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impressions
219M
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553K
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2.30K
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$4.54M
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17.6M
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418
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5mo ago
davidsenra
IBM built a cloud of suits to make sure the CEO never talked to anyone actually doing the work. @elonmusk does the opposite.
"Elon's method is extreme focus on substance. Extreme focus on getting to the truth.
In any organization with multiple layers, there's compounding lies. Each layer wants to look good. Each layer puts a little spin on things.
If one layer lies to the next layer above it, maybe that's okay. When that happens two or three times, the lies compound. If that happens six times, the lies really compound. If that happens 12 times, the CEO has no idea what's happening.
That was IBM.
By the time I got there as an intern, I calculated there were 12 layers of management between me and the CEO.
They even had a term for it: the great cloud. A cloud of men in gray business suits who followed the CEO around and prevented him from ever talking to anybody who was actually doing the work.
When he would come to visit, it was like a visit from the king. A completely impervious bubble.
That's the polar opposite of the Elon approach."
— @pmarca
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7mo ago
davidsenra
My conversation with Tobi Lütke (@tobi), co-founder and CEO of Shopify.
0:00 Companies as Social Technology
5:27 The Value of Reading Books: Cheat Codes for Life
7:28 Post-IPO Crisis: Cosplaying as a CEO
7:54 Competition vs Rivalry: The Power of Healthy Competition
16:02 COVID as a Turning Point: Rebuilding the Executive Team
18:21 Hiring Founders: Building a Team of High-Agency People
26:49 Shopify OS: Engineering the Company from First Principles
36:48 Compensation Innovation: Giving Employees Full Agency
40:41 The Psychology of Identity and Affirmations
48:43 Differentiation Over Perfection: Making It Your Own
50:31 Context Podcast: Documenting Decision-Making
1:26:36 The IPO Decision: Going Against Silicon Valley Orthodoxy
1:35:08 Building a Company Worth Working For
1:41:50 Hiring for Spikiness: Finding Non-Conformists
1:48:28 Office Design Philosophy: Creating Space for Excellence
1:58:54 Video Games as Business Training: StarCraft Lessons
2:07:06 AI Revolution: 2026 and Beyond
2:11:44 Focus on Craft: The Unquantifiable Elements of Excellence
2:21:08 Survivorship Bias: The Importance of Entrepreneurial Exposure
2:23:22 Closing
Includes paid partnerships.
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6mo ago
davidsenra
My conversation with Jimmy Iovine (@jimmyiovine_), co-founder of @Interscope Records & @BeatsbyDre.
0:00 The Corny World of Fame
0:54 The Impact of Social Media on Fame
1:27 Chasing Greatness: Personal Reflections
2:10 Technological Shifts in the Music Industry
3:24 The Streaming Service Dilemma
5:34 The Artist's Perspective on Streaming
6:39 Early Career and Influences
9:40 The Importance of Humility
11:19 Working with the Best: A Career Retrospective
13:07 The Role of Brutal Honesty
15:00 Navigating the Music Industry
33:50 The Birth of Beats by Dre
46:14 The Music Industry's Customer Problem
46:44 Vertically Integrating Culture and Fashion
47:13 Building Beats: From Music Videos to Headphones
48:03 Marketing is Empathy
50:28 The Journey of Beats Music
59:09 The Future of the Music Industry with AI
1:14:40 The Bend in the Pipe: Harnessing Fear and Obsession
1:29:12 Comparing Work Approaches with Dr. Dre
1:30:50 The Tortured Path to Success
1:32:41 Balancing Happiness and Ambition
1:35:22 The Importance of Peace and Therapy
1:49:30 Learning from Legends
1:55:57 The Influence of Bono and Dre
2:00:15 California Dreams and Career Milestones
2:07:20 Final Thoughts and Reflections
Includes paid partnerships.
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4mo ago
davidsenra
Marc Andreessen on why Starlink may be the most misunderstood success story in tech right now:
“Elon’s not the first guy who said we’re going to do satellite-based internet access.
