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7.66M
impressions
587M
likes
9.25M
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510K
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engagement
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Thank you @ultabeauty for getting me halftime ready! #ultabeautypartner
60.0M
193K
1.91K
7mo ago
ultabeauty
Thank you @ultabeauty for getting me halftime ready! #ultabeautypartner
Shampoo + conditioner pairs from $20 (now–May 10). ✨

P.S. Screenshot this spring refresh checklist. 📸☝️

🧡 Slip Silk Scrunchie 
🧡 Wet Brush 
🧡 Kitsch Satin Pillowcase
🧡 Isima RIQUÍSIMA Hydrating Shampoo, 2 for $32
🧡 Isima SUAVÍSIMA Hydrating Conditioner, 2 for $32 
🧡 Biolage Scalp Sync Clarifying Shampoo for Oily Scalp, 2 for $32
🧡 Biolage Hydra Source Conditioning Balm for Dry Hair, 2 for $32
27.8M
4.93K
43
5mo ago
ultabeauty
Shampoo + conditioner pairs from $20 (now–May 10). ✨ P.S. Screenshot this spring refresh checklist. 📸☝️ 🧡 Slip Silk Scrunchie 🧡 Wet Brush 🧡 Kitsch Satin Pillowcase 🧡 Isima RIQUÍSIMA Hydrating Shampoo, 2 for $32 🧡 Isima SUAVÍSIMA Hydrating Conditioner, 2 for $32 🧡 Biolage Scalp Sync Clarifying Shampoo for Oily Scalp, 2 for $32 🧡 Biolage Hydra Source Conditioning Balm for Dry Hair, 2 for $32
category is….body care 🛀🏿 

our @fentyskin body collection is finally out!!

the lineup:
💧Big Dripp’r Body Wash
🫧 Rich Dip Bubble Bath 
💦 Allover Body Mist

the scents: 
🍦Vanilla Flowers: a warm, sultry floral gourmand
💐Hey Bouquet: a bold + flirty floral

available now, only at @UltaBeauty and FentyBeauty.com
24.5M
1.67M
7.30K
11mo ago
ultabeauty
category is….body care 🛀🏿 our @fentyskin body collection is finally out!! the lineup: 💧Big Dripp’r Body Wash 🫧 Rich Dip Bubble Bath 💦 Allover Body Mist the scents: 🍦Vanilla Flowers: a warm, sultry floral gourmand 💐Hey Bouquet: a bold + flirty floral available now, only at @UltaBeauty and FentyBeauty.com
The fragrance equivalent of “we just get each other”. 🩷 @snif

✨ Vanilla Vice Eau de Toilette -only at Ulta! 

✨ Notewrks Room for Dessert Cologne -only at Ulta!

✨ Me Eau de Toilette -only at Ulta!

✨ Notewrks Double Take Cologne -only at Ulta!

🎥: @certified_kb
24.2M
3.64K
542
1mo ago
ultabeauty
The fragrance equivalent of “we just get each other”. 🩷 @snif ✨ Vanilla Vice Eau de Toilette -only at Ulta! ✨ Notewrks Room for Dessert Cologne -only at Ulta! ✨ Me Eau de Toilette -only at Ulta! ✨ Notewrks Double Take Cologne -only at Ulta! 🎥: @certified_kb
See you there?! 👀🎶 Come find us across from Buckingham Fountain, 11 AM–8 PM all weekend, at @lollapalooza 🧡
20.3M
3.75K
29
1mo ago
ultabeauty
See you there?! 👀🎶 Come find us across from Buckingham Fountain, 11 AM–8 PM all weekend, at @lollapalooza 🧡
brought to you by the ozian forest 🌾🌻🪄
ari wears the ozian forest eyeshadow palette filled with unexpected magic of what you might find in the forest 

the r.e.m. beauty x wicked: for good collection is now exclusively available in stores and online at @ultabeauty + ̊  

@wickedmovie only in theaters november 21st
16.7M
669K
1.37K
11mo ago
ultabeauty
brought to you by the ozian forest 🌾🌻🪄
ari wears the ozian forest eyeshadow palette filled with unexpected magic of what you might find in the forest  
the r.e.m. beauty x wicked: for good collection is now exclusively available in stores and online at @ultabeauty + ̊  
 @wickedmovie only in theaters november 21st
#ultabeautypartner these Holiday Haul Off’s are getting competitive… @ultabeauty
16.3M
40.3K
460
9mo ago
ultabeauty
#ultabeautypartner these Holiday Haul Off’s are getting competitive… @ultabeauty
Get you a concealer that can do both. 🙂‍↕️✨

✨@dibsbeauty The Edit Stick Brighten And Conceal Duo in shade light oat -only at Ulta!

