NewGet @lorealparis's full report
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followers
12.4M
impressions
315M
likes
11.1M
comments
281K
posts
625
engagement
3.24%
emv
$9.43M
Average per post
504K
Key Metrics
Impressions
monthly
Distributions
Content
14.1M
301K
2.51K
1y ago
lorealparis
True worth needs no translation. Your worth is undeniable and it speaks volumes. Own your power, because We Are All Worth It.
#LOrealParis #LeDefileLOrealParis #WalkYourWorth #WorthIt #ParisFashionWeek
7.57M
247K
6.14K
4mo ago
lorealparis
@beccca never disappoints the camera. Our Ambassador Rebecca brings her radiant energy to the Cannes Film Festival and lights up the iconic red carpet.
#LOrealParisCannes #LightsOnWomensWorth #WorthIt #CannesFilmFestival
7.32M
293K
6.30K
1w ago
lorealparis
Bold volume, energetic movement. L’Oréal Paris Ambassador @serenayss graces her first Le Défilé runway with unapologetic poise and captivating energy.
@serenayss is wearing @isabelsanchiscostura and @renecaovilla shoes.
#LOrealParis #LeDefileLOrealParis #WalkYourWorth #WorthIt
5.75M
368K
1.73K
10mo ago
lorealparis
Glasses on - @carlossainz55 is on the lookout for the most wanted gift of the season: the L’Oréal Paris Gift Box… heading straight into the holiday lane.
#LOrealParis #LOrealParisAdventCalendar #LOrealParisHolidays
5.05M
159K
961
6mo ago
lorealparis
Florals for spring? Groundbreaking 🌸.
Trends come and go, but icons stay forever. @kendalljenner adds the finishing touch with Colour Riche Satin lipstick in shade 300 Le Rouge Paris 💄.
See #TheDevilWearsPrada2, in theaters May 1st.
#LOrealParis #LOrealParisMakeup #ColourRiche #TheDevilWearsPrada2
4.92M
100K
1.67K
6mo ago
lorealparis
Some crossovers are just meant to be. @kendalljenner visits the world of Runway Magazine, and guess who’s there to greet her? Our very own @simoneashley. See #TheDevilWearsPrada2, in theaters May 1
#LOréalParis #TheDevilWearsPrada2
4.74M
43.2K
1.85K
5mo ago
lorealparis
And… action! The most iconic façade in Cannes is getting its festival look. @martinezhotel is officially dressed in L’Oréal Paris.
#LOrealParisCannes #LightsOnWomensWorth #WorthIt #CannesFilmFestival
4.43M
177K
5.24K
4mo ago
lorealparis
Cannes just got brighter - @beccca has officially arrived! Who else is ready for her dazzling moments of glamour this year?
📸: @tiziano.raw
#LOrealParisCannes #LightsOnWomensWorth #WorthIt #CannesFilmFestival
3.95M
158K
2.17K
1w ago
lorealparis
The secret behind extraordinary hair? From prep to the final touch, L’Oréal Paris Global Hair Artist @stephanelancien transforms the hair of @serenayss, @caradelevingne, @thelumagrothe and @evalongoria into a statement of style and confidence with the iconic ELNETT HAIRSPRAY.
#LOrealParis #LeDefileLOrealParis #WalkYourWorth #WorthIt
3.91M
122K
8.77K
1w ago
lorealparis
Meet us where the glam happens. @beccca takes us backstage at Le Défilé for a whirlwind of beauty, fashion and getting ready to Express Your Worth.
#LOrealParis #LeDefileLOrealParis #WalkYourWorth #WorthIt
3.86M
155K
8.84K
1w ago
lorealparis
From Bangkok to Paris, @beccca returns at the runway of Le Défilé 2026 and walks her style into pure elegance.
@beccca is wearing @shopcasona and @ingiliz_official shoes.
#LOrealParis #LeDefileLOrealParis #WalkYourWorth #WorthIt
3.69M
122K
2.42K
6d ago
lorealparis
Effortlessly fresh skin, subtly defined eyes. Step behind the scenes at Le Défilé 2026 with L’Oréal Paris Global Makeup Artist @harold_james as he reveals the secrets and Parisian artistry behind @beccca’s runway glam, powered by INFAILLIBLE CUSHION FOUNDATION for a radiant complexion.
