NewGet @mercedesbenz's full report
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followers
39.1M
impressions
2.14B
likes
68.4M
comments
407K
posts
1.18K
engagement
2.21%
emv
$60.4M
Average per post
1.82M

Key Metrics

Distributions

Top Content

We‘re always reaching for the stars – on the pitch, on the jersey and on the road. #MercedesBenz #WelcomeHome #140YearsOfInnovation
131M
65.0K
437
4mo ago
mercedesbenz
We‘re always reaching for the stars – on the pitch, on the jersey and on the road. #MercedesBenz #WelcomeHome #140YearsOfInnovation
We wouldn’t keep Brad Pitt waiting 👀   The all-new Mercedes-AMG GT 4-Door Coupe Prototype — delivered with unmistakable style under the Las Vegas lights ✨   #SOAMG
98.4M
194K
1.32K
11mo ago
mercedesbenz
We wouldn’t keep Brad Pitt waiting 👀   The all-new Mercedes-AMG GT 4-Door Coupe Prototype — delivered with unmistakable style under the Las Vegas lights ✨   #SOAMG
If this is what the future looks like, count us in. #MercedesBenz #WelcomeHome #140YearsOfInnovation
48.3M
1.93M
20.4K
2mo ago
mercedesbenz
If this is what the future looks like, count us in. #MercedesBenz #WelcomeHome #140YearsOfInnovation
When @kingjames shapes his personal Mercedes-Maybach, perfection is guaranteed 💯 Discover this ultra-exclusive S 680: Through the MANUFAKTUR Made to Measure program, this Maybach stuns in MANUFAKTUR exclusive light ivory non-metallic and deeply personal design touches like his own logo. One of two Mercedes-Maybach S-Classes individually configured by LeBron James – one for his personal collection. And one to be revealed soon… Mercedes-Maybach S 680 | Energieverbrauch kombiniert: 14,2‒13,2 l/100 km | CO₂-Emissionen kombiniert: 323‒300 g/km | CO₂-Klasse: G
32.0M
1.28M
6.60K
7mo ago
mercedesbenz
When @kingjames shapes his personal Mercedes-Maybach, perfection is guaranteed 💯 Discover this ultra-exclusive S 680: Through the MANUFAKTUR Made to Measure program, this Maybach stuns in MANUFAKTUR exclusive light ivory non-metallic and deeply personal design touches like his own logo. One of two Mercedes-Maybach S-Classes individually configured by LeBron James – one for his personal collection. And one to be revealed soon… Mercedes-Maybach S 680 | Energieverbrauch kombiniert: 14,2‒13,2 l/100 km | CO₂-Emissionen kombiniert: 323‒300 g/km | CO₂-Klasse: G
From testing and planning, to Las Vegas. Here’s how we did it 🎬 #SOAMG
24.1M
18.0K
120
11mo ago
mercedesbenz
From testing and planning, to Las Vegas. Here’s how we did it 🎬 #SOAMG
First impressions of the Mercedes-AMG CLE 646 Spezialanfertigung. Let’s just say the reveal didn’t disappoint 😮‍💨    #SOAMG #SPEZIALANFERTIGUNG    Mercedes AMG CLE 646 Spezialanfertigung | Energieverbrauch kombiniert 15,8 l/100 km | CO2 Emissionen kombiniert 359 g/km | CO2 Klasse: G    Die Angaben sind vorläufig. Es liegen bislang weder bestätigte Werte von einer amtlich anerkannten Prüforganisation noch eine EG-Typgenehmigung noch eine Konformitätsbescheinigung mit amtlichen Werten vor. Abweichungen zwischen den Angaben und den amtlichen Werten sind möglich.
23.6M
1.29M
4.45K
2mo ago
mercedesbenz
First impressions of the Mercedes-AMG CLE 646 Spezialanfertigung. Let’s just say the reveal didn’t disappoint 😮‍💨    #SOAMG #SPEZIALANFERTIGUNG    Mercedes AMG CLE 646 Spezialanfertigung | Energieverbrauch kombiniert 15,8 l/100 km | CO2 Emissionen kombiniert 359 g/km | CO2 Klasse: G    Die Angaben sind vorläufig. Es liegen bislang weder bestätigte Werte von einer amtlich anerkannten Prüforganisation noch eine EG-Typgenehmigung noch eine Konformitätsbescheinigung mit amtlichen Werten vor. Abweichungen zwischen den Angaben und den amtlichen Werten sind möglich.
GRANDE KIMI!! 💙 YOU ARE THE F1 WORLD CHAMPION!! 👑
23.1M
1.12M
9.16K
1w ago
mercedesbenz
GRANDE KIMI!! 💙 YOU ARE THE F1 WORLD CHAMPION!! 👑
The Ambassador of Ambition is back! Lights, camera… wait, who’s driving that? 👀 #SOAMG
21.5M
375K
1.98K
11mo ago
mercedesbenz
