field of lollipops 🐝🍭

Introducing Crayola x Beekeper’s Naturals Throat Soothing Lozenge Pops. The flavors you know and love renamed after our favorite crayon colors - Wild Watermelon, Granny Smith Apple, Jazzberry Jam and Wild Strawberry.
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Once upon a doodle...there was a bee who flew through a field of lollipops 🐝🍭 Introducing Crayola x Beekeper’s Naturals Throat Soothing Lozenge Pops. The flavors you know and love renamed after our favorite crayon colors - Wild Watermelon, Granny Smith Apple, Jazzberry Jam and Wild Strawberry.
Growing up, creativity helped me visualize big dreams. Now financial literacy helps make them real. Grateful to @Crayola for championing imagination and financial empowerment.
#CrayolaCreativityWeek
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Growing up, creativity helped me visualize big dreams. Now financial literacy helps make them real. Grateful to @Crayola for championing imagination and financial empowerment. #CrayolaCreativityWeek
🖍️ GIVEAWAY 🖍️ We’re giving away one @Crayola x #SANDISK Influencer kit including:
#Crayola SANDISK USB-C Flash Drive
Crayola Ultra-Clean Washable Markers
Crayola x Sandisk Sweatshirt
Crayola x Sandisk Thinking Sheets
 
Link in bio to enter for a chance to win!
T&Cs apply. U.S. Only. Ends 1/28/26
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crayola
🖍️ GIVEAWAY 🖍️ We’re giving away one @Crayola x #SANDISK Influencer kit including: #Crayola SANDISK USB-C Flash Drive Crayola Ultra-Clean Washable Markers Crayola x Sandisk Sweatshirt Crayola x Sandisk Thinking Sheets   Link in bio to enter for a chance to win! T&Cs apply. U.S. Only. Ends 1/28/26
A little behind-the-scenes look at the colorful journey of an orange crayon. 🖍️

#BehindTheScenes #Crayons #ASMR
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A little behind-the-scenes look at the colorful journey of an orange crayon. 🖍️ #BehindTheScenes #Crayons #ASMR
apparently it’s good enough to marry 😂

but in all seriousness, this is the perfect gift fo those birthday parties we all have during spring/summer! 

non-toxic ✔️
affordable ✔️
mess-free ✔️

link in bio!! 

#CrayolaColorWonder #Sponsored @crayola
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apparently it’s good enough to marry 😂 but in all seriousness, this is the perfect gift fo those birthday parties we all have during spring/summer! non-toxic ✔️ affordable ✔️ mess-free ✔️ link in bio!! #CrayolaColorWonder #Sponsored @crayola
#ad 🦕🎨 Color, wash, and create all over again!

Little hands, big imagination, and endless dino adventures! 💚✨

We’ve been having so much fun with the Crayola Scribble Scrubbie Dino Glow Mountain Playset! From coloring our adorable dinos to washing them clean and starting all over again, every moment turns into a new adventure! 🌋🦖

I love toys that spark creativity, encourage imagination, and make playtime extra special! 💕

🛍️ Ready for your own dino adventure? Shop now through the link in my bio! 💚

@Crayola #CrayolaScribbleScrubbies #ad #fy
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#ad 🦕🎨 Color, wash, and create all over again! Little hands, big imagination, and endless dino adventures! 💚✨ We’ve been having so much fun with the Crayola Scribble Scrubbie Dino Glow Mountain Playset! From coloring our adorable dinos to washing them clean and starting all over again, every moment turns into a new adventure! 🌋🦖 I love toys that spark creativity, encourage imagination, and make playtime extra special! 💕 🛍️ Ready for your own dino adventure? Shop now through the link in my bio! 💚 @Crayola #CrayolaScribbleScrubbies #ad #fy
You colored outside the lines. We bottled it. 🖍️🌟

Jones x Crayola All Grown Up is officially here. Discover six flavors dressed up in classic Crayola colors: 

❤️ fruit punch: razzmatazz 
🧡orange & cream: sunset orange 
💛pineapple cream: dandelion
💚green apple: granny smith apple
💙berry lemonade: robin’s egg blue 
💗fufu berry: razzle dazzle rose

Each 6-pack comes with four limited edition coloring pages and yes, a real 8 ct. box of Crayola crayons is packed right inside.

Taste the nostalgia before it’s gone for good. Link in bio.
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crayola
You colored outside the lines. We bottled it. 🖍️🌟 Jones x Crayola All Grown Up is officially here. Discover six flavors dressed up in classic Crayola colors:  ❤️ fruit punch: razzmatazz  🧡orange & cream: sunset orange  💛pineapple cream: dandelion 💚green apple: granny smith apple 💙berry lemonade: robin’s egg blue  💗fufu berry: razzle dazzle rose Each 6-pack comes with four limited edition coloring pages and yes, a real 8 ct. box of Crayola crayons is packed right inside. Taste the nostalgia before it’s gone for good. Link in bio.
Bring creativity and learning together with the Crayola Color Wonder Ms. Rachel Set! 🌈 This set features fun, educational designs inspired by Ms. Rachel’s world of songs and kindness. 