🎥 @tatanisha_sankar
15.1M
758
18
1mo ago
ultabeauty
Get you a concealer that can do both. 🙂‍↕️✨ ✨@dibsbeauty The Edit Stick Brighten And Conceal Duo in shade light oat -only at Ulta! 🎥 @tatanisha_sankar
30% off budget-friendly beauty + 20% off 40+ prestige brands 🙂‍↕️Time to shop 🛍️ Deets in bio. 

🎥 @itskay_lala
15.0M
5.52K
184
5mo ago
ultabeauty
30% off budget-friendly beauty + 20% off 40+ prestige brands 🙂‍↕️Time to shop 🛍️ Deets in bio. 🎥 @itskay_lala
I’m loving how many of you are choosing @isima as your Christmas gift! Asi que hoy me fui de compras para mis amigas! Más de una va a estar regalad-isima! 🧡🧡🧡 

@ultabeauty
13.7M
549K
4.53K
8mo ago
ultabeauty
I’m loving how many of you are choosing @isima as your Christmas gift! Asi que hoy me fui de compras para mis amigas! Más de una va a estar regalad-isima! 🧡🧡🧡 @ultabeauty
Don’t wait. Just haul. 🛍️😉 Starting today through Apr 18, get up to 30% off your faves. 🙌

P.S. Join Ulta Beauty Rewards® or sign in to make sure you get rewarded for your haul. Earn points on every purchase. Terms apply. See link in bio for more details.

✨ @anua_global Heartleaf Pore Control Cleansing Oil
✨ @nyxcosmetics The Brow Glue Crazy Lift
✨ @morphebrushes Cloudlight Soft Glow Veil Finishing Powder
✨ @lemme Lemme Debloat: Daily Digestive Gummies
✨ @chihaircare 44 Iron Guard Thermal Protection Spray
13.7M
1.61K
28
5mo ago
ultabeauty
Don’t wait. Just haul. 🛍️😉 Starting today through Apr 18, get up to 30% off your faves. 🙌 P.S. Join Ulta Beauty Rewards® or sign in to make sure you get rewarded for your haul. Earn points on every purchase. Terms apply. See link in bio for more details. ✨ @anua_global Heartleaf Pore Control Cleansing Oil ✨ @nyxcosmetics The Brow Glue Crazy Lift ✨ @morphebrushes Cloudlight Soft Glow Veil Finishing Powder ✨ @lemme Lemme Debloat: Daily Digestive Gummies ✨ @chihaircare 44 Iron Guard Thermal Protection Spray
Rock your look, find your power ⚡️ 

Only at @ultabeauty. Supergirl is flying into cinemas on June 26th! 

#ultabeautypartner
12.8M
63.4K
597
3mo ago
ultabeauty
Rock your look, find your power ⚡️ Only at @ultabeauty. Supergirl is flying into cinemas on June 26th! #ultabeautypartner
Beauty with purpose ✨ Giving back through the Ulta Beauty Charitable Foundation 🧡

🎥: @kail4yn
12.6M
1.04K
20
4mo ago
ultabeauty
Beauty with purpose ✨ Giving back through the Ulta Beauty Charitable Foundation 🧡 🎥: @kail4yn
hi @ultabeauty ♡🍋 
Sweet Tooth Lemon Pie is on shelves starting today!
12.5M
464K
2.33K
8mo ago
ultabeauty
hi @ultabeauty ♡🍋 Sweet Tooth Lemon Pie is on shelves starting today!
getting ready for valentine’s with cosmic intense ❤️‍🔥 now available at @ultabeauty! an ambery gourmand that is creamier, warmer, and just as addictive as the original ✨ the perfect valentine’s day scent 💋 @kyliecosmetics
12.1M
203K
1.91K
7mo ago
ultabeauty
getting ready for valentine’s with cosmic intense ❤️‍🔥 now available at @ultabeauty! an ambery gourmand that is creamier, warmer, and just as addictive as the original ✨ the perfect valentine’s day scent 💋 @kyliecosmetics
You after 6 hours in the sun: 🫠
Us: Dont worry, henny. 💄💆‍♀️
11.6M
1.74K
28
3mo ago
ultabeauty
You after 6 hours in the sun: 🫠 Us: Dont worry, henny. 💄💆‍♀️
Packing for 3 days of music, heat and beauty products doing overtime 🎶🤍

