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followers
7.48M
impressions
83.0M
likes
2.25M
comments
58.9K
posts
376
engagement
1.96%
emv
$2.30M
Average per post
221K

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Top Content

The drop the galaxy’s been waiting for has finally landed 🚀 STAR WARS™ x Bath & Body Works is here with Force Flow and Bounty Hunter 🪐. Available in stores + online.   Experience Star Wars: The Mandalorian and Grogu only in theaters and IMAX May 22.
2.53M
101K
296
1mo ago
bathandbodyworks
The drop the galaxy’s been waiting for has finally landed 🚀 STAR WARS™ x Bath & Body Works is here with Force Flow and Bounty Hunter 🪐. Available in stores + online.   Experience Star Wars: The Mandalorian and Grogu only in theaters and IMAX May 22.
Consider this your sign to step into your story 👑 The NEW limited-edition Disney Princess Collection by Bath & Body Works arrives on 2.13 in stores + online ✨ Seven iconic fragrances - including highly requested newcomers and returning royalty ✨ Meet the lineup 🤍 Life's a Fairytale 🩵 Mulan 🩷 Aurora 💜 Rapunzel 💙 Snow White 💚 Tiana 💛 Belle
2.22M
88.8K
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4mo ago
bathandbodyworks
Consider this your sign to step into your story 👑 The NEW limited-edition Disney Princess Collection by Bath & Body Works arrives on 2.13 in stores + online ✨ Seven iconic fragrances - including highly requested newcomers and returning royalty ✨ Meet the lineup 🤍 Life's a Fairytale 🩵 Mulan 🩷 Aurora 💜 Rapunzel 💙 Snow White 💚 Tiana 💛 Belle
New, limited-edition scents inspired by a galaxy far, far away….STAR WARS: The Mandalorian and Grogu and Bath & Body Works. Catch this collection before it jumps to hyperspace. 🌿 Force Flow: a tiny, but powerful scent of galactic green apple, salted lavender and cosmic sage. 🚀 Bounty Hunter: a bold blend of Beskar sea salt, solar woods and protective patchouli. 🪐 Ice Planet: a refreshing mix of frozen cypress, glistening water and radiant amber. Bath & Body Works Rewards members: Get exclusive access on May 4 to shop the collectible Ice Planet 3-Wick Candle and accessories. Online only. Full collection launching in Bath & Body Works stores and online on May 11. This is the Way. See Star Wars: The Mandalorian and Grogu only in theaters May 22.
1.57M
36.7K
489
2mo ago
bathandbodyworks
New, limited-edition scents inspired by a galaxy far, far away….STAR WARS: The Mandalorian and Grogu and Bath & Body Works. Catch this collection before it jumps to hyperspace. 🌿 Force Flow: a tiny, but powerful scent of galactic green apple, salted lavender and cosmic sage. 🚀 Bounty Hunter: a bold blend of Beskar sea salt, solar woods and protective patchouli. 🪐 Ice Planet: a refreshing mix of frozen cypress, glistening water and radiant amber. Bath & Body Works Rewards members: Get exclusive access on May 4 to shop the collectible Ice Planet 3-Wick Candle and accessories. Online only. Full collection launching in Bath & Body Works stores and online on May 11. This is the Way. See Star Wars: The Mandalorian and Grogu only in theaters May 22.
@Disney Villains are taking over Bath & Body Works - and it’s dangerously good. Disney’s The Evil Queen and Maleficent are up to something fabulously wicked. Ready to pick your potion? ​ 🔮 8.26–8.27: Rewards Members get early access (online only) ​ 🔥 9.3: The Disney Villains by Bath & Body Works Collection hits stores globally ​
1.25M
46.5K
1.07K
10mo ago
bathandbodyworks
@Disney Villains are taking over Bath & Body Works - and it’s dangerously good. Disney’s The Evil Queen and Maleficent are up to something fabulously wicked. Ready to pick your potion? ​ 🔮 8.26–8.27: Rewards Members get early access (online only) ​ 🔥 9.3: The Disney Villains by Bath & Body Works Collection hits stores globally ​