🖍️ Perfect gift for toddlers ages 3+
🖍️ On-the-go travel friendly activity
🖍️ Mess-Free ink that won't show up on skin, clothes, or carpets

Discover creativity with Ms. Rachel through the link in our bio!

#ColorWonder #MsRachel #Crayola
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crayola
Bring creativity and learning together with the Crayola Color Wonder Ms. Rachel Set! 🌈 This set features fun, educational designs inspired by Ms. Rachel’s world of songs and kindness. 🖍️ Perfect gift for toddlers ages 3+ 🖍️ On-the-go travel friendly activity 🖍️ Mess-Free ink that won't show up on skin, clothes, or carpets Discover creativity with Ms. Rachel through the link in our bio! #ColorWonder #MsRachel #Crayola
🎒 Ever wonder where your favorite school supplies come from? Take a behind-the-scenes look at how Crayola Markers are made and get ready for a colorful school year! 🖍️ 

#CrayolaBackToSchool #SchoolSupplies
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🎒 Ever wonder where your favorite school supplies come from? Take a behind-the-scenes look at how Crayola Markers are made and get ready for a colorful school year! 🖍️ #CrayolaBackToSchool #SchoolSupplies
Looking for the coolest Easter basket surprises? We’ve got you covered with colorful, creative gifts that spark imagination long after the egg hunt is over. 

🌈 Crayola Color Wonder Magic Light Brush
🌈 Crayola Color Wonder Ms. Rachel Coloring Kit
🌈 Crayola Scribble Scrubbies Tub Set
🌈 Crayola Super Tips Markers
🌈 Crayola K‑Pop Demon Hunters Coloring Book
🌈 Crayola Coloring Books: Bluey, Spidey & His Amazing Friends, Pokemon, and Frozen

Hop over to @Walmart and fill those baskets with color! 

#CrayolaEaster #Walmart #EasterGifts
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crayola
Looking for the coolest Easter basket surprises? We’ve got you covered with colorful, creative gifts that spark imagination long after the egg hunt is over. 🌈 Crayola Color Wonder Magic Light Brush 🌈 Crayola Color Wonder Ms. Rachel Coloring Kit 🌈 Crayola Scribble Scrubbies Tub Set 🌈 Crayola Super Tips Markers 🌈 Crayola K‑Pop Demon Hunters Coloring Book 🌈 Crayola Coloring Books: Bluey, Spidey & His Amazing Friends, Pokemon, and Frozen Hop over to @Walmart and fill those baskets with color! #CrayolaEaster #Walmart #EasterGifts
💫 There’s something special inside every child just waiting to shine.
 
Join Abbott Elementary’s Sheryl Lee Ralph and educators around the world for Crayola Creativity Week! 🎨💙 This free global celebration helps children discover their creative strengths that build confidence and let their unique gifts shine. 
 
🌈 Sign up at the link in bio and help inspire the next generation of creative thinkers! 

And don’t miss the premiere of Abbott Elementary on Wednesday, October 7th at 8:30/7:30c on ABC and stream on Hulu!
 
#CrayolaCreativityWeek
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💫 There’s something special inside every child just waiting to shine. Join Abbott Elementary’s Sheryl Lee Ralph and educators around the world for Crayola Creativity Week! 🎨💙 This free global celebration helps children discover their creative strengths that build confidence and let their unique gifts shine. 🌈 Sign up at the link in bio and help inspire the next generation of creative thinkers! And don’t miss the premiere of Abbott Elementary on Wednesday, October 7th at 8:30/7:30c on ABC and stream on Hulu! #CrayolaCreativityWeek
🥁✨ Creativity is rhythm for the soul! Filmmaker, musician, producer, and author of “The Idea in You” @Questlove joins Crayola for #CrayolaCreativityWeek, a celebration that inspires students to discover their rhythm, explore new ideas, and shine brightly. 🎶🌟 

Sign-up to unlock early access with the link in our bio!
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🥁✨ Creativity is rhythm for the soul! Filmmaker, musician, producer, and author of “The Idea in You” @Questlove joins Crayola for #CrayolaCreativityWeek, a celebration that inspires students to discover their rhythm, explore new ideas, and shine brightly. 🎶🌟 Sign-up to unlock early access with the link in our bio!
✨ Creativity helps us grow into the leaders we are meant to be! Wildlife conservationist Bindi Irwin invites you to join #CrayolaCreativityWeek, a celebration of imagination and the power of children’s voices. Inspire students to dream big and shine bright this year! 🌟🎨 

