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followers
7.46M
impressions
80.5M
likes
2.19M
comments
69.9K
posts
363
engagement
1.99%
emv
$2.25M
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222K

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The drop the galaxy’s been waiting for has finally landed 🚀 STAR WARS™ x Bath & Body Works is here with Force Flow and Bounty Hunter 🪐. Available in stores + online.
 
Experience Star Wars: The Mandalorian and Grogu only in theaters and IMAX May 22.
2.49M
99.8K
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2w ago
bathandbodyworks
The drop the galaxy’s been waiting for has finally landed 🚀 STAR WARS™ x Bath & Body Works is here with Force Flow and Bounty Hunter 🪐. Available in stores + online.   Experience Star Wars: The Mandalorian and Grogu only in theaters and IMAX May 22.
Consider this your sign to step into your story 👑 The NEW limited-edition Disney Princess Collection by Bath & Body Works arrives on 2.13 in stores + online ✨ Seven iconic fragrances - including highly requested newcomers and returning royalty ✨

Meet the lineup
🤍 Life's a Fairytale
🩵 Mulan
🩷 Aurora
💜 Rapunzel
💙 Snow White
💚 Tiana
💛 Belle
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3mo ago
bathandbodyworks
Consider this your sign to step into your story 👑 The NEW limited-edition Disney Princess Collection by Bath & Body Works arrives on 2.13 in stores + online ✨ Seven iconic fragrances - including highly requested newcomers and returning royalty ✨ Meet the lineup 🤍 Life's a Fairytale 🩵 Mulan 🩷 Aurora 💜 Rapunzel 💙 Snow White 💚 Tiana 💛 Belle
New, limited-edition scents inspired by a galaxy far, far away….STAR WARS: The Mandalorian and Grogu and Bath & Body Works. Catch this collection before it jumps to hyperspace.

🌿 Force Flow: a tiny, but powerful scent of galactic green apple, salted lavender and cosmic sage.
🚀 Bounty Hunter: a bold blend of Beskar sea salt, solar woods and protective patchouli.
🪐 Ice Planet: a refreshing mix of frozen cypress, glistening water and radiant amber.

Bath & Body Works Rewards members: Get exclusive access on May 4 to shop the collectible Ice Planet 3-Wick Candle and accessories. Online only.

Full collection launching in Bath & Body Works stores and online on May 11. This is the Way. 

See Star Wars: The Mandalorian and Grogu only in theaters May 22.
1.57M
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3w ago
bathandbodyworks
New, limited-edition scents inspired by a galaxy far, far away….STAR WARS: The Mandalorian and Grogu and Bath & Body Works. Catch this collection before it jumps to hyperspace. 🌿 Force Flow: a tiny, but powerful scent of galactic green apple, salted lavender and cosmic sage. 🚀 Bounty Hunter: a bold blend of Beskar sea salt, solar woods and protective patchouli. 🪐 Ice Planet: a refreshing mix of frozen cypress, glistening water and radiant amber. Bath & Body Works Rewards members: Get exclusive access on May 4 to shop the collectible Ice Planet 3-Wick Candle and accessories. Online only. Full collection launching in Bath & Body Works stores and online on May 11. This is the Way. See Star Wars: The Mandalorian and Grogu only in theaters May 22.
@Disney Villains are taking over Bath & Body Works - and it’s dangerously good. Disney’s The Evil Queen and Maleficent are up to something fabulously wicked. Ready to pick your potion? ​

🔮 8.26–8.27: Rewards Members get early access (online only) ​
🔥 9.3: The Disney Villains by Bath & Body Works Collection hits stores globally ​
1.25M
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9mo ago
bathandbodyworks
@Disney Villains are taking over Bath & Body Works - and it’s dangerously good. Disney’s The Evil Queen and Maleficent are up to something fabulously wicked. Ready to pick your potion? ​ 🔮 8.26–8.27: Rewards Members get early access (online only) ​ 🔥 9.3: The Disney Villains by Bath & Body Works Collection hits stores globally ​
Villain era loading…Disney's Maleficent is all power and fierce energy. The Evil Queen is sharp glamor and cold ambition.

