NewGet @paypal's full report
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followers
696K
impressions
90.5M
likes
523K
comments
16.8K
posts
158
engagement
0.511%
emv
$1.96M
Average per post
573K

Key Metrics

Distributions

Top Content

It’s time we shop smarter not harder with the help of the new @paypal Pay Monthly In-Store option. #PayPalPartner
17.5M
2.56K
62
10mo ago
paypal
It’s time we shop smarter not harder with the help of the new @paypal Pay Monthly In-Store option. #PayPalPartner
Holiday clothes shopping won’t  take me OUT this year! With Perplexity’s personalized ideas in seconds, and @paypal easy checkout,  shopping will be a breeze! And from Dec 11- Dec 31, get 50% cash back up to $50 when you check out with PayPal. 🙌🏽❤️
#PayPalPartner #Perplexity #PayPal #HolidayReady

Offer ends 12/31/25. Must use PayPal and “instant buy” feature. Max 50k points avail per person that are redeemable for $50 cash or other options. 60k Rewards available under this offer.
13.9M
4.37K
69
10mo ago
paypal
Holiday clothes shopping won’t  take me OUT this year! With Perplexity’s personalized ideas in seconds, and @paypal easy checkout,  shopping will be a breeze! And from Dec 11- Dec 31, get 50% cash back up to $50 when you check out with PayPal. 🙌🏽❤️ #PayPalPartner #Perplexity #PayPal #HolidayReady Offer ends 12/31/25. Must use PayPal and “instant buy” feature. Max 50k points avail per person that are redeemable for $50 cash or other options. 60k Rewards available under this offer.
My holiday hosting hack? Use Perplexity, checkout with @PayPal, and pretend you planned it all weeks ago #PayPalPartner

Offer ends 12/31/25. Must use PayPal and “instant buy” feature. Max 50k points avail per person that are redeemable for $50 cash or other options. 60k Rewards available under this offer.
13.6M
1.95K
84
10mo ago
paypal
My holiday hosting hack? Use Perplexity, checkout with @PayPal, and pretend you planned it all weeks ago #PayPalPartner Offer ends 12/31/25. Must use PayPal and “instant buy” feature. Max 50k points avail per person that are redeemable for $50 cash or other options. 60k Rewards available under this offer.
Anything for #4.
6.65M
4.68K
46
5mo ago
paypal
Anything for #4.
One year after devastating wildfires swept through parts of Los Angeles, the strength and resilience of this community continue to inspire us. 

Today, we’re reaffirming our commitment to long-term recovery by committing $500,000 to support nonprofits and small businesses rebuilding in communities impacted by natural disasters—starting in LA and extending to other regions. 

These stories—from the @lafdfoundation, @wckitchen, and Altadena small business owner Brisa Lopez of @casacateringla —capture the resilience and sense of community that continue to move Los Angeles forward. 

Learn more about how we’re continuing to support recovery and resilience at link in bio.
5.15M
5.52K
389
9mo ago
paypal
One year after devastating wildfires swept through parts of Los Angeles, the strength and resilience of this community continue to inspire us. Today, we’re reaffirming our commitment to long-term recovery by committing $500,000 to support nonprofits and small businesses rebuilding in communities impacted by natural disasters—starting in LA and extending to other regions. These stories—from the @lafdfoundation, @wckitchen, and Altadena small business owner Brisa Lopez of @casacateringla —capture the resilience and sense of community that continue to move Los Angeles forward. Learn more about how we’re continuing to support recovery and resilience at link in bio.
If @jeremiyahlove texts you 😏, you need to pay him back ASAP.
3.14M
4.00K
41
5mo ago
paypal
If @jeremiyahlove texts you 😏, you need to pay him back ASAP.
As Official Peer-to-Peer Payments Partner of the @NFL, we brought together three highly touted NFL Draft prospects — @denzellboston, @jeremiyahlove, and @carnelltate — to talk fandom, football, money, and more.
2.14M
2.31K
180
5mo ago
paypal
As Official Peer-to-Peer Payments Partner of the @NFL, we brought together three highly touted NFL Draft prospects — @denzellboston, @jeremiyahlove, and @carnelltate — to talk fandom, football, money, and more.
We can’t make you a better liar. But we can help you make the most of your money.
2.09M
24.0K
176
10mo ago
paypal
We can’t make you a better liar. But we can help you make the most of your money.
Celebrity designer @jeffhamilton unveiled a new custom-made jacket, exclusively created for PayPal SixthMan members.

