NewGet @SBJ's full report
X analytics
Similar Accounts:
followers
148K
impressions
80.4M
likes
193K
comments
12.5K
posts
4.10K
engagement
0.255%
emv
$1.67M
Average per post
19.6K

Key Metrics

Distributions

Top Content

The University of Colorado athletic department is projecting a $27M deficit for the fiscal year ending June 2026. 

It will also need $11.9M from the university and $2.2M from student fees, according to @USATODAY.

https://t.co/TtwQh5CXtg
3.94M
2.48K
395
760
10mo ago
SBJ
The University of Colorado athletic department is projecting a $27M deficit for the fiscal year ending June 2026. It will also need $11.9M from the university and $2.2M from student fees, according to @USATODAY. https://t.co/TtwQh5CXtg
NCAA leadership is expected to finalize an expansion of the men’s and women’s tournaments to 76 teams soon after this year’s tournament 🏀

The proposal would add eight games to the First Four, with 24 teams playing in an opening round before advancing into the main bracket.

Via @YahooSports | https://t.co/p64Ssx3W8a
2.93M
792
879
1.69K
6mo ago
SBJ
NCAA leadership is expected to finalize an expansion of the men’s and women’s tournaments to 76 teams soon after this year’s tournament 🏀 The proposal would add eight games to the First Four, with 24 teams playing in an opening round before advancing into the main bracket. Via @YahooSports | https://t.co/p64Ssx3W8a
𝗦𝗕𝗝 𝗘𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 🚨

Multiple sources told SBJ that Adam Silver implored WNBA Commissioner Cathy Engelbert to reverse course and suspend Alyssa Thomas.

Engelbert subsequently suspended Thomas for one game and ordered a Flagrant 2 penalty that carried a $1,000 fine.

MORE: https://ow.ly/joOb50ZnK44
2.11M
1.37K
203
835
3mo ago
SBJ
𝗦𝗕𝗝 𝗘𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 🚨 Multiple sources told SBJ that Adam Silver implored WNBA Commissioner Cathy Engelbert to reverse course and suspend Alyssa Thomas. Engelbert subsequently suspended Thomas for one game and ordered a Flagrant 2 penalty that carried a $1,000 fine. MORE: https://ow.ly/joOb50ZnK44
The Univ. of Washington's Board of Regents projects the athletics operating budget for FY2027 will have a $16M negative cash flow. 

The FY2027 budgeted deficit is an improvement on the $19M negative cash flow projected on its approved operating budget for FY2026.

Via @seattletimes | https://ow.ly/QSV250ZmuHX
1.82M
431
85
152
3mo ago
SBJ
The Univ. of Washington's Board of Regents projects the athletics operating budget for FY2027 will have a $16M negative cash flow. The FY2027 budgeted deficit is an improvement on the $19M negative cash flow projected on its approved operating budget for FY2026. Via @seattletimes | https://ow.ly/QSV250ZmuHX
After nearly three decades at ESPN, Suzy Kolber was let go in June 2023 as part of wider company layoffs.

Next week, Kolber returns as executive producer and on-air host of “The Originals,” a new interview series on Scripps Sports Network.

MORE: https://ow.ly/R2ev50ZLYnc
1.77M
2.90K
86
231
1mo ago
SBJ
After nearly three decades at ESPN, Suzy Kolber was let go in June 2023 as part of wider company layoffs. Next week, Kolber returns as executive producer and on-air host of “The Originals,” a new interview series on Scripps Sports Network. MORE: https://ow.ly/R2ev50ZLYnc
Florida State is more than $430M in debt, complicating a potential $68M payout to part with football coach Mike Norvell and his staff.

Most of the debt is facility-related, making it difficult for FSU to take on more debt.

Via @espn | https://ow.ly/gofq50ZWUKP
1.55M
3.73K
295
1.13K
1w ago
SBJ
Florida State is more than $430M in debt, complicating a potential $68M payout to part with football coach Mike Norvell and his staff. Most of the debt is facility-related, making it difficult for FSU to take on more debt. Via @espn | https://ow.ly/gofq50ZWUKP
The Cleveland Browns are putting the Dawg Pound front and center in their future 🐶🏈

The new Huntington Bank Field will feature a 6,500-seat Dawg Pound Stand that becomes the NFL’s steepest section when it opens in 2029.

https://t.co/v8UuPY4Puy
1.50M
983
101
202
8mo ago
SBJ
The Cleveland Browns are putting the Dawg Pound front and center in their future 🐶🏈 The new Huntington Bank Field will feature a 6,500-seat Dawg Pound Stand that becomes the NFL’s steepest section when it opens in 2029. https://t.co/v8UuPY4Puy
Turning the clock back 30 years, NBC will recreate a 1995-96 NBA broadcast for Spurs-76ers on March 3 — announcers, graphics, replays, pregame show, score bug and even grainy flashbacks.

