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followers
599K
impressions
8.16M
likes
235K
comments
257K
posts
273
engagement
5.78%
emv
$543K
Average per post
29.9K

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older siblings is this true?? 👀
919K
8.11K
60
3mo ago
smartsweets
older siblings is this true?? 👀
ah, the sweet sound of fruit snacks 🍒🍓
415K
20.3K
57
1mo ago
smartsweets
ah, the sweet sound of fruit snacks 🍒🍓
oops sorry em.. #DWP #DWP2 #devilwearsprada2
282K
298
11
3mo ago
smartsweets
oops sorry em.. #DWP #DWP2 #devilwearsprada2
GIVEAWAY CLOSED! The cookie skillet of the summer has officially entered the chat. 🍪☀️ And yes… we’re giving you everything you need to make it. HERE’S HOW TO ENTER: 👇 Like + save this post Must be following @snackbacktonature and @smartsweets Tag a friend below in the comments! (multiple tags are allowed) 1 WINNER WILL RECEIVE: -Variety of cookies from @snackbacktonature -14-pack of Limited Edition Pink Lemonade Sour Blast Buddies from @smartsweets No purchase is necessary to enter. Multiple entries are allowed. The giveaway ends on 7/16/26 at 11:59 p.m. EST. Open to U.S. residents only. By entering, entrants confirm they are 18+ years of age. We will NOT request any credit card information or create a page for you to follow in regards to winning the prize. One winner will be randomly selected and notified via DM by @snackbacktonature. This giveaway is not sponsored, endorsed, or administered by or associated with Instagram or Meta.
174K
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1mo ago
smartsweets
GIVEAWAY CLOSED! The cookie skillet of the summer has officially entered the chat. 🍪☀️ And yes… we’re giving you everything you need to make it. HERE’S HOW TO ENTER: 👇 Like + save this post Must be following @snackbacktonature and @smartsweets Tag a friend below in the comments! (multiple tags are allowed) 1 WINNER WILL RECEIVE: -Variety of cookies from @snackbacktonature -14-pack of Limited Edition Pink Lemonade Sour Blast Buddies from @smartsweets No purchase is necessary to enter. Multiple entries are allowed. The giveaway ends on 7/16/26 at 11:59 p.m. EST. Open to U.S. residents only. By entering, entrants confirm they are 18+ years of age. We will NOT request any credit card information or create a page for you to follow in regards to winning the prize. One winner will be randomly selected and notified via DM by @snackbacktonature. This giveaway is not sponsored, endorsed, or administered by or associated with Instagram or Meta.
don’t worry, there’s 8 bags in every box 💅
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743
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1mo ago
smartsweets
don’t worry, there’s 8 bags in every box 💅
It’s official, @smartsweets is now available at Costco nationwide! I always reach for these when I want a low sugar, fun treat, which is every day 🤭 #SmartSweets #SmartSweetsPartner
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4mo ago
smartsweets
It’s official, @smartsweets is now available at Costco nationwide! I always reach for these when I want a low sugar, fun treat, which is every day 🤭 #SmartSweets #SmartSweetsPartner
say summer candy salad 10 times fast #summercandysalad #summercandy #candysalad
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2mo ago
smartsweets
say summer candy salad 10 times fast #summercandysalad #summercandy #candysalad
send this to someone to worm them 👻🪱
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3mo ago
smartsweets
send this to someone to worm them 👻🪱
pregnancy craving = secured and in a 10 pack!! always been a big lover of @smartsweets, but love them even more now that they are in Costco! 🍭We’re also giving away TWO (2) 10-packs to 3 lucky winners! 🍭 Here’s how to enter: 🐟 Follow @smartsweets and @torhalford ❤️ Share, repost + like this post 💌 Tag a friend in the comments (each tag = 1 entry. enter as many times as you’d like!) BONUS: share this to your story for an extra entry 🍭 Giveaway is open to US residents of legal age. Ends March 22, 2026 11:59pm PST. Winners will be selected at random and contacted via DM from this verified @smartsweets account only. Good luck! #smartsweetspartner #pregnancycravings #momrun
130K
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5mo ago
smartsweets
pregnancy craving = secured and in a 10 pack!! always been a big lover of @smartsweets, but love them even more now that they are in Costco! 🍭We’re also giving away TWO (2) 10-packs to 3 lucky winners! 🍭 Here’s how to enter: 🐟 Follow @smartsweets and @torhalford ❤️ Share, repost + like this post 💌 Tag a friend in the comments (each tag = 1 entry. enter as many times as you’d like!) BONUS: share this to your story for an extra entry 🍭 Giveaway is open to US residents of legal age. Ends March 22, 2026 11:59pm PST. Winners will be selected at random and contacted via DM from this verified @smartsweets account only. Good luck! #smartsweetspartner #pregnancycravings #momrun
🍒 GIVEAWAY CLOSED! 🍇 Congrats to our sweet winners @keisha_reads, @maisonofhugs, @gazingblueeyes, @thecolorconqueress 🎉🎉 We’re giving away our EXCLUSIVE Fruit Snacks Kit to 4 lucky winners! Here’s how to enter: 🍏 Follow @smartsweets 🍑 Share + like this post 💌 Tag a friend in the comments (each tag = 1 entry. enter as many times as you’d like!) BONUS: share this to your story for an extra entry 🍭 Giveaway is open to US and Canadian residents of legal age. Ends July 8, 2026 11:59pm PST. Winners will be selected at random and contacted via DM from this verified account only. Good luck!
