NewGet @kitkat's full report
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followers
1.19M
impressions
40.9M
likes
1.53M
comments
33.6K
posts
156
engagement
3.03%
emv
$1.24M
Average per post
262K

Key Metrics

Distributions

Top Content

Regarding recent press coverage
15.8M
634K
12.1K
6mo ago
kitkat
Regarding recent press coverage
Thanks for all your support in tracking down the missing KitKats! 🔎🍫 Our tracker has uncovered leads, now being followed up by the relevant authorities. We truly appreciate the interest and engagement we have seen in the past months - and while we wait for the next update, it’s time to have a break 👏
6.84M
274K
4.77K
6mo ago
kitkat
Thanks for all your support in tracking down the missing KitKats! 🔎🍫 Our tracker has uncovered leads, now being followed up by the relevant authorities. We truly appreciate the interest and engagement we have seen in the past months - and while we wait for the next update, it’s time to have a break 👏
Move your thumb to the beat! 🎶#HaveABreak
3.67M
63.9K
458
11mo ago
kitkat
Move your thumb to the beat! 🎶#HaveABreak
🏁🫨🚨 NEW BREAK ALERT! KitKat miniature replicas of Formula 1® Cars have entered the chat 🏎️🔥 Tag an F1 fan who needs to see this! 🍫 Available in: Australia, Italy, Malta, Spain, UK, Saudi Arabia 👀 Coming soon: Austria, Bahrain, Belgium, Bosnia/Herzegovina, Bulgaria, Canada, Costa Rica, Croatia, Cyprus, Czech, Denmark, Egypt, El Salvador, France, Greece, Guatemala, Hungary, India, Kosovo, Kuwait, Mexico, Montenegro, Netherlands, New Zealand, North Macedonia, Norway, Oman, Panama, Poland, Portugal, Qatar, Romania, Serbia, Slovakia, Slovenia, Switzerland, Taiwan, Turkey, Ukraine, U.A.E #KitKatF1 #NewBreakAlert #KitKatCar
1.15M
74.9K
1.93K
8mo ago
kitkat
🏁🫨🚨 NEW BREAK ALERT! KitKat miniature replicas of Formula 1® Cars have entered the chat 🏎️🔥 Tag an F1 fan who needs to see this! 🍫 Available in: Australia, Italy, Malta, Spain, UK, Saudi Arabia 👀 Coming soon: Austria, Bahrain, Belgium, Bosnia/Herzegovina, Bulgaria, Canada, Costa Rica, Croatia, Cyprus, Czech, Denmark, Egypt, El Salvador, France, Greece, Guatemala, Hungary, India, Kosovo, Kuwait, Mexico, Montenegro, Netherlands, New Zealand, North Macedonia, Norway, Oman, Panama, Poland, Portugal, Qatar, Romania, Serbia, Slovakia, Slovenia, Switzerland, Taiwan, Turkey, Ukraine, U.A.E #KitKatF1 #NewBreakAlert #KitKatCar
A new break rolls into town. KitKat that takes the edge off. #KitKatLuca #FakeBreak Should we launch??
931K
37.2K
803
4mo ago
kitkat
A new break rolls into town. KitKat that takes the edge off. #KitKatLuca #FakeBreak Should we launch??
🥉 Have a break 🥈 Have a break, have a KitKat 🥇 Have a break, have a KitKat. The Official Chocolate Bar of F1® 🏁 🏎️ #KitKat #KitKatF1 #Formula1 #HaveABreak The F1® logo and related marks are trademarks of FOL BV.
578K
45.0K
355
11mo ago
kitkat
🥉 Have a break 🥈 Have a break, have a KitKat 🥇 Have a break, have a KitKat. The Official Chocolate Bar of F1® 🏁 🏎️ #KitKat #KitKatF1 #Formula1 #HaveABreak The F1® logo and related marks are trademarks of FOL BV.
Who managed it?! 🏁🏁🏁 #KitKatF1 #HaveABreak #Pause #PauseTrend
562K
8.26K
1.33K
7mo ago
kitkat
Who managed it?! 🏁🏁🏁 #KitKatF1 #HaveABreak #Pause #PauseTrend
now it's time for a well-earned break ⚽️🍫
509K
20.3K
2.10K
2mo ago
kitkat
now it's time for a well-earned break ⚽️🍫
🏁 NEW BREAK ALERT! 🏁 ✨ Introducing the NEW KitKat Chunky Formula 1® Edition —fuelled by race‑day energy and bold, dynamic design. Ready, set...break! 🏎️🔥 #KitKatF1 🍫 Available in UK, Ukraine 👀 Coming soon in Armenia, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Estonia, Georgia, Germany, Hungary, Italy, Kosovo, Latvia, Lithuania, Malta, Montenegro, Netherlands, North Macedonia, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Switzerland, Turkey