Register now with the 🔗 in bio!
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✨ Creativity helps us grow into the leaders we are meant to be! Wildlife conservationist Bindi Irwin invites you to join #CrayolaCreativityWeek, a celebration of imagination and the power of children’s voices. Inspire students to dream big and shine bright this year! 🌟🎨 Register now with the 🔗 in bio!
Is that the sound of party poppers in the distance?! Something @Crayola colorful is headed this way...👀🖍️🎉
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Is that the sound of party poppers in the distance?! Something @Crayola colorful is headed this way...👀🖍️🎉
If you could pick, which retired Crayola shade would you bring back for good? 🖍️ Dandelion, Raw Umber, Magic Mint, Lemon Yellow, Mulberry, Violet Blue, Orange Red, or Blizzard Blue–tell us in the comments! 🌈

#CrayolaLimitedEdition #WhichWouldYouPick #ColorfulMemories
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crayola
If you could pick, which retired Crayola shade would you bring back for good? 🖍️ Dandelion, Raw Umber, Magic Mint, Lemon Yellow, Mulberry, Violet Blue, Orange Red, or Blizzard Blue–tell us in the comments! 🌈 #CrayolaLimitedEdition #WhichWouldYouPick #ColorfulMemories
Color is one of the many ways we express who we are 🌈  It can spark imagination, inspire new ideas, and bring creativity to life.

In honor of #NationalColorDay, imagine you could add one new shade to the Crayola color lineup. What would you name it?
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Color is one of the many ways we express who we are 🌈 It can spark imagination, inspire new ideas, and bring creativity to life. In honor of #NationalColorDay, imagine you could add one new shade to the Crayola color lineup. What would you name it?
#ad 
Holiday creativity just got a little more magical with Crayola Color Wonder Ms. Rachel Magic Light & Sound Brush and Color Wonder Ms. Rachel Coloring Kit! 🎨💗 @crayola 

I love finding fun, screen-free activities for Inci, especially ones that let her explore her creativity without worrying about the mess. 

The Magic Light & Sound Brush lights up in 6 vibrant colors and plays cheerful sounds and songs featuring Ms. Rachel, while the adorable coloring pages make every creative moment even more special! 🌈 

The best part? Color Wonder inks only appear on special Color Wonder paper, so no color on skin, furniture, or walls! 🙌 
The organized, folder-style kit is also perfect for holiday travel and winter break. 

A fun, mess-free way for little ones to create, explore, and enjoy their own magical moments! 🎁
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 #CrayolaColorWonder #Crayola #MsRachel
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#ad Holiday creativity just got a little more magical with Crayola Color Wonder Ms. Rachel Magic Light & Sound Brush and Color Wonder Ms. Rachel Coloring Kit! 🎨💗 @crayola I love finding fun, screen-free activities for Inci, especially ones that let her explore her creativity without worrying about the mess. The Magic Light & Sound Brush lights up in 6 vibrant colors and plays cheerful sounds and songs featuring Ms. Rachel, while the adorable coloring pages make every creative moment even more special! 🌈 The best part? Color Wonder inks only appear on special Color Wonder paper, so no color on skin, furniture, or walls! 🙌 The organized, folder-style kit is also perfect for holiday travel and winter break. A fun, mess-free way for little ones to create, explore, and enjoy their own magical moments! 🎁 . . . . . #CrayolaColorWonder #Crayola #MsRachel

Crayola (@crayola) Instagram Stats & Analytics

Crayola (@crayola) has 631K Instagram followers with a 2.55% engagement rate over the past 12 months. Across 424 posts, Crayola received 540K total likes and 17.9M impressions, averaging 1.27K likes per post. This page tracks Crayola's performance metrics, top content, and engagement trends — updated daily. To benchmark @crayola against other accounts, use Socialpruf's Instagram competitor analysis tool.

Crayola (@crayola) Instagram Analytics FAQ

How many Instagram followers does Crayola have?+
Crayola (@crayola) has 631K Instagram followers as of November 2026.
What is Crayola's Instagram engagement rate?+
Crayola's Instagram engagement rate is 2.55% over the last 12 months, based on 424 posts.
How many likes does Crayola get on Instagram?+
Crayola received 540K total likes across 424 posts in the last 12 months, averaging 1.27K likes per post.
How many Instagram impressions does Crayola get?+
Crayola's Instagram content generated 17.9M total impressions over the last 12 months.
Can I compare Crayola with other Instagram accounts?+
Yes. Add @crayola to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.