The @Disney Villains Collection drops early for Rewards Members 8.26-8.27 online. In stores globally 9.3.
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9mo ago
bathandbodyworks
Villain era loading…Disney's Maleficent is all power and fierce energy. The Evil Queen is sharp glamor and cold ambition. The @Disney Villains Collection drops early for Rewards Members 8.26-8.27 online. In stores globally 9.3.
A fairytale afternoon filled with florals, fragrance and high tea ✨🫖 We had so much fun celebrating the Disney Princess Collection by Bath & Body Works in the dreamiest setting with some of our friends! 👑

Rewards Members get exclusive early access to the Life’s a Fairytale fragrance collection and exclusive product on 2.12 online only, the entire collection will be in store and online starting 2.13! 🤩
1.01M
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3mo ago
bathandbodyworks
A fairytale afternoon filled with florals, fragrance and high tea ✨🫖 We had so much fun celebrating the Disney Princess Collection by Bath & Body Works in the dreamiest setting with some of our friends! 👑 Rewards Members get exclusive early access to the Life’s a Fairytale fragrance collection and exclusive product on 2.12 online only, the entire collection will be in store and online starting 2.13! 🤩
#AD Serving looks AND fragrance 🌹🦋 Which rose pick is your inspo?
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3mo ago
bathandbodyworks
#AD Serving looks AND fragrance 🌹🦋 Which rose pick is your inspo?
#Ad A cookie straight out of a storybook ✨📖
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3mo ago
bathandbodyworks
#Ad A cookie straight out of a storybook ✨📖
The next chapter is almost here 📖 🪶 Check back tomorrow for an announcement 👀​
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3mo ago
bathandbodyworks
The next chapter is almost here 📖 🪶 Check back tomorrow for an announcement 👀​
@elinaogawa is mastering the villain aesthetic 💅💀​
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8mo ago
bathandbodyworks
@elinaogawa is mastering the villain aesthetic 💅💀​
The story just got GOOD 📖 🏰 The NEW limited-edition Disney Princess Collection by Bath & Body Works lands on 2.13 in stores + online 👸 Seven fragrances – including highly requested new princesses and returning royalty 💫​

Meet the whole cast:​
🤍 Life’s a Fairytale​
🩵 Mulan ​
🩷 Aurora​
💜 Rapunzel​
💙 Snow White​
💚 Tiana​
💛 Belle​

Plus, Rewards Member get early access to shop Life’s a Fairytale fragrance collection and exclusive product on 2.12 online only 👸 Not a member? Sign up at the link in bio.
726K
22.8K
794
3mo ago
bathandbodyworks
The story just got GOOD 📖 🏰 The NEW limited-edition Disney Princess Collection by Bath & Body Works lands on 2.13 in stores + online 👸 Seven fragrances – including highly requested new princesses and returning royalty 💫​ Meet the whole cast:​ 🤍 Life’s a Fairytale​ 🩵 Mulan ​ 🩷 Aurora​ 💜 Rapunzel​ 💙 Snow White​ 💚 Tiana​ 💛 Belle​ Plus, Rewards Member get early access to shop Life’s a Fairytale fragrance collection and exclusive product on 2.12 online only 👸 Not a member? Sign up at the link in bio.
#AD Love out loud with the sweetest Valentine’s Day gift basket💘🍒
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3mo ago
bathandbodyworks
#AD Love out loud with the sweetest Valentine’s Day gift basket💘🍒
It’s PEEPS® season 🐰 🍭 Bath & Body Works x PEEPS® is coming with the new Peepin’ It Real Collection! Rewards Members get early access on 3.01 to shop 9 products + 1 member exclusive item (online only) 🍬 The sweet scent blends fluffy marshmallow, sugar crystals, and whipped vanilla. Grab the full collection in stores + online on 3.02 💛
665K
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2mo ago
bathandbodyworks
It’s PEEPS® season 🐰 🍭 Bath & Body Works x PEEPS® is coming with the new Peepin’ It Real Collection! Rewards Members get early access on 3.01 to shop 9 products + 1 member exclusive item (online only) 🍬 The sweet scent blends fluffy marshmallow, sugar crystals, and whipped vanilla. Grab the full collection in stores + online on 3.02 💛
Still thinking about Candles? Same. Annual Candle Day is here and 3-Wick Candles are $9.95 🕯️ Load up on all your go-tos + something new! What scents are you adding to your haul? 