#LOrealParis #LeDefileLOrealParis #WalkYourWorth #WorthIt
3.69M
74.2K
1.09K
9mo ago
lorealparis
More than volume - it’s a sensation. @kendalljenner is ready to embrace her big hair day everyday with the all‑new ELVIVE COLLAGEN LIFTER. Coming soon!
#LOrealParis #LOrealParisHaircare #CollagenLifter #BigHairDay
3.60M
144K
858
1w ago
lorealparis
Not just a walk, a moment. @kendalljenner opens Le Défilé 2026 in Paris with the Eiffel Tower as her backdrop, wearing a custom @muglerofficial gown by Creative Director Miguel Castro Freitas @miguelcastrofreitas.
With poise and grace in every step, she proves the best way to Express Your Worth is your way.
#LOrealParis #LeDefileLOrealParis #WalkYourWorth #WorthIt
3.58M
68.5K
445
11mo ago
lorealparis
Daring. Imaginative. Revisit the moment - @kendalljenner stepped into the exclusive @lorealparis x @muglerofficial makeup collection.
#LOrealParisxMugler #LOrealParis #LOrealParisMakeup
3.46M
230K
211
10mo ago
lorealparis
The most wanted gift of the season has arrived! Unwrap 24 days of beauty with the L'Oréal Paris HOLIDAY ADVENT CALENDAR. As seen with our icons @evalongoria, @carlossainz55, @ariana_greenblatt, @heidiklum, and @thelumagrothe.
#LOrealParis #LOrealParisAdventCalendar #LOrealParisHolidays
3.36M
134K
1.77K
4mo ago
lorealparis
Ambition, directed by @gemini_nt. Zoom behind the scenes to recreate Gemini’s Cannes look before he hit the red carpet, featuring INFAILLIBLE FRESHWEAR CUSHION shade 50 and HYALURON TINT LIP STAIN SERUM shade 635.
#LOrealParisCannes #LightsOnWomensWorth #WorthIt #CannesFilmFestival
3.35M
288K
2.47K
4mo ago
lorealparis
Red carpet calls, our L’Oréal Paris family answers. But are @carlossainz55, @charles_leclerc, and @aliaabhatt ready?
#LOrealParisCannes #LightsOnWomensWorth #WorthIt #CannesFilmFestival
3.10M
124K
8.47K
4mo ago
lorealparis
Sophistication, directed by @tianxvning_. Swipe to witness Tian’s captivating red carpet entrance at the 2026 Cannes Film Festival.
#LOrealParisCannes #LightsOnWomensWorth #WorthIt #CannesFilmFestival
3.06M
153K
2.30K
6d ago
lorealparis
One runway, countless stories of Worth. L’Oréal Paris Family come together at Le Défilé 2026 in front of the Eiffel Tower, each bringing their own story, style and expression.
This is what it looks like to Express Your Worth.
#LOrealParis #LeDefileLOrealParis #WalkYourWorth #WorthIt
L'Oréal Paris Official (@lorealparis) Instagram Stats & Analytics
L'Oréal Paris Official (@lorealparis) has 12.4M Instagram followers with a 3.24% engagement rate over the past 12 months. Across 625 posts, L'Oréal Paris Official received 11.1M total likes and 315M impressions, averaging 17.8K likes per post. This page tracks L'Oréal Paris Official's performance metrics, top content, and engagement trends — updated daily. To benchmark @lorealparis against other accounts, use Socialpruf's Instagram competitor analysis tool.
L'Oréal Paris Official (@lorealparis) Instagram Analytics FAQ
How many Instagram followers does L'Oréal Paris Official have?+
L'Oréal Paris Official (@lorealparis) has 12.4M Instagram followers as of October 2026.
What is L'Oréal Paris Official's Instagram engagement rate?+
L'Oréal Paris Official's Instagram engagement rate is 3.24% over the last 12 months, based on 625 posts.
How many likes does L'Oréal Paris Official get on Instagram?+
L'Oréal Paris Official received 11.1M total likes across 625 posts in the last 12 months, averaging 17.8K likes per post.
How many Instagram impressions does L'Oréal Paris Official get?+
L'Oréal Paris Official's Instagram content generated 315M total impressions over the last 12 months.
Can I compare L'Oréal Paris Official with other Instagram accounts?+
Yes. Add @lorealparis to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.