NewGet @upwork's full report
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followers
325K
impressions
17.4M
likes
208K
comments
3.81K
posts
170
engagement
1.13%
emv
$405K
Average per post
103K

Key Metrics

Distributions

Top Content

Happy International Coffee Day! ☕️🙌🏽 @upwork and I teamed up to celebrate and to give you an insight into my secret: How I have so much time to make coffee! 👀💚 One of the biggest hacks for business owners like me is to hire specialized freelancers! @upwork makes this as easy as it gets. You can choose from over 1 million freelancers to find the right one for you. Go to upwork.com to learn more. ✨ Salted Mocha w\ Cinnamon Cold Foam 🤎: - prepare your cold foam: * 3 oz/ 90 ml of heavy cream or oat cream * 1 oz/ 30 ml of your milk of choice * half oz/ 15 ml of caramel syrup * 1/3 tsp of cinnamon powder * froth for 1-2 min - add ice to your serving glass - pour in 4 oz/ 120 ml of your milk of choice - brew your double espresso on top of half oz/ 15 ml of chocolate sauce and a pinch of salt - add the chocolate double espresso (doppio) to your glass - pour your cinnamon cold foam on top That’s it. Enjoy! 😁 #upworkpartner #coffeeday #icedcoffee #icedlatte #coffeerecipe #smallbusinessowner
3.70M
3.66K
33
11mo ago
upwork
Happy International Coffee Day! ☕️🙌🏽 @upwork and I teamed up to celebrate and to give you an insight into my secret: How I have so much time to make coffee! 👀💚 One of the biggest hacks for business owners like me is to hire specialized freelancers! @upwork makes this as easy as it gets. You can choose from over 1 million freelancers to find the right one for you. Go to upwork.com to learn more. ✨ Salted Mocha w\ Cinnamon Cold Foam 🤎: - prepare your cold foam: * 3 oz/ 90 ml of heavy cream or oat cream * 1 oz/ 30 ml of your milk of choice * half oz/ 15 ml of caramel syrup * 1/3 tsp of cinnamon powder * froth for 1-2 min - add ice to your serving glass - pour in 4 oz/ 120 ml of your milk of choice - brew your double espresso on top of half oz/ 15 ml of chocolate sauce and a pinch of salt - add the chocolate double espresso (doppio) to your glass - pour your cinnamon cold foam on top That’s it. Enjoy! 😁 #upworkpartner #coffeeday #icedcoffee #icedlatte #coffeerecipe #smallbusinessowner
She’s a business owner! From first building out my LLC on my own, to needing a CPA when I knew nothing about business finances. And the CPA I found on @upwork is so tea! Because you don’t have to do things alone to be successful #upworkpartner
2.43M
1.76K
78
2mo ago
upwork
She’s a business owner! From first building out my LLC on my own, to needing a CPA when I knew nothing about business finances. And the CPA I found on @upwork is so tea! Because you don’t have to do things alone to be successful #upworkpartner
POV: Running a business and catching flights, thanks to @upwork . This is a platform I use to hire skilled experts to help me grow my business while I’m on the go! #UpworkPartner
1.43M
1.35K
26
5mo ago
upwork
POV: Running a business and catching flights, thanks to @upwork . This is a platform I use to hire skilled experts to help me grow my business while I’m on the go! #UpworkPartner
Happy National Matcha Day! 🍵🙌🏽 @upwork and @yourcoffeedude teamed up to celebrate with something a little different today. As a business owner, Upwork has been one of my biggest tools for growth & inner peace. Connecting me with skilled freelancers that help me do what I love most: make great content. If you’re building your business, check out upwork.com to find the right freelancer for you. 💚 Strawberry Matcha with Pistachio Cold Foam 🍓🍵 Recipe 👇🏽 Strawberry syrup: - mash fresh strawberries - cover fully in sugar - let sit until they liquefy into a natural syrup Matcha: - 4 g matcha powder - 80 ml water - whisk until smooth Build: - add strawberry syrup to your glass - ice cubes - 150 ml milk of choice - pour matcha over Pistachio Cold Foam: - 2 oz milk of choice - 2 oz oat milk or heavy cream - pistachio spread to taste (1 - 2 tsp) - pinch of salt - charge in whipped cream canister & layer on top Finish with crushed pistachio crumbs. 🤌 #upworkpartner #nationalMatchaDay #matcharecipe #icedmatcha
1.07M
34.3K
141
4mo ago
upwork