Ends 12.07. Limit 24. Exclusions apply. See link in bio for more details.
647K
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5mo ago
bathandbodyworks
Still thinking about Candles? Same. Annual Candle Day is here and 3-Wick Candles are $9.95 🕯️ Load up on all your go-tos + something new! What scents are you adding to your haul? Ends 12.07. Limit 24. Exclusions apply. See link in bio for more details.
Creativity served with a side of vengeance 🖤 @lizziebakesco @disney​
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9mo ago
bathandbodyworks
Creativity served with a side of vengeance 🖤 @lizziebakesco @disney​
Same excitement, different year 😍 @itskatesteinberg
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4mo ago
bathandbodyworks
Same excitement, different year 😍 @itskatesteinberg
A show-stopping entrance: limited-edition Dazzling Diamond PocketBac drops 10.13 with notes of sparkling orange, velvety blackberries, sugar crystals 💎✨ Available in stores + online.​
566K
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7mo ago
bathandbodyworks
A show-stopping entrance: limited-edition Dazzling Diamond PocketBac drops 10.13 with notes of sparkling orange, velvety blackberries, sugar crystals 💎✨ Available in stores + online.​
#AD The Semi-Annual Sale has a way of changing plans
564K
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4mo ago
bathandbodyworks
#AD The Semi-Annual Sale has a way of changing plans
Say hello to your new scent playground!​
The Scent Lab is here: 10 single fragrances you can wear solo or layer to build your signature scent. Warm, fruity, woodsy, floral, gourmand… mix what you love and make it so you. ​

Step inside the lab with:​

✨ Wild Vanilla​
✨ Toasted Pistachio 
✨ Smooth Sandalwood​
✨ Zesty Peach​
✨ Amber Suede​
✨ Vibrant Jasmine​
✨Oceanside Splash​
✨ Blackberry Burst​
✨ Delicate Iris​
✨ Coconut Nectar​

Which fragrance combos are you excited to try?​

Available in stores + online.​

📸 aqua4me on TikTok
562K
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7mo ago
bathandbodyworks
Say hello to your new scent playground!​ The Scent Lab is here: 10 single fragrances you can wear solo or layer to build your signature scent. Warm, fruity, woodsy, floral, gourmand… mix what you love and make it so you. ​ Step inside the lab with:​ ✨ Wild Vanilla​ ✨ Toasted Pistachio ✨ Smooth Sandalwood​ ✨ Zesty Peach​ ✨ Amber Suede​ ✨ Vibrant Jasmine​ ✨Oceanside Splash​ ✨ Blackberry Burst​ ✨ Delicate Iris​ ✨ Coconut Nectar​ Which fragrance combos are you excited to try?​ Available in stores + online.​ 📸 aqua4me on TikTok
#AD Real ones moisturize. Pass it on
548K
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11mo ago
bathandbodyworks
#AD Real ones moisturize. Pass it on

Bath & Body Works (@bathandbodyworks) Instagram Stats & Analytics

Bath & Body Works (@bathandbodyworks) has 7.46M Instagram followers with a 1.99% engagement rate over the past 12 months. Across 363 posts, Bath & Body Works received 2.19M total likes and 49.8M impressions, averaging 6.04K likes per post. This page tracks Bath & Body Works's performance metrics, top content, and engagement trends — updated daily.

Bath & Body Works (@bathandbodyworks) Instagram Analytics FAQ

How many Instagram followers does Bath & Body Works have?+
Bath & Body Works (@bathandbodyworks) has 7.46M Instagram followers as of May 2026.
What is Bath & Body Works's Instagram engagement rate?+
Bath & Body Works's Instagram engagement rate is 1.99% over the last 12 months, based on 363 posts.
How many likes does Bath & Body Works get on Instagram?+
Bath & Body Works received 2.19M total likes across 363 posts in the last 12 months, averaging 6.04K likes per post.
How many Instagram impressions does Bath & Body Works get?+
Bath & Body Works's Instagram content generated 49.8M total impressions over the last 12 months.