There was Bill Gates, Craig McCaw. Complete catastrophe, total bankruptcy, complete disaster.
Elon’s like, ‘I know, I’m going to do another three of those. We’re starting as a side project at the rocket ship company.’
If the rockets are reusable, we’re going to be launching them all the time. What’s going to go in the rockets? I could wait for the customers to come to me, or I could just put up my own satellites.
Anybody who knew anything about the history of satellites knew that was the craziest idea in the world.
And of course it’s like this giant success. It’s the side project.
It’s clearly the least studied and understood thing I know of in the world right now.”
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3mo ago
davidsenra
Elon didn’t start SpaceX to build a rocket company:
“The original vision for SpaceX was not to start a launch company. Elon’s original goal was to increase NASA’s budget, and he was willing to just burn 100 million dollars on a philanthropic mission to display a greenhouse on Mars.
Shooting a greenhouse to Mars with existing rocket technology, get this photo on the front page of every paper. A little plant on the red planet, the first time life had transferred to another planet.
That’ll probably increase NASA’s budget and spur this wave of exploration and interest in space.
When he tried to do that, he discovered that the space launch market was so expensive and un-innovative and hadn’t been moving forward.
That’s actually how he discovered the opportunity to start SpaceX. That’s what’s actually going to move this market forward.”
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5mo ago
davidsenra
My conversation with Marc Andreessen (@pmarca), co-founder of @a16z and Netscape.
0:00 Caffeine Heart Scare
0:56 Zero Introspection Mindset
3:24 Psychedelics and Founders
4:54 Motivation Beyond Happiness
7:18 Tech as Progress Engine
10:27 Founders Versus Managers
20:01 HP Intel Founder Legacy
21:32 Why Start the Firm
24:14 Venture Barbell Theory
28:57 JP Morgan Boutique Banking
30:02 Religion Split Wall Street
30:41 Barbell of Banking
31:42 Allen & Company Model
33:16 Planning the VC Firm
33:45 CAA Playbook Lessons
36:49 First Principles vs. Status Quo
39:03 Scaling Venture Capital
40:37 Private Equity and Mad Men
42:52 Valley Shifts to Full Stack
45:59 Meeting Jim Clark
48:53 Founder vs. Manager at SGI
54:20 Recruiting Dinner Story
56:58 Starting the Next Company
57:57 Nintendo Online Gamble
58:33 Building Mosaic Browser
59:45 NSFnet Commercial Ban
1:01:28 Eternal September Shift
1:03:11 Spam and Web Controversy
1:04:49 Mosaic Tech Support Flood
1:07:49 Netscape Business Model
1:09:05 Early Internet Skepticism
1:11:15 Moral Panic Pattern
1:13:08 Bicycle Face Story
1:14:48 Music Panic Examples
1:18:12 Lessons from Jim Clark
1:19:36 Clark Versus Barksdale
1:21:22 Tesla Versus Edison
1:23:00 Edison Digression Setup
1:23:13 AI Forecasting Myths
1:23:43 Edison Phonograph Lesson
1:25:11 Netscape Two Jims
1:29:11 Bottling Innovation
1:31:44 Elon Management Code
1:32:24 IBM Big Gray Cloud
1:37:12 Engineer First Truth
1:38:28 Bottlenecks and Speed
1:42:46 Milli Elon Metric
1:47:20 Starlink Side Project
1:49:10 Closing
Includes paid partnerships.
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5mo ago
davidsenra
My conversation with @EricJorgenson, author of The Book of Elon (@elonmusk).
