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1.88M
impressions
84.6M
likes
3.67M
comments
46.1K
posts
369
engagement
4.83%
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Meet Scotland's forecasting tool: the Coo-ometer! 🐮🌡️ We hope this wee guide helps you figure out what our Scottish weather is up to 🤭👇 🌥️ Coo is dry: It's not raining ❄️ Coo is white: It's snowing ☔ Coo is soggy: It's raining ☀️ Coo is warm: It's sunny 💨 Coo is scruffy: It's windy 🧣 Coo is wrapped up: It's cold #Coosday #Scotland #VisitScotland #HighlandCow
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visitscotland
Meet Scotland's forecasting tool: the Coo-ometer! 🐮🌡️ We hope this wee guide helps you figure out what our Scottish weather is up to 🤭👇 🌥️ Coo is dry: It's not raining ❄️ Coo is white: It's snowing ☔ Coo is soggy: It's raining ☀️ Coo is warm: It's sunny 💨 Coo is scruffy: It's windy 🧣 Coo is wrapped up: It's cold #Coosday #Scotland #VisitScotland #HighlandCow
Your birth month = your Scottish tartan! 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Whether you’re part of the Tartan Army or simply love Scotland, tartan is for everyone! 😍💙 Let us know which tartan you got! 👇 📷 Tartan imagery: Scottish Register of Tartans #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
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visitscotland
Your birth month = your Scottish tartan! 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Whether you’re part of the Tartan Army or simply love Scotland, tartan is for everyone! 😍💙 Let us know which tartan you got! 👇 📷 Tartan imagery: Scottish Register of Tartans #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
Meet one of Scotland's oldest football fans... who has never seen Scotland! 🤯⚽️ Stay tuned for his journey 👀 📍 @smithmuseum 🤝 @bryanmillarwalker
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Meet one of Scotland's oldest football fans... who has never seen Scotland! 🤯⚽️ Stay tuned for his journey 👀 📍 @smithmuseum 🤝 @bryanmillarwalker
Do you really need any more convincing?! 😉🏴󠁧󠁢󠁳󠁣󠁴󠁿 Hands up who's adding Scotland to their MUST-visit list after watching! 🙋 #Coosday #Scotland #VisitScotland #ScotlandTravel
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Do you really need any more convincing?! 😉🏴󠁧󠁢󠁳󠁣󠁴󠁿 Hands up who's adding Scotland to their MUST-visit list after watching! 🙋 #Coosday #Scotland #VisitScotland #ScotlandTravel
What a bonnie view! 🥹💜 Nestled along Saddell Bay on the Kintyre Peninsula, the charming Port na Gael bothy overlooks the Kilbrannan Sound towards the Isle of Arran, Ailsa Craig, and the Ayrshire coast beyond 🌊 Saddell Bay also forms part of the Kintyre 66, an exhilarating 66-mile route around the peninsula that highlights its distinctive coastal charm, unspoiled natural beauty, and vibrant history! 🚗✨ 📍 Saddell Bay, @wildaboutargyll 📷 @better.perspective #Scotland #VisitScotland #ScotlandTravel #ExploreScotland @landmarktrust
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What a bonnie view! 🥹💜 Nestled along Saddell Bay on the Kintyre Peninsula, the charming Port na Gael bothy overlooks the Kilbrannan Sound towards the Isle of Arran, Ailsa Craig, and the Ayrshire coast beyond 🌊 Saddell Bay also forms part of the Kintyre 66, an exhilarating 66-mile route around the peninsula that highlights its distinctive coastal charm, unspoiled natural beauty, and vibrant history! 🚗✨ 📍 Saddell Bay, @wildaboutargyll 📷 @better.perspective #Scotland #VisitScotland #ScotlandTravel #ExploreScotland @landmarktrust
