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The best of 2025: the reel from Visit Norway YOU watched the most👇 code word: brown cheese The cheese slicer and the brown cheese🇳🇴🤩💡 “Ostehøvel” - cheese slicer - was invented by Thor Bjørklund Norwegian inventor, carpenter and businessman. While he was working as a carpenter Thor Bjørklund began to experiment with a carpenter’s plane in the hope that he could create something similar for use in the kitchen. The result? He invented the cheese slicer in his workshop. In 1925 he patented the model of cheese slicer which is today found in many households in Nordic countries. The brown cheese - Norway’s brown cheese traditions hark back to the days when the country was poor. People wanted to make the most of the resources they had available, even the left-over whey from regular cheese production, which is used in brown cheese. You see, the name “brown cheese” is a common Norwegian name for “whey cheese.” It is made with whey, milk, and cream.
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visitnorway
The best of 2025: the reel from Visit Norway YOU watched the most👇 code word: brown cheese The cheese slicer and the brown cheese🇳🇴🤩💡 “Ostehøvel” - cheese slicer - was invented by Thor Bjørklund Norwegian inventor, carpenter and businessman. While he was working as a carpenter Thor Bjørklund began to experiment with a carpenter’s plane in the hope that he could create something similar for use in the kitchen. The result? He invented the cheese slicer in his workshop. In 1925 he patented the model of cheese slicer which is today found in many households in Nordic countries. The brown cheese - Norway’s brown cheese traditions hark back to the days when the country was poor. People wanted to make the most of the resources they had available, even the left-over whey from regular cheese production, which is used in brown cheese. You see, the name “brown cheese” is a common Norwegian name for “whey cheese.” It is made with whey, milk, and cream.
Norway is coming 🇳🇴
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visitnorway
Norway is coming 🇳🇴
NB: the comments on this post will be turned on during working hours❤️ In Norway, human rights apply to everyone.   Equality. Freedom.  Diversity.  Visibility.  Love.   Values and principles we cannot take for granted. Values and principles we must stand up for every day of the year.   We believe that celebrating Pride is an important reminder that all humans are equal, and should have equal rights no matter who they love🏳️‍🌈✊   For travellers, it’s nice to know that Norway is a welcoming country for the LGBTIQ+ community🫶   From the Northern most pride in Svalbard, to the biggest pride in our capital Oslo. Swipe for Norway’s PRIDE calendar and all the locations📍🗓️   📸 Credits on photo
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visitnorway
NB: the comments on this post will be turned on during working hours❤️ In Norway, human rights apply to everyone.   Equality. Freedom.  Diversity.  Visibility.  Love.   Values and principles we cannot take for granted. Values and principles we must stand up for every day of the year.   We believe that celebrating Pride is an important reminder that all humans are equal, and should have equal rights no matter who they love🏳️‍🌈✊   For travellers, it’s nice to know that Norway is a welcoming country for the LGBTIQ+ community🫶   From the Northern most pride in Svalbard, to the biggest pride in our capital Oslo. Swipe for Norway’s PRIDE calendar and all the locations📍🗓️   📸 Credits on photo
It’s like the Norwegian weather is our personal responsibility🇳🇴😭 🎥 and humor by @henrikjordal
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visitnorway
It’s like the Norwegian weather is our personal responsibility🇳🇴😭 🎥 and humor by @henrikjordal
With gratitude and sorrow, we mourn the loss of His Majesty King Harald V of Norway, who passed away early today after a lifetime serving his country 🕊️❤️ Thank you for being so warm, wise, hardworking, inclusive, and unifying. This video clip is from King Harald’s famous speech from 2016, where he spoke about the diversity that makes Norway. 🇳🇴 I takknemlighet og sorg minnes vi Hans Majestet Kong Harald V av Norge, som i dag gikk bort etter et helt liv i landets tjeneste 🕊️❤️ Takk for at du var så varm, klokk, inkluderende, morsom og samlende. Klipp fra Kong Haralds tale i 2016, hvor han løfter frem mangfoldet som utgjør Norge.
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visitnorway
With gratitude and sorrow, we mourn the loss of His Majesty King Harald V of Norway, who passed away early today after a lifetime serving his country 🕊️❤️ Thank you for being so warm, wise, hardworking, inclusive, and unifying. This video clip is from King Harald’s famous speech from 2016, where he spoke about the diversity that makes Norway. 🇳🇴 I takknemlighet og sorg minnes vi Hans Majestet Kong Harald V av Norge, som i dag gikk bort etter et helt liv i landets tjeneste 🕊️❤️ Takk for at du var så varm, klokk, inkluderende, morsom og samlende. Klipp fra Kong Haralds tale i 2016, hvor han løfter frem mangfoldet som utgjør Norge.