Happy National Matcha Day! 🍵🙌🏽 @upwork and @yourcoffeedude teamed up to celebrate with something a little different today. As a business owner, Upwork has been one of my biggest tools for growth & inner peace. Connecting me with skilled freelancers that help me do what I love most: make great content. If you’re building your business, check out upwork.com to find the right freelancer for you. 💚 Strawberry Matcha with Pistachio Cold Foam 🍓🍵 Recipe 👇🏽 Strawberry syrup: - mash fresh strawberries - cover fully in sugar - let sit until they liquefy into a natural syrup Matcha: - 4 g matcha powder - 80 ml water - whisk until smooth Build: - add strawberry syrup to your glass - ice cubes - 150 ml milk of choice - pour matcha over Pistachio Cold Foam: - 2 oz milk of choice - 2 oz oat milk or heavy cream - pistachio spread to taste (1 - 2 tsp) - pinch of salt - charge in whipped cream canister & layer on top Finish with crushed pistachio crumbs. 🤌 #upworkpartner #nationalMatchaDay #matcharecipe #icedmatcha
I’ve never told this story and it wouldn’t be possible without @upwork. 🙏🏽 Throughout the past years of starting my business, freelancers from @upwork helped me grow beyond my wildest dreams. Sell my first startup, reach over 1 million followers... If you’re building your small business, Upwork is the perfect solution to boost your success with highly skilled freelancers. Sign up today at the link in my bio. 💚 #upworkpartner #entrepreneur #hiring #lifestory
1.03M
1.43K
22
6mo ago
upwork
I’ve never told this story and it wouldn’t be possible without @upwork. 🙏🏽 Throughout the past years of starting my business, freelancers from @upwork helped me grow beyond my wildest dreams. Sell my first startup, reach over 1 million followers... If you’re building your small business, Upwork is the perfect solution to boost your success with highly skilled freelancers. Sign up today at the link in my bio. 💚 #upworkpartner #entrepreneur #hiring #lifestory
Here is why I started hiring with @Upwork ✨ Over the years I have made a lot of mistakes while running a business. Comment “upwork” to get the link in DM ⚡️ The two I keep coming back to are not paying myself enough and not outsourcing to buy myself time. That’s why I started using Upwork to hire niche talent who understand tech and AI. Upwork has over 150K+ freelancers with over 5+ years of experience. And if you are hiring, you can post a job for free on Upwork.com #upworkpartner #business #9to5
853K
569
33
4mo ago
upwork
Here is why I started hiring with @Upwork ✨ Over the years I have made a lot of mistakes while running a business. Comment “upwork” to get the link in DM ⚡️ The two I keep coming back to are not paying myself enough and not outsourcing to buy myself time. That’s why I started using Upwork to hire niche talent who understand tech and AI. Upwork has over 150K+ freelancers with over 5+ years of experience. And if you are hiring, you can post a job for free on Upwork.com #upworkpartner #business #9to5
Freelancers who use AI will win 🥇 Here are 3 lessons from business owner Jacqueline DeStefano-Tangorra from Upwork’s AI Roundtable you’ll want to save. 👀
796K
24.8K
49
11mo ago
upwork
Freelancers who use AI will win 🥇 Here are 3 lessons from business owner Jacqueline DeStefano-Tangorra from Upwork’s AI Roundtable you’ll want to save. 👀
the secret to success is action, and in order to build a successful business you need to DELEGATE work when you can! I love using @upwork to help me act on my ideas fast and get support from other experts early on #UpworkPartner
499K
833
21
5mo ago
upwork
the secret to success is action, and in order to build a successful business you need to DELEGATE work when you can! I love using @upwork to help me act on my ideas fast and get support from other experts early on #UpworkPartner
Want to grow your biz without burning out? Here are a few hacks that actually make it easier. 👀
468K
78
7
9mo ago
upwork
Want to grow your biz without burning out? Here are a few hacks that actually make it easier. 👀
What’s the best place you’ve ever worked from? Here’s a day in the life working from Cape Town, same goals, same focus, just a different backdrop. I’m grateful I get to design my work around my life, not wait for life to happen after work. Curious about freelance work? Drop your questions below👇
421K
28.8K
258
6mo ago
upwork
What’s the best place you’ve ever worked from? Here’s a day in the life working from Cape Town, same goals, same focus, just a different backdrop. I’m grateful I get to design my work around my life, not wait for life to happen after work. Curious about freelance work? Drop your questions below👇
