NewGet @calebulf's full report
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followers
228K
impressions
18.5M
likes
444K
comments
33.5K
posts
159
engagement
2.55%
emv
$523K
Average per post
116K

Key Metrics

Distributions

Top Content

Sleep or Die is finally making sleep sexy, and they have an incredible product to back it up. Learn more @haveyouslept 🌶️ Shop sleep-or-die.com
1.42M
18.7K
1.52K
6mo ago
calebulf
Sleep or Die is finally making sleep sexy, and they have an incredible product to back it up. Learn more @haveyouslept 🌶️ Shop sleep-or-die.com
@blackvoyagenyc is a Little Luxury. Comment “Voyage” to get a link to check it out.
1.19M
23.7K
1.96K
6mo ago
calebulf
@blackvoyagenyc is a Little Luxury. Comment “Voyage” to get a link to check it out.
These are the top 7 luxury ranges I would buy right now Comment “Range” to get a link to check them out. @bertazzoni_official @hestanappliances @ilve_official @subzeroandwolf @l_atelier_paris @officine_gullo @lacornueofficial
852K
38.7K
4.98K
7mo ago
calebulf
These are the top 7 luxury ranges I would buy right now Comment “Range” to get a link to check them out. @bertazzoni_official @hestanappliances @ilve_official @subzeroandwolf @l_atelier_paris @officine_gullo @lacornueofficial
Product vs marketing: earbuds Comment Earbuds2 to get a link!
839K
26.1K
315
4mo ago
calebulf
Product vs marketing: earbuds Comment Earbuds2 to get a link!
These are the top 7 luxury flatware sets I would buy right now Comment Flatware to get a link! @theluxuryartmepra @christofle @schiavon_silverware @pottflatware @ercuis @alain_saint_joanis Even if it’s wildly out of your price range, we can appreciate the beauty in the design and the quality of the craftsmanship ✨ Follow me for more recs on products across home and technology, fashion and more. #productdesign #top7recs #flatware
602K
19.0K
204
11mo ago
calebulf
These are the top 7 luxury flatware sets I would buy right now Comment Flatware to get a link! @theluxuryartmepra @christofle @schiavon_silverware @pottflatware @ercuis @alain_saint_joanis Even if it’s wildly out of your price range, we can appreciate the beauty in the design and the quality of the craftsmanship ✨ Follow me for more recs on products across home and technology, fashion and more. #productdesign #top7recs #flatware
@dyson just launched a $500 toothbrush with a camera and it’s incredible. Comment Dyson to be one of the first people to buy it and drop your thoughts below. @dysonbeauty @dysonusa
572K
33.7K
561
2mo ago
calebulf
@dyson just launched a $500 toothbrush with a camera and it’s incredible. Comment Dyson to be one of the first people to buy it and drop your thoughts below. @dysonbeauty @dysonusa
Are you buying the product or the marketing? Bluetooth Speakers Comment PORTABLE for a link to my favs!
544K
10.6K
135
4mo ago
calebulf
Are you buying the product or the marketing? Bluetooth Speakers Comment PORTABLE for a link to my favs!
These are the top 7 affordable dinnerware sets I would buy right now Comment Dinner to get a link! @potterybarn @lenox @westelm @hawkinsnewyork @anthropologiehome @costanovatableware #productdesign #top7recs #dinnerware
522K
12.2K
166
1y ago
calebulf
These are the top 7 affordable dinnerware sets I would buy right now Comment Dinner to get a link! @potterybarn @lenox @westelm @hawkinsnewyork @anthropologiehome @costanovatableware #productdesign #top7recs #dinnerware
This is how you buy a mattress. Comment Bed to get a link to check them out If you want to figure out what to buy, these are the things you need to start your research, featuring my favorite @avocado.green #AvocadoMattress #AvocadoPartner #SleepWithPurpose #AvocadoLuxuryOrganic
483K
600
112
3mo ago
calebulf
This is how you buy a mattress. Comment Bed to get a link to check them out If you want to figure out what to buy, these are the things you need to start your research, featuring my favorite @avocado.green #AvocadoMattress #AvocadoPartner #SleepWithPurpose #AvocadoLuxuryOrganic
Little Luxuries Season 3 Episode 5 Comment Loewe to get a link! @trudon @loewe_perfumes @craighillcompany #design #productdesign #littleluxuries
435K
14.2K
96
10mo ago
calebulf
Little Luxuries Season 3 Episode 5 Comment Loewe to get a link! @trudon @loewe_perfumes @craighillcompany #design #productdesign #littleluxuries
Little Luxuries part 4 Comment Jolie to get a link!
408K
17.6K
479
1w ago
calebulf
Little Luxuries part 4 Comment Jolie to get a link!
5 of my favorite little luxuries pt 1 Comment honey for the links!
396K
7.71K
2.44K
3mo ago
calebulf
5 of my favorite little luxuries pt 1 Comment honey for the links!
Are you buying the product or the marketing? Espresso machines Comment espresso for a link to my favs!
367K
8.68K
941
3mo ago
calebulf
Are you buying the product or the marketing? Espresso machines Comment espresso for a link to my favs!
The @jacquemus x @nike moon shoe is the shoe of the summer ☀️ 👟
358K
7.49K
135
7mo ago
calebulf
The @jacquemus x @nike moon shoe is the shoe of the summer ☀️ 👟
These are the top 7 pieces I would buy from @the_essential_store right now. Comment “haiku” to get a link with the discount or use my name CALEB to save an additional 10% and get free shipping. Had a lot of fun shopping the site and definitely going to get a few pieces for myself!
350K
3.03K
306
9mo ago
calebulf
These are the top 7 pieces I would buy from @the_essential_store right now. Comment “haiku” to get a link with the discount or use my name CALEB to save an additional 10% and get free shipping. Had a lot of fun shopping the site and definitely going to get a few pieces for myself!
These are the top 7 wine glasses I would buy right now @riedel_official @zwieselglas @zaltoglas @mygabrielglas @josephinenhutte @lobmeyr @duralexusa Follow me for more recs on products across home, technology, fashion and more. #productdesign #top7recs #wineglasses
344K
7.98K
127
11mo ago
calebulf
These are the top 7 wine glasses I would buy right now @riedel_official @zwieselglas @zaltoglas @mygabrielglas @josephinenhutte @lobmeyr @duralexusa Follow me for more recs on products across home, technology, fashion and more. #productdesign #top7recs #wineglasses
The top 7 Luxury Resorts I would stay at this summer. We’re covering the whole world from the Adriatic to Indonesia to Rwanda. These all have incredible stories and could be covered in detail but here’s quick overview of what’s on my radar. @nihi @amansvetistefan @passalacqualakecomo @bawahreserve @wearewilderness @reschio @fourseasons
304K
7.44K
127
6mo ago
calebulf
The top 7 Luxury Resorts I would stay at this summer. We’re covering the whole world from the Adriatic to Indonesia to Rwanda. These all have incredible stories and could be covered in detail but here’s quick overview of what’s on my radar. @nihi @amansvetistefan @passalacqualakecomo @bawahreserve @wearewilderness @reschio @fourseasons
Product vs Marketing: coffee makers Comment coffee for a link to my favs
299K
5.27K
873
2mo ago
calebulf
Product vs Marketing: coffee makers Comment coffee for a link to my favs
Are we smoking again? Cigarettes are back in the cultural zeitgeist, and honestly it’s a sign America is healing. In a wellness boom where we optimize everything from Whoop scores to no-seed-oil salads, people are quietly opting out for a minute. Call it the overoptimization backlash. Turns out the Blue Zones are full of people ripping darts while they live to 100, so a cigarette becomes permission to be unoptimized. Grounding, a little dangerous, dare I say chic. To be clear, we’re not becoming smokers, smoking’s down. It’s a sexy prop, a moment of connection on a night out. A little luxury. So are we healing? Drop your take.
278K
16.3K
694
4mo ago
calebulf
Are we smoking again? Cigarettes are back in the cultural zeitgeist, and honestly it’s a sign America is healing. In a wellness boom where we optimize everything from Whoop scores to no-seed-oil salads, people are quietly opting out for a minute. Call it the overoptimization backlash. Turns out the Blue Zones are full of people ripping darts while they live to 100, so a cigarette becomes permission to be unoptimized. Grounding, a little dangerous, dare I say chic. To be clear, we’re not becoming smokers, smoking’s down. It’s a sexy prop, a moment of connection on a night out. A little luxury. So are we healing? Drop your take.
@greats is one of my favorite Little Luxuries (for men and women!) and right now you can save 25-30% off with their black friday sale. Go snag a pair and let me know what you think!  #productrecs #whitesneakers #fashion
271K
1.43K
42
11mo ago
calebulf
@greats is one of my favorite Little Luxuries (for men and women!) and right now you can save 25-30% off with their black friday sale. Go snag a pair and let me know what you think!  #productrecs #whitesneakers #fashion