0:00 Book Reveal
0:39 Build Useful Things
2:19 Engineering Talent Edge
4:26 Wired for War
6:47 Tip of the Spear
8:47 Burn the Boats
13:13 Facing Fear
15:16 Origin Story Myths
18:19 Know Business A to Z
22:17 Simplify and Fail Fast
25:35 Reality and Physics
28:18 The Algorithm Begins
30:34 Delete and Simplify
34:25 Starlink War Room
36:52 Repetition as OS
38:18 Step Three Simplify Optimize
38:43 Question Every Requirement
39:13 Tesla Battery Pack Delete
40:43 Repetition Installs Ideas
42:02 Step Four Accelerate
43:26 Design Org for Speed
46:06 Step Five Automate
46:29 Control and Clean Sheet
48:54 Vertical Integration and Costs
50:47 SpaceX Incentives and Mars
57:11 Frontier Unlocks Starlink
1:00:26 Time as True Currency
1:03:58 Speed Triage and Bottlenecks
1:10:11 Internalized Responsibility
1:12:56 Avoid Serialized Dependencies
1:14:31 Aligning the Team
1:15:07 Time Is the Constraint
1:16:00 One Metric Focus
1:18:03 Directional Predictions
1:19:06 We Must Make Stuff
1:25:39 Manufacturing as Moat
1:26:23 Speed and Direct to Customer
1:28:41 SpaceX Feasibility Study
1:33:07 Edge of Sanity Leadership
1:37:10 Bottlenecks and Integration
1:40:01 Design and Simplify
1:45:15 Catch the Rocket
1:48:14 Capitalism and Closing
Includes paid partnerships.
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3mo ago
davidsenra
Marc Andreessen (@pmarca) on what it’s like to work at SpaceX:
“It’s like being dropped into a zone of shocking competence.”
“Everybody is ultra competent, and the reason everybody’s ultra competent is because if they’re not, Elon sniffs it out and fires them. He knows, ‘cause he’s talking to the people actually doing the work.”
“The best engineers in the world want to work for him, ‘cause he’s the one CEO like this who’s able to work with them as a peer on whatever the technology is.”
“What would be better as an engineer than being able to design a rocket engine with Elon Musk as your engineering partner?”
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9mo ago
davidsenra
Here's my conversation with @MichaelOvitz, co-founder of Creative Artists Agency (CAA).
0:00 Introduction
0:09 The Genius of Marc Andreessen
3:03 The Art of Conversation and Adaptability
4:00 The Evolution of Cloud Computing
5:38 The Power of Co-Founder Relationships
9:01 The Importance of Personal Growth and Drive
13:39 The Rockefeller Connection
30:37 The Nobu and Wolfgang Puck Stories
37:31 The Art of Spotting Talent
44:58 Starting Out in a Competitive Environment
46:39 Early Lessons in Business and Teamwork
48:09 The Importance of Knowledge and Curiosity
51:25 The Impact of Technology on Learning
57:35 Building Relationships and Integrity in Business
1:01:13 The Role of History and Transparency in Success
1:07:17 The Power of Big Thinking and Disruption
1:26:25 The Influence of Art and Culture on Business
1:27:45 The Coke Commercial Revolution
1:28:38 The $3 Million Check Incident
1:31:29 Mentorship and Integrity
1:32:52 Self-Reflection and Personal Growth
1:34:56 The Power of Perseverance
1:38:31 The Drive for Success
1:43:19 Enduring Ambition and Curiosity
2:00:40 A Tribute to Michael Crichton
2:06:58 Closing Thoughts
Includes paid partnerships.
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5mo ago
davidsenra
My conversation with Tony Xu (@t_xu), co-founder & CEO of @DoorDash.
