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followers
146K
impressions
69.0M
likes
154K
comments
9.42K
posts
3.74K
engagement
0.236%
emv
$1.43M
Average per post
18.4K
Key Metrics
Impressions
monthly
Distributions
Content
5.48M
3.24K
104
635
8mo ago
SBJ
Napheesa Collier read a four-minute long statement about WNBA officiating and the league office's "lack of accountability."
3.94M
2.50K
404
769
6mo ago
SBJ
The University of Colorado athletic department is projecting a $27M deficit for the fiscal year ending June 2026.
It will also need $11.9M from the university and $2.2M from student fees, according to @USATODAY.
https://t.co/TtwQh5CXtg
2.93M
802
887
1.69K
1mo ago
SBJ
NCAA leadership is expected to finalize an expansion of the men’s and women’s tournaments to 76 teams soon after this year’s tournament 🏀
The proposal would add eight games to the First Four, with 24 teams playing in an opening round before advancing into the main bracket.
Via @YahooSports | https://t.co/p64Ssx3W8a
1.50M
995
103
205
3mo ago
SBJ
The Cleveland Browns are putting the Dawg Pound front and center in their future 🐶🏈
The new Huntington Bank Field will feature a 6,500-seat Dawg Pound Stand that becomes the NFL’s steepest section when it opens in 2029.
https://t.co/v8UuPY4Puy
1.26M
6.07K
61
818
3mo ago
SBJ
Turning the clock back 30 years, NBC will recreate a 1995-96 NBA broadcast for Spurs-76ers on March 3 — announcers, graphics, replays, pregame show, score bug and even grainy flashbacks.
The “Throwback Tuesday” telecast starts at 7pm ET with NBA Showtime, before Bob Costas, Isiah Thomas and the full retro crew take over at 8.
https://t.co/MclPLo8nTs
1.14M
378
70
70
5mo ago
SBJ
Notre Dame’s playoff path just caused a stir 😳
Notre Dame’s new MOU, which gives the Irish preferential playoff access starting next season, has sparked backlash across college athletics, with several athletic directors threatening to drop the program from future schedules.
(via @DanWolken)
1.06M
3.99K
278
487
3mo ago
SBJ
YouTube TV is launching a sports skinny bundle.
• Sports Plan: $64.99/month ($54.99 year one for new users)
• Includes ABC, CBS, Fox, NBC, FS1, NBC Sports + all ESPN nets (ESPN Unlimited in 2026)
YouTube’s pitch: bring broadcast and streaming-exclusive sports back into one place.
https://t.co/HSZjmzhFvK
999K
490
159
219
2mo ago
SBJ
Despite the Univ. of South Carolina women’s basketball team winning 95% of its games over the last four seasons, the program last season was $6.24M "in the red," per The State in Columbia.
MORE: https://t.co/vpyhBh3Tev
Brett Yormark said on stage at IAF that he thinks the CFP got it right. "Was I happy about BYU, no...but I think overall they did the right job. Listen, it's progress over perfection." He also called out Notre Dame AD Pete Bevacqua: "I think his behavior has been egregious."
840K
737
81
149
5mo ago
SBJ
Brett Yormark said on stage at IAF that he thinks the CFP got it right.
"Was I happy about BYU, no...but I think overall they did the right job. Listen, it's progress over perfection."
He also called out Notre Dame AD Pete Bevacqua: "I think his behavior has been egregious."
779K
76
75
104
5mo ago
SBJ
Chiefs President Mark Donovan says the team’s planned domed stadium in Kansas will seat at least 65K, about 10K fewer than Arrowhead Stadium.
Owner Clark Hunt says the move allows the team to increase luxury suites and amenities to help boost revenue.
https://t.co/uO0cc5zwki
Realignment watch: Sources say UNC is among the schools exploring a potential move from the ACC with the SEC as the likely target 👀 Under Chancellor Lee Roberts and incoming AD Steve Newmark, the Tar Heels could be leading the pack alongside Clemson. Via @InsideCarolina
586K
1.02K
160
399
10mo ago
SBJ
Realignment watch: Sources say UNC is among the schools exploring a potential move from the ACC with the SEC as the likely target 👀
Under Chancellor Lee Roberts and incoming AD Steve Newmark, the Tar Heels could be leading the pack alongside Clemson.