Hey Team Norway, all of Norway is rowing for you!⚽️❤️   Let’s go get ’em!🇳🇴 Videos: - @visitnorthwestnorway - @visit_helgeland / Kristoffer Møllevik - @floibanen @visitbergen - @skydive.telemark @visittelemark  - Helge Rognås / @hurtigruten Svalbard @visitsvalbard - @trolltunga_adventures @visithardangerfjord - @visitsorlandet - Lise Hoseth / @visitnorthwestnorway  - @visitvestfold - Heidi Kvamsdal @visithardangerfjord - @mykenisland @mykendistillery - @visithaugesund - @lofotrvikingmuseum - @visiteastnorway - @loenskylift - Mats Slåstad Birkelund i Sogndal Fotball @visitsognefjord - @visitbodo - @oslobadstuforening / @visitoslo - @hopplandslaget - @fjordevents / @regionstavanger - @trondheimkajakk / @visittrondheim - @visitsunnhordland - @visitkvinesdal  - @flynorwegian   - @visitfredrikstadhvaler - @fjordkysten
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Hey Team Norway, all of Norway is rowing for you!⚽️❤️   Let’s go get ’em!🇳🇴 Videos: - @visitnorthwestnorway - @visit_helgeland / Kristoffer Møllevik - @floibanen @visitbergen - @skydive.telemark @visittelemark  - Helge Rognås / @hurtigruten Svalbard @visitsvalbard - @trolltunga_adventures @visithardangerfjord - @visitsorlandet - Lise Hoseth / @visitnorthwestnorway  - @visitvestfold - Heidi Kvamsdal @visithardangerfjord - @mykenisland @mykendistillery - @visithaugesund - @lofotrvikingmuseum - @visiteastnorway - @loenskylift - Mats Slåstad Birkelund i Sogndal Fotball @visitsognefjord - @visitbodo - @oslobadstuforening / @visitoslo - @hopplandslaget - @fjordevents / @regionstavanger - @trondheimkajakk / @visittrondheim - @visitsunnhordland - @visitkvinesdal  - @flynorwegian   - @visitfredrikstadhvaler - @fjordkysten
The Maldives ain’t got nothing on us… 😮‍💨🌊 (Except for the refreshing water temperature)   Magical summer days in Northern Norway, video and guided kayaking by @senjawild 🛶 📍Skaland, Bergsøyan, Senja
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The Maldives ain’t got nothing on us… 😮‍💨🌊 (Except for the refreshing water temperature)   Magical summer days in Northern Norway, video and guided kayaking by @senjawild 🛶 📍Skaland, Bergsøyan, Senja
Halfdan (33), still an Oslo resident, gives his honest opinion about winter in Oslo :) #oslo #winter #winterinoslo #citybreaks #visitoslo
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Halfdan (33), still an Oslo resident, gives his honest opinion about winter in Oslo :) #oslo #winter #winterinoslo #citybreaks #visitoslo
One of Norway’s most legendary mountains from old days till today - mount Hoven. This is a story of a Norse god, a giant horseshoe and one of the most spectacular places to enjoy the fjord view in 🇳🇴 📸 @visitnordfjord 📍 @loenskylift 🛷 @loenactive 🍽️ @hovenrestaurant
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One of Norway’s most legendary mountains from old days till today - mount Hoven. This is a story of a Norse god, a giant horseshoe and one of the most spectacular places to enjoy the fjord view in 🇳🇴 📸 @visitnordfjord 📍 @loenskylift 🛷 @loenactive 🍽️ @hovenrestaurant
Snowy days in Bergen turns the city into a whole new destination ❄️ The mountains go silent and the streets feel like they’re holding their breath. It’s the kind of winter day that makes you want to wander without a plan, discover hidden corners, and just take in the moment. Bergen isn’t known for heavy winters or guaranteed snow — but when it arrives, it feels incredibly magical. These photos aren’t from today, but it has been snowing this week! ❄️ Have you been to Bergen before? 🇳🇴 📸 @espenbakketun
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Snowy days in Bergen turns the city into a whole new destination ❄️ The mountains go silent and the streets feel like they’re holding their breath. It’s the kind of winter day that makes you want to wander without a plan, discover hidden corners, and just take in the moment. Bergen isn’t known for heavy winters or guaranteed snow — but when it arrives, it feels incredibly magical. These photos aren’t from today, but it has been snowing this week! ❄️ Have you been to Bergen before? 🇳🇴 📸 @espenbakketun
When the Vikings from @stiklestad1030 meet 🇳🇴⚽️ supporters:) ROW! 🚣⚽️🇳🇴 🎥 @stiklestad1030