The Ambassador of Ambition is back! Lights, camera… wait, who’s driving that? 👀 #SOAMG
The all-new Mercedes-AMG GT 4-Door Coupé: experience the raw power of a hypercar and the legendary emotion of an Affalterbach V8, paired with charging times that rival a racetrack pitstop. Four doors. No compromises. Pure AMG 🙌 #MercedesAMG #SOAMG #AMGGT
21.1M
150K
12.2K
5mo ago
mercedesbenz
The all-new Mercedes-AMG GT 4-Door Coupé: experience the raw power of a hypercar and the legendary emotion of an Affalterbach V8, paired with charging times that rival a racetrack pitstop. Four doors. No compromises. Pure AMG 🙌 #MercedesAMG #SOAMG #AMGGT
The new era starts here. Introducing our W17 🤍🖤
19.3M
771K
5.96K
9mo ago
mercedesbenz
The new era starts here. Introducing our W17 🤍🖤
ANDREA. KIMI. ANTONELLI. CHAMPION OF THE WORLD 🏆🇮🇹
16.1M
645K
3.86K
1w ago
mercedesbenz
ANDREA. KIMI. ANTONELLI. CHAMPION OF THE WORLD 🏆🇮🇹
Action, please!  Brad Pitt and the all-new Mercedes-AMG GT 4-Door Coupé, a combination that is simply: TOO HARD TO RESIST.    Turning scheduled plans into unscheduled extra laps. One take was never going to be enough ⚡️🏎️    #MercedesAMG #SOAMG    *Filmed on closed road with professional driver. Do not attempt.
16.0M
66.9K
886
1mo ago
mercedesbenz
Action, please!  Brad Pitt and the all-new Mercedes-AMG GT 4-Door Coupé, a combination that is simply: TOO HARD TO RESIST.    Turning scheduled plans into unscheduled extra laps. One take was never going to be enough ⚡️🏎️    #MercedesAMG #SOAMG    *Filmed on closed road with professional driver. Do not attempt.
My favourite kind of timeout 🌆 #MercedesBenz #GLC [Mercedes-Benz GLC 400 4MATIC mit EQ Technologie | Energieverbrauch kombiniert: 18,9‒14,9 kWh/100 km | CO₂-Emissionen kombiniert: 0 g/km | CO₂-Klasse: A]
14.3M
574K
1.15K
7mo ago
mercedesbenz
My favourite kind of timeout 🌆 #MercedesBenz #GLC [Mercedes-Benz GLC 400 4MATIC mit EQ Technologie | Energieverbrauch kombiniert: 18,9‒14,9 kWh/100 km | CO₂-Emissionen kombiniert: 0 g/km | CO₂-Klasse: A]
UNTIL YOU DRIVE IT The all-new Mercedes-AMG GT SUV. #MercedesAMG #AMGGTSUV #SOAMG
13.9M
134K
2.67K
3w ago
mercedesbenz
UNTIL YOU DRIVE IT The all-new Mercedes-AMG GT SUV. #MercedesAMG #AMGGTSUV #SOAMG
Formula 1 feeling for the streets? 👀   Fasten your seatbelts and come along for a very special ride in the all‑new Mercedes‑AMG GT 4‑Door Coupé.    #MercedesAMG #SOAMG #AMGGT
13.2M
637K
2.75K
5mo ago
mercedesbenz
Formula 1 feeling for the streets? 👀   Fasten your seatbelts and come along for a very special ride in the all‑new Mercedes‑AMG GT 4‑Door Coupé.    #MercedesAMG #SOAMG #AMGGT
My new bestie has seen quite a bit of the world. Now I get to show her a little bit of mine. Hop in? #MercedesBenzIndia #140Years #140Places @mercedesbenz @mercedesbenzind
12.3M
381K
1.70K
2mo ago
mercedesbenz
My new bestie has seen quite a bit of the world. Now I get to show her a little bit of mine. Hop in? #MercedesBenzIndia #140Years #140Places @mercedesbenz @mercedesbenzind
Arctic conditions aren’t for the fainthearted — that’s exactly why we brought in @iamgabrielmacht ❄️ Together with the all-new Mercedes-AMG GT 4-Door Coupe, he took on the ultimate winter test. Relentless power. Razor-sharp precision. Pure AMG driving dynamics. Stay tuned. #SOAMG
10.3M
413K
1.09K
7mo ago
mercedesbenz
Arctic conditions aren’t for the fainthearted — that’s exactly why we brought in @iamgabrielmacht ❄️ Together with the all-new Mercedes-AMG GT 4-Door Coupe, he took on the ultimate winter test. Relentless power. Razor-sharp precision. Pure AMG driving dynamics. Stay tuned. #SOAMG
Milestone unlocked 🔓
10.2M
406K
2.65K
8mo ago
mercedesbenz
Milestone unlocked 🔓
優勝！! 🏆🐺🇯🇵 KIMI WINS THE JAPANESE GRAND PRIX!
9.93M
397K
2.97K
7mo ago
mercedesbenz
優勝！! 🏆🐺🇯🇵 KIMI WINS THE JAPANESE GRAND PRIX!
😮‍💨 📷 @thelestudios for #MBcreator #MercedesBenz
9.51M
280K
1.65K
10mo ago
mercedesbenz
😮‍💨 📷 @thelestudios for #MBcreator #MercedesBenz

