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followers
32.4M
impressions
1.21B
likes
47.6M
comments
589K
posts
474
engagement
3.93%
emv
$36.8M
Average per post
2.55M

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Top Content

Built for the 2026 season 👊 The SF-26 takes the stage.
26.1M
1.05M
9.87K
6mo ago
ferrari
Built for the 2026 season 👊 The SF-26 takes the stage.
Enjoyed speaking to @ferrari Magazine about what it means to wear red. Link in stories to read more. Photos by @jaykammy
25.6M
1.02M
4.18K
9mo ago
ferrari
Enjoyed speaking to @ferrari Magazine about what it means to wear red. Link in stories to read more. Photos by @jaykammy
First time seeing the #FerrariLuce. You can tell. ​ #Ferrari
24.1M
736K
89.0K
2mo ago
ferrari
First time seeing the #FerrariLuce. You can tell. ​ #Ferrari
LEWIS HAMILTON’S FIRST VICTORY FOR FERRARI!! 🔥
20.1M
1.03M
13.6K
1mo ago
ferrari
LEWIS HAMILTON’S FIRST VICTORY FOR FERRARI!! 🔥
Can you guess who customised this #FerrariSF90XXStradale to match his personal taste? Scroll until the end for a clue >>> A #FerrariTailorMade masterpiece, capturing the grit of our Formula 1 team with a daring spirit and an unmistakable presence. It features a striking matte Rosso Corsa livery that flows seamlessly across the sculpted bodywork from the front bumper to the rear spoiler. Dark carbon fibre elements intensify the contrast, while refined Rosso Corsa and Bianco King dreamlines from the paddles to the iconic number 16 on the doors deliver a powerful tribute to Ferrari’s racing spirit. #Ferrari
16.4M
657K
1.62K
5mo ago
ferrari
Can you guess who customised this #FerrariSF90XXStradale to match his personal taste? Scroll until the end for a clue >>> A #FerrariTailorMade masterpiece, capturing the grit of our Formula 1 team with a daring spirit and an unmistakable presence. It features a striking matte Rosso Corsa livery that flows seamlessly across the sculpted bodywork from the front bumper to the rear spoiler. Dark carbon fibre elements intensify the contrast, while refined Rosso Corsa and Bianco King dreamlines from the paddles to the iconic number 16 on the doors deliver a powerful tribute to Ferrari’s racing spirit. #Ferrari
Meet the bespoke Ferrari HC25, a #FerrariOneOff from our Special Projects programme, a unique car sketched and built according to the wishes of a single client who reaches the pinