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followers
32.4M
impressions
1.29B
likes
52M
comments
211K
posts
471
engagement
4.18%
emv
$39M
Avg. per post
2.74M

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Built for the 2026 season 👊 The SF-26 takes the stage.
26.2M
1.05M
9.93K
1mo ago
ferrari
Built for the 2026 season 👊 The SF-26 takes the stage.
The making of an artwork. This is the meticulous craftsmanship that goes into every painted Scuderia Ferrari shield.
25.7M
829K
5.73K
11mo ago
ferrari
The making of an artwork. This is the meticulous craftsmanship that goes into every painted Scuderia Ferrari shield.
Enjoyed speaking to @ferrari Magazine about what it means to wear red. Link in stories to read more.
Photos by @jaykammy
25.6M
1.02M
4.21K
4mo ago
ferrari
Enjoyed speaking to @ferrari Magazine about what it means to wear red. Link in stories to read more. Photos by @jaykammy
From Formula 1 to the #FerrariF80. @charles_leclerc and @lewishamilton go flat-out in the new #FerrariSupercar at #PistaDiFiorano.

Discover more at the link.

#FerrariMagazine #Ferrari
23.7M
949K
975
8mo ago
ferrari
From Formula 1 to the #FerrariF80. @charles_leclerc and @lewishamilton go flat-out in the new #FerrariSupercar at #PistaDiFiorano. Discover more at the link. #FerrariMagazine #Ferrari
Can you guess who customised this #FerrariSF90XXStradale to match his personal taste? Scroll until the end for a clue >>>

A #FerrariTailorMade masterpiece, capturing the grit of our Formula 1 team with a daring spirit and an unmistakable presence. It features a striking matte Rosso Corsa livery that flows seamlessly across the sculpted bodywork from the front bumper to the rear spoiler. Dark carbon fibre elements intensify the contrast, while refined Rosso Corsa and Bianco King dreamlines from the paddles to the iconic number 16 on the doors deliver a powerful tribute to Ferrari’s racing spirit.

#Ferrari
16.4M
655K
1.63K
3w ago
ferrari
Can you guess who customised this #FerrariSF90XXStradale to match his personal taste? Scroll until the end for a clue >>> A #FerrariTailorMade masterpiece, capturing the grit of our Formula 1 team with a daring spirit and an unmistakable presence. It features a striking matte Rosso Corsa livery that flows seamlessly across the sculpted bodywork from the front bumper to the rear spoiler. Dark carbon fibre elements intensify the contrast, while refined Rosso Corsa and Bianco King dreamlines from the paddles to the iconic number 16 on the doors deliver a powerful tribute to Ferrari’s racing spirit. #Ferrari
A new #FerrariOneOff makes its debut: meet the bespoke Ferrari SC40.

Named to pay tribute to the #FerrariF40, this new model from the Special Projects programme has been crafted exclusively for the client with a mid-rear-engined V6 that takes its architecture, chassis, and powertrain from the #Ferrari296GTB. It fuses sharp, industrial geometry with sculptural surfaces and details. Every element, including the SC40 script engraved in relief on the rear wing, is a subtle yet powerful mark of its identity.

Meanwhile, the custom SC40 White exterior colour, developed specifically for this car, features a cool hue that accentuates the body’s curves in sunlight, recalling the colour of the carbon-Kevlar used for its interior. A signature shade for a car that exists nowhere else.