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When the Vikings from @stiklestad1030 meet 🇳🇴⚽️ supporters:) ROW! 🚣⚽️🇳🇴 🎥 @stiklestad1030
One of Norway’s cutest bus stop is found🤩 📍 @fjordkysten #Visitnorway #travel #norway
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One of Norway’s cutest bus stop is found🤩 📍 @fjordkysten #Visitnorway #travel #norway
The best of 2025: Yvonne’s guide to the region around Ålesund and Geiranger. A question to the audience: should we make more reels with Yvonne in 2026? ⭐️ @this_isyvonne The best itinerary to explore Ålesund and its region👇 📍start @visitalesund ⛷️ slalom, baby @strandafjellet with @uteguiden 🐟 seal the deal @atlanterhavsparkenalesund 🫅 wave like a Queen @jugendstilsenteret_kube 🛥️ visit the UNESCO-listed Geiranger fjord with @geirangerfjordservice and @fjordrangergeiranger 💡 come for the stairs, stay for a beautiful view @alneslighthouse 🌊 SUP or kayak to explore more 😍 Save for later! #norway #visitnorway #fjordnorway #bestof2025 #travel
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The best of 2025: Yvonne’s guide to the region around Ålesund and Geiranger. A question to the audience: should we make more reels with Yvonne in 2026? ⭐️ @this_isyvonne The best itinerary to explore Ålesund and its region👇 📍start @visitalesund ⛷️ slalom, baby @strandafjellet with @uteguiden 🐟 seal the deal @atlanterhavsparkenalesund 🫅 wave like a Queen @jugendstilsenteret_kube 🛥️ visit the UNESCO-listed Geiranger fjord with @geirangerfjordservice and @fjordrangergeiranger 💡 come for the stairs, stay for a beautiful view @alneslighthouse 🌊 SUP or kayak to explore more 😍 Save for later! #norway #visitnorway #fjordnorway #bestof2025 #travel
What does a day close to the North Pole look like? Check out a video-diary from Svalbard 🇳🇴❄️ Video by @g_cooper 📍 @visitsvalbard Polar bear 🐻‍❄️ disclaimer: there are about 3.000 polar bears in the grand area around Svalbard archipelago. Some of them move around more frequently than the others. However, there are only 300 polar bears living on the island more or less permanently on the island of Spitsbergen. Soooo, the phrase “there are more polar bears that people” might not be exactly accurate 🤓 what is important is to respect the local rules and regulations when it comes to polar bears, never chase them, never try to “spot” them and most of all protect the fragile nature that is their home❄️❄️❄️ #norway #visitnorway #svalbard #visitsvalbard #arctic #travel #norwegen #noruega #norvege
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What does a day close to the North Pole look like? Check out a video-diary from Svalbard 🇳🇴❄️ Video by @g_cooper 📍 @visitsvalbard Polar bear 🐻‍❄️ disclaimer: there are about 3.000 polar bears in the grand area around Svalbard archipelago. Some of them move around more frequently than the others. However, there are only 300 polar bears living on the island more or less permanently on the island of Spitsbergen. Soooo, the phrase “there are more polar bears that people” might not be exactly accurate 🤓 what is important is to respect the local rules and regulations when it comes to polar bears, never chase them, never try to “spot” them and most of all protect the fragile nature that is their home❄️❄️❄️ #norway #visitnorway #svalbard #visitsvalbard #arctic #travel #norwegen #noruega #norvege
The contrasts of Svalbard. Which season would you like to experience first 👇👇👇 📸 @g_cooper with @hurtigrutensvalbard #norway #visitnorway #norvege #norvegia #norge #svalbard #spitsbergen #northernnorway #scandinavia #travel #travelphotography
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The contrasts of Svalbard. Which season would you like to experience first 👇👇👇 📸 @g_cooper with @hurtigrutensvalbard #norway #visitnorway #norvege #norvegia #norge #svalbard #spitsbergen #northernnorway #scandinavia #travel #travelphotography
🤎Norwegian Brown Cheese🤎 But how is it really made?! Is it just burnt cheese? And how does something that starts as leftover whey turn into our most famous cheese?   🎥 Watch how it’s made the traditional way, by @ingvildtilgards and Skjerdal Stølsysteri 📍Aurland, Norway PS! Did you know that on average, Norwegians ate 1.5 kg of brown cheese each in 2025?🤨 Have you tasted brown cheese?