It's Hogmanay tomorrow! Or should we say Hog-moo-nay?! 🐮🤭 To celebrate, here's a roundup of some of your fave #Coosday snaps! 🤳 📍 Isle of Skye 📷 @zico_89 📍 New Luce, Dumfries & Galloway 📷 @kitchencoosandewes 📍 Crail, Fife 📷 @highlandcows_bythesea 📍 North Lanarkshire 📷 @journeyofcallum 📍 Kilchurn Castle, Argyll 📷 @scotlands_stories 📍 Isle of Skye 📷 @carolyndavidson28 📍 Newton Farm, Angus 📷 @newtonfarmholidays 📍 Cameron’s Tea Room & Farm Shop, Loch Ness 📷 @cameronstearoom 📍 @bellevuefarmarran, Isle of Arran 📷 @visitscotland #Scotland #VisitScotland
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It's Hogmanay tomorrow! Or should we say Hog-moo-nay?! 🐮🤭 To celebrate, here's a roundup of some of your fave #Coosday snaps! 🤳 📍 Isle of Skye 📷 @zico_89 📍 New Luce, Dumfries & Galloway 📷 @kitchencoosandewes 📍 Crail, Fife 📷 @highlandcows_bythesea 📍 North Lanarkshire 📷 @journeyofcallum 📍 Kilchurn Castle, Argyll 📷 @scotlands_stories 📍 Isle of Skye 📷 @carolyndavidson28 📍 Newton Farm, Angus 📷 @newtonfarmholidays 📍 Cameron’s Tea Room & Farm Shop, Loch Ness 📷 @cameronstearoom 📍 @bellevuefarmarran, Isle of Arran 📷 @visitscotland #Scotland #VisitScotland
Summer nights in Scotland - you cannae beat them! 🌅🤌 📍 Portencross Castle, Ayrshire #Scotland #VisitScotland #ExploreScotland @portencrosscastle @ayrshireandarran
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Summer nights in Scotland - you cannae beat them! 🌅🤌 📍 Portencross Castle, Ayrshire #Scotland #VisitScotland #ExploreScotland @portencrosscastle @ayrshireandarran
Happy Hogmanay, everyone! Slàinte mhath! 🥃🎇 Who's hoping for a trip to Scotland in 2026?! 🙋 📍 Ross Fountain & Edinburgh Castle, Edinburgh #Scotland #VisitScotland #ScotlandTravel @thisisedinburgh
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Happy Hogmanay, everyone! Slàinte mhath! 🥃🎇 Who's hoping for a trip to Scotland in 2026?! 🙋 📍 Ross Fountain & Edinburgh Castle, Edinburgh #Scotland #VisitScotland #ScotlandTravel @thisisedinburgh
The Royal Edinburgh Military Tattoo is BACK! 🥁🙌 This world-famous celebration of music, performance and military tradition is a highlight of the Edinburgh Festivals each year and takes place right in the heart of the city on the esplanade of Edinburgh Castle! 🏰 Have YOU got this iconic event on your must-see list?! 👀 📍 @edinburghtattoo, Edinburgh 📅 7 - 29 August #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
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The Royal Edinburgh Military Tattoo is BACK! 🥁🙌 This world-famous celebration of music, performance and military tradition is a highlight of the Edinburgh Festivals each year and takes place right in the heart of the city on the esplanade of Edinburgh Castle! 🏰 Have YOU got this iconic event on your must-see list?! 👀 📍 @edinburghtattoo, Edinburgh 📅 7 - 29 August #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
The Tartan Army brought the party, but Scotland’s got the after party! 😉🥳🏴󠁧󠁢󠁳󠁣󠁴󠁿 We can’t wait to see what Miami brings 🙌⚽️ #Scotland #VisitScotland #ScotlandTravel #TartanArmy @meetbostonusa @bostonglobe
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The Tartan Army brought the party, but Scotland’s got the after party! 😉🥳🏴󠁧󠁢󠁳󠁣󠁴󠁿 We can’t wait to see what Miami brings 🙌⚽️ #Scotland #VisitScotland #ScotlandTravel #TartanArmy @meetbostonusa @bostonglobe
Oh, Orkney! 😍 Incredible shot of the sandstone cliffs at Rackwick Bay on the island of Hoy, captured by @visitorkney ❤️ #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
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Oh, Orkney! 😍 Incredible shot of the sandstone cliffs at Rackwick Bay on the island of Hoy, captured by @visitorkney ❤️ #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
