instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
966K
impressions
94.3M
likes
2.53M
comments
36.9K
posts
597
engagement
2.32%
emv
$2.56M
Avg. per post
210K

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Distributions

Top Content

Celebrating creativity and innovation day with these two great Norwegian inventions 🇳🇴👇👇👇 The cheese slicer and the brown cheese🇳🇴🤩💡 “Ostehøvel” - cheese slicer - was invented by Thor Bjørklund Norwegian inventor, carpenter and businessman. While he was working as a carpenter Thor Bjørklund began to experiment with a carpenter’s plane in the hope that he could create something similar for use in the kitchen. The result? He invented the cheese slicer in his workshop. In 1925 he patented the model of cheese slicer which is today found in many households in Nordic countries. The brown cheese - Norway’s brown cheese traditions hark back to the days when the country was poor. People wanted to make the most of the resources they had available, even the left-over whey from regular cheese production, which is used in brown cheese. You see, the name “brown cheese” is a common Norwegian name for “whey cheese.” It is made with whey, milk, and cream.
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visitnorway
Celebrating creativity and innovation day with these two great Norwegian inventions 🇳🇴👇👇👇 The cheese slicer and the brown cheese🇳🇴🤩💡 “Ostehøvel” - cheese slicer - was invented by Thor Bjørklund Norwegian inventor, carpenter and businessman. While he was working as a carpenter Thor Bjørklund began to experiment with a carpenter’s plane in the hope that he could create something similar for use in the kitchen. The result? He invented the cheese slicer in his workshop. In 1925 he patented the model of cheese slicer which is today found in many households in Nordic countries. The brown cheese - Norway’s brown cheese traditions hark back to the days when the country was poor. People wanted to make the most of the resources they had available, even the left-over whey from regular cheese production, which is used in brown cheese. You see, the name “brown cheese” is a common Norwegian name for “whey cheese.” It is made with whey, milk, and cream.
The best of 2025: the reel from Visit Norway YOU watched the most👇 code word: brown cheese The cheese slicer and the brown cheese🇳🇴🤩💡 “Ostehøvel” - cheese slicer - was invented by Thor Bjørklund Norwegian inventor, carpenter and businessman. While he was working as a carpenter Thor Bjørklund began to experiment with a carpenter’s plane in the hope that he could create something similar for use in the kitchen. The result? He invented the cheese slicer in his workshop. In 1925 he patented the model of cheese slicer which is today found in many households in Nordic countries. The brown cheese - Norway’s brown cheese traditions hark back to the days when the country was poor. People wanted to make the most of the resources they had available, even the left-over whey from regular cheese production, which is used in brown cheese. You see, the name “brown cheese” is a common Norwegian name for “whey cheese.” It is made with whey, milk, and cream.
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visitnorway
The best of 2025: the reel from Visit Norway YOU watched the most👇 code word: brown cheese The cheese slicer and the brown cheese🇳🇴🤩💡 “Ostehøvel” - cheese slicer - was invented by Thor Bjørklund Norwegian inventor, carpenter and businessman. While he was working as a carpenter Thor Bjørklund began to experiment with a carpenter’s plane in the hope that he could create something similar for use in the kitchen. The result? He invented the cheese slicer in his workshop. In 1925 he patented the model of cheese slicer which is today found in many households in Nordic countries. The brown cheese - Norway’s brown cheese traditions hark back to the days when the country was poor. People wanted to make the most of the resources they had available, even the left-over whey from regular cheese production, which is used in brown cheese. You see, the name “brown cheese” is a common Norwegian name for “whey cheese.” It is made with whey, milk, and cream.
The best itinerary to explore Ålesund and its region? Yvonne has got you covered! 👇👇👇 📍start @visitalesund ⛷️ slalom, baby @strandafjellet with @uteguiden 🐟 seal the deal @atlanterhavsparkenalesund 🫅 wave like a Queen @jugendstilsenteret_kube 🛥️ visit the UNESCO-listed Geiranger fjord with @geirangerfjordservice and @fjordrangergeiranger 💡 come for the stairs, stay for a beautiful view @alneslighthouse 🌊 SUP or kayak to explore more 😍 Save for later! #norway #visitnorway #fjordnorway #noruega #norvege #norwegen #norja #norvegia #scandinavia #visitalesund #geiranger #strandafjellet
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11mo ago
visitnorway
The best itinerary to explore Ålesund and its region? Yvonne has got you covered! 👇👇👇 📍start @visitalesund ⛷️ slalom, baby @strandafjellet with @uteguiden 🐟 seal the deal @atlanterhavsparkenalesund 🫅 wave like a Queen @jugendstilsenteret_kube 🛥️ visit the UNESCO-listed Geiranger fjord with @geirangerfjordservice and @fjordrangergeiranger 💡 come for the stairs, stay for a beautiful view @alneslighthouse 🌊 SUP or kayak to explore more 😍 Save for later! #norway #visitnorway #fjordnorway #noruega #norvege #norwegen #norja #norvegia #scandinavia #visitalesund #geiranger #strandafjellet
In Norway, human rights apply to everyone.
 NB: the comments on this post will be turned on during working hours❤️ Freedom. Equality. Diversity. Visibility. Love. Values and principles we cannot take for granted. 
Values and principles we celebrate all year.   We believe that celebrating Pride is an important reminder that all humans are equal and should have equal rights no matter who they love🏳️‍🌈✊ From the Northern most pride in Svalbard, to the biggest pride in our capital Oslo.
  For travellers, it’s nice to know that Norway is a welcoming country for the LGBTIQ+ community🫶