#FerrariSC40 #Ferrari
15.2M
609K
4.83K
4mo ago
ferrari
A new #FerrariOneOff makes its debut: meet the bespoke Ferrari SC40. Named to pay tribute to the #FerrariF40, this new model from the Special Projects programme has been crafted exclusively for the client with a mid-rear-engined V6 that takes its architecture, chassis, and powertrain from the #Ferrari296GTB. It fuses sharp, industrial geometry with sculptural surfaces and details. Every element, including the SC40 script engraved in relief on the rear wing, is a subtle yet powerful mark of its identity. Meanwhile, the custom SC40 White exterior colour, developed specifically for this car, features a cool hue that accentuates the body’s curves in sunlight, recalling the colour of the carbon-Kevlar used for its interior. A signature shade for a car that exists nowhere else. #FerrariSC40 #Ferrari
Originally crafted to commemorate Ferrari’s 50th anniversary, the iconic #FerrariF50 now celebrates 30 years of peerless automotive brilliance. A masterpiece born of Formula 1 engineering, this legendary roadster made a triumphant return with the exclusive #FerrariLegacyTour—gracing the rolling Tuscan hills on its journey home to Maranello.

Discover more about the iconic road trip of the supercar at the link in bio.
11.9M
477K
751
9mo ago
ferrari
Originally crafted to commemorate Ferrari’s 50th anniversary, the iconic #FerrariF50 now celebrates 30 years of peerless automotive brilliance. A masterpiece born of Formula 1 engineering, this legendary roadster made a triumphant return with the exclusive #FerrariLegacyTour—gracing the rolling Tuscan hills on its journey home to Maranello. Discover more about the iconic road trip of the supercar at the link in bio.
A dream turned into history ❤️ 2025 WORLD CHAMPIONS

This stunning achievement arrives in our third year since returning to the top class of endurance racing 🏆
What a season! 🙌

#WEC #FerrariHypercar #Ferrari499P
11M
174K
791
4mo ago
ferrari
A dream turned into history ❤️ 2025 WORLD CHAMPIONS This stunning achievement arrives in our third year since returning to the top class of endurance racing 🏆 What a season! 🙌 #WEC #FerrariHypercar #Ferrari499P
Introducing the interior and interface of the Ferrari Luce, our first fully electric model that presents a new, cross-disciplinary design language into an authentic Ferrari experience. 

Designed in close collaboration with the creative collective team LoveFrom in San Francisco, the #FerrariLuce embraces electric architecture as a new opportunity, rethinking every detail of the cabin, interface, and controls.

Each element, from the Binnacle and Control Panel to the tactile switches and custom interface, has been designed to connect the driver with the car in a completely new way.

Discover more at the link in bio.

#Ferrari
10.5M
419K
8.4K
1mo ago
ferrari
Introducing the interior and interface of the Ferrari Luce, our first fully electric model that presents a new, cross-disciplinary design language into an authentic Ferrari experience. Designed in close collaboration with the creative collective team LoveFrom in San Francisco, the #FerrariLuce embraces electric architecture as a new opportunity, rethinking every detail of the cabin, interface, and controls. Each element, from the Binnacle and Control Panel to the tactile switches and custom interface, has been designed to connect the driver with the car in a completely new way. Discover more at the link in bio. #Ferrari
POV: step inside the process of creating the iconic airbrushed Scuderia Ferrari shield.

#Ferrari
10.5M
336K
2.14K
7mo ago
ferrari
POV: step inside the process of creating the iconic airbrushed Scuderia Ferrari shield. #Ferrari
It was just another day at Fiorano, until @lewishamilton and @charles_leclerc met the adrenaline of the #FerrariF80.

#FerrariSupercars #Ferrari
10.4M
605K
1.52K
7mo ago
ferrari
It was just another day at Fiorano, until @lewishamilton and @charles_leclerc met the adrenaline of the #FerrariF80. #FerrariSupercars #Ferrari
The Ferrari Yearbook 2025 captures an extraordinary year for Ferrari, marked by victory in the FIA WEC World Championship, the Ferrari Hypersail project, the launch of new models, and the unveiling of exclusive collections.

Discover more at the link in bio and order your copy.

#FerrariMagazine #Ferrari
10.1M
404K
329
1mo ago
ferrari
The Ferrari Yearbook 2025 captures an extraordinary year for Ferrari, marked by victory in the FIA WEC World Championship, the Ferrari Hypersail project, the launch of new models, and the unveiling of exclusive collections. Discover more at the link in bio and order your copy. #FerrariMagazine #Ferrari
At rest, yet full of intent, the #Ferrari12Cilindri commands attention with timeless proportions and unmistakable presence.

