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followers
33.7M
impressions
2.09B
likes
78.9M
comments
207K
posts
489
engagement
3.09%
emv
$61.9M
Average per post
4.28M

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75 years of Porsche Motorsport. From the first race at Le Mans in 1951 to today’s global stage – what began as a spark has grown into a worldwide celebration of racing culture. Built on wins, lessons and everything the track taught us – so you can feel it on the road. None of this would exist without our racing family: drivers, engineers, partners and fans. This year, we honour that legacy with unforgettable moments.​
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#Raceborn
142M
132K
340
9mo ago
porsche
75 years of Porsche Motorsport. From the first race at Le Mans in 1951 to today’s global stage – what began as a spark has grown into a worldwide celebration of racing culture. Built on wins, lessons and everything the track taught us – so you can feel it on the road. None of this would exist without our racing family: drivers, engineers, partners and fans. This year, we honour that legacy with unforgettable moments.​ ​ #Raceborn
always on the road 🚥 @porsche
53.4M
2.13M
4.19K
9mo ago
porsche
always on the road 🚥 @porsche
Saddle up.
📸 @panpolonez @michalsky_photo #PorscheMoment
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 05/2026
30.6M
1.23M
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4mo ago
porsche
Saddle up. 📸 @panpolonez @michalsky_photo #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 05/2026
Mission S. Authentic. Consequent. Timeless.

A glimpse into the future – shaped by our heritage. Mid-engine architecture. A focus on the driver and the driving experience.

Call it a love letter.
30.1M
1.20M
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5d ago
porsche
Mission S. Authentic. Consequent. Timeless. A glimpse into the future – shaped by our heritage. Mid-engine architecture. A focus on the driver and the driving experience. Call it a love letter.
iPhone 17 Pro Max. No pit stops necessary. #ShotOniPhone
27.1M
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5mo ago
porsche
iPhone 17 Pro Max. No pit stops necessary. #ShotOniPhone
Three bespoke Porsche sportscars. Three amazing charities.

Inspired by Jessie, Woody and Buzz Lightyear from Disney and Pixar’s Toy Story 5, these one-of-a-kind Porsche Sonderwunsch builds will be sold as part of a charitable initiative to benefit the American Red Cross, Starlight Children’s Foundation and Big Brothers Big Sisters of America.

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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G;
911 Targa 4 GTS (WLTP): Fuel consumption combined: 10.8 – 10.6 l/100 km; CO₂ emissions combined: 245 – 239 g/km; CO₂ class: G;
911 Carrera T (WLTP): Fuel consumption combined: 10.9 – 10.5 l/100 km; CO₂ emissions combined: 248 – 237 g/km; CO₂ class: G; Status 06/2026
26.3M
1.05M
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4mo ago
porsche
Three bespoke Porsche sportscars. Three amazing charities. Inspired by Jessie, Woody and Buzz Lightyear from Disney and Pixar’s Toy Story 5, these one-of-a-kind Porsche Sonderwunsch builds will be sold as part of a charitable initiative to benefit the American Red Cross, Starlight Children’s Foundation and Big Brothers Big Sisters of America. __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; 911 Targa 4 GTS (WLTP): Fuel consumption combined: 10.8 – 10.6 l/100 km; CO₂ emissions combined: 245 – 239 g/km; CO₂ class: G; 911 Carrera T (WLTP): Fuel consumption combined: 10.9 – 10.5 l/100 km; CO₂ emissions combined: 248 – 237 g/km; CO₂ class: G; Status 06/2026
Parked in pastel.
📸 @skrzynski.jpg #PorscheMoment
20.6M
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5mo ago
porsche
Parked in pastel. 📸 @skrzynski.jpg #PorscheMoment
Wrong is where the good stories start. 🤞
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G;
Cayenne (WLTP): Fuel consumption combined: 11.8 – 10.7 l/100 km; CO₂ emissions combined: 266 – 242 g/km; CO₂ class: G;
Taycan (WLTP): Electrical consumption combined: 19.1 – 16.7 kWh/100 km; CO₂ emissions combined: 0 g/km; CO₂ class: A; Status 11/2025​
19.3M
771K
3.55K
11mo ago
porsche
Wrong is where the good stories start. 🤞 __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Cayenne (WLTP): Fuel consumption combined: 11.8 – 10.7 l/100 km; CO₂ emissions combined: 266 – 242 g/km; CO₂ class: G; Taycan (WLTP): Electrical consumption combined: 19.1 – 16.7 kWh/100 km; CO₂ emissions combined: 0 g/km; CO₂ class: A; Status 11/2025​
Finding every road with cherry blossom.
📸 @callumdewarphoto 🚙 @cslonko #PorscheMoment 
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 03/2026
19.1M
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6mo ago
porsche
Finding every road with cherry blossom. 📸 @callumdewarphoto 🚙 @cslonko #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 03/2026
When presence is part of the performance.
📸 @northernauto_ 🚙 @rubystarrwb #PorscheMoment
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 08/2026
17.8M
713K
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1mo ago
porsche
When presence is part of the performance. 📸 @northernauto_ 🚙 @rubystarrwb #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 08/2026
Right place. Right time.
📸 @brennanxwright 🚙 @sykes1330 #PorscheMoment 
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 09/2026
15.7M
629K
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1mo ago
porsche
Right place. Right time. 📸 @brennanxwright 🚙 @sykes1330 #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 09/2026
Candy crushing it. 🍭 

Every layer of this 911 GT3 RS reveals something new, from the shimmering Moongem exterior to the violet leather details inside.