Here are some of our prides through the year:
📍Autumn / Svalbard - @longyearbyenpride 
📍Winter / Tromsø - @arcticpride_ 
📍Summer / Bergen @bergen.pride 
📍Summer / Voss - @ekstremsportveko 
📍Summer / Oslo - @oslopride 
    📸Credits on photo   #pride #happypride #norway #visitnorway #loveislove
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visitnorway
In Norway, human rights apply to everyone.
 NB: the comments on this post will be turned on during working hours❤️ Freedom. Equality. Diversity. Visibility. Love. Values and principles we cannot take for granted. 
Values and principles we celebrate all year.   We believe that celebrating Pride is an important reminder that all humans are equal and should have equal rights no matter who they love🏳️‍🌈✊ From the Northern most pride in Svalbard, to the biggest pride in our capital Oslo.
  For travellers, it’s nice to know that Norway is a welcoming country for the LGBTIQ+ community🫶

Here are some of our prides through the year:
📍Autumn / Svalbard - @longyearbyenpride 
📍Winter / Tromsø - @arcticpride_ 
📍Summer / Bergen @bergen.pride 
📍Summer / Voss - @ekstremsportveko 
📍Summer / Oslo - @oslopride 
    📸Credits on photo   #pride #happypride #norway #visitnorway #loveislove
One of the world’s most spectacular midsummer bonfires lights up Ålesund, Western Norway. But this is not just a bonfire…👆    🗓️This year Slinningsbålet will be lit 21st of June 2025 at 09 pm  🎥 @visitalesund @slinningsbaaalet #visitnorway #norway #bonfire #midsommar #midsummer #traditions #traveltime #travel
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visitnorway
One of the world’s most spectacular midsummer bonfires lights up Ålesund, Western Norway. But this is not just a bonfire…👆    🗓️This year Slinningsbålet will be lit 21st of June 2025 at 09 pm  🎥 @visitalesund @slinningsbaaalet #visitnorway #norway #bonfire #midsommar #midsummer #traditions #traveltime #travel
We could have put a long text here, but the video tells it all: Norway, Naturally 🇳🇴 #visitnorway #noruega #norvege #norwegen #norja #norge #scandinavia #norvegia #norwegen #travel
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visitnorway
We could have put a long text here, but the video tells it all: Norway, Naturally 🇳🇴 #visitnorway #noruega #norvege #norwegen #norja #norge #scandinavia #norvegia #norwegen #travel
Snowy days in Bergen turns the city into a whole new destination ❄️ The mountains go silent and the streets feel like they’re holding their breath. It’s the kind of winter day that makes you want to wander without a plan, discover hidden corners, and just take in the moment. Bergen isn’t known for heavy winters or guaranteed snow — but when it arrives, it feels incredibly magical. These photos aren’t from today, but it has been snowing this week! ❄️ Have you been to Bergen before? 🇳🇴 📸 @espenbakketun
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visitnorway
Snowy days in Bergen turns the city into a whole new destination ❄️ The mountains go silent and the streets feel like they’re holding their breath. It’s the kind of winter day that makes you want to wander without a plan, discover hidden corners, and just take in the moment. Bergen isn’t known for heavy winters or guaranteed snow — but when it arrives, it feels incredibly magical. These photos aren’t from today, but it has been snowing this week! ❄️ Have you been to Bergen before? 🇳🇴 📸 @espenbakketun
Filming in Svalbard was one of the most unique and unforgettable experiences of my life. I was so lucky to work with Lucy Tulugarjuk, who showed me how to thrive on the ice, and performs with such charisma. I loved shooting scenes in Inuktitut, experiencing the Arctic, and learning about the incredible work ethic of sled dogs. It’s was an amazing time, and I know you’ll be able to feel that in the movie. @missionimpossible
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visitnorway
Filming in Svalbard was one of the most unique and unforgettable experiences of my life. I was so lucky to work with Lucy Tulugarjuk, who showed me how to thrive on the ice, and performs with such charisma. I loved shooting scenes in Inuktitut, experiencing the Arctic, and learning about the incredible work ethic of sled dogs. It’s was an amazing time, and I know you’ll be able to feel that in the movie. @missionimpossible