Jeff is known for his iconic, hand-crafted jackets worn by champions. Now, he’s bringing that same energy to our fans 🔥
2.08M
203K
336
6mo ago
paypal
Celebrity designer @jeffhamilton unveiled a new custom-made jacket, exclusively created for PayPal SixthMan members. Jeff is known for his iconic, hand-crafted jackets worn by champions. Now, he’s bringing that same energy to our fans 🔥
@carnelltate how’d the fans do?
1.90M
320
57
5mo ago
paypal
@carnelltate how’d the fans do?
#PayPalPartner With the @PayPal Debit Mastercard, get FREE DIY tax filing! PayPal launched a new collaboration with april Tax Solutions that makes tax season less stressful.

With PayPal and april, you can also choose how you pay if you owe, and even get your federal refund sent to your PayPal balance, sometimes up to five days early. Same taxes. Fewer headaches.

See terms and learn more by visiting PayPal.com/taxfiling

#TaxSeason #TaxFiling #TaxRefund
1.85M
661
190
7mo ago
paypal
#PayPalPartner With the @PayPal Debit Mastercard, get FREE DIY tax filing! PayPal launched a new collaboration with april Tax Solutions that makes tax season less stressful. With PayPal and april, you can also choose how you pay if you owe, and even get your federal refund sent to your PayPal balance, sometimes up to five days early. Same taxes. Fewer headaches. See terms and learn more by visiting PayPal.com/taxfiling #TaxSeason #TaxFiling #TaxRefund
Supporting Reds everywhere 🙌❤️
1.78M
21.0K
103
9mo ago
paypal
Supporting Reds everywhere 🙌❤️
The MVP of the holiday season? Using Pay in 4 for your @dickssportinggoods purchase. No fees, no interest. ​

Learn more at paypal.com/payin4. Subject to approval and eligibility. NMLS #910457
1.68M
9.95K
56
10mo ago
paypal
The MVP of the holiday season? Using Pay in 4 for your @dickssportinggoods purchase. No fees, no interest. ​ Learn more at paypal.com/payin4. Subject to approval and eligibility. NMLS #910457
Ready, set, giftspo! What are you adding to your cart?
1.67M
20.2K
139
10mo ago
paypal
Ready, set, giftspo! What are you adding to your cart?
We can’t make combining families for the holidays less painful. But we can help you make the most of your money.
1.61M
36.8K
246
10mo ago
paypal
We can’t make combining families for the holidays less painful. But we can help you make the most of your money.
We can't make shopping for your siblings easier. But we can help you make the most of your money.
1.37M
23.9K
86
10mo ago
paypal
We can't make shopping for your siblings easier. But we can help you make the most of your money.
It's beginning to look a lot like click this 🎄
1.31M
23.2K
115
10mo ago
paypal
It's beginning to look a lot like click this 🎄
Ranking the best moments from PayPal’s Guess the Country 🤣🌎 

Watch the full video on our YouTube 📺
1.28M
12.8K
74
3mo ago
paypal
Ranking the best moments from PayPal’s Guess the Country 🤣🌎 Watch the full video on our YouTube 📺
a night out celebrating the Liverpool F.C. 26/27 Away Kit with @paypal - grab your kit at the Liverpool site! #PayPalPartner
1.24M
2.15K
93
2mo ago
paypal
a night out celebrating the Liverpool F.C. 26/27 Away Kit with @paypal - grab your kit at the Liverpool site! #PayPalPartner
The sands of time are telling us it's officially holiday shopping season.
1.15M
13.9K
148
11mo ago
paypal
The sands of time are telling us it's officially holiday shopping season.

PayPal (@paypal) Instagram Stats & Analytics

PayPal (@paypal) has 696K Instagram followers with a 0.51% engagement rate over the past 12 months. Across 158 posts, PayPal received 523K total likes and 90.5M impressions, averaging 3.31K likes per post. This page tracks PayPal's performance metrics, top content, and engagement trends — updated daily. To benchmark @paypal against other accounts, use Socialpruf's Instagram competitor analysis tool.

PayPal (@paypal) Instagram Analytics FAQ

How many Instagram followers does PayPal have?+
PayPal (@paypal) has 696K Instagram followers as of October 2026.
What is PayPal's Instagram engagement rate?+
PayPal's Instagram engagement rate is 0.51% over the last 12 months, based on 158 posts.
How many likes does PayPal get on Instagram?+
PayPal received 523K total likes across 158 posts in the last 12 months, averaging 3.31K likes per post.
How many Instagram impressions does PayPal get?+
PayPal's Instagram content generated 90.5M total impressions over the last 12 months.
Can I compare PayPal with other Instagram accounts?+
Yes. Add @paypal to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.