Villain era loading…Disney's Maleficent is all power and fierce energy. The Evil Queen is sharp glamor and cold ambition. The @Disney Villains Collection drops early for Rewards Members 8.26-8.27 online. In stores globally 9.3.
1.21M
48.4K
700
10mo ago
bathandbodyworks
Villain era loading…Disney's Maleficent is all power and fierce energy. The Evil Queen is sharp glamor and cold ambition. The @Disney Villains Collection drops early for Rewards Members 8.26-8.27 online. In stores globally 9.3.
👻 Step into the haunted circus for a scream-worthy sneak peek! The Halloween preview runs through 7.05. Everyone gets access to shop a portion of the collection, while Rewards Members also get loyalty exclusive products 🐈‍⬛​ Not a member? Click the link in bio to sign up.​ The full collection arrives in stores + online on 7.06 🎃
1.10M
43.9K
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5d ago
bathandbodyworks
👻 Step into the haunted circus for a scream-worthy sneak peek! The Halloween preview runs through 7.05. Everyone gets access to shop a portion of the collection, while Rewards Members also get loyalty exclusive products 🐈‍⬛​ Not a member? Click the link in bio to sign up.​ The full collection arrives in stores + online on 7.06 🎃
A fairytale afternoon filled with florals, fragrance and high tea ✨🫖 We had so much fun celebrating the Disney Princess Collection by Bath & Body Works in the dreamiest setting with some of our friends! 👑 Rewards Members get exclusive early access to the Life’s a Fairytale fragrance collection and exclusive product on 2.12 online only, the entire collection will be in store and online starting 2.13! 🤩
1.01M
40.4K
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4mo ago
bathandbodyworks
A fairytale afternoon filled with florals, fragrance and high tea ✨🫖 We had so much fun celebrating the Disney Princess Collection by Bath & Body Works in the dreamiest setting with some of our friends! 👑 Rewards Members get exclusive early access to the Life’s a Fairytale fragrance collection and exclusive product on 2.12 online only, the entire collection will be in store and online starting 2.13! 🤩
#AD Serving looks AND fragrance 🌹🦋 Which rose pick is your inspo?
884K
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5mo ago
bathandbodyworks
#AD Serving looks AND fragrance 🌹🦋 Which rose pick is your inspo?
#Ad A cookie straight out of a storybook ✨📖
861K
19.4K
97
4mo ago
bathandbodyworks
#Ad A cookie straight out of a storybook ✨📖
The next chapter is almost here 📖 🪶 Check back tomorrow for an announcement 👀​
783K
25.8K
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4mo ago
bathandbodyworks
The next chapter is almost here 📖 🪶 Check back tomorrow for an announcement 👀​
@elinaogawa is mastering the villain aesthetic 💅💀​
779K
26.1K
220
10mo ago
bathandbodyworks
@elinaogawa is mastering the villain aesthetic 💅💀​
The story just got GOOD 📖 🏰 The NEW limited-edition Disney Princess Collection by Bath & Body Works lands on 2.13 in stores + online 👸 Seven fragrances – including highly requested new princesses and returning royalty 💫​ Meet the whole cast:​ 🤍 Life’s a Fairytale​ 🩵 Mulan ​ 🩷 Aurora​ 💜 Rapunzel​ 💙 Snow White​ 💚 Tiana​ 💛 Belle​ Plus, Rewards Member get early access to shop Life’s a Fairytale fragrance collection and exclusive product on 2.12 online only 👸 Not a member? Sign up at the link in bio.
728K
22.8K
793
4mo ago
bathandbodyworks
The story just got GOOD 📖 🏰 The NEW limited-edition Disney Princess Collection by Bath & Body Works lands on 2.13 in stores + online 👸 Seven fragrances – including highly requested new princesses and returning royalty 💫​ Meet the whole cast:​ 🤍 Life’s a Fairytale​ 🩵 Mulan ​ 🩷 Aurora​ 💜 Rapunzel​ 💙 Snow White​ 💚 Tiana​ 💛 Belle​ Plus, Rewards Member get early access to shop Life’s a Fairytale fragrance collection and exclusive product on 2.12 online only 👸 Not a member? Sign up at the link in bio.
#AD Love out loud with the sweetest Valentine’s Day gift basket💘🍒