121K
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1mo ago
smartsweets
🍒 GIVEAWAY CLOSED! 🍇 Congrats to our sweet winners @keisha_reads, @maisonofhugs, @gazingblueeyes, @thecolorconqueress 🎉🎉 We’re giving away our EXCLUSIVE Fruit Snacks Kit to 4 lucky winners! Here’s how to enter: 🍏 Follow @smartsweets 🍑 Share + like this post 💌 Tag a friend in the comments (each tag = 1 entry. enter as many times as you’d like!) BONUS: share this to your story for an extra entry 🍭 Giveaway is open to US and Canadian residents of legal age. Ends July 8, 2026 11:59pm PST. Winners will be selected at random and contacted via DM from this verified account only. Good luck!
BESTIES CAN WE MAKE IT HAPPEN???
100K
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5mo ago
smartsweets
BESTIES CAN WE MAKE IT HAPPEN???
We are deeply and truly sorry… but we can’t help it.
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3.91K
248
9mo ago
smartsweets
We are deeply and truly sorry… but we can’t help it.
It’s GIVEAWAY time and @caraway_home, @dagnedover and @smartsweets have teamed up to make one lucky winner’s season extra merry! ✨ Here’s what’s up for grabs — the ultimate bundle of snacks, style, and kitchen glow-ups: 🍬 SmartSweets: a 14-pack of Merry Mix and a 14-pack of Sour Snowflakes 👜 Dagne Dover: Large Onyx Landon Carryall 🍽️ Caraway Home: Food Storage Set Basically…your holiday era just leveled up 🎁 How to Enter: ✨Follow @caraway_home, @dagnedover, and @smartsweets ❤️Like this post 🤝Tag a friend who would lose their mind over this (each tag = one entry!) ⭐️ Bonus Entry: Re-share this post to your IG Story Good luck & happy winning! This giveaway is not sponsored, endorsed, or administered by Instagram. Open to U.S. residents 18+. The winner will be contacted directly by @caraway_home via DM on 12/4.
93.9K
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7.90K
8mo ago
smartsweets
It’s GIVEAWAY time and @caraway_home, @dagnedover and @smartsweets have teamed up to make one lucky winner’s season extra merry! ✨ Here’s what’s up for grabs — the ultimate bundle of snacks, style, and kitchen glow-ups: 🍬 SmartSweets: a 14-pack of Merry Mix and a 14-pack of Sour Snowflakes 👜 Dagne Dover: Large Onyx Landon Carryall 🍽️ Caraway Home: Food Storage Set Basically…your holiday era just leveled up 🎁 How to Enter: ✨Follow @caraway_home, @dagnedover, and @smartsweets ❤️Like this post 🤝Tag a friend who would lose their mind over this (each tag = one entry!) ⭐️ Bonus Entry: Re-share this post to your IG Story Good luck & happy winning! This giveaway is not sponsored, endorsed, or administered by Instagram. Open to U.S. residents 18+. The winner will be contacted directly by @caraway_home via DM on 12/4.
GIVEAWAY CLOSED!! Congratulations to our winners @chillinwithamirah, @brandixx82xx, and @solisito37 🐟 & to our BIG winner @eevontuallyme! 🎉 We’re celebrating Sweet Fish at Costco with a MAJOR giveaway 🤭 🍭 One lucky winner will win a $100 Costco Gift Card to use on a Costco membership or your next Costco trip! You’ll also receive a Sweet Fish 10-pack! 🍭 3 MORE of you will win your very own Sweet Fish 10-pack! That’s a LOT of candy 🍬 Here’s how to enter: 🐟 Follow @smartsweets ❤️ Repost, share + like this post 💌 Tag a friend in the comments (each tag = 1 entry. enter as many times as you’d like!) BONUS: share this to your story for an extra entry 🍭 Giveaway is open to US residents of legal age. Ends March 11th, 2026 11:59pm PST. Winners will be selected at random and contacted via DM from this verified account only. Good luck!