0:00 DoorDash MVP in 43 Minutes
1:39 How Delivery Worked in 2013
3:17 Small Business Roots and Insight
5:48 Why Restaurants First
8:24 Palo Alto vs San Francisco
11:03 Early Customers and Unit Economics
15:22 YC Summer Three Questions
19:50 The Hidden Complexity of Delivery
22:02 Competing on Invisible Details
23:54 Chaos Data and Experiment Loops
30:58 Trust Reset Every Day
31:30 Stanford Game Meltdown and Refunds
34:41 Scaling Through Experiments
37:37 Customer North Star Metrics
40:10 CEO Customer Support Habit
42:55 Anecdotes Versus Data
46:52 Eternal Mission Local Economies
50:09 Turning Data Into Merchant Growth
59:12 New Products Beyond Delivery
1:01:14 Autonomous Delivery Strategy
1:05:06 Hiring Rhodes Scholar Navy SEALs
1:12:46 Driver Switch Experiment
1:13:42 Who Delivers and Why
1:15:33 Hiring for Action
1:18:07 Earned Secrets via Experiments
1:20:01 Money vs Problem Solving
1:21:18 Thousand Days of Hell
1:26:04 Staying Sane as CEO
1:30:07 Ignore the Stock Price
1:31:44 Two Operating Systems
1:35:17 Internal Venture Stage Gates
1:38:17 Learning from Founder Peers
1:42:29 Jiu Jitsu Lessons
1:44:37 AI Changes the Loop
1:47:01 Data Needs Action
1:48:24 Closing Thoughts
Includes paid partnerships.
![Great men of history had little to no introspection.
The personality that builds empires is not the same personality that sits around quietly questioning itself.
@pmarca and I discuss what we both noticed but no one talks about:
David: You don't have any levels of introspection?
Marc: Yes, zero. As little as possible.
David: Why?
Marc: Move forward. Go!
I found people who dwell in the past get stuck in the past. It's a real problem and it's a problem at work and it's a problem at home.
David: So I've read 400 biographies of history’s greatest entrepreneurs and someone asked me what the most surprising thing I’ve learned from this was [and I answered] they have little or zero introspection.
Sam Walton didn't wake up thinking about his internal self.
He just woke up and was like:
I like building Walmart. I'm going to keep building Walmart. I'm going to make more Walmarts. And he just kept doing it over and over again.
Marc: If you go back 400 years ago it never would've occurred to anybody to be introspective.
All of the modern conceptions around introspection and therapy, and all the things that kind of result from that are, a kind of a manufacture of the 1910s, 1920s.
Great men of history didn't sit around doing this stuff.
The individual runs and does all these things and builds things and builds empires and builds companies and builds technology.
And then this kind of this kind of guilt based whammy kind of showed up from Europe. A lot of it from Vienna in 1910, 1920s, Freud and all that entire movement. And kind of turned all that inward and basically said, okay, now we need to basically second guess the individual.
We need to criticize the individual.
The individual needs to self criticize.
The individual needs to feel guilt, needs to look backwards, needs to dwell in the past.
It never resonated with me.](https://cdn.socialpruf.com/twitter/thumbnails/2033297822691516853?optimizer=image&width=512)
2.81M
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5mo ago
davidsenra
Great men of history had little to no introspection.
The personality that builds empires is not the same personality that sits around quietly questioning itself.
@pmarca and I discuss what we both noticed but no one talks about:
David: You don't have any levels of introspection?
Marc: Yes, zero. As little as possible.
David: Why?
Marc: Move forward. Go!
I found people who dwell in the past get stuck in the past. It's a real problem and it's a problem at work and it's a problem at home.
David: So I've read 400 biographies of history’s greatest entrepreneurs and someone asked me what the most surprising thing I’ve learned from this was [and I answered] they have little or zero introspection.
Sam Walton didn't wake up thinking about his internal self.
He just woke up and was like:
I like building Walmart. I'm going to keep building Walmart. I'm going to make more Walmarts. And he just kept doing it over and over again.
Marc: If you go back 400 years ago it never would've occurred to anybody to be introspective.
All of the modern conceptions around introspection and therapy, and all the things that kind of result from that are, a kind of a manufacture of the 1910s, 1920s.
Great men of history didn't sit around doing this stuff.
The individual runs and does all these things and builds things and builds empires and builds companies and builds technology.