📸 @porscheexchange #PorscheMoment
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 06/2026
15.7M
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3mo ago
porsche
Candy crushing it. 🍭 Every layer of this 911 GT3 RS reveals something new, from the shimmering Moongem exterior to the violet leather details inside. 📸 @porscheexchange #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 06/2026
First stop: Photo Mode. 

Forza Horizon 6 has just arrived, and Photo Mode is already telling its own story. Same world, different perspectives every time.

Keep them coming. 

🎮 @samohteht.fh @navrajchana #PorscheMoment
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 05/2026
15.7M
628K
935
5mo ago
porsche
First stop: Photo Mode. Forza Horizon 6 has just arrived, and Photo Mode is already telling its own story. Same world, different perspectives every time. Keep them coming. 🎮 @samohteht.fh @navrajchana #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 05/2026
You’ve got mail. ❤️

Today is about the little gestures – handwritten, heartfelt and impossible to miss. This year it’s coming from @greg_goya and us. Happy Valentine’s Day.

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911 Carrera Cabriolet (WLTP): Fuel consumption combined: 10.4 – 10.2 l/100 km; CO₂ emissions combined: 235 – 231 g/km; CO₂ class: G; Status 02/2026
15.5M
618K
681
8mo ago
porsche
You’ve got mail. ❤️ Today is about the little gestures – handwritten, heartfelt and impossible to miss. This year it’s coming from @greg_goya and us. Happy Valentine’s Day. __ 911 Carrera Cabriolet (WLTP): Fuel consumption combined: 10.4 – 10.2 l/100 km; CO₂ emissions combined: 235 – 231 g/km; CO₂ class: G; Status 02/2026
Not afraid to get dusty.
📸 @fahiz.01 🚙 @alinasirbaryar #PorscheMoment
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 06/2026
15.3M
611K
1.23K
4mo ago
porsche
Not afraid to get dusty. 📸 @fahiz.01 🚙 @alinasirbaryar #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 06/2026
Changing seasons. 🧡
📸 @edmondmallphotography 🚙 @gtrs911_infinity #PorscheMoment 
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 09/2026
15.1M
606K
1.05K
3w ago
porsche
Changing seasons. 🧡 📸 @edmondmallphotography 🚙 @gtrs911_infinity #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 09/2026
Twenty years have passed since Disney and Pixar’s Cars introduced us to the true meaning of Ka-Chow, and now Sally Carrera and Lightning McQueen have been reunited @daytona International Speedway! They’re joined by the faster than fast, quicker than quick pairing of the Porsche Penske Motorsport 963 and Rexy – AO Racing’s 911 GT3 R as they prepare for the race this weekend.
15.0M
601K
593
9mo ago
porsche
Twenty years have passed since Disney and Pixar’s Cars introduced us to the true meaning of Ka-Chow, and now Sally Carrera and Lightning McQueen have been reunited @daytona International Speedway! They’re joined by the faster than fast, quicker than quick pairing of the Porsche Penske Motorsport 963 and Rexy – AO Racing’s 911 GT3 R as they prepare for the race this weekend.
You could call this camouflage. 
📸 @stefan.merkle 🚙 @benjaminvaleh #PorscheMoment
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911 GT3 (WLTP): Fuel consumption combined: 13.8 – 13.7 l/100 km; CO₂ emissions combined: 312 – 310 g/km; CO₂ class: G; Status 07/2026
14.6M
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2mo ago
porsche
You could call this camouflage. 📸 @stefan.merkle 🚙 @benjaminvaleh #PorscheMoment __ 911 GT3 (WLTP): Fuel consumption combined: 13.8 – 13.7 l/100 km; CO₂ emissions combined: 312 – 310 g/km; CO₂ class: G; Status 07/2026
Making an entrance.
📸 @eveperras.pro @shogun.visuals 🚗 @guards911gt3rs #PorscheMoment
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 08/2026
14.4M
574K
605
2mo ago
porsche
Making an entrance. 📸 @eveperras.pro @shogun.visuals 🚗 @guards911gt3rs #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 08/2026
Our colour of the season. 🌻
📸 @currentlydawson 🚙 @nick_cabaniss #PorscheMoment
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911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 06/2026
13.8M
550K
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4mo ago
porsche
Our colour of the season. 🌻 📸 @currentlydawson 🚙 @nick_cabaniss #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 km; CO₂ emissions combined: 299 g/km; CO₂ class: G; Status 06/2026

Porsche (@porsche) Instagram Stats & Analytics

Porsche (@porsche) has 33.7M Instagram followers with a 3.09% engagement rate over the past 12 months. Across 489 posts, Porsche received 78.9M total likes and 2.09B impressions, averaging 161K likes per post. This page tracks Porsche's performance metrics, top content, and engagement trends — updated daily. To benchmark @porsche against other accounts, use Socialpruf's Instagram competitor analysis tool.

Porsche (@porsche) Instagram Analytics FAQ

How many Instagram followers does Porsche have?+
Porsche (@porsche) has 33.7M Instagram followers as of October 2026.
What is Porsche's Instagram engagement rate?+
Porsche's Instagram engagement rate is 3.09% over the last 12 months, based on 489 posts.
How many likes does Porsche get on Instagram?+
Porsche received 78.9M total likes across 489 posts in the last 12 months, averaging 161K likes per post.
How many Instagram impressions does Porsche get?+
Porsche's Instagram content generated 2.09B total impressions over the last 12 months.
Can I compare Porsche with other Instagram accounts?+
Yes. Add @porsche to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.