The “Throwback Tuesday” telecast starts at 7pm ET with NBA Showtime, before Bob Costas, Isiah Thomas and the full retro crew take over at 8.

https://t.co/MclPLo8nTs
1.26M
6.02K
61
805
7mo ago
SBJ
Turning the clock back 30 years, NBC will recreate a 1995-96 NBA broadcast for Spurs-76ers on March 3 — announcers, graphics, replays, pregame show, score bug and even grainy flashbacks. The “Throwback Tuesday” telecast starts at 7pm ET with NBA Showtime, before Bob Costas, Isiah Thomas and the full retro crew take over at 8. https://t.co/MclPLo8nTs
Notre Dame’s playoff path just caused a stir 😳

Notre Dame’s new MOU, which gives the Irish preferential playoff access starting next season, has sparked backlash across college athletics, with several athletic directors threatening to drop the program from future schedules.

(via @DanWolken)
1.14M
372
68
69
10mo ago
SBJ
Notre Dame’s playoff path just caused a stir 😳 Notre Dame’s new MOU, which gives the Irish preferential playoff access starting next season, has sparked backlash across college athletics, with several athletic directors threatening to drop the program from future schedules. (via @DanWolken)
YouTube TV is launching a sports skinny bundle.

• Sports Plan: $64.99/month ($54.99 year one for new users)
• Includes ABC, CBS, Fox, NBC, FS1, NBC Sports + all ESPN nets (ESPN Unlimited in 2026)

YouTube’s pitch: bring broadcast and streaming-exclusive sports back into one place.

https://t.co/HSZjmzhFvK
1.06M
3.96K
270
486
8mo ago
SBJ
YouTube TV is launching a sports skinny bundle. • Sports Plan: $64.99/month ($54.99 year one for new users) • Includes ABC, CBS, Fox, NBC, FS1, NBC Sports + all ESPN nets (ESPN Unlimited in 2026) YouTube’s pitch: bring broadcast and streaming-exclusive sports back into one place. https://t.co/HSZjmzhFvK
Despite the Univ. of South Carolina women’s basketball team winning 95% of its games over the last four seasons, the program last season was $6.24M "in the red," per The State in Columbia.

MORE: https://t.co/vpyhBh3Tev
999K
484
152
216
6mo ago
SBJ
Despite the Univ. of South Carolina women’s basketball team winning 95% of its games over the last four seasons, the program last season was $6.24M "in the red," per The State in Columbia. MORE: https://t.co/vpyhBh3Tev

Brett Yormark said on stage at IAF that he thinks the CFP got it right. "Was I happy about BYU, no...but I think overall they did the right job. Listen, it's progress over perfection." He also called out Notre Dame AD Pete Bevacqua: "I think his behavior has been egregious."

840K
724
77
147
10mo ago
SBJ
Brett Yormark said on stage at IAF that he thinks the CFP got it right. "Was I happy about BYU, no...but I think overall they did the right job. Listen, it's progress over perfection." He also called out Notre Dame AD Pete Bevacqua: "I think his behavior has been egregious."
Chiefs President Mark Donovan says the team’s planned domed stadium in Kansas will seat at least 65K, about 10K fewer than Arrowhead Stadium. 

Owner Clark Hunt says the move allows the team to increase luxury suites and amenities to help boost revenue.

https://t.co/uO0cc5zwki
779K
75
73
101
10mo ago
SBJ
Chiefs President Mark Donovan says the team’s planned domed stadium in Kansas will seat at least 65K, about 10K fewer than Arrowhead Stadium. Owner Clark Hunt says the move allows the team to increase luxury suites and amenities to help boost revenue. https://t.co/uO0cc5zwki
Bryson DeChambeau reportedly asked rules officials to bring President Trump into discussions as he argued against a two-stroke penalty for improving his lie at The Open. 

According to the Quadrilateral, the request was denied.

MORE: https://ow.ly/Q9Fx50Zq0iX
658K
137
60
50
3mo ago
SBJ
Bryson DeChambeau reportedly asked rules officials to bring President Trump into discussions as he argued against a two-stroke penalty for improving his lie at The Open. According to the Quadrilateral, the request was denied. MORE: https://ow.ly/Q9Fx50Zq0iX
The @Big12Conference has finalized a multiyear deal with @MonsterEnergy worth around $20 million annually 🤝

The agreement includes a co-branded jersey patch, field and court logos, and is expected to provide member schools around $1 million annually.

