instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
550K
impressions
3.57M
likes
90.9K
comments
3.73K
posts
222
engagement
2.29%
emv
$98.9K
Avg. per post
18K

Key Metrics

Distributions

Top Content

An ideal Friday night if you ask us 😇
2.24M
89.7K
53
9mo ago
parachutehome
An ideal Friday night if you ask us 😇
DROPPING SOON: Parachute x Target ☁️ This exclusive collaboration of cloud-like bedding and bath linens is designed for soft landings. Available 4/27 at Target.com and select Target stores across the country.
215K
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293
10mo ago
parachutehome
DROPPING SOON: Parachute x Target ☁️ This exclusive collaboration of cloud-like bedding and bath linens is designed for soft landings. Available 4/27 at Target.com and select Target stores across the country.
It’s the coziest dream come true - Parachute for Target is *finally* here. Thoughtfully designed bedding and bath linens featuring luxe fabrics, soft textures, and versatile, dreamy hues - this exclusive collection was designed to bring everyday comfort to new heights. Welcome to a new kind of cloud nine ☁️ Shop it now, only at Target.com and select Target stores across the country.
202K
hidden
159
9mo ago
parachutehome
It’s the coziest dream come true - Parachute for Target is *finally* here. Thoughtfully designed bedding and bath linens featuring luxe fabrics, soft textures, and versatile, dreamy hues - this exclusive collection was designed to bring everyday comfort to new heights. Welcome to a new kind of cloud nine ☁️ Shop it now, only at Target.com and select Target stores across the country.
How many people does it take to make a *perfect* bubble bath?
62.5K
hidden
6
10mo ago
parachutehome
How many people does it take to make a *perfect* bubble bath?
It’s a full time job.
32.2K
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5
11mo ago
parachutehome
It’s a full time job.
CLOSED | To celebrate Sleep Week, we’re giving you everything you need for a good night’s sleep. Enter to win: 💤 Sheet Set from @parachutehome ☁️ The Full Ritual Bundle from @dieuxskin ⏰ The Restore 3 from @hatchforsleep How to enter: 1. Follow @parachutehome @dieuxskin @hatchforsleep 2. Like this post 3. Tag a friend who deserves better sleep 😴 The giveaway ends at 11:59 PM PST on Sunday, March 16. One winner will be selected and notified via DM from @parachutehome. You must be 18+ and a resident of the US.
28.7K
hidden
1.42K
11mo ago
parachutehome
CLOSED | To celebrate Sleep Week, we’re giving you everything you need for a good night’s sleep. Enter to win: 💤 Sheet Set from @parachutehome ☁️ The Full Ritual Bundle from @dieuxskin ⏰ The Restore 3 from @hatchforsleep How to enter: 1. Follow @parachutehome @dieuxskin @hatchforsleep 2. Like this post 3. Tag a friend who deserves better sleep 😴 The giveaway ends at 11:59 PM PST on Sunday, March 16. One winner will be selected and notified via DM from @parachutehome. You must be 18+ and a resident of the US.
Just a teeny little reminder 👀
25.2K
hidden
1
5mo ago
parachutehome
Just a teeny little reminder 👀
How many hours of sleep did YOU get last night? 😴 Get 30% off all the ingredients for a solid 8 hours online + in store during our biggest sale of the season.
25K
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10
9mo ago
parachutehome
How many hours of sleep did YOU get last night? 😴 Get 30% off all the ingredients for a solid 8 hours online + in store during our biggest sale of the season.
Behind the scenes with our softest towel yet.
18K
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3
11mo ago
parachutehome
Behind the scenes with our softest towel yet.
Your bedroom isn’t boring, you just need pattern. @arvinolano brings life to his bedroom with our new Percale yarn-dyed stripes in Dusk. Shop now online and in store.
17.7K
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7
6mo ago
parachutehome
Your bedroom isn’t boring, you just need pattern. @arvinolano brings life to his bedroom with our new Percale yarn-dyed stripes in Dusk. Shop now online and in store.
Chef’s kiss 🤌
17.3K
hidden
7
11mo ago
parachutehome
Chef’s kiss 🤌
Inside ☁️Project Cloud☁️ | We’ve spent years perfecting *every* last detail of our collection with Target, and we’re so excited that it’s finally yours. Discover it online at Target.com and at select Target stores across the country.
16.1K
hidden
43
9mo ago
parachutehome
Inside ☁️Project Cloud☁️ | We’ve spent years perfecting *every* last detail of our collection with Target, and we’re so excited that it’s finally yours. Discover it online at Target.com and at select Target stores across the country.
Long weekends call for long showers. Shop our Memorial Day Sale for 30% off the softest towels you’ll ever touch (and everything else).
