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followers
4.06M
impressions
301M
likes
7.27M
comments
304K
posts
460
engagement
2.40%
emv
$8.21M
Average per post
654K

Key Metrics

Distributions

Top Content

There’s money to be made from what’s hanging in our closets? 👗💸 Sell what you don’t love on @depop and make those extra $$$ yours. Source: Censuswide survey of 3,002 US adults (16+), Sept 2025
15.3M
4.91K
51
10mo ago
your.richbff
There’s money to be made from what’s hanging in our closets? 👗💸 Sell what you don’t love on @depop and make those extra $$$ yours. Source: Censuswide survey of 3,002 US adults (16+), Sept 2025
Making smart, intentional choices every time you spend, helps you keep more of your $$$ in your pocket! Save your money. Check @lyft! #lyftpartner #ad
12.8M
4.22K
174
5mo ago
your.richbff
Making smart, intentional choices every time you spend, helps you keep more of your $$$ in your pocket! Save your money. Check @lyft! #lyftpartner #ad
Diversify your skincare like you diversify your portfolio! The @olay Super Serum has it all! Niacinamide, collagen peptides, vitamin C, vitamin E, and AHA!
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#OlayPartner #skincare #SkinVesting #InvestInYourSkin #luxury
10.3M
7.55K
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3mo ago
your.richbff
Diversify your skincare like you diversify your portfolio! The @olay Super Serum has it all! Niacinamide, collagen peptides, vitamin C, vitamin E, and AHA! . . . . #OlayPartner #skincare #SkinVesting #InvestInYourSkin #luxury
#Ad Get your teeth white and your pay right with @crest #3DWhitestrips! 
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#money #career #finance
8.13M
4.84K
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2mo ago
your.richbff
#Ad Get your teeth white and your pay right with @crest #3DWhitestrips! . . . . #money #career #finance
Think twice before making THIS investment!
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#money #finance #stock #invest #spacex
6.19M
251K
5.10K
4mo ago
your.richbff
Think twice before making THIS investment! . . . . #money #finance #stock #invest #spacex
Why YOU need to take the time to invest in your mind! 
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#money #finance #intelligence #culture #wealth
4.14M
208K
2.24K
4mo ago
your.richbff
Why YOU need to take the time to invest in your mind! . . . . #money #finance #intelligence #culture #wealth
Discussing salaries could get you a raise? 👀 Your Rich BFF Vivian Tu on how she negotiated a pay rise by finding out exactly what her colleague was paid.

Search ‘Vivian Tu Great Company’ on YouTube, Spotify and Apple for the full episode @jamielaing @your.richbff
3.26M
144K
472
2mo ago
your.richbff
Discussing salaries could get you a raise? 👀 Your Rich BFF Vivian Tu on how she negotiated a pay rise by finding out exactly what her colleague was paid. Search ‘Vivian Tu Great Company’ on YouTube, Spotify and Apple for the full episode @jamielaing @your.richbff
Shopping for a car shouldn’t be complicated and with @amazon Autos, it doesn’t have to be! Plus, now until June 26th, Prime members are getting a $1500 Amazon gift card with the purchase of a new car. Terms and conditions apply. #AmazonAutos #Finance #Spending #Savings #AmazonPartner
3.23M
1.59K
67
4mo ago
your.richbff
Shopping for a car shouldn’t be complicated and with @amazon Autos, it doesn’t have to be! Plus, now until June 26th, Prime members are getting a $1500 Amazon gift card with the purchase of a new car. Terms and conditions apply. #AmazonAutos #Finance #Spending #Savings #AmazonPartner
Comment 5K to create a FREE SoFi Member Account for a chance to win $5,000!
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#money #finance #student #loans #tuition
3.06M
7.89K
761
6mo ago
your.richbff
Comment 5K to create a FREE SoFi Member Account for a chance to win $5,000! . . . . #money #finance #student #loans #tuition
Comment PODCAST to listen to the latest episode of @networthandchillpod with @sophiabush ! We dive deep in the ever present Hollywood pay gap, One Tree Hill and so much more!
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#money #finance #financialfreedom #podcast #business #acting #sophiabush #onetreehill #actor #film #hollywood #paygap
2.94M
35.9K
487
11mo ago
your.richbff
Comment PODCAST to listen to the latest episode of @networthandchillpod with @sophiabush ! We dive deep in the ever present Hollywood pay gap, One Tree Hill and so much more! . . . . #money #finance #financialfreedom #podcast #business #acting #sophiabush #onetreehill #actor #film #hollywood #paygap
Comment WORKSHOP and I’ll send you the link to my FREE investing workshop! Nobody taught us how to invest in school... so I’m fixing that 👀💸
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#finance #money #personalfinance #investing #SoFiPartner
2.92M
9.02K
16.5K
1mo ago
your.richbff
Comment WORKSHOP and I’ll send you the link to my FREE investing workshop! Nobody taught us how to invest in school... so I’m fixing that 👀💸 . . . . #finance #money #personalfinance #investing #SoFiPartner
Not to say I told you so but...
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#money #finance #stock #spacex #market
2.87M
91.4K
2.85K
3mo ago
your.richbff
Not to say I told you so but... . . . . #money #finance #stock #spacex #market
Chief of Financial Empowerment @sofi has a nice ring to it! I couldn’t be more excited to help empower and educate BFFs on their money so they can reach all their ambitions and build generational wealth. Tell me: what financial goals do you wish you had help with?! Follow @sofi to see what we do together next!!! #sofipartner
2.84M
114K
3.11K
11mo ago
your.richbff
Chief of Financial Empowerment @sofi has a nice ring to it! I couldn’t be more excited to help empower and educate BFFs on their money so they can reach all their ambitions and build generational wealth. Tell me: what financial goals do you wish you had help with?! Follow @sofi to see what we do together next!!! #sofipartner
“I don’t want that burden” 📢 Your Rich BFF Vivian Tu on money being to blame for people not having kids.