What does a day close to the North Pole look like? Check out a video-diary from Svalbard 🇳🇴❄️ Video by @g_cooper 📍 @visitsvalbard Polar bear 🐻‍❄️ disclaimer: there are about 3.000 polar bears in the grand area around Svalbard archipelago. Some of them move around more frequently than the others. However, there are only 300 polar bears living on the island more or less permanently on the island of Spitsbergen. Soooo, the phrase “there are more polar bears that people” might not be exactly accurate 🤓 what is important is to respect the local rules and regulations when it comes to polar bears, never chase them, never try to “spot” them and most of all protect the fragile nature that is their home❄️❄️❄️ #norway #visitnorway #svalbard #visitsvalbard #arctic #travel #norwegen #noruega #norvege
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visitnorway
What does a day close to the North Pole look like? Check out a video-diary from Svalbard 🇳🇴❄️ Video by @g_cooper 📍 @visitsvalbard Polar bear 🐻‍❄️ disclaimer: there are about 3.000 polar bears in the grand area around Svalbard archipelago. Some of them move around more frequently than the others. However, there are only 300 polar bears living on the island more or less permanently on the island of Spitsbergen. Soooo, the phrase “there are more polar bears that people” might not be exactly accurate 🤓 what is important is to respect the local rules and regulations when it comes to polar bears, never chase them, never try to “spot” them and most of all protect the fragile nature that is their home❄️❄️❄️ #norway #visitnorway #svalbard #visitsvalbard #arctic #travel #norwegen #noruega #norvege
The contrasts of Svalbard. Which season would you like to experience first 👇👇👇 📸 @g_cooper with @hurtigrutensvalbard #norway #visitnorway #norvege #norvegia #norge #svalbard #spitsbergen #northernnorway #scandinavia #travel #travelphotography
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visitnorway
The contrasts of Svalbard. Which season would you like to experience first 👇👇👇 📸 @g_cooper with @hurtigrutensvalbard #norway #visitnorway #norvege #norvegia #norge #svalbard #spitsbergen #northernnorway #scandinavia #travel #travelphotography
The best of 2025: Yvonne’s guide to the region around Ålesund and Geiranger. A question to the audience: should we make more reels with Yvonne in 2026? ⭐️ @this_isyvonne The best itinerary to explore Ålesund and its region👇 📍start @visitalesund ⛷️ slalom, baby @strandafjellet with @uteguiden 🐟 seal the deal @atlanterhavsparkenalesund 🫅 wave like a Queen @jugendstilsenteret_kube 🛥️ visit the UNESCO-listed Geiranger fjord with @geirangerfjordservice and @fjordrangergeiranger 💡 come for the stairs, stay for a beautiful view @alneslighthouse 🌊 SUP or kayak to explore more 😍 Save for later! #norway #visitnorway #fjordnorway #bestof2025 #travel
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visitnorway
The best of 2025: Yvonne’s guide to the region around Ålesund and Geiranger. A question to the audience: should we make more reels with Yvonne in 2026? ⭐️ @this_isyvonne The best itinerary to explore Ålesund and its region👇 📍start @visitalesund ⛷️ slalom, baby @strandafjellet with @uteguiden 🐟 seal the deal @atlanterhavsparkenalesund 🫅 wave like a Queen @jugendstilsenteret_kube 🛥️ visit the UNESCO-listed Geiranger fjord with @geirangerfjordservice and @fjordrangergeiranger 💡 come for the stairs, stay for a beautiful view @alneslighthouse 🌊 SUP or kayak to explore more 😍 Save for later! #norway #visitnorway #fjordnorway #bestof2025 #travel
One of Norway’s most legendary mountains from old days till today - mount Hoven. This is a story of a Norse god, a giant horseshoe and one of the most spectacular places to enjoy the fjord view in 🇳🇴 📸 @visitnordfjord 📍 @loenskylift 🛷 @loenactive 🍽️ @hovenrestaurant
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visitnorway
One of Norway’s most legendary mountains from old days till today - mount Hoven. This is a story of a Norse god, a giant horseshoe and one of the most spectacular places to enjoy the fjord view in 🇳🇴 📸 @visitnordfjord 📍 @loenskylift 🛷 @loenactive 🍽️ @hovenrestaurant
