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followers
6.85M
impressions
448M
likes
13.1M
comments
90.6K
posts
278
engagement
2.88%
emv
$12.3M
Average per post
1.61M

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After the wedding celebration, we wanted to slow down a bit for a couple of days. Quiet mornings, swims in the afternoons, and evenings of table tennis and pool and movie nights with laughter that lasted much longer. This @airbnb in Koh Samui felt like home almost instantly. 🥰🤍 Some moments from those days… with friends and home filled with laughter. ❤️ #AirbnbPartner
122M
8.52M
26.3K
4w ago
airbnb
After the wedding celebration, we wanted to slow down a bit for a couple of days. Quiet mornings, swims in the afternoons, and evenings of table tennis and pool and movie nights with laughter that lasted much longer. This @airbnb in Koh Samui felt like home almost instantly. 🥰🤍 Some moments from those days… with friends and home filled with laughter. ❤️ #AirbnbPartner
Now you can Airbnb more than an Airbnb. Airbnb Services: Book the world’s best chefs, trainers, massage therapists, and more Airbnb Experiences: Completely reimagined, and hosted by the locals who know their city best An all-new app, with homes, experiences, and services all in one place
42.4M
31.2K
872
11mo ago
airbnb
Now you can Airbnb more than an Airbnb. Airbnb Services: Book the world’s best chefs, trainers, massage therapists, and more Airbnb Experiences: Completely reimagined, and hosted by the locals who know their city best An all-new app, with homes, experiences, and services all in one place
I want to show you Mumbai, my way. From Bandra eats to hidden streets filled with my favorite street art, cafes and more. We’ll wrap the weekend backstage at Lollapalooza India. Book it starting January 19 at 11am IST at @Airbnb’s link in bio.
30.9M
72.7K
385
3mo ago
airbnb
I want to show you Mumbai, my way. From Bandra eats to hidden streets filled with my favorite street art, cafes and more. We’ll wrap the weekend backstage at Lollapalooza India. Book it starting January 19 at 11am IST at @Airbnb’s link in bio.
I want to show you Mumbai, my way. From Bandra eats to hidden streets filled with my favorite street art, cafes and more. We’ll wrap the weekend backstage at Lollapalooza India. Book it starting January 19 at 11am IST at @Airbnb’s link in bio.
30.4M
68.4K
147
3mo ago
airbnb
I want to show you Mumbai, my way. From Bandra eats to hidden streets filled with my favorite street art, cafes and more. We’ll wrap the weekend backstage at Lollapalooza India. Book it starting January 19 at 11am IST at @Airbnb’s link in bio.
Yesterday we announced Airbnb Services, Experiences, and an all-new app.
28.4M
84.4K
1.38K
11mo ago
airbnb
Yesterday we announced Airbnb Services, Experiences, and an all-new app.
I created an experience with @airbnb for cycling fans to relive the iconic finale of the 2017 Tour de France at the @le_grand_palais 🇫🇷🚴🏼‍♂️ I had so much fun with this crew!!
19.2M
19.2K
51
8mo ago
airbnb
I created an experience with @airbnb for cycling fans to relive the iconic finale of the 2017 Tour de France at the @le_grand_palais 🇫🇷🚴🏼‍♂️ I had so much fun with this crew!!
Don’t just see São Paulo, Experience it with the locals that know it best, like a family of legendary DJ’s, a famous chef, or one of Brazil’s biggest street art curators.
12.7M
7.98K
253
8mo ago
airbnb
Don’t just see São Paulo, Experience it with the locals that know it best, like a family of legendary DJ’s, a famous chef, or one of Brazil’s biggest street art curators.
@KAROLG, her music and us
11.7M
80.8K
525
8mo ago
airbnb
@KAROLG, her music and us
𝐎𝐅𝐅𝐈𝐂𝐈𝐀𝐋: Airbnb will be the official Alternative Accommodations and Hosted Experiences Booking Platform for @fifaclubworldcup, @fifaworldcup, and @fifawomensworldcup ❤️🔐 I’m excited to team up with @airbnb to announce this partnership, which will see them deliver unforgettable travel experiences to fans across all three tournaments. Stay tuned for unique travel experiences on and off the pitch.
11.3M
197K
620
10mo ago
airbnb
𝐎𝐅𝐅𝐈𝐂𝐈𝐀𝐋: Airbnb will be the official Alternative Accommodations and Hosted Experiences Booking Platform for @fifaclubworldcup, @fifaworldcup, and @fifawomensworldcup ❤️🔐 I’m excited to team up with @airbnb to announce this partnership, which will see them deliver unforgettable travel experiences to fans across all three tournaments. Stay tuned for unique travel experiences on and off the pitch.
Don’t just see Los Angeles. Experience it with the locals that know it best, like a professional skater, a rock legend, or even the team at West Coast Customs.
11.0M
4.62K
120
10mo ago
airbnb
Don’t just see Los Angeles. Experience it with the locals that know it best, like a professional skater, a rock legend, or even the team at West Coast Customs.
@SabrinaCarpenter turned her Short n’ Sweet tour into an Airbnb Experience, but now you’re the star 💋 There will be glam, dancing, Sabrina will show you around the set—you’ll get the full short n’ sweet treatment.  Book now at our link in bio 💓
10.5M
716K
1.35K
6mo ago
airbnb