Search ‘Vivian Tu Great Company’ on YouTube, Spotify and Apple for the full episode @jamielaing @your.richbff
2.84M
78.9K
4.26K
2mo ago
your.richbff
“I don’t want that burden” 📢 Your Rich BFF Vivian Tu on money being to blame for people not having kids. Search ‘Vivian Tu Great Company’ on YouTube, Spotify and Apple for the full episode @jamielaing @your.richbff
“Your boss has to decide which mouths to feed” 😅 

Your Rich BFF Vivian Tu reveals how to secure a pay rise…and why you should make sure you’re one of the top performers in your company.

Search ‘Vivian Tu Great Company’ on YouTube, Spotify and Apple for the full episode @jamielaing @your.richbff
2.79M
62.0K
563
2mo ago
your.richbff
“Your boss has to decide which mouths to feed” 😅 Your Rich BFF Vivian Tu reveals how to secure a pay rise…and why you should make sure you’re one of the top performers in your company. Search ‘Vivian Tu Great Company’ on YouTube, Spotify and Apple for the full episode @jamielaing @your.richbff
This is the hidden COST of being a Stay-At-Home-Wife!
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#money #finance #marriage #work #wife
2.57M
90.3K
2.56K
3mo ago
your.richbff
This is the hidden COST of being a Stay-At-Home-Wife! . . . . #money #finance #marriage #work #wife
You NEED to hear this if you’re flying soon!
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#money #finance #flight #airport #tsa
2.53M
77.2K
953
6mo ago
your.richbff
You NEED to hear this if you’re flying soon! . . . . #money #finance #flight #airport #tsa
You really CAN change him!
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#money #finance #dating #goals #relationships
2.32M
110K
1.24K
6mo ago
your.richbff
You really CAN change him! . . . . #money #finance #dating #goals #relationships
An iconic role doesn’t always equal an iconic paycheck—at least not right away. @laurengraham told us the real significance behind booking “Gilmore Girls.” Full episode on SoFi’s YouTube channel. #SoFiPartner
2.22M
27.9K
66
4mo ago
your.richbff
An iconic role doesn’t always equal an iconic paycheck—at least not right away. @laurengraham told us the real significance behind booking “Gilmore Girls.” Full episode on SoFi’s YouTube channel. #SoFiPartner
Here’s how rich people actually keep money in the family! Comment BOOK2 to preorder my second book WELL ENDOWED to learn even more rich people secrets! 
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#money #finance #financialfreedom #save #family
2.17M
67.6K
2.51K
10mo ago
your.richbff
Here’s how rich people actually keep money in the family! Comment BOOK2 to preorder my second book WELL ENDOWED to learn even more rich people secrets! . . . . #money #finance #financialfreedom #save #family

Vivian Tu | Your Rich BFF (@your.richbff) Instagram Stats & Analytics

Vivian Tu | Your Rich BFF (@your.richbff) has 4.06M Instagram followers with a 2.40% engagement rate over the past 12 months. Across 460 posts, Vivian Tu | Your Rich BFF received 7.27M total likes and 301M impressions, averaging 15.8K likes per post. This page tracks Vivian Tu | Your Rich BFF's performance metrics, top content, and engagement trends — updated daily. To benchmark @your.richbff against other accounts, use Socialpruf's Instagram competitor analysis tool.

Vivian Tu | Your Rich BFF (@your.richbff) Instagram Analytics FAQ

How many Instagram followers does Vivian Tu | Your Rich BFF have?+
Vivian Tu | Your Rich BFF (@your.richbff) has 4.06M Instagram followers as of October 2026.
What is Vivian Tu | Your Rich BFF's Instagram engagement rate?+
Vivian Tu | Your Rich BFF's Instagram engagement rate is 2.40% over the last 12 months, based on 460 posts.
How many likes does Vivian Tu | Your Rich BFF get on Instagram?+
Vivian Tu | Your Rich BFF received 7.27M total likes across 460 posts in the last 12 months, averaging 15.8K likes per post.
How many Instagram impressions does Vivian Tu | Your Rich BFF get?+
Vivian Tu | Your Rich BFF's Instagram content generated 301M total impressions over the last 12 months.
Can I compare Vivian Tu | Your Rich BFF with other Instagram accounts?+
Yes. Add @your.richbff to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.