Caleb Ulffers (@calebulf) Instagram Stats & Analytics

Caleb Ulffers (@calebulf) has 228K Instagram followers with a 2.55% engagement rate over the past 12 months. Across 159 posts, Caleb Ulffers received 444K total likes and 18.5M impressions, averaging 2.79K likes per post. This page tracks Caleb Ulffers's performance metrics, top content, and engagement trends — updated daily. To benchmark @calebulf against other accounts, use Socialpruf's Instagram competitor analysis tool.

Caleb Ulffers (@calebulf) Instagram Analytics FAQ

How many Instagram followers does Caleb Ulffers have?+
Caleb Ulffers (@calebulf) has 228K Instagram followers as of November 2026.
What is Caleb Ulffers's Instagram engagement rate?+
Caleb Ulffers's Instagram engagement rate is 2.55% over the last 12 months, based on 159 posts.
How many likes does Caleb Ulffers get on Instagram?+
Caleb Ulffers received 444K total likes across 159 posts in the last 12 months, averaging 2.79K likes per post.
How many Instagram impressions does Caleb Ulffers get?+
Caleb Ulffers's Instagram content generated 18.5M total impressions over the last 12 months.
Can I compare Caleb Ulffers with other Instagram accounts?+
Yes. Add @calebulf to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.