@SabrinaCarpenter turned her Short n’ Sweet tour into an Airbnb Experience, but now you’re the star 💋 There will be glam, dancing, Sabrina will show you around the set—you’ll get the full short n’ sweet treatment.  Book now at our link in bio 💓
In Paris we eat pain au chocolat, but in Cousins Beach we eat muffins! Come bake muffins and chat @thesummeriturnedpretty with me at an exclusive @airbnb Experience in New York on October 2. You can buy tickets at the link in my bio. I can’t wait to see you there!
6.36M
255K
356
7mo ago
airbnb
In Paris we eat pain au chocolat, but in Cousins Beach we eat muffins! Come bake muffins and chat @thesummeriturnedpretty with me at an exclusive @airbnb Experience in New York on October 2. You can buy tickets at the link in my bio. I can’t wait to see you there!
Every trip has a stop you didn’t plan. Make it @sabrinacarpenter’s Pit Stop. Book now at link in bio.
4.84M
180K
337
2w ago
airbnb
Every trip has a stop you didn’t plan. Make it @sabrinacarpenter’s Pit Stop. Book now at link in bio.
Bora? Vem comigo sambar, dançar e viver dois dias de Carnaval de rua no Rio com o bloco mais antigo da cidade, o @cordaodabolapretaoficial, na minha nova Experiência no Airbnb! 🎉✨ Reservas disponíveis a partir de 27 de janeiro, às 11h (horário de Brasília) em airbnb.com/carnavalcompaolla. ——— Join me for two unforgettable days of street Carnival in Rio, dancing and celebrating with the city’s oldest bloco, @cordaodabolapretaoficial, in my new Airbnb experience! 🎉✨ Bookings start on January 27th at 9am EST, at airbnb.com/carnavalcompaolla.
4.63M
148K
2.90K
3mo ago
airbnb
Bora? Vem comigo sambar, dançar e viver dois dias de Carnaval de rua no Rio com o bloco mais antigo da cidade, o @cordaodabolapretaoficial, na minha nova Experiência no Airbnb! 🎉✨ Reservas disponíveis a partir de 27 de janeiro, às 11h (horário de Brasília) em airbnb.com/carnavalcompaolla. ——— Join me for two unforgettable days of street Carnival in Rio, dancing and celebrating with the city’s oldest bloco, @cordaodabolapretaoficial, in my new Airbnb experience! 🎉✨ Bookings start on January 27th at 9am EST, at airbnb.com/carnavalcompaolla.
Who doesn’t love a side quest? Pull over at @sabrinacarpenter’s Pit Stop, this weekend only in the desert. More info at link in bio.
4.55M
55.1K
259
1w ago
airbnb
Who doesn’t love a side quest? Pull over at @sabrinacarpenter’s Pit Stop, this weekend only in the desert. More info at link in bio.
A great stay doesn’t start at check-in. It starts with an @airbnb host. Thoughtful notes. Little details. The kind of care you feel, not just notice. That’s what makes an airbnb stay different. #AirbnbPartner
4.53M
193K
1.44K
3mo ago
airbnb
A great stay doesn’t start at check-in. It starts with an @airbnb host. Thoughtful notes. Little details. The kind of care you feel, not just notice. That’s what makes an airbnb stay different. #AirbnbPartner
Introducing Airbnb Experiences: the most interesting things to do in a city, hosted by the locals who know it best.
4.02M
8.86K
287
11mo ago
airbnb
Introducing Airbnb Experiences: the most interesting things to do in a city, hosted by the locals who know it best.
Welcome to our Seoul Hideout with @cortis. Step inside the green vs. red room. Bookings open 12PM KST — 04.21. Link in @airbnb bio. #CORTIS #코르티스 — 서울 한복판에서 만나는 CORTIS의 Green vs Red 비밀공간, 직접 들어와 경험해보세요! 4.21 오후 12시(KST) 예약 오픈, @airbnb 프로필 바이오 링크에서 확인하세요! #광고
3.96M
361K
717
1d ago
airbnb
Welcome to our Seoul Hideout with @cortis. Step inside the green vs. red room. Bookings open 12PM KST — 04.21. Link in @airbnb bio. #CORTIS #코르티스 — 서울 한복판에서 만나는 CORTIS의 Green vs Red 비밀공간, 직접 들어와 경험해보세요! 4.21 오후 12시(KST) 예약 오픈, @airbnb 프로필 바이오 링크에서 확인하세요! #광고
Locked in on my rest and relaxation sanctuary in the desert ✮⋆˙ thank you @airbnb
3.88M
155K
1.41K
1w ago
airbnb
Locked in on my rest and relaxation sanctuary in the desert ✮⋆˙ thank you @airbnb
Just me, Boney uncle, and a gorgeous @airbnb villa that survived us both. 👬🏡 Questions? Cravings? Confusion? The Airbnb host is the real MVP. Trust them. Always. #AirbnbPartner
3.81M
68.5K
554
5mo ago
airbnb
Just me, Boney uncle, and a gorgeous @airbnb villa that survived us both. 👬🏡 Questions? Cravings? Confusion? The Airbnb host is the real MVP. Trust them. Always. #AirbnbPartner

Airbnb (@airbnb) Instagram Stats & Analytics

Airbnb (@airbnb) has 6.85M Instagram followers with a 2.88% engagement rate over the past 12 months. Across 278 posts, Airbnb received 13.1M total likes and 421M impressions, averaging 47.1K likes per post. This page tracks Airbnb's performance metrics, top content, and engagement trends — updated daily.

Airbnb (@airbnb) Instagram Analytics FAQ

How many Instagram followers does Airbnb have?+
Airbnb (@airbnb) has 6.85M Instagram followers as of April 2026.
What is Airbnb's Instagram engagement rate?+
Airbnb's Instagram engagement rate is 2.88% over the last 12 months, based on 278 posts.
How many likes does Airbnb get on Instagram?+
Airbnb received 13.1M total likes across 278 posts in the last 12 months, averaging 47.1K likes per post.
How many Instagram impressions does Airbnb get?+
Airbnb's Instagram content generated 421M total impressions over the last 12 months.