And then this kind of this kind of guilt based whammy kind of showed up from Europe. A lot of it from Vienna in 1910, 1920s, Freud and all that entire movement. And kind of turned all that inward and basically said, okay, now we need to basically second guess the individual.
We need to criticize the individual.
The individual needs to self criticize.
The individual needs to feel guilt, needs to look backwards, needs to dwell in the past.
It never resonated with me.
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7mo ago
davidsenra
My Conversation with John Mackey (@iamjohnmackey), co-founder of Whole Foods Market.
0:00 Fanatical Entrepreneurs: Why Work Feels Like Play
2:18 The Missionary vs. Mercenary Co-Founder Conflict
6:16 The Shirtless Hitchhiking Hippie and Johnny Rockefeller
8:12 Entrepreneur Confidence: Solving Puzzles and Cracking the Code
10:19 Flying Under the Radar: How Supermarkets Ignored Whole Foods
10:52 Venture Capitalists Are Hitchhikers With Credit Cards
14:03 Builder Entrepreneurs vs. Serial Entrepreneurs
16:31 Time Is the Only Filter I Trust
20:52 How Walmart Accidentally Fueled Whole Foods' Success
24:01 The Jaw-Drop Effect: When Customers First Walked In
27:17 Growth Through Acquisition: Building Geographic Platforms
29:19 Secret Allies: The Natural Foods Network
33:17 Mrs. Gooch's and the Revelation of Scale
34:52 Missionaries Sharing Financial Statements and Building Friendships
38:10 Never Competing Head-On With Friends
41:22 Going Public and Creating Liquidity for the Network
42:00 Continuous Learning: The Michael Dell Principle
44:10 Steve Jobs and Spotting Markets With Second-Rate Products
46:50 The Joy of Watching Team Members Become Millionaires
48:09 Capitalism: The Greatest Thing Humans Ever Invented
55:59 Cult Brands Are Built by Evangelists
58:01 Passion Is Infectious: The Reality Distortion Field
1:00:08 From Busboy to CEO: The Resume of an Entrepreneur
1:02:57 Learning From Near-Death Experiences
1:04:05 Money Means Freedom: Early Work Ethic
1:05:25 Shoe Dog as the Benchmark: Belief Is Irresistible
1:09:16 Documenting Time: Why Chronology Matters in Memoirs
1:11:14 Rockefeller, Bezos, and Musk: The Master Strategists
1:14:39 Using Doubt as Fuel: The Slow Burn of Proving People Wrong
1:20:04 Daniel Ek and Having No Ceilings
1:23:09 How His Father Shaped His Ambition
1:25:52 Firing His Father From the Board: The Hardest Decision
1:28:01 His Mother's Deathbed Wish and Lasting Regret
1:34:47 The Ceremony of Forgiveness
1:36:17 MDMA Therapy and Breathwork: Accessing Deeper Consciousness
1:38:54 The Entrepreneurial Journey as a Spiritual Journey
1:40:45 Conclusion
Includes paid partnerships.
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3mo ago
davidsenra
This is the best founder you've never heard of. Adam Foroughi's company prints $5 billion in cash a year with just 400 people. When his stock price dropped by 92%, he borrowed money to buy back $6 billion in stock. That bet made the company more than $60 billion. The entire C-suite is just 4 people. To this day, Adam approves every hire. This episode has the highest insight-to-minute ratio of any conversation I've had so far.
Here’s our full conversation:
0:00 The $6B Buyback That Made $60B
2:15 Borrowing Money To Buy Back Stock At A Discount
5:02 Why VCs Passed On AppLovin In 2012
9:00 From App Discovery To Ad Platform
14:45 Beating Google's AdMob With Performance Marketing
19:30 No Board For Six Years
30:12 The China Deal That Almost Blew Up
37:45 The Convertible Note Pivot And KKR
46:30 Buying Gaming Studios To Get Data
51:45 Losing Trust With Game Developers
58:20 The 2022 Crash And How He Kept His Team
1:02:00 Building An Hyper Competent & Efficient Company
1:07:25 Why Every New Hire Needs His Approval
1:19:06 The Axon 2 Inflection Point
1:21:15 One Great Engineer Now Beats A Hundred
Includes paid partnerships.