#Ferrari
9.69M
388K
1.62K
4w ago
ferrari
At rest, yet full of intent, the #Ferrari12Cilindri commands attention with timeless proportions and unmistakable presence. #Ferrari
The perfect blend of sportiness, character and elegance in this unique #FerrariDaytonaSP3.

Crafted through our Ferrari Tailor Made program —our exclusive customisation service for clients seeking a truly one-of-a-kind creation —this masterpiece stands out for its sophisticated interplay of finishes. From the matte black bodywork to the glossy Nero DS roof, every element has been designed to express bold refinement. This design philosophy continues inside the cabin, where Alcantara® upholstery and contrasting textures come together to elevate the sensory experience.

#FerrariTailorMade
8.76M
350K
692
10mo ago
ferrari
The perfect blend of sportiness, character and elegance in this unique #FerrariDaytonaSP3. Crafted through our Ferrari Tailor Made program —our exclusive customisation service for clients seeking a truly one-of-a-kind creation —this masterpiece stands out for its sophisticated interplay of finishes. From the matte black bodywork to the glossy Nero DS roof, every element has been designed to express bold refinement. This design philosophy continues inside the cabin, where Alcantara® upholstery and contrasting textures come together to elevate the sensory experience. #FerrariTailorMade
When Italian craftsmanship meets the energy of New York. The city doesn’t just watch, it stops. 

Credits to @ferrariusa 

#FerrariF80 #FerrariSupercars #Ferrari
8.71M
348K
870
2mo ago
ferrari
When Italian craftsmanship meets the energy of New York. The city doesn’t just watch, it stops. Credits to @ferrariusa #FerrariF80 #FerrariSupercars #Ferrari
The #Ferrari812Competizione is the quintessential expression of exclusivity.

Its Bianco Azzurrato paintwork, Bianco King livery stripe, and heritage-inspired racing roundels accentuate its bold, muscular form. Inside, its details add a further exclusive dimension, from silver Alcantara® accents to technical fabric inserts, achieving the perfect harmony of power and elegance.

#FerrariTailorMade
8.6M
344K
590
11mo ago
ferrari
The #Ferrari812Competizione is the quintessential expression of exclusivity. Its Bianco Azzurrato paintwork, Bianco King livery stripe, and heritage-inspired racing roundels accentuate its bold, muscular form. Inside, its details add a further exclusive dimension, from silver Alcantara® accents to technical fabric inserts, achieving the perfect harmony of power and elegance. #FerrariTailorMade
A #Ferrari12Cilindri created with the artisanal mastery of four young South Korean artists, this #FerrariTailorMade features the striking Yoonseul paint. This colour presents an iridescent effect that shifts from green to violet with blue highlights, inspired by Celadon ceramics and the vibrant energy of Seoul. Adding further depth, a translucent effect is applied across multiple parts of the interiors and exteriors. 

A bespoke pattern, inspired by horsehair and uniquely designed for this car, defines its identity. This motif appears on key interior elements, including the seats, the floor, the centre tunnel, and the glass roof, where it is screen-printed to create shifting shadows and projections, a first for Ferrari.

Completing the sensory experience, the Ferrari V12’s unmistakable sound is translated into a visual expression on the bodywork, uniting performance, craftsmanship, and artistry.

#Ferrari
8.39M
336K
945
1mo ago
ferrari
A #Ferrari12Cilindri created with the artisanal mastery of four young South Korean artists, this #FerrariTailorMade features the striking Yoonseul paint. This colour presents an iridescent effect that shifts from green to violet with blue highlights, inspired by Celadon ceramics and the vibrant energy of Seoul. Adding further depth, a translucent effect is applied across multiple parts of the interiors and exteriors. A bespoke pattern, inspired by horsehair and uniquely designed for this car, defines its identity. This motif appears on key interior elements, including the seats, the floor, the centre tunnel, and the glass roof, where it is screen-printed to create shifting shadows and projections, a first for Ferrari. Completing the sensory experience, the Ferrari V12’s unmistakable sound is translated into a visual expression on the bodywork, uniting performance, craftsmanship, and artistry. #Ferrari
The heartbeat of Ferrari’s racing soul: the Rosso Racing paint. 