16K
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2
9mo ago
parachutehome
Long weekends call for long showers. Shop our Memorial Day Sale for 30% off the softest towels you’ll ever touch (and everything else).
Get in, we’re going shopping 🤭 Our biggest sale of the season starts TOMORROW, but you can get early access by shopping in store today.
15.9K
hidden
12
9mo ago
parachutehome
Get in, we’re going shopping 🤭 Our biggest sale of the season starts TOMORROW, but you can get early access by shopping in store today.
Longer nights, slower days. Less doing, more being.
15.3K
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2
4mo ago
parachutehome
Longer nights, slower days. Less doing, more being.
Between the Sheets — Episode 1 | What was the first Parachute product you purchased?
15K
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19
10mo ago
parachutehome
Between the Sheets — Episode 1 | What was the first Parachute product you purchased?
Annnnnd back to bed we go.
14.5K
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9
7mo ago
parachutehome
Annnnnd back to bed we go.
new butter yellow bedding for spring 🧈 ... cozy, bright, and an absolute dream to sleep in. These are from the @ParachuteHome percale collection and are lightweight, luxurious, and crisp. #myparachutehome #bedroominspo #bedroomdesign
14.4K
232
26
11mo ago
parachutehome
new butter yellow bedding for spring 🧈 ... cozy, bright, and an absolute dream to sleep in. These are from the @ParachuteHome percale collection and are lightweight, luxurious, and crisp. #myparachutehome #bedroominspo #bedroomdesign
Long weekend energy 😎 (P.S. Zoom in for a super-exclusive sneak peek of something coming soon 👀)
14.1K
hidden
12
7mo ago
parachutehome
Long weekend energy 😎 (P.S. Zoom in for a super-exclusive sneak peek of something coming soon 👀)
** GIVEAWAY CLOSED** GIVEAWAY: YOUR COZIEST FALL YET 🤎 We teamed up with @parachutehome, @wearebrightland, and @snif.co to treat you to our favorite autumn products. Curl up with a Parachute robe, light a Pumpkin Smash candle, pour yourself a glass of wine (or non-alcoholic wine!) and prep your snack tray with high-quality olive oil. Entry rules: Enter your email at the link in bio! Total product giveaway: + $200 gift card to Just Enough Wines + Snif’s Fall Collection (Pumpkin Smash candles, laundry, body lotion; Apple Cider Smash full-size and votives) + Parachute’s Terry Stripe Robe + Brightland’s Artist Capsule + Everyday Starter Set Open to US residents only. Cannot ship to Puerto Rico. Must be 21+ to enter. This giveaway ends on September 30, 2025 at 11:59PM PST. One winner will be randomly chosen from all entries and notified via email on October 1, 2025 from Just Enough Wines ONLY.
13.3K
313
64
5mo ago
parachutehome
** GIVEAWAY CLOSED** GIVEAWAY: YOUR COZIEST FALL YET 🤎 We teamed up with @parachutehome, @wearebrightland, and @snif.co to treat you to our favorite autumn products. Curl up with a Parachute robe, light a Pumpkin Smash candle, pour yourself a glass of wine (or non-alcoholic wine!) and prep your snack tray with high-quality olive oil. Entry rules: Enter your email at the link in bio! Total product giveaway: + $200 gift card to Just Enough Wines + Snif’s Fall Collection (Pumpkin Smash candles, laundry, body lotion; Apple Cider Smash full-size and votives) + Parachute’s Terry Stripe Robe + Brightland’s Artist Capsule + Everyday Starter Set Open to US residents only. Cannot ship to Puerto Rico. Must be 21+ to enter. This giveaway ends on September 30, 2025 at 11:59PM PST. One winner will be randomly chosen from all entries and notified via email on October 1, 2025 from Just Enough Wines ONLY.

PARACHUTE (@parachutehome) Instagram Stats & Analytics

PARACHUTE (@parachutehome) has 550K Instagram followers with a 2.29% engagement rate over the past 12 months. Across 222 posts, PARACHUTE received 90.9K total likes and 1.33M impressions, averaging 457 likes per post. This page tracks PARACHUTE's performance metrics, top content, and engagement trends — updated daily.

PARACHUTE (@parachutehome) Instagram Analytics FAQ

How many Instagram followers does PARACHUTE have?+
PARACHUTE (@parachutehome) has 550K Instagram followers as of February 2026.
What is PARACHUTE's Instagram engagement rate?+
PARACHUTE's Instagram engagement rate is 2.29% over the last 12 months, based on 222 posts.
How many likes does PARACHUTE get on Instagram?+
PARACHUTE received 90.9K total likes across 222 posts in the last year, averaging 457 likes per post.
How many Instagram impressions does PARACHUTE get?+
PARACHUTE's Instagram content generated 1.33M total impressions over the last 12 months.