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3mo ago
davidsenra
My conversation with @RickRubin
0:00 Less Is More But Harder
2:00 Def Jam From The Dorm Room
4:00 Capturing Club Energy On Record
6:00 Going Deep On Influences
12:30 Why Reduced By Rick Rubin
14:00 Beatles Structure Meets Rap
16:00 The Ruthless Edit
19:30 Eminem: The Most Obsessive Artist
22:00 Lazy Workaholic
25:30 Protecting The Moment Of Magic
29:00 Dana White And Becoming A Podcaster
32:30 Professional Listener
44:00 Fishing And Showing Up
47:00 Johnny Cash And Constraints
55:30 Church Business vs. Banking Business
58:50 Run On Intuition Alone
1:01:00 Jay-Z vs. Eminem Process
1:04:30 In Service Of The Artist
1:09:00 Work As Diary Entries
1:13:30 Four Ways Success Destroys You
1:16:00 How To Sustain Success
1:21:00 The House On The Mountain
Includes paid partnerships.
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1w ago
davidsenra
My conversation with @travisk, founder of Atoms and Uber.
0:00 Building Atoms & the Meta Problem of Management
3:51 The Appeal of Impossible Problems: Starting Over in China
12:19 Uber vs. Didi: Copycats, Hypergrowth & China's Rules
21:02 How Network Effects Become an Efficiency Fortress
31:48 Capitalism vs. the Taxi Cartel
44:05 The China War Goes Global & the Entrepreneur's Capacity for Pain
54:04 Life After Uber: Lawfare, Media Narratives & Reputation
58:21 What Founders Get Wrong About Venture Capital
1:08:35 The Fundraising Playbook: QED Storytelling & a Five-Room Auction
1:18:38 The Uber Coup, Radical Accountability & Outgrowing Fear
1:26:42 Why Specialized Robots Beat Humanoids at Industrial Scale
1:31:30 Finding Your Sport: Food, Mining & the Physical AI Stack
1:40:14 How to Build Many Companies Inside One Company
1:46:33 Entropy, Civilization & the Meaning of Progress
Includes paid partnerships.
2.18M
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2mo ago
davidsenra
A conversation with Ed Catmull, founder of Pixar. I've been making podcasts about Ed for over 8 years. He invited me to his home and told incredible stories from his 60 year career. Ed worked with Steve Jobs longer than anyone else — for more than a quarter century. We talked about what he learned from Steve, the founding of Pixar, building a company at the intersection of art and technology, why getting the team right is the necessary precursor to getting the idea right, and so much more.
Ed is full of hard-earned practical wisdom. Spending time with someone I’ve studied for almost a decade was awesome.
I hope you listen.
0:00 Most Companies Are Full Of Shit
4:28 The Brain Trust Mechanism
10:13 Why Steve Jobs Was Banned From The Braintrust
17:48 Your Job Is To Manage The Dynamics
23:27 Betting The Company On Toy Story
24:35 Engineering Eisner's Worst Nightmare
36:51 Bob Iger's Crappy Hand
38:44 Why Disney Never Asked What Pixar Was Doing
43:48 Take The Hard Problem
44:38 The Director Can't Lose The Team
48:48 Quality Is The Best Business Plan
52:32 What Walt Disney Taught Him
59:25 George Lucas And The Motion Blur Problem
1:08:48 Now What's The Point Of My Life
1:13:31 How Much Of This Was Me
1:16:10 George Lucas Wanted The Whole Industry Healthy
1:25:11 Refusing To Let Anyone Feel Second Class
1:32:38 The Truck In The Building
Includes paid partnerships.