Pippi in Røros ❄️ Did you know: The winter scenes with Pippi Longstocking were filmed in the same town as “Home for Christmas”. So I found the setting of a funny childhood memory just around the corner: 📍It’s the historic Sleggveien where Pippi sent down the huge snowball to the thieves. Crazy to think the movie was filmed here way back in 1968. It’s not only an iconic filming location, it still gives some idea of the social history of the mining community. During the summer months some of the houses are open to the public. I already followed Pippi‘s trails in summer in Sweden but this place was a missing piece of the jigsaw. #pippilangstrumpf #pippilongstocking #norway
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visitnorway
Pippi in Røros ❄️ Did you know: The winter scenes with Pippi Longstocking were filmed in the same town as “Home for Christmas”. So I found the setting of a funny childhood memory just around the corner: 📍It’s the historic Sleggveien where Pippi sent down the huge snowball to the thieves. Crazy to think the movie was filmed here way back in 1968. It’s not only an iconic filming location, it still gives some idea of the social history of the mining community. During the summer months some of the houses are open to the public. I already followed Pippi‘s trails in summer in Sweden but this place was a missing piece of the jigsaw. #pippilangstrumpf #pippilongstocking #norway
Champions League + Northern Lights 🌌 = 💛 ⚽️ Bodø/Glimt ⚽️ 💛 Enjoy the match, you are taking part in the Arctic story that’s capturing the hearts far beyond football and Norway 🇳🇴 And of course, we hope you will visit Bodø and stay longer for 👇👇👇 💙 the Northern lights (season is from late August until the beginning of April) 🌀 Saltstraumen - the world’s strongest tidal current ✈️ Norway’s Aviation museum 🐟 Tastiest Seafood Welcome to Norway! Welcome to Bodø! #norway #visitnorway #scandinavia #travel #championsleague #bodo #visitbodo #bodoglimt
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visitnorway
Champions League + Northern Lights 🌌 = 💛 ⚽️ Bodø/Glimt ⚽️ 💛 Enjoy the match, you are taking part in the Arctic story that’s capturing the hearts far beyond football and Norway 🇳🇴 And of course, we hope you will visit Bodø and stay longer for 👇👇👇 💙 the Northern lights (season is from late August until the beginning of April) 🌀 Saltstraumen - the world’s strongest tidal current ✈️ Norway’s Aviation museum 🐟 Tastiest Seafood Welcome to Norway! Welcome to Bodø! #norway #visitnorway #scandinavia #travel #championsleague #bodo #visitbodo #bodoglimt
Soooo, how many sleeps there are until Christmas? Asking for a friend from Tromsø! 🇳🇴🎅🏽 Video: @bryanz.ski via @tromsolove ☃️ #norway #visitnorway #travel #tromso #tromsolove #scandinavia #norwegen #norja #norge #itsbeginningtolookalotlikechristmas #christmas
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visitnorway
Soooo, how many sleeps there are until Christmas? Asking for a friend from Tromsø! 🇳🇴🎅🏽 Video: @bryanz.ski via @tromsolove ☃️ #norway #visitnorway #travel #tromso #tromsolove #scandinavia #norwegen #norja #norge #itsbeginningtolookalotlikechristmas #christmas
This is the world’s longest Christmas porridge table 🥣❤️ Christmas Porridge à la Norway? See recipe below👇 The table is set every year in Norway, in the charming Christmas town of Mosjøen in the Helgeland region. The whole community gathers for the coziest breakfast of the season, set along the old wooden street of Sjøgata. The town’s many Christmas elves cook up almost 1,000 kilos of porridge for young and old Christmas guests alike. Recipe 🥣 Santa’s Porridge – the Norwegian way ✨🥣 You’ll need: 200 ml short-grain rice 400 ml water 1 litre milk 1 ts salt Sugar Cinnamon Butter How to make it: 1. Bring the rice and water to a boil. Lower the heat and let it simmer for 10 minutes, until the rice absorbs most of the water. 2. Add the milk and bring to a boil before lowering the heat. Let the porridge simmer on low heat for an hour or until it's thick and creamy. Stir occasionally so it doesn't burn. 3. Season with a little salt. Serve with a pat of butter and sugar and cinnamon on top! 🎥: Simon Almaas / MON, Emilie Solbakken / Visit Helgeland #visitnorway #norway #christmas #nordic #nordicliving
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visitnorway