Mercedes-Benz (@mercedesbenz) Instagram Stats & Analytics

Mercedes-Benz (@mercedesbenz) has 39.1M Instagram followers with a 2.21% engagement rate over the past 12 months. Across 1.18K posts, Mercedes-Benz received 68.4M total likes and 2.14B impressions, averaging 58.0K likes per post. This page tracks Mercedes-Benz's performance metrics, top content, and engagement trends — updated daily. To benchmark @mercedesbenz against other accounts, use Socialpruf's Instagram competitor analysis tool.

Mercedes-Benz (@mercedesbenz) Instagram Analytics FAQ

How many Instagram followers does Mercedes-Benz have?+
Mercedes-Benz (@mercedesbenz) has 39.1M Instagram followers as of November 2026.
What is Mercedes-Benz's Instagram engagement rate?+
Mercedes-Benz's Instagram engagement rate is 2.21% over the last 12 months, based on 1.18K posts.
How many likes does Mercedes-Benz get on Instagram?+
Mercedes-Benz received 68.4M total likes across 1.18K posts in the last 12 months, averaging 58.0K likes per post.
How many Instagram impressions does Mercedes-Benz get?+
Mercedes-Benz's Instagram content generated 2.14B total impressions over the last 12 months.
Can I compare Mercedes-Benz with other Instagram accounts?+
Yes. Add @mercedesbenz to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.