Via @bportnoy15 | https://ow.ly/m2CI50Zl4gC
559K
101
20
61
3mo ago
SBJ
The @Big12Conference has finalized a multiyear deal with @MonsterEnergy worth around $20 million annually 🤝 The agreement includes a co-branded jersey patch, field and court logos, and is expected to provide member schools around $1 million annually. Via @bportnoy15 | https://ow.ly/m2CI50Zl4gC
LeBron James was spotted leaving Philly in a Fanatics-branded chopper 🚁

According to @TMZ , James has free use of any @Fanatics aircraft as part of his broad, long-term deal with the company — meaning he can hop on whenever he wants while splitting time between Philly and New York.

(via @corriemichael)
558K
1.08K
263
280
2w ago
SBJ
LeBron James was spotted leaving Philly in a Fanatics-branded chopper 🚁 According to @TMZ , James has free use of any @Fanatics aircraft as part of his broad, long-term deal with the company — meaning he can hop on whenever he wants while splitting time between Philly and New York. (via @corriemichael)
NASCAR drivers don’t have the same crossover appeal in mainstream America that they once did, according to data from the Sports Poll by SSRS 🏎️

One of the biggest shifts: the rise of NASCAR fans who have no favorite driver.

MORE: https://ow.ly/KZv850ZR4U2
513K
563
128
141
3w ago
SBJ
NASCAR drivers don’t have the same crossover appeal in mainstream America that they once did, according to data from the Sports Poll by SSRS 🏎️ One of the biggest shifts: the rise of NASCAR fans who have no favorite driver. MORE: https://ow.ly/KZv850ZR4U2
Buffalo’s new $2.2B Highmark Stadium opens this summer with a canopy preventing snowfall on most seats, heated field and concourses, and climate-controlled warmup areas. 

A modern, identity-driven build that keeps football outdoors.

https://t.co/d1rORnbdSp
502K
976
34
135
9mo ago
SBJ
Buffalo’s new $2.2B Highmark Stadium opens this summer with a canopy preventing snowfall on most seats, heated field and concourses, and climate-controlled warmup areas. A modern, identity-driven build that keeps football outdoors. https://t.co/d1rORnbdSp
Louisville athletics expects to run a record deficit of about $30 million in FY27, its fifth negative balance in eight years. 

The projected deficit is $18.8 million higher than the department’s $11.2 million deficit in FY26.

Via @courierjournal | https://t.co/nca5x3py5M
491K
1.10K
117
318
4mo ago
SBJ
Louisville athletics expects to run a record deficit of about $30 million in FY27, its fifth negative balance in eight years. The projected deficit is $18.8 million higher than the department’s $11.2 million deficit in FY26. Via @courierjournal | https://t.co/nca5x3py5M
The @NBA just completed its best three-year attendance stretch ever.

22.18M fans, 18,108 per game, 97% arena capacity, 11 teams with sellout seasons. 

Third straight year hitting those marks.

https://t.co/fJC1ZoJ1ab
477K
1.24K
80
340
6mo ago
SBJ
The @NBA just completed its best three-year attendance stretch ever. 22.18M fans, 18,108 per game, 97% arena capacity, 11 teams with sellout seasons. Third straight year hitting those marks. https://t.co/fJC1ZoJ1ab

Sports Business Journal (@sbj) X Stats & Analytics

Sports Business Journal (@sbj) has 148K X followers with a 0.26% engagement rate over the past 12 months. Across 4.10K posts, Sports Business Journal received 193K total likes and 80.4M impressions, averaging 46.9 likes per post. This page tracks Sports Business Journal's performance metrics, top content, and engagement trends — updated daily. To benchmark @sbj against other accounts, use Socialpruf's X competitor analysis tool.

Sports Business Journal (@sbj) X Analytics FAQ

How many X (Twitter) followers does Sports Business Journal have?+
Sports Business Journal (@sbj) has 148K X (Twitter) followers as of October 2026.
What is Sports Business Journal's X (Twitter) engagement rate?+
Sports Business Journal's X (Twitter) engagement rate is 0.26% over the last 12 months, based on 4.10K posts.
How many likes does Sports Business Journal get on X (Twitter)?+
Sports Business Journal received 193K total likes across 4.10K posts in the last 12 months, averaging 46.9 likes per post.
How many X (Twitter) impressions does Sports Business Journal get?+
Sports Business Journal's X (Twitter) content generated 80.4M total impressions over the last 12 months.
Can I compare Sports Business Journal with other X accounts?+
Yes. Add @sbj to a competitor set with Socialpruf's X competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.