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Similar Accounts:
followers
220K
impressions
209M
likes
1.42M
comments
64.8K
posts
348
engagement
0.618%
emv
$4.62M
Average per post
601K

Key Metrics

Distributions

Top Content

A big mortgage payoff could be waiting for you—no @justinherbert cosign required! Head to our link in bio to enter by 2/8/26 for a chance to win up to $500K to towards your mortgage.
11.0M
30.8K
231
9mo ago
sofi
A big mortgage payoff could be waiting for you—no @justinherbert cosign required! Head to our link in bio to enter by 2/8/26 for a chance to win up to $500K to towards your mortgage.
Is this thing on? Tap into @jaytatum0 answering questions on the SoFi Money Mic and find out how one of basketball’s biggest stars feels about all things finance. Sound off in the comments and don’t forget to hit that follow button. #playintournament #jaysontatum #NBA #finances
5.95M
13.5K
73
3mo ago
sofi
Is this thing on? Tap into @jaytatum0 answering questions on the SoFi Money Mic and find out how one of basketball’s biggest stars feels about all things finance. Sound off in the comments and don’t forget to hit that follow button. #playintournament #jaysontatum #NBA #finances
We’re headed back to Nashville! @CMA Fest presented by SoFi is right around the corner! Join SoFi Plus before you buy your tickets to unlock exclusive experiences during CMA Fest. #CMAfest
5.76M
10.7K
26
3mo ago
sofi
We’re headed back to Nashville! @CMA Fest presented by SoFi is right around the corner! Join SoFi Plus before you buy your tickets to unlock exclusive experiences during CMA Fest. #CMAfest
Used a little magic to move the court for @sofi , the Official Bank of the NBA, with help from @jaytatum0 Earn more on your money with a slam dunk APY and no account fees. #SoFiPartner
5.60M
85.0K
340
5mo ago
sofi
Used a little magic to move the court for @sofi , the Official Bank of the NBA, with help from @jaytatum0 Earn more on your money with a slam dunk APY and no account fees. #SoFiPartner
Episode 2: A patient is having trouble understanding their student loans. Let’s hope the terms are easier to read than a handwritten prescription. New episodes of Financial ER drop every Thursday. Follow us to make sure you don’t miss a minute.
4.56M
2.84K
26
5mo ago
sofi
Episode 2: A patient is having trouble understanding their student loans. Let’s hope the terms are easier to read than a handwritten prescription. New episodes of Financial ER drop every Thursday. Follow us to make sure you don’t miss a minute.
Are you ready for @NBA All-Star 2026?! While we may not be playing, we are the Official Bank of the NBA, so follow @sofi and don’t miss out on any of the weekend festivities! 🏀 #basketball #nbaallstar #taxseason #retirement #financetips
4.48M
4.18K
36
6mo ago
sofi
Are you ready for @NBA All-Star 2026?! While we may not be playing, we are the Official Bank of the NBA, so follow @sofi and don’t miss out on any of the weekend festivities! 🏀 #basketball #nbaallstar #taxseason #retirement #financetips
Episode 1: A patient with a rapidly declining credit score needs help. Good thing this is a money hospital. New episodes of Financial ER drop every Thursday. Follow us to make sure you don't miss a minute. #creditscore #wealth #savingmoney #moneytips #budget
4.02M
2.38K
35
6mo ago
sofi
Episode 1: A patient with a rapidly declining credit score needs help. Good thing this is a money hospital. New episodes of Financial ER drop every Thursday. Follow us to make sure you don't miss a minute. #creditscore #wealth #savingmoney #moneytips #budget
The Notre Dame experience lasts far beyond four years. ☘️ We’re proud to welcome @SoFi as the Official Financial Services Partner of Notre Dame Athletics. Together, we’re helping support a new generation with financial education, career development, innovative financial tools, and exclusive on-campus experiences. Because champions choose SoFi to get their money right. More info → link in bio #GoIrish | #SoFiPartner
3.68M
6.35K
133
1w ago
sofi
The Notre Dame experience lasts far beyond four years. ☘️ We’re proud to welcome @SoFi as the Official Financial Services Partner of Notre Dame Athletics. Together, we’re helping support a new generation with financial education, career development, innovative financial tools, and exclusive on-campus experiences. Because champions choose SoFi to get their money right. More info → link in bio #GoIrish | #SoFiPartner
My journey wasn’t easy. And without people that believed in me, I wouldn’t be here. That’s why I’m partnering with SoFi, because they support their members on their financial journeys. Whether it’s buying a home or investing in your future, SoFi gives members the tools to help them get their money right and achieve their ambitions. Follow @SoFi and comment with your financial ambition and they might help make it happen.
3.62M
28.5K
312
11mo ago
sofi
My journey wasn’t easy. And without people that believed in me, I wouldn’t be here. That’s why I’m partnering with SoFi, because they support their members on their financial journeys. Whether it’s buying a home or investing in your future, SoFi gives members the tools to help them get their money right and achieve their ambitions. Follow @SoFi and comment with your financial ambition and they might help make it happen.
Early in my career, I had to think strategically about how I showed up in the industry—and this one decision changed everything for me. Thank you @your.richbff for such a thoughtful conversation, and thank you @SoFi for creating space for stories like this on Richer Lives 🤍 Watch my full episode on @SoFi’s YouTube Channel. #SoFiPartner
3.24M
130K
2.01K
6mo ago
sofi
Early in my career, I had to think strategically about how I showed up in the industry—and this one decision changed everything for me. Thank you @your.richbff for such a thoughtful conversation, and thank you @SoFi for creating space for stories like this on Richer Lives 🤍 Watch my full episode on @SoFi’s YouTube Channel. #SoFiPartner