78.9K
3.16K
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5mo ago
smartsweets
GIVEAWAY CLOSED!! Congratulations to our winners @chillinwithamirah, @brandixx82xx, and @solisito37 🐟 & to our BIG winner @eevontuallyme! 🎉 We’re celebrating Sweet Fish at Costco with a MAJOR giveaway 🤭 🍭 One lucky winner will win a $100 Costco Gift Card to use on a Costco membership or your next Costco trip! You’ll also receive a Sweet Fish 10-pack! 🍭 3 MORE of you will win your very own Sweet Fish 10-pack! That’s a LOT of candy 🍬 Here’s how to enter: 🐟 Follow @smartsweets ❤️ Repost, share + like this post 💌 Tag a friend in the comments (each tag = 1 entry. enter as many times as you’d like!) BONUS: share this to your story for an extra entry 🍭 Giveaway is open to US residents of legal age. Ends March 11th, 2026 11:59pm PST. Winners will be selected at random and contacted via DM from this verified account only. Good luck!
SWEET FISH MAILER GIVEAWAY CLOSED!! ✨ Congratulations to our sweet winners @msshellyss, @itsmarissamakes, @raising.our.darlings, @sweettooth_mom, and @pattitoole706 🎉 To celebrate Sweet Fish rolling out NATIONWIDE in Costco US, we put our Sweet Fish 10-pack inside of the CUTEST mini-pallet 🥹💛 We’re giving away FIVE (5) mailers to 5 lucky winners! Here’s how to enter: 🐟 Follow @smartsweets ❤️ Share, repost + like this post 💌 Tag a friend in the comments (each tag = 1 entry. enter as many times as you’d like!) BONUS: share this to your story for an extra entry 🍭 Giveaway is open to US and Canadian residents of legal age. Ends March 11, 2026 11:59pm PST. Winners will be selected at random and contacted via DM from this verified account only. Good luck!
77.6K
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5mo ago
smartsweets
SWEET FISH MAILER GIVEAWAY CLOSED!! ✨ Congratulations to our sweet winners @msshellyss, @itsmarissamakes, @raising.our.darlings, @sweettooth_mom, and @pattitoole706 🎉 To celebrate Sweet Fish rolling out NATIONWIDE in Costco US, we put our Sweet Fish 10-pack inside of the CUTEST mini-pallet 🥹💛 We’re giving away FIVE (5) mailers to 5 lucky winners! Here’s how to enter: 🐟 Follow @smartsweets ❤️ Share, repost + like this post 💌 Tag a friend in the comments (each tag = 1 entry. enter as many times as you’d like!) BONUS: share this to your story for an extra entry 🍭 Giveaway is open to US and Canadian residents of legal age. Ends March 11, 2026 11:59pm PST. Winners will be selected at random and contacted via DM from this verified account only. Good luck!
A horror movie but it’s just your younger sibling taking your halloween candy 🙄 Tag your sibling 🥱👻 #halloween #relatable #halloweencandy #Siblings
75.5K
325
13
9mo ago
smartsweets
A horror movie but it’s just your younger sibling taking your halloween candy 🙄 Tag your sibling 🥱👻 #halloween #relatable #halloweencandy #Siblings
Summer arrived early… and it’s a full-on Battle of the Berries 👀 Are you team Blackberry Vanilla or team Raspberry Sherbet? @drinkolipop & @smartsweets are giving 3 winners a chance to try both. What you’ll win: 🍬 1 case of OLIPOP Blackberry Vanilla 🍬 1 case of OLIPOP Raspberry Sherbet 🍬 14-pack of SmartSweets Wild Berries How to enter 👇 1️⃣ Like this post 2️⃣ Follow @drinkolipop & @smartsweets 3️⃣ Comment 💙 to receive a DM for entry! No Purch. Necessary. Enter through 5/22 at 11AM EST. Legal res. 50 US/DC, 18+. See Official Rules linked in bio for full details on how to enter, eligib. requirements, odds, prize descriptions and limitations. Void where prohibited. Sponsor: Olipop, Inc.