✨ @LiveTinted 3-in-1 Primer
✨ @Morphebrushes Cheek Thrills Trios Blush
✨ @Morphebrushes ChromaPlus 6-Pan Eyeshadow Palette
✨ @aboutfacebeauty Volumizing Mascara
✨ Ulta Beauty Collection Weightless Water Lip Stain
✨ Ulta Beauty Collection Lip Quench Hydrating Lip Balm
✨ @dermalogica Dynamic Skin Recovery SPF 50
✨ @dermalogica Antioxidant Hydramist Toner
✨ Ulta Beauty Collection Wake up Call Eye Patches
✨ @Morphebrushes Lifeproof Setting Spray
✨ @Lolavie Powder Perfect Dry Shampoo
✨ @Lolavie Lightweight Hair Oil
✨ @lemme Debloat Travel Size Pack
✨ @methodproducts Island Mist Body Wash
✨ @methodproducts Simply Nourish Body Wash
✨ @noyz_official Be Her EDP

🎥: @brixadams_
10.6M
993
18
4mo ago
ultabeauty
Packing for 3 days of music, heat and beauty products doing overtime 🎶🤍 ✨ @LiveTinted 3-in-1 Primer ✨ @Morphebrushes Cheek Thrills Trios Blush ✨ @Morphebrushes ChromaPlus 6-Pan Eyeshadow Palette ✨ @aboutfacebeauty Volumizing Mascara ✨ Ulta Beauty Collection Weightless Water Lip Stain ✨ Ulta Beauty Collection Lip Quench Hydrating Lip Balm ✨ @dermalogica Dynamic Skin Recovery SPF 50 ✨ @dermalogica Antioxidant Hydramist Toner ✨ Ulta Beauty Collection Wake up Call Eye Patches ✨ @Morphebrushes Lifeproof Setting Spray ✨ @Lolavie Powder Perfect Dry Shampoo ✨ @Lolavie Lightweight Hair Oil ✨ @lemme Debloat Travel Size Pack ✨ @methodproducts Island Mist Body Wash ✨ @methodproducts Simply Nourish Body Wash ✨ @noyz_official Be Her EDP 🎥: @brixadams_
#ad We had a good old holiday time at @ultabeauty in LA celebrating the season and the release of the extended version of my holiday album, The Gift of Love! Thanks to @ultabeauty, my Christmas shopping is almost complete!!! #ULTABeautyPartner #UltaBeauty
10.5M
4.99K
107
9mo ago
ultabeauty
#ad We had a good old holiday time at @ultabeauty in LA celebrating the season and the release of the extended version of my holiday album, The Gift of Love! Thanks to @ultabeauty, my Christmas shopping is almost complete!!! #ULTABeautyPartner #UltaBeauty
my first ever fragrance trio, mood stones, just dropped only at @ultabeauty stores nationwide 🤍 
 
🌊 cashmere muse (floral musky): clean, bright, and skin-like.
 
🌸 blush wood (woody floral): sweet, soft, and warm.
 
☕️ velvet brew (ambery spice): deep, rich, and earthy.
8.53M
150K
1.35K
1mo ago
ultabeauty
my first ever fragrance trio, mood stones, just dropped only at @ultabeauty stores nationwide 🤍   🌊 cashmere muse (floral musky): clean, bright, and skin-like.   🌸 blush wood (woody floral): sweet, soft, and warm.   ☕️ velvet brew (ambery spice): deep, rich, and earthy.
Your ultimate summer glow, unlocked with @linhniller ✨
 
Swipe on surreal shine with Light Reflecting Luminizing essentials, only at Ulta.
8.29M
4.36K
42
3mo ago
ultabeauty
Your ultimate summer glow, unlocked with @linhniller ✨ Swipe on surreal shine with Light Reflecting Luminizing essentials, only at Ulta.

Ulta Beauty (@ultabeauty) Instagram Stats & Analytics

Ulta Beauty (@ultabeauty) has 7.66M Instagram followers with a 1.19% engagement rate over the past 12 months. Across 827 posts, Ulta Beauty received 9.25M total likes and 497M impressions, averaging 11.2K likes per post. This page tracks Ulta Beauty's performance metrics, top content, and engagement trends — updated daily.

Ulta Beauty (@ultabeauty) Instagram Analytics FAQ

How many Instagram followers does Ulta Beauty have?+
Ulta Beauty (@ultabeauty) has 7.66M Instagram followers as of September 2026.
What is Ulta Beauty's Instagram engagement rate?+
Ulta Beauty's Instagram engagement rate is 1.19% over the last 12 months, based on 827 posts.
How many likes does Ulta Beauty get on Instagram?+
Ulta Beauty received 9.25M total likes across 827 posts in the last 12 months, averaging 11.2K likes per post.
How many Instagram impressions does Ulta Beauty get?+
Ulta Beauty's Instagram content generated 497M total impressions over the last 12 months.