Now available across the entire model range, this new exclusive colour—offered in matte (Opaco) or glossy (Lucido) finishes—is inspired by the pure adrenaline of the track.

Opaco mirrors the bold livery of the new #FerrariSF25 Formula 1 model, while the Lucido takes its inspiration from the victorious #Ferrari499PHypercar.

Get all the details at the link in bio. 

#Ferrari12CilindriSpider #FerrariMagazine
8.3M
332K
300
9mo ago
ferrari
The heartbeat of Ferrari’s racing soul: the Rosso Racing paint. Now available across the entire model range, this new exclusive colour—offered in matte (Opaco) or glossy (Lucido) finishes—is inspired by the pure adrenaline of the track. Opaco mirrors the bold livery of the new #FerrariSF25 Formula 1 model, while the Lucido takes its inspiration from the victorious #Ferrari499PHypercar. Get all the details at the link in bio. #Ferrari12CilindriSpider #FerrariMagazine
Pure adrenaline.

The Corso Pilota Ferrari On-Ice brought drivers hours deep in the Arctic Circle to tackle an unending expanse of white.

#Ferrari296GTB #FerrariPurosangue #Ferrari296Challenge
8.15M
326K
482
11mo ago
ferrari
Pure adrenaline. The Corso Pilota Ferrari On-Ice brought drivers hours deep in the Arctic Circle to tackle an unending expanse of white. #Ferrari296GTB #FerrariPurosangue #Ferrari296Challenge
As part of an exquisite celebration of performance and heritage, 115 Ferrari from over 25 nations journeyed 1,500 km through Andalusia for the Ferrari Cavalcade. From Seville’s historic heart to Cádiz, Ronda and Marbella, they enjoyed world-class driving, fine Andalusian cuisine, exclusive cultural visits, and thrilling laps at the private Ascari Circuit – culminating in a grand parade and charity gala in Seville.

Discover more at the link in bio.

#FerrariMagazine #DrivingFerrari #Ferrari
7.86M
314K
786
9mo ago
ferrari
As part of an exquisite celebration of performance and heritage, 115 Ferrari from over 25 nations journeyed 1,500 km through Andalusia for the Ferrari Cavalcade. From Seville’s historic heart to Cádiz, Ronda and Marbella, they enjoyed world-class driving, fine Andalusian cuisine, exclusive cultural visits, and thrilling laps at the private Ascari Circuit – culminating in a grand parade and charity gala in Seville. Discover more at the link in bio. #FerrariMagazine #DrivingFerrari #Ferrari

Ferrari (@ferrari) Instagram Stats & Analytics

Ferrari (@ferrari) has 32.4M Instagram followers with a 4.18% engagement rate over the past 12 months. Across 471 posts, Ferrari received 52M total likes and 368M impressions, averaging 111K likes per post. This page tracks Ferrari's performance metrics, top content, and engagement trends — updated daily.

Ferrari (@ferrari) Instagram Analytics FAQ

How many Instagram followers does Ferrari have?+
Ferrari (@ferrari) has 32.4M Instagram followers as of March 2026.
What is Ferrari's Instagram engagement rate?+
Ferrari's Instagram engagement rate is 4.18% over the last 12 months, based on 471 posts.
How many likes does Ferrari get on Instagram?+
Ferrari received 52M total likes across 471 posts in the last 12 months, averaging 111K likes per post.
How many Instagram impressions does Ferrari get?+
Ferrari's Instagram content generated 368M total impressions over the last 12 months.