The time has come... the final episode of Outlander is here! 😭⚔️ To celebrate the end of an era, here's a collection of some iconic Scottish sites featured in the series throughout the years 🥹🏴󠁧󠁢󠁳󠁣󠁴󠁿 The show may be ending, but we'll always have Scotland! 💙 📍 Doune Castle, Stirlingshire 🎬 Appears as 'Castle Leoch' 📷 @sassenachhistorian 📍 Midhope Castle, West Lothian 🎬 Appears as 'Lallybroch' 📷 @adam.legrice 📍 Falkland, Fife 🎬 Appears as 'Inverness' 📷 @johnpow37 📍 Drummond Castle Gardens, Perthshire 🎬 Appears as 'Gardens of Versailles' 📷 @visitscotland 📍 Blackness Castle, Linlithgow 🎬 Appears as 'Fort William' 📷 @tamararobinson115 📍 Highland Folk Museum, Newtonmore 🎬 Appears as 'MacKenzie Village' 📷 @scotlandsbucketlist 📍 Sloy Dam, Inveruglas 🎬 Appears as 'Loch Errochty Power Station' 📷 @summer_daze46 📍 Linlithgow Palace, West Lothian 🎬 Appears as 'Wentworth Prison' 📷 @visitscotland #Scotland #VisitScotland #ScotlandOnScreen #ScotlandExplore @outlander_starz
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The time has come... the final episode of Outlander is here! 😭⚔️ To celebrate the end of an era, here's a collection of some iconic Scottish sites featured in the series throughout the years 🥹🏴󠁧󠁢󠁳󠁣󠁴󠁿 The show may be ending, but we'll always have Scotland! 💙 📍 Doune Castle, Stirlingshire 🎬 Appears as 'Castle Leoch' 📷 @sassenachhistorian 📍 Midhope Castle, West Lothian 🎬 Appears as 'Lallybroch' 📷 @adam.legrice 📍 Falkland, Fife 🎬 Appears as 'Inverness' 📷 @johnpow37 📍 Drummond Castle Gardens, Perthshire 🎬 Appears as 'Gardens of Versailles' 📷 @visitscotland 📍 Blackness Castle, Linlithgow 🎬 Appears as 'Fort William' 📷 @tamararobinson115 📍 Highland Folk Museum, Newtonmore 🎬 Appears as 'MacKenzie Village' 📷 @scotlandsbucketlist 📍 Sloy Dam, Inveruglas 🎬 Appears as 'Loch Errochty Power Station' 📷 @summer_daze46 📍 Linlithgow Palace, West Lothian 🎬 Appears as 'Wentworth Prison' 📷 @visitscotland #Scotland #VisitScotland #ScotlandOnScreen #ScotlandExplore @outlander_starz
Scotland, you're simply magical! 😍✨ The library at Eas Mòr (meaning 'Big Waterfall' in Gaelic! 🏴󠁧󠁢󠁳󠁣󠁴󠁿) is a gem located on the Isle of Arran and is sure to make you feel as if you've stepped right into a fairytale 🥹 📍 Eas Mòr Library, @visitarran #Scotland #VisitScotland #SeachdainNaGàidhlig2026 #WorldGaelicWeek2026 @easmorecology
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visitscotland
Scotland, you're simply magical! 😍✨ The library at Eas Mòr (meaning 'Big Waterfall' in Gaelic! 🏴󠁧󠁢󠁳󠁣󠁴󠁿) is a gem located on the Isle of Arran and is sure to make you feel as if you've stepped right into a fairytale 🥹 📍 Eas Mòr Library, @visitarran #Scotland #VisitScotland #SeachdainNaGàidhlig2026 #WorldGaelicWeek2026 @easmorecology
Scotland's skies were dazzling last night with the Northern Lights putting on quite the show! 😍✨️ 💡 The best time to see the Northern Lights in Scotland is from October to March, with longer, darker nights and a better chance of clearer conditions. Skies need to be clear of clouds, with limited light pollution and an increase in solar activity 💚 📍 Bay of Skaill, Orkney 📷 @robbies__photos 📍 Mallaig, Lochaber 📷 @the.electric.lobster.fisherman 📍 Cairngorm Mountain, Cairngorms National Park 📷 @ant0avi 📍 Burghead, Moray Speyside 📷 @martinksmith 📍 Pap of Glencoe, Glen Coe 📷 @highlandkiwi #Scotland #VisitScotland #ExploreScotland #ScotlandTravel
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visitscotland