Via @InsideCarolina
502K
992
34
139
4mo ago
SBJ
Buffalo’s new $2.2B Highmark Stadium opens this summer with a canopy preventing snowfall on most seats, heated field and concourses, and climate-controlled warmup areas.
A modern, identity-driven build that keeps football outdoors.
https://t.co/d1rORnbdSp
487K
171
18
119
8mo ago
SBJ
In its first investment under the 2024 NFL private equity policy, Sixth Street will acquire 3% of the New England Patriots, per sources 🏈
This is part of Kraft’s plan to divest 8% of the franchise, now valued at over $9B. Approval expected Oct. 21-22.
MORE: https://t.co/7I0d1LTXTM
476K
1.25K
83
345
1mo ago
SBJ
The @NBA just completed its best three-year attendance stretch ever.
22.18M fans, 18,108 per game, 97% arena capacity, 11 teams with sellout seasons.
Third straight year hitting those marks.
https://t.co/fJC1ZoJ1ab
460K
197
22
63
1mo ago
SBJ
Donna Brothers will make her final Kentucky Derby appearance on horseback for NBC Sports on Saturday, closing a 26-year run as the network’s track reporter 🏇
Brothers has been part of all 26 of NBC Sports’ Kentucky Derby broadcasts.
MORE: https://t.co/3Kac4sdeUE
374K
584
260
236
5mo ago
SBJ
NC State’s NIL agreement says athletes can lose 50% of their payment if confidentiality terms are leaked. Even if the leak comes from parents, agents, or attorneys.
NIL clauses like NC State's don’t just hurt athletes — they create financial risk, discourage participation, raise legal/ethical concerns, and could set a dangerous trend across college sports.
(via @heitner)
The Preakness Stakes is set to make a historic shift to one week later in May, sources said, and interest around media rights is picking up as the event's current deal with NBC Sports ends next month. via @AustinKarp .t.co/V6Z0ZNwzSv
362K
239
37
151
1mo ago
SBJ
The Preakness Stakes is set to make a historic shift to one week later in May, sources said, and interest around media rights is picking up as the event's current deal with NBC Sports ends next month. via @AustinKarp .https://t.co/V6Z0ZNwzSv
361K
258
32
146
2mo ago
SBJ
College sports has built a booming NIL economy, but the transition after eligibility is still unclear 💰
As athletes leave with real earnings and little career direction, the gap between monetization and long-term development is becoming harder to ignore.
MORE: https://t.co/huEvsJFviD
344K
1.82K
37
212
1mo ago
SBJ
Businessman and UConn Huskies alum Robert Skinner has donated $15M to his alma mater, one of the largest gifts in university history.
The bulk will support both basketball programs to help them operate in ways commensurate with their success.
Via @nhregister | https://t.co/OvtqKwaBti
340K
108
13
106
4mo ago
SBJ
The Washington Post’s sports department could be shuttered entirely amid massive layoffs, per @PuckNews.
The expectation is that hundreds could be affected, and @semafor reports some editors have quietly suggested staff begin looking for other jobs.
MORE: https://t.co/fGfvQCONDJ
Sports Business Journal (@SBJ) X Stats & Analytics
Sports Business Journal (@SBJ) has 146K X followers with a 0.24% engagement rate over the past 12 months. Across 3.74K posts, Sports Business Journal received 154K total likes and 69.0M impressions, averaging 41.1 likes per post. This page tracks Sports Business Journal's performance metrics, top content, and engagement trends — updated daily.
Sports Business Journal (@SBJ) X Analytics FAQ
How many X (Twitter) followers does Sports Business Journal have?+
Sports Business Journal (@SBJ) has 146K X (Twitter) followers as of June 2026.
What is Sports Business Journal's X (Twitter) engagement rate?+
Sports Business Journal's X (Twitter) engagement rate is 0.24% over the last 12 months, based on 3.74K posts.
How many likes does Sports Business Journal get on X (Twitter)?+
Sports Business Journal received 154K total likes across 3.74K posts in the last 12 months, averaging 41.1 likes per post.
How many X (Twitter) impressions does Sports Business Journal get?+
Sports Business Journal's X (Twitter) content generated 69.0M total impressions over the last 12 months.