This is the world’s longest Christmas porridge table 🥣❤️ Christmas Porridge à la Norway? See recipe below👇 The table is set every year in Norway, in the charming Christmas town of Mosjøen in the Helgeland region. The whole community gathers for the coziest breakfast of the season, set along the old wooden street of Sjøgata. The town’s many Christmas elves cook up almost 1,000 kilos of porridge for young and old Christmas guests alike. Recipe 🥣 Santa’s Porridge – the Norwegian way ✨🥣 You’ll need: 200 ml short-grain rice 400 ml water 1 litre milk 1 ts salt Sugar Cinnamon Butter How to make it: 1. Bring the rice and water to a boil. Lower the heat and let it simmer for 10 minutes, until the rice absorbs most of the water. 2. Add the milk and bring to a boil before lowering the heat. Let the porridge simmer on low heat for an hour or until it's thick and creamy. Stir occasionally so it doesn't burn. 3. Season with a little salt. Serve with a pat of butter and sugar and cinnamon on top! 🎥: Simon Almaas / MON, Emilie Solbakken / Visit Helgeland #visitnorway #norway #christmas #nordic #nordicliving
This might be a Norwegian secret to a more happy life indeed! 👇👇👇 … and the happiest post in your feed today - meet Kjell Hamar, 96-year old who goes skiing every (almost) day! What makes YOU happy? 📍 @oppdal_skisenter #norway #visitnorway #oppdal #WorldHappinessDay
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visitnorway
This might be a Norwegian secret to a more happy life indeed! 👇👇👇 … and the happiest post in your feed today - meet Kjell Hamar, 96-year old who goes skiing every (almost) day! What makes YOU happy? 📍 @oppdal_skisenter #norway #visitnorway #oppdal #WorldHappinessDay
The NEW attraction in Nordfjord: @holvikejekta aka the Stave Church of the Sea! 🌊⚓️ 🎥: @dag.ulvedal
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visitnorway
The NEW attraction in Nordfjord: @holvikejekta aka the Stave Church of the Sea! 🌊⚓️ 🎥: @dag.ulvedal
🧌👀 Are you sure you want to learn how to see trolls? Deep in Romsdalen, between the Troll wall and Romsdalshorn, the old Viking trails hide more than myths. On a guided tour with @horgheimskysstasjon you’ll hear stories of Norse gods, sacred mountains – and maybe even learn how to see trolls. Would you dare to try?😉 Explore more in the beautiful region of Romsdalen with @visitnorthwestno 📍Troll wall in Romsdalen 🎥 @visitnorthwestno @elinekarlsdatter #trollveggen #romsdalen #troll #visitnorway #norway #trollwall
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visitnorway
🧌👀 Are you sure you want to learn how to see trolls? Deep in Romsdalen, between the Troll wall and Romsdalshorn, the old Viking trails hide more than myths. On a guided tour with @horgheimskysstasjon you’ll hear stories of Norse gods, sacred mountains – and maybe even learn how to see trolls. Would you dare to try?😉 Explore more in the beautiful region of Romsdalen with @visitnorthwestno 📍Troll wall in Romsdalen 🎥 @visitnorthwestno @elinekarlsdatter #trollveggen #romsdalen #troll #visitnorway #norway #trollwall
chilling with the incredible sled dogs in Svalbard! @missionimpossible
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visitnorway
chilling with the incredible sled dogs in Svalbard! @missionimpossible

Visit Norway (@visitnorway) Instagram Stats & Analytics

Visit Norway (@visitnorway) has 966K Instagram followers with a 2.32% engagement rate over the past 12 months. Across 597 posts, Visit Norway received 2.53M total likes and 70.9M impressions, averaging 5.64K likes per post. This page tracks Visit Norway's performance metrics, top content, and engagement trends — updated daily.

Visit Norway (@visitnorway) Instagram Analytics FAQ

How many Instagram followers does Visit Norway have?+
Visit Norway (@visitnorway) has 966K Instagram followers as of February 2026.
What is Visit Norway's Instagram engagement rate?+
Visit Norway's Instagram engagement rate is 2.32% over the last 12 months, based on 597 posts.
How many likes does Visit Norway get on Instagram?+
Visit Norway received 2.53M total likes across 597 posts in the last year, averaging 5.64K likes per post.
How many Instagram impressions does Visit Norway get?+
Visit Norway's Instagram content generated 70.9M total impressions over the last 12 months.