678K
10.4K
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4mo ago
bathandbodyworks
#AD Love out loud with the sweetest Valentine’s Day gift basket💘🍒
It’s PEEPS® season 🐰 🍭 Bath & Body Works x PEEPS® is coming with the new Peepin’ It Real Collection! Rewards Members get early access on 3.01 to shop 9 products + 1 member exclusive item (online only) 🍬 The sweet scent blends fluffy marshmallow, sugar crystals, and whipped vanilla. Grab the full collection in stores + online on 3.02 💛
666K
26.0K
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4mo ago
bathandbodyworks
It’s PEEPS® season 🐰 🍭 Bath & Body Works x PEEPS® is coming with the new Peepin’ It Real Collection! Rewards Members get early access on 3.01 to shop 9 products + 1 member exclusive item (online only) 🍬 The sweet scent blends fluffy marshmallow, sugar crystals, and whipped vanilla. Grab the full collection in stores + online on 3.02 💛
Still thinking about Candles? Same. Annual Candle Day is here and 3-Wick Candles are $9.95 🕯️ Load up on all your go-tos + something new! What scents are you adding to your haul? Ends 12.07. Limit 24. Exclusions apply. See link in bio for more details.
647K
25.9K
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7mo ago
bathandbodyworks
Still thinking about Candles? Same. Annual Candle Day is here and 3-Wick Candles are $9.95 🕯️ Load up on all your go-tos + something new! What scents are you adding to your haul? Ends 12.07. Limit 24. Exclusions apply. See link in bio for more details.
Creativity served with a side of vengeance 🖤 @lizziebakesco @disney​
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109
10mo ago
bathandbodyworks
Creativity served with a side of vengeance 🖤 @lizziebakesco @disney​
Same excitement, different year 😍 @itskatesteinberg
641K
10.4K
221
5mo ago
bathandbodyworks
Same excitement, different year 😍 @itskatesteinberg
Every Protector has a code 💫 This Father’s Day, honor it with the STAR WARS™ Collection—for Dads who never miss a mission 🚀
605K
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1mo ago
bathandbodyworks
Every Protector has a code 💫 This Father’s Day, honor it with the STAR WARS™ Collection—for Dads who never miss a mission 🚀
A show-stopping entrance: limited-edition Dazzling Diamond PocketBac drops 10.13 with notes of sparkling orange, velvety blackberries, sugar crystals 💎✨ Available in stores + online.​
566K
22.6K
175
9mo ago
bathandbodyworks
A show-stopping entrance: limited-edition Dazzling Diamond PocketBac drops 10.13 with notes of sparkling orange, velvety blackberries, sugar crystals 💎✨ Available in stores + online.​
#AD The Semi-Annual Sale has a way of changing plans
564K
22.6K
115
6mo ago
bathandbodyworks
#AD The Semi-Annual Sale has a way of changing plans

Bath & Body Works (@bathandbodyworks) Instagram Stats & Analytics

Bath & Body Works (@bathandbodyworks) has 7.48M Instagram followers with a 1.96% engagement rate over the past 12 months. Across 376 posts, Bath & Body Works received 2.25M total likes and 51.3M impressions, averaging 5.98K likes per post. This page tracks Bath & Body Works's performance metrics, top content, and engagement trends — updated daily.

Bath & Body Works (@bathandbodyworks) Instagram Analytics FAQ

How many Instagram followers does Bath & Body Works have?+
Bath & Body Works (@bathandbodyworks) has 7.48M Instagram followers as of July 2026.
What is Bath & Body Works's Instagram engagement rate?+
Bath & Body Works's Instagram engagement rate is 1.96% over the last 12 months, based on 376 posts.
How many likes does Bath & Body Works get on Instagram?+
Bath & Body Works received 2.25M total likes across 376 posts in the last 12 months, averaging 5.98K likes per post.
How many Instagram impressions does Bath & Body Works get?+
Bath & Body Works's Instagram content generated 51.3M total impressions over the last 12 months.