instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
94.9K
impressions
11.1M
likes
253K
comments
3.12K
posts
147
engagement
0.820%
emv
$289K
Avg. per post
277K

Key Metrics

Distributions

Top Content

Grateful doesn’t cut it.

… so we found the perfect way to say it @johnlewis #TrendingatJL #JohnLewis #Ad
4.08M
10.5K
248
8mo ago
willwarr
Grateful doesn’t cut it. … so we found the perfect way to say it @johnlewis #TrendingatJL #JohnLewis #Ad
A gift to say everything he can’t yet express. 🍳

@johnlewis #christmasatJL #ad
1.48M
20.4K
215
2mo ago
willwarr
A gift to say everything he can’t yet express. 🍳 @johnlewis #christmasatJL #ad
Not a lot / everything. 🙏🏻💫

Moments from the last few weeks.
1.22M
48.9K
323
10mo ago
willwarr
Not a lot / everything. 🙏🏻💫 Moments from the last few weeks.
A weekend on the farm = Fred’s dream Easter. @leysfarmswerford
287K
11.5K
61
10mo ago
willwarr
A weekend on the farm = Fred’s dream Easter. @leysfarmswerford
Not the London Standard revealing our secrets…
It feels very special to close the 10th year of Topjaw being on the cover of London’s newspaper. ❤️ 

@dvh_ellis asked us a lot of the important questions tbh, questions that perhaps should be asked more often. 👀

We have so much respect for the hospitality industry, and hearing that our content has helped small businesses means everything to us. 🙌

Thank you @thelondonstandard for this, the honesty is great. And thank you to everyone for watching our videos and supporting us, we truly appreciate you. 

You can read the full article online for free 🖖
271K
10.8K
180
2mo ago
willwarr
Not the London Standard revealing our secrets… It feels very special to close the 10th year of Topjaw being on the cover of London’s newspaper. ❤️ @dvh_ellis asked us a lot of the important questions tbh, questions that perhaps should be asked more often. 👀 We have so much respect for the hospitality industry, and hearing that our content has helped small businesses means everything to us. 🙌 Thank you @thelondonstandard for this, the honesty is great. And thank you to everyone for watching our videos and supporting us, we truly appreciate you. You can read the full article online for free 🖖
Will we be able to change his mind? 🧱🛠️✨
261K
11.9K
134
2w ago
willwarr
Will we be able to change his mind? 🧱🛠️✨
Closing out summer. 🥐🍷☀️
252K
10.1K
98
5mo ago
willwarr
Closing out summer. 🥐🍷☀️
Postcards from a new project. 🏡🛠️✨

Probably exactly what not to do when life already feels pretty full and you’re barely stopping to draw breath… but this magical place - and totally overwhelming, lifelong mega project - is now ours. 

The house has lived many lives and is in need of loads of love and time (and a lot of £), so this is going to be a slow, steady journey.

So far we’re muddling through, figuring things out as we go - getting stuck in wherever we can, and leaning heavily on some very generous, knowledgeable people along the way.

While we wait for permission to renovate the house, we’ve been given the green light to start clearing decades of overgrowth in the gardens, which feels like the perfect way in.

@scs.warr is very much the design mind behind it all. I get things moving. Fred our critical eye who oversees proceedings. 

Obviously I’ll be be documenting the journey as we go, so if you’d like to come along for the ride, you’re very welcome.

More over on my broadcast channel, and on Sarah’s Substack - Coming Home (coming soon)
208K
8.31K
150
1mo ago
willwarr
Postcards from a new project. 🏡🛠️✨ Probably exactly what not to do when life already feels pretty full and you’re barely stopping to draw breath… but this magical place - and totally overwhelming, lifelong mega project - is now ours. The house has lived many lives and is in need of loads of love and time (and a lot of £), so this is going to be a slow, steady journey. So far we’re muddling through, figuring things out as we go - getting stuck in wherever we can, and leaning heavily on some very generous, knowledgeable people along the way. While we wait for permission to renovate the house, we’ve been given the green light to start clearing decades of overgrowth in the gardens, which feels like the perfect way in. @scs.warr is very much the design mind behind it all. I get things moving. Fred our critical eye who oversees proceedings. Obviously I’ll be be documenting the journey as we go, so if you’d like to come along for the ride, you’re very welcome. More over on my broadcast channel, and on Sarah’s Substack - Coming Home (coming soon)
Reality got nothing on him.

Boys dressed in @miniboden 

#ad
193K
7.74K
116
7mo ago
willwarr
Reality got nothing on him. Boys dressed in @miniboden #ad
Best buds 🫶
183K
7.32K
104
8mo ago
willwarr
Best buds 🫶
A Danish summer holiday. 🇩🇰🦀
177K
7.1K
52
6mo ago
willwarr
A Danish summer holiday. 🇩🇰🦀
Moments from Duravel, France. 🇫🇷💫
168K
6.74K
66
5mo ago
willwarr
Moments from Duravel, France. 🇫🇷💫
Making life merry and bright. 🎄💫

Boys dressed in @miniboden
161K
6.43K
108
2mo ago
willwarr
Making life merry and bright. 🎄💫 Boys dressed in @miniboden
Slow weekends. ☕️🍌
159K
6.38K
79
10mo ago
willwarr
Slow weekends. ☕️🍌
Winter Postcards ❄️🍾🎁
149K
5.97K
80
1mo ago
willwarr
Winter Postcards ❄️🍾🎁
This is what summer feels like.
147K
5.88K
78
9mo ago
willwarr
This is what summer feels like.
The fastest, mightiest and most magical year. 

Happy Birthday Quinn.
144K
5.76K
66
3mo ago
willwarr
The fastest, mightiest and most magical year. Happy Birthday Quinn.
Birthday season. 🎈
128K
5.12K
68
3mo ago
willwarr
Birthday season. 🎈
Weekend adventures. 

Fred and fam all dressed in @gap

#FeelsLikeGap #HowYouWearGap #GapCreator #Ad
125K
4.99K
61
11mo ago
willwarr
Weekend adventures. Fred and fam all dressed in @gap #FeelsLikeGap #HowYouWearGap #GapCreator #Ad
Fred & Quinn core. 🏠🌸🤘🏻
111K
4.42K
53
9mo ago
willwarr
Fred & Quinn core. 🏠🌸🤘🏻

Will Warr (@willwarr) Instagram Stats & Analytics

Will Warr (@willwarr) has 94.9K Instagram followers with a 0.82% engagement rate over the past 12 months. Across 147 posts, Will Warr received 253K total likes and 5.97M impressions, averaging 6.33K likes per post. This page tracks Will Warr's performance metrics, top content, and engagement trends — updated daily.

Will Warr (@willwarr) Instagram Analytics FAQ

How many Instagram followers does Will Warr have?+
Will Warr (@willwarr) has 94.9K Instagram followers as of February 2026.
What is Will Warr's Instagram engagement rate?+
Will Warr's Instagram engagement rate is 0.82% over the last 12 months, based on 147 posts.
How many likes does Will Warr get on Instagram?+
Will Warr received 253K total likes across 147 posts in the last year, averaging 6.33K likes per post.
How many Instagram impressions does Will Warr get?+
Will Warr's Instagram content generated 5.97M total impressions over the last 12 months.