Scotland's skies were dazzling last night with the Northern Lights putting on quite the show! 😍✨️ 💡 The best time to see the Northern Lights in Scotland is from October to March, with longer, darker nights and a better chance of clearer conditions. Skies need to be clear of clouds, with limited light pollution and an increase in solar activity 💚 📍 Bay of Skaill, Orkney 📷 @robbies__photos 📍 Mallaig, Lochaber 📷 @the.electric.lobster.fisherman 📍 Cairngorm Mountain, Cairngorms National Park 📷 @ant0avi 📍 Burghead, Moray Speyside 📷 @martinksmith 📍 Pap of Glencoe, Glen Coe 📷 @highlandkiwi #Scotland #VisitScotland #ExploreScotland #ScotlandTravel
Your birth month = your Scottish island 🏴󠁧󠁢󠁳󠁣󠁴󠁿 If you've ever wondered which Scottish island you should add to your visit list, this is your sign... 👀💫 Let us know which island you're heading to! 🧳🏝️ #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
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visitscotland
Your birth month = your Scottish island 🏴󠁧󠁢󠁳󠁣󠁴󠁿 If you've ever wondered which Scottish island you should add to your visit list, this is your sign... 👀💫 Let us know which island you're heading to! 🧳🏝️ #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
Ever wondered what your Highland cow horoscope would be? Here’s our handy ‘Coo-roscope’ to tell you which one coo-rresponds to your starsign! 🐮💫 Does your coo sign match your personality? 👀 #Coosday #Scotland #VisitScotland #HighlandCow
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Ever wondered what your Highland cow horoscope would be? Here’s our handy ‘Coo-roscope’ to tell you which one coo-rresponds to your starsign! 🐮💫 Does your coo sign match your personality? 👀 #Coosday #Scotland #VisitScotland #HighlandCow
It's a summer edition of #Coosday! 😎🆒 Here are a few of our beloved Highland coos soaking up some of that lovely Scottish sunshine (while it lasts! 🤭) 📍 Kilchurn Castle, Argyll 📷 @scotlands_stories 📍 Davaar Island, Kintyre Peninsula 📷 @jakeeats_photography 📍 Swanston Farm, Edinburgh 📷 swanstonfarm 📍 Tiree, Inner Hebrides 📷 @jamie___t 📍 Isle of Mull 📷 @hazelsnature_ ✅ Please note that Kilchurn Castle is currently closed for renovation works, but you can still view the castle's exterior. #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
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visitscotland
It's a summer edition of #Coosday! 😎🆒 Here are a few of our beloved Highland coos soaking up some of that lovely Scottish sunshine (while it lasts! 🤭) 📍 Kilchurn Castle, Argyll 📷 @scotlands_stories 📍 Davaar Island, Kintyre Peninsula 📷 @jakeeats_photography 📍 Swanston Farm, Edinburgh 📷 swanstonfarm 📍 Tiree, Inner Hebrides 📷 @jamie___t 📍 Isle of Mull 📷 @hazelsnature_ ✅ Please note that Kilchurn Castle is currently closed for renovation works, but you can still view the castle's exterior. #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
It’s almost time to welcome these wee cuties back to Scotland! 🥰🏴󠁧󠁢󠁳󠁣󠁴󠁿 From April to August, parts of Scotland become home to puffins for the breeding season! Is spotting one on YOUR list? 💙 📍 Flannan Isles, Outer Hebrides 📷 @wildcoast_hebrides 📍 Treshnish Isles, Inner Hebrides 📷 @adrianserwin 📍 Bullers of Buchan, Aberdeenshire 🎥 @frames_by_angela 📍 Isle of Staffa, Inner Hebrides 📷 @vanlife_odyssey 📍 Handa Island, Sutherland 📷 @seanruddy #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
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visitscotland
It’s almost time to welcome these wee cuties back to Scotland! 🥰🏴󠁧󠁢󠁳󠁣󠁴󠁿 From April to August, parts of Scotland become home to puffins for the breeding season! Is spotting one on YOUR list? 💙 📍 Flannan Isles, Outer Hebrides 📷 @wildcoast_hebrides 📍 Treshnish Isles, Inner Hebrides 📷 @adrianserwin 📍 Bullers of Buchan, Aberdeenshire 🎥 @frames_by_angela 📍 Isle of Staffa, Inner Hebrides 📷 @vanlife_odyssey 📍 Handa Island, Sutherland 📷 @seanruddy #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