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🤎Norwegian Brown Cheese🤎 But how is it really made?! Is it just burnt cheese? And how does something that starts as leftover whey turn into our most famous cheese?   🎥 Watch how it’s made the traditional way, by @ingvildtilgards and Skjerdal Stølsysteri 📍Aurland, Norway PS! Did you know that on average, Norwegians ate 1.5 kg of brown cheese each in 2025?🤨 Have you tasted brown cheese?
Welcome to Oslo! We got sharks 🦈🇳🇴
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Welcome to Oslo! We got sharks 🦈🇳🇴
Ooookei, we know, it’s difficult, but be honest: Are you more like tourist type 1 or 2?🇳🇴👀 🎥 @henrikjordal
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Ooookei, we know, it’s difficult, but be honest: Are you more like tourist type 1 or 2?🇳🇴👀 🎥 @henrikjordal
Pippi in Røros ❄️ Did you know: The winter scenes with Pippi Longstocking were filmed in the same town as “Home for Christmas”. So I found the setting of a funny childhood memory just around the corner: 📍It’s the historic Sleggveien where Pippi sent down the huge snowball to the thieves. Crazy to think the movie was filmed here way back in 1968. It’s not only an iconic filming location, it still gives some idea of the social history of the mining community. During the summer months some of the houses are open to the public. I already followed Pippi‘s trails in summer in Sweden but this place was a missing piece of the jigsaw. #pippilangstrumpf #pippilongstocking #norway
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Pippi in Røros ❄️ Did you know: The winter scenes with Pippi Longstocking were filmed in the same town as “Home for Christmas”. So I found the setting of a funny childhood memory just around the corner: 📍It’s the historic Sleggveien where Pippi sent down the huge snowball to the thieves. Crazy to think the movie was filmed here way back in 1968. It’s not only an iconic filming location, it still gives some idea of the social history of the mining community. During the summer months some of the houses are open to the public. I already followed Pippi‘s trails in summer in Sweden but this place was a missing piece of the jigsaw. #pippilangstrumpf #pippilongstocking #norway
We’re at the 3 Michelin Star @restaurantrenaa by Chef @sven_erik_renaa and @frurenaa in @regionstavanger to watch them make the Razor Clam component of their famous Raw Bar 🐚🤯 The Raw Bar includes the following freshly sourced ingredients: Sea Urchin from Tromsø / Finger Lime / Green Strawberries Mahogany Clam / Tomato from Hanasand / Ramsløk Carpet Clam from Bergen / Black Currant Mussel / Escabeche Razor Clam / Fig Leaf Oil / Caviar “RE-NAA” Would you try it? 🤷🏽‍♂️ Featuring chef @paul.maggio__ and sommelier @agakristoffer
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We’re at the 3 Michelin Star @restaurantrenaa by Chef @sven_erik_renaa and @frurenaa in @regionstavanger to watch them make the Razor Clam component of their famous Raw Bar 🐚🤯 The Raw Bar includes the following freshly sourced ingredients: Sea Urchin from Tromsø / Finger Lime / Green Strawberries Mahogany Clam / Tomato from Hanasand / Ramsløk Carpet Clam from Bergen / Black Currant Mussel / Escabeche Razor Clam / Fig Leaf Oil / Caviar “RE-NAA” Would you try it? 🤷🏽‍♂️ Featuring chef @paul.maggio__ and sommelier @agakristoffer

Visit Norway (@visitnorway) Instagram Stats & Analytics

Visit Norway (@visitnorway) has 1.01M Instagram followers with a 2.49% engagement rate over the past 12 months. Across 471 posts, Visit Norway received 2.66M total likes and 99.4M impressions, averaging 5.65K likes per post. This page tracks Visit Norway's performance metrics, top content, and engagement trends — updated daily. To benchmark @visitnorway against other accounts, use Socialpruf's Instagram competitor analysis tool.

Visit Norway (@visitnorway) Instagram Analytics FAQ

How many Instagram followers does Visit Norway have?+
Visit Norway (@visitnorway) has 1.01M Instagram followers as of October 2026.
What is Visit Norway's Instagram engagement rate?+
Visit Norway's Instagram engagement rate is 2.49% over the last 12 months, based on 471 posts.
How many likes does Visit Norway get on Instagram?+
Visit Norway received 2.66M total likes across 471 posts in the last 12 months, averaging 5.65K likes per post.
How many Instagram impressions does Visit Norway get?+
Visit Norway's Instagram content generated 99.4M total impressions over the last 12 months.
Can I compare Visit Norway with other Instagram accounts?+
Yes. Add @visitnorway to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.