446K
17.8K
284
7mo ago
kitkat
🏁 NEW BREAK ALERT! 🏁 ✨ Introducing the NEW KitKat Chunky Formula 1® Edition —fuelled by race‑day energy and bold, dynamic design. Ready, set...break! 🏎️🔥 #KitKatF1 🍫 Available in UK, Ukraine 👀 Coming soon in Armenia, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Estonia, Georgia, Germany, Hungary, Italy, Kosovo, Latvia, Lithuania, Malta, Montenegro, Netherlands, North Macedonia, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Switzerland, Turkey
Swipe (if you dare👀) and vote for your favourite pumpkin flavour 🎃 Vote in the poll 👀 #FakeBreak
441K
17.6K
80
11mo ago
kitkat
Swipe (if you dare👀) and vote for your favourite pumpkin flavour 🎃 Vote in the poll 👀 #FakeBreak
Dot cake, but make it KitKat 😋 @thedotcakes
377K
1.93K
48
4mo ago
kitkat
Dot cake, but make it KitKat 😋 @thedotcakes
Looking for something, @kimi.antonelli ? 🏎️ #HaveABreak #KitCrew #MissingTowel
321K
12.8K
171
4mo ago
kitkat
Looking for something, @kimi.antonelli ? 🏎️ #HaveABreak #KitCrew #MissingTowel
something is telling us it's time to have a break… 🚲🧇
296K
12.7K
131
10mo ago
kitkat
something is telling us it's time to have a break… 🚲🧇
The perfect combination 😌🍫☕️ #HaveABreak
192K
7.67K
24
10mo ago
kitkat
The perfect combination 😌🍫☕️ #HaveABreak
A blessed month begins ✨ May this Ramadan bring meaning to your every break moment! 🌙🍫
175K
6.99K
143
7mo ago
kitkat
A blessed month begins ✨ May this Ramadan bring meaning to your every break moment! 🌙🍫
We could watch this allllll day 😍 📸 @kittycatconfectionery
174K
3.24K
53
4mo ago
kitkat
We could watch this allllll day 😍 📸 @kittycatconfectionery
is it time for a break yet? 🤤
165K
6.61K
112
6mo ago
kitkat
is it time for a break yet? 🤤
#AD Absolutely buzzing to help @kitkat celebrate becoming the official chocolate bar of Formula 1®️! We’re kicking off the season at Silverstone by unveiling a life-sized chocolate car, inspired by Formula 1®️
164K
6.56K
70
7mo ago
kitkat
#AD Absolutely buzzing to help @kitkat celebrate becoming the official chocolate bar of Formula 1®️! We’re kicking off the season at Silverstone by unveiling a life-sized chocolate car, inspired by Formula 1®️
break postponed… for now
162K
1.59K
60
2mo ago
kitkat
break postponed… for now
One thing that will never change: the importance of having a break 🤝 #wordmark #fontchange
160K
6.42K
130
1mo ago
kitkat
One thing that will never change: the importance of having a break 🤝 #wordmark #fontchange

KITKAT (@kitkat) Instagram Stats & Analytics

KITKAT (@kitkat) has 1.19M Instagram followers with a 3.03% engagement rate over the past 12 months. Across 156 posts, KITKAT received 1.53M total likes and 40.9M impressions, averaging 9.78K likes per post. This page tracks KITKAT's performance metrics, top content, and engagement trends — updated daily. To benchmark @kitkat against other accounts, use Socialpruf's Instagram competitor analysis tool.

KITKAT (@kitkat) Instagram Analytics FAQ

How many Instagram followers does KITKAT have?+
KITKAT (@kitkat) has 1.19M Instagram followers as of October 2026.
What is KITKAT's Instagram engagement rate?+
KITKAT's Instagram engagement rate is 3.03% over the last 12 months, based on 156 posts.
How many likes does KITKAT get on Instagram?+
KITKAT received 1.53M total likes across 156 posts in the last 12 months, averaging 9.78K likes per post.
How many Instagram impressions does KITKAT get?+
KITKAT's Instagram content generated 40.9M total impressions over the last 12 months.
Can I compare KITKAT with other Instagram accounts?+
Yes. Add @kitkat to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.