Episode 3: A patient needs help getting a clear view on their finances. In this hospital we listen, and we don’t judge. Also checking your credit score with SoFi is not invasive! (It’s actually pretty easy) New episodes of Financial ER drop every Thursday. Follow us to make sure you don't miss a minute. #financialplanning #budgetingtips #personalfinance #taxseason #homebuying
3.16M
1.02K
25
5mo ago
sofi
Episode 3: A patient needs help getting a clear view on their finances. In this hospital we listen, and we don’t judge. Also checking your credit score with SoFi is not invasive! (It’s actually pretty easy) New episodes of Financial ER drop every Thursday. Follow us to make sure you don't miss a minute. #financialplanning #budgetingtips #personalfinance #taxseason #homebuying
Did you know you can now trade crypto in the same place you bank, borrow, and invest??? Yep, ALL of your money, all in one place. Follow @SoFi to stay up to date on all things finance…including crypto!
3.15M
11.7K
45
8mo ago
sofi
Did you know you can now trade crypto in the same place you bank, borrow, and invest??? Yep, ALL of your money, all in one place. Follow @SoFi to stay up to date on all things finance…including crypto!
I’d finally booked my first commercial but didn’t have the money to join the union. I needed help. Fast! Full episode on @sofi’s YouTube channel. #SoFiPartner
3.08M
62.8K
312
2mo ago
sofi
I’d finally booked my first commercial but didn’t have the money to join the union. I needed help. Fast! Full episode on @sofi’s YouTube channel. #SoFiPartner
Comment 5K to create a FREE SoFi Member Account for a chance to win $5,000! . . . . #money #finance #student #loans #tuition
3.06M
7.90K
764
4mo ago
sofi
Comment 5K to create a FREE SoFi Member Account for a chance to win $5,000! . . . . #money #finance #student #loans #tuition
Will quantum computers break Bitcoin? Short answer: not yet. Longer answer: it's a real threat — and the people building the protocol are already working on the fix. @andreijikh takes on the quantum computing question that's been hanging over crypto and breaks down where things actually stand. It's in the latest issue of On The Block — exclusive to SoFi Crypto members. #crypto #bitcoin #quantumcomputers #investing #finance
2.91M
1.42K
110
4w ago
sofi
Will quantum computers break Bitcoin? Short answer: not yet. Longer answer: it's a real threat — and the people building the protocol are already working on the fix. @andreijikh takes on the quantum computing question that's been hanging over crypto and breaks down where things actually stand. It's in the latest issue of On The Block — exclusive to SoFi Crypto members. #crypto #bitcoin #quantumcomputers #investing #finance
Give your finances the pep talk they need! Get up to 4.50% APY on up to $20K in a savings account when you join SoFi Plus for $10/month. Follow us for more details.
2.90M
586
20
3mo ago
sofi
Give your finances the pep talk they need! Get up to 4.50% APY on up to $20K in a savings account when you join SoFi Plus for $10/month. Follow us for more details.
Episode 4: An unexpected expense blindsides a patient at the Financial ER. Some surprises are fun, others require funds… New episodes of Financial ER drop every Thursday. Follow us to make sure you don't miss a minute. #emergencyfund #HYSA #personalfinance
2.89M
529
15
5mo ago
sofi
Episode 4: An unexpected expense blindsides a patient at the Financial ER. Some surprises are fun, others require funds… New episodes of Financial ER drop every Thursday. Follow us to make sure you don't miss a minute. #emergencyfund #HYSA #personalfinance
Chief of Financial Empowerment @sofi has a nice ring to it! I couldn’t be more excited to help empower and educate BFFs on their money so they can reach all their ambitions and build generational wealth. Tell me: what financial goals do you wish you had help with?! Follow @sofi to see what we do together next!!! #sofipartner
2.84M
114K
3.12K
9mo ago
sofi
Chief of Financial Empowerment @sofi has a nice ring to it! I couldn’t be more excited to help empower and educate BFFs on their money so they can reach all their ambitions and build generational wealth. Tell me: what financial goals do you wish you had help with?! Follow @sofi to see what we do together next!!! #sofipartner
Sam and I have loved making this house our home 🥹🫶 @sofi makes the mortgage process simple so you can feel confident every step of the way. Learn more about SoFi’s home offerings at sofi.com/cecily 🩵 #SoFiPartner #newhome #nashvillehome
2.81M
12.2K
99
8mo ago
sofi
Sam and I have loved making this house our home 🥹🫶 @sofi makes the mortgage process simple so you can feel confident every step of the way. Learn more about SoFi’s home offerings at sofi.com/cecily 🩵 #SoFiPartner #newhome #nashvillehome
APY—money your money can earn. Follow us for more financial knowledge in five words or less.
2.74M
678
16
4mo ago
sofi
APY—money your money can earn. Follow us for more financial knowledge in five words or less.

SoFi (@sofi) Instagram Stats & Analytics

SoFi (@sofi) has 220K Instagram followers with a 0.62% engagement rate over the past 12 months. Across 348 posts, SoFi received 1.42M total likes and 203M impressions, averaging 4.09K likes per post. This page tracks SoFi's performance metrics, top content, and engagement trends — updated daily.

SoFi (@sofi) Instagram Analytics FAQ

How many Instagram followers does SoFi have?+
SoFi (@sofi) has 220K Instagram followers as of August 2026.
What is SoFi's Instagram engagement rate?+
SoFi's Instagram engagement rate is 0.62% over the last 12 months, based on 348 posts.
How many likes does SoFi get on Instagram?+
SoFi received 1.42M total likes across 348 posts in the last 12 months, averaging 4.09K likes per post.
How many Instagram impressions does SoFi get?+
SoFi's Instagram content generated 203M total impressions over the last 12 months.