Things are starting to feel festive here in Scotland! 😍❄️ Who else is excited for this magical season?! ✨ 📍 @monzieestate, Perthshire 📷 @olivergmlewis 📍 The Cloisters, University of Glasgow 📷 @visitscotland 📍 @thewallacemon, Stirling 📷 @visitscotland 📍 @aberdeenchristmasvillage, Aberdeen 📷 @visitscotland 📍 Hermand Birchwood, West Lothian 📷 @paul_watt_photography #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
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Things are starting to feel festive here in Scotland! 😍❄️ Who else is excited for this magical season?! ✨ 📍 @monzieestate, Perthshire 📷 @olivergmlewis 📍 The Cloisters, University of Glasgow 📷 @visitscotland 📍 @thewallacemon, Stirling 📷 @visitscotland 📍 @aberdeenchristmasvillage, Aberdeen 📷 @visitscotland 📍 Hermand Birchwood, West Lothian 📷 @paul_watt_photography #Scotland #VisitScotland #ScotlandTravel #ExploreScotland
Aaaand that's a wrap on summer in Scotland! 🏖️🏴󠁧󠁢󠁳󠁣󠁴󠁿 Here’s a wee round-up of some of your favourite moments from the season! 🤳 🥁 @edinburghtattoo 🎥 @visitscotland 🥐 Farine Bakery, Fort William 📷 @_farinebakery_ 🐎 Duke of Wellington Statue, Glasgow 📷 @thescottishconqueror ⛰️ Three Sisters of Glen Coe 🎶 @anna.smart 💜 Saddell Bay, Argyll 📷 @better.perspective 🦞 @theseafoodshackullapool, Ullapool 📷 @we__roam 🏰 Portencross Castle, Ayrshire 🎥 @visitscotland 🐮 Kilchurn Castle, Argyll 📷 @scotlands_stories 🍦 @mintedicecream, Glasgow 📷 @visitscotland #Scotland #VisitScotland #ScotlandTravel #ScotlandExplore
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Aaaand that's a wrap on summer in Scotland! 🏖️🏴󠁧󠁢󠁳󠁣󠁴󠁿 Here’s a wee round-up of some of your favourite moments from the season! 🤳 🥁 @edinburghtattoo 🎥 @visitscotland 🥐 Farine Bakery, Fort William 📷 @_farinebakery_ 🐎 Duke of Wellington Statue, Glasgow 📷 @thescottishconqueror ⛰️ Three Sisters of Glen Coe 🎶 @anna.smart 💜 Saddell Bay, Argyll 📷 @better.perspective 🦞 @theseafoodshackullapool, Ullapool 📷 @we__roam 🏰 Portencross Castle, Ayrshire 🎥 @visitscotland 🐮 Kilchurn Castle, Argyll 📷 @scotlands_stories 🍦 @mintedicecream, Glasgow 📷 @visitscotland #Scotland #VisitScotland #ScotlandTravel #ScotlandExplore

VisitScotland | Travel & Inspiration (@visitscotland) Instagram Stats & Analytics

VisitScotland | Travel & Inspiration (@visitscotland) has 1.88M Instagram followers with a 4.83% engagement rate over the past 12 months. Across 369 posts, VisitScotland | Travel & Inspiration received 3.67M total likes and 84.6M impressions, averaging 9.95K likes per post. This page tracks VisitScotland | Travel & Inspiration's performance metrics, top content, and engagement trends — updated daily.

VisitScotland | Travel & Inspiration (@visitscotland) Instagram Analytics FAQ

How many Instagram followers does VisitScotland | Travel & Inspiration have?+
VisitScotland | Travel & Inspiration (@visitscotland) has 1.88M Instagram followers as of October 2026.
What is VisitScotland | Travel & Inspiration's Instagram engagement rate?+
VisitScotland | Travel & Inspiration's Instagram engagement rate is 4.83% over the last 12 months, based on 369 posts.
How many likes does VisitScotland | Travel & Inspiration get on Instagram?+
VisitScotland | Travel & Inspiration received 3.67M total likes across 369 posts in the last 12 months, averaging 9.95K likes per post.
How many Instagram impressions does VisitScotland | Travel & Inspiration get?+
VisitScotland | Travel & Inspiration's Instagram content generated 84.6M total impressions over the last 12 months.
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