73.4K
2.13K
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3mo ago
smartsweets
Summer arrived early… and it’s a full-on Battle of the Berries 👀 Are you team Blackberry Vanilla or team Raspberry Sherbet? @drinkolipop & @smartsweets are giving 3 winners a chance to try both. What you’ll win: 🍬 1 case of OLIPOP Blackberry Vanilla 🍬 1 case of OLIPOP Raspberry Sherbet 🍬 14-pack of SmartSweets Wild Berries How to enter 👇 1️⃣ Like this post 2️⃣ Follow @drinkolipop & @smartsweets 3️⃣ Comment 💙 to receive a DM for entry! No Purch. Necessary. Enter through 5/22 at 11AM EST. Legal res. 50 US/DC, 18+. See Official Rules linked in bio for full details on how to enter, eligib. requirements, odds, prize descriptions and limitations. Void where prohibited. Sponsor: Olipop, Inc.
we love spooky szn! 👻 @organicgirl spider deviled eggs + @smartsweets dirt cups + @eatmisfits mummy bars!?!?! SAY LESS 🧡 this halloween spread is straight BOOtiful, who’s in? 👀 comment “spooky”’ & we’ll haunt your DMs with the full recipes 🕷️🍬 #organicgirl #smartsweets #eatmisfits
70.6K
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10mo ago
smartsweets
we love spooky szn! 👻 @organicgirl spider deviled eggs + @smartsweets dirt cups + @eatmisfits mummy bars!?!?! SAY LESS 🧡 this halloween spread is straight BOOtiful, who’s in? 👀 comment “spooky”’ & we’ll haunt your DMs with the full recipes 🕷️🍬 #organicgirl #smartsweets #eatmisfits
tbh this was harder than the Louvre
69.9K
2.80K
116
4mo ago
smartsweets
tbh this was harder than the Louvre
🦃 🍫 Friendsgiving Giveaway 🍫 🦃 @chomps, @drinkolipop, @smartsweets, and @unreal.snacks are teaming up to give two lucky winners the ultimate Friendsgiving haul 🤎 How to enter: ✨ Follow both @unreal.snacks & @chomps & @drinkolipop & @smartsweets ✨Tag two snack-loving friends BONUS: Repost to your story for an extra entry! 2 lucky winners will both win: 🍫 1 Unreal Variety Pack 🍭 1 SmartSweets Variety Kit 🥤4 cases of OLIPOP Variety Packs 1 24 Pack Box of Chomps Original Turkey Sticks . . . . *Giveaway ends 11/24/2025 at midnight. Open to US residents of legal age in their jurisdiction. One post = one entry. Not affiliated with Instagram. Winners will be contacted via @unreal.snacks only. Giveaway not administrated or sponsored by OLIPOP.
67.0K
2.68K
2.90K
9mo ago
smartsweets
🦃 🍫 Friendsgiving Giveaway 🍫 🦃 @chomps, @drinkolipop, @smartsweets, and @unreal.snacks are teaming up to give two lucky winners the ultimate Friendsgiving haul 🤎 How to enter: ✨ Follow both @unreal.snacks & @chomps & @drinkolipop & @smartsweets ✨Tag two snack-loving friends BONUS: Repost to your story for an extra entry! 2 lucky winners will both win: 🍫 1 Unreal Variety Pack 🍭 1 SmartSweets Variety Kit 🥤4 cases of OLIPOP Variety Packs 1 24 Pack Box of Chomps Original Turkey Sticks . . . . *Giveaway ends 11/24/2025 at midnight. Open to US residents of legal age in their jurisdiction. One post = one entry. Not affiliated with Instagram. Winners will be contacted via @unreal.snacks only. Giveaway not administrated or sponsored by OLIPOP.

SmartSweets™ (@smartsweets) Instagram Stats & Analytics

SmartSweets™ (@smartsweets) has 599K Instagram followers with a 5.78% engagement rate over the past 12 months. Across 273 posts, SmartSweets™ received 235K total likes and 6.43M impressions, averaging 861 likes per post. This page tracks SmartSweets™'s performance metrics, top content, and engagement trends — updated daily.

SmartSweets™ (@smartsweets) Instagram Analytics FAQ

How many Instagram followers does SmartSweets™ have?+
SmartSweets™ (@smartsweets) has 599K Instagram followers as of August 2026.
What is SmartSweets™'s Instagram engagement rate?+
SmartSweets™'s Instagram engagement rate is 5.78% over the last 12 months, based on 273 posts.
How many likes does SmartSweets™ get on Instagram?+
SmartSweets™ received 235K total likes across 273 posts in the last 12 months, averaging 861 likes per post.
How many Instagram impressions does SmartSweets™ get?+
SmartSweets™'s Instagram content generated 6.43M total impressions over the last 12 months.