NewGet @hersheys's full report
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followers
579K
impressions
178M
likes
1.67M
comments
22.0K
posts
265
engagement
0.832%
emv
$4.01M
Average per post
672K
Key Metrics
Impressions
monthly
Distributions
Content
23.7M
2.45K
36
11mo ago
hersheys
Find the KISSES Bells Experience at Rockefeller Center Plaza in NYC from 1-8pm now through Sunday 🔔🍫
#hersheys #kissesbells
21.1M
2.62K
33
4mo ago
hersheys
Here’s to s’more summer with Hershey’s chocolate 🍫 #ad
19.9M
2.01K
148
7mo ago
hersheys
The road to the Final Foil continues 🏀🍫
4 KISSES flavors left, but only one can be crowned the MVP. Choose your pick to advance 👇
17.2M
3.70K
94
6mo ago
hersheys
Who says you can’t get fancy with chocuterie 🍫
9.08M
432K
2.45K
2mo ago
hersheys
ok, we’ll bite...🍫 #ad
5.72M
765
36
2mo ago
hersheys
Any ideas? 👀
5.53M
1.10K
10
8mo ago
hersheys
Drop your own fave throwback stories 👇 Hershey’s is so proud to be an Official Supporter of Team USA cheering on @speedyj 📣⛸️
5.53M
1.60K
24
3mo ago
hersheys
The only way to celebrate S’morth of July weekend is with @hersheys! 🍫
5.40M
400K
2.70K
1mo ago
hersheys
it’s @hersheys, oui oui 🍫 PINKY UP for new creme bars!! #ad
5.23M
829
9
8mo ago
hersheys
The feeling that still sends an excited chill down your spine 😍
4.77M
14.4K
188
11mo ago
hersheys
Step into my snowy little daydream ❄️ The “Let It Snow! Let It Snow! Let It Snow!” music video is out now with a touch of @hersheys sweetness and some classic @bingcrosby charm.
4.47M
785
198
9mo ago
hersheys
Hershey’s presents Pt. 1 of the 🥇Real Gold series🥇 Discover what does it really mean to win as our #TeamUSA athletes at the Olympic and Paralympic Winter Games
4.40M
1.81K
35
8mo ago
hersheys
The KISSES are BACK in honor of TEAM USA ❄️🇺🇲 The legacy continues with @franticframes in honor of the Winter Olympics & Paralympic Games. Hershey’s is a Proud Supporter of Team USA. #ad
#stopmotion #animation #claymation
4.25M
561
49
9mo ago
hersheys
Real Gold Series Pt. 3 Spoiler Alert: Happiness is the Real Gold at the 2026 Winter Games. Hershey’s for #TeamUSA 🥇
3.57M
501
7
8mo ago
hersheys
Whether it’s hitting a personal goal or just making someone’s day brighter, we believe each win deserves a celebration 🤎 #teamusa #winterolympics
2.68M
3.45K
104
1mo ago
hersheys
So many great memories of making s’mores with my family growing up. I was always so impatient because of the excitement to eat it! I’m camp toasty, which camp are you in? Whether you’re camp gooey or camp toasty, nothing makes a s’more like HERSHEY’S chocolate. @hersheys #HERSHEYSPartner
2.59M
104K
409
1mo ago
hersheys
the girls and their creme bars @katseyeworld 💅🍫
1.90M
73.2K
665
4mo ago
hersheys
The sweetest love story of all ❤️🍫
#HersheyMovie, in theaters this Thanksgiving. Link in bio.
1.67M
618
67
9mo ago
hersheys
Welcome back to Pt. 2 of the Hershey’s Real Gold Series where we unlock the sweetest messages 🔒 for these #TeamUSA athletes at the 2026 Winter Games
1.47M
4.86K
87
2mo ago
hersheys
Happy National S’mores Day fam! Who’s in camp gooey with me?? @hersheys #ad
HERSHEY'S Chocolate (@hersheys) Instagram Stats & Analytics
HERSHEY'S Chocolate (@hersheys) has 579K Instagram followers with a 0.83% engagement rate over the past 12 months. Across 265 posts, HERSHEY'S Chocolate received 1.67M total likes and 178M impressions, averaging 6.32K likes per post. This page tracks HERSHEY'S Chocolate's performance metrics, top content, and engagement trends — updated daily. To benchmark @hersheys against other accounts, use Socialpruf's Instagram competitor analysis tool.
HERSHEY'S Chocolate (@hersheys) Instagram Analytics FAQ
How many Instagram followers does HERSHEY'S Chocolate have?+
HERSHEY'S Chocolate (@hersheys) has 579K Instagram followers as of October 2026.
What is HERSHEY'S Chocolate's Instagram engagement rate?+
HERSHEY'S Chocolate's Instagram engagement rate is 0.83% over the last 12 months, based on 265 posts.
How many likes does HERSHEY'S Chocolate get on Instagram?+
HERSHEY'S Chocolate received 1.67M total likes across 265 posts in the last 12 months, averaging 6.32K likes per post.
How many Instagram impressions does HERSHEY'S Chocolate get?+
HERSHEY'S Chocolate's Instagram content generated 178M total impressions over the last 12 months.
Can I compare HERSHEY'S Chocolate with other Instagram accounts?+
Yes. Add @hersheys to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.