1.97M
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3mo ago
davidsenra
.@tobi says the photo of SpaceX’s Raptor evolution is the “most inspiring picture that exists.”
“That's today’s Picasso.”
“Very few teams can move forward by subtraction.”
“The world belongs to the fast. The people who iterate. The people who adjust. The people who understand what’s costly, what’s unnecessary, and prune away the rest.”
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3mo ago
davidsenra
My conversation with @IvankaTrump
0:00 Knowing What Excites You
2:00 The Sazan Island Project
6:00 Knowing Who You Are
9:00 Avoid Competition Through Authenticity
11:00 Creating Stillness
14:30 Finding Mentors In Books
17:00 Reading As An X-Ray Of The Soul
21:00 Phil Knight’s Shoe Dog
25:00 Meaning Redeemed By Hardship
28:00 The Call To Government
33:00 Handing Back The Keys
38:00 The Reset In Miami
42:00 Less And Better
46:00 Finding The One Thread
55:00 Turning Waste Into An Asset
1:02:00 Democratizing The World's Great Books
1:12:00 Marry The Right Person
1:18:00 Deciding What To Build
1:22:00 No Contract Protects A Bad Partner
1:24:00 Opportunity Where Others See Nothing
1:27:00 Backing Fragile New Ideas
Includes paid partnerships.
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3mo ago
davidsenra
My conversation with @danawhite, president and CEO of the @UFC.
0:00 Founders Are the Best Storytellers
1:04 Buying the UFC for $2M
2:51 Excellence Is the Capacity to Take Pain
7:58 One Good Night's Sleep and "Fuck It, Let's Keep Going"
10:53 The Ultimate Fighter: A $10M Bet-It-All Moment
13:12 The Napkin Deal With Spike TV
22:00 Leaving Spike TV and the Phil Duman Story
28:24 First Event Profitable: What He Does Differently Now
32:30 Why Dana Sits Ringside Watching a Screen
34:07 Building a Team That Can Read His Mind
45:10 "Who the Fuck Are You and What Have You Done?"
51:55 Selling the UFC for $4+ Billion
57:32 Not Cutting a Single Employee During COVID
1:03:30 Firing a Sponsor Who Told Him How to Vote
1:07:45 There Is No Plan B
1:09:00 Joe Rogan: Doing the First 12 Fights for Free
1:12:37 Loyalty Is the Most Important Thing
Includes paid partnerships.
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2mo ago
davidsenra
.@danawhite says the UFC was almost dead when Spike TV executives pulled him into an alley and made a deal on a napkin:
“At the time it was the last $10 million investment we we're going to make in the UFC.”
“If The Ultimate Fighter didn't work it's over.”
“When we were at the finale, when Stephan Bonnar and Forrest Griffin fought, when the fight was over and everybody in the place was stomping their feet saying, ‘One more round,’ we give them both contracts.”
“I was like ‘I don't give a shit what happens. This is going to end up somewhere.’”
“Spike TV execs took us out in the alley of the arena and we did a deal on a napkin.”
David Senra (@davidsenra) X Stats & Analytics
David Senra (@davidsenra) has 241K X followers with a 0.26% engagement rate over the past 12 months. Across 2.30K posts, David Senra received 553K total likes and 219M impressions, averaging 240 likes per post. This page tracks David Senra's performance metrics, top content, and engagement trends — updated daily.
David Senra (@davidsenra) X Analytics FAQ
How many X (Twitter) followers does David Senra have?+
David Senra (@davidsenra) has 241K X (Twitter) followers as of August 2026.
What is David Senra's X (Twitter) engagement rate?+
David Senra's X (Twitter) engagement rate is 0.26% over the last 12 months, based on 2.30K posts.
How many likes does David Senra get on X (Twitter)?+
David Senra received 553K total likes across 2.30K posts in the last 12 months, averaging 240 likes per post.
How many X (Twitter) impressions does David Senra get?+
David Senra's X (Twitter) content generated 219M total impressions over the last 12 months.