Building a company is easier with a bit of help from @upwork because when I need help with my business, I need it fast but also need it to be reliable and affordable #UpworkPartner
417K
3.27K
47
5mo ago
upwork
Building a company is easier with a bit of help from @upwork because when I need help with my business, I need it fast but also need it to be reliable and affordable #UpworkPartner
If you could work anywhere in the world, where would you pick?
285K
5.99K
50
5mo ago
upwork
If you could work anywhere in the world, where would you pick?
✨ Fa-la-la-la your way into new freelance opportunities. Start on Upwork today at the link in bio!
269K
111
9
9mo ago
upwork
✨ Fa-la-la-la your way into new freelance opportunities. Start on Upwork today at the link in bio!
POV: You’re done being stressed every holiday season. Here are your new rules ✨
264K
103
6
9mo ago
upwork
POV: You’re done being stressed every holiday season. Here are your new rules ✨
We saw a viral story about 7 missing dogs trying to find their way home and thought… this feels like a movie 🎬 So we made one. Built by an AI video editor, @thatmalawianguy on Upwork. No studio, no big crew. Just the right talent. #MadeOnUpwork
263K
6.83K
45
5mo ago
upwork
We saw a viral story about 7 missing dogs trying to find their way home and thought… this feels like a movie 🎬 So we made one. Built by an AI video editor, @thatmalawianguy on Upwork. No studio, no big crew. Just the right talent. #MadeOnUpwork
Let's be honest. Taking your business to the next level means talking about what's holding you back. Here are the most common challenges businesses are facing and how you can fix them. 👆 #SmallBusiness #Upwork
260K
93
10
9mo ago
upwork
Let's be honest. Taking your business to the next level means talking about what's holding you back. Here are the most common challenges businesses are facing and how you can fix them. 👆 #SmallBusiness #Upwork
From dishwasher to business owner, check out @remoteoliver’s real salary transparency. 👀
248K
8.64K
21
5mo ago
upwork
From dishwasher to business owner, check out @remoteoliver’s real salary transparency. 👀
Freelancing is realizing you don’t have to fill time… just finish work Would you switch to this?
204K
9.82K
16
5mo ago
upwork
Freelancing is realizing you don’t have to fill time… just finish work Would you switch to this?
Scaling feels a whole lot better when you’re not doing everything yourself. @chisluxebraidinghair realized being CEO, creative director, and ops lead all at once wasn’t sustainable, so she delegated. From brand design to social edits to a premium, mobile-first website, she brought in top-tier freelance talent through Upwork and got back to focusing on real growth. Tap the link in our bio to learn more.
202K
5.76K
17
7mo ago
upwork
Scaling feels a whole lot better when you’re not doing everything yourself. @chisluxebraidinghair realized being CEO, creative director, and ops lead all at once wasn’t sustainable, so she delegated. From brand design to social edits to a premium, mobile-first website, she brought in top-tier freelance talent through Upwork and got back to focusing on real growth. Tap the link in our bio to learn more.
Q4 domination starts now.
155K
6.72K
41
11mo ago
upwork
Q4 domination starts now.

Upwork (@upwork) Instagram Stats & Analytics

Upwork (@upwork) has 325K Instagram followers with a 1.13% engagement rate over the past 12 months. Across 170 posts, Upwork received 208K total likes and 17.4M impressions, averaging 1.22K likes per post. This page tracks Upwork's performance metrics, top content, and engagement trends — updated daily.

Upwork (@upwork) Instagram Analytics FAQ

How many Instagram followers does Upwork have?+
Upwork (@upwork) has 325K Instagram followers as of September 2026.
What is Upwork's Instagram engagement rate?+
Upwork's Instagram engagement rate is 1.13% over the last 12 months, based on 170 posts.
How many likes does Upwork get on Instagram?+
Upwork received 208K total likes across 170 posts in the last 12 months, averaging 1.22K likes per post.
How many Instagram impressions does Upwork get?+
Upwork's Instagram content generated 17.4M total impressions over the last 12 months.
Instagram competitor analysisCompare this account with the rest of its marketBenchmark any public Instagram account against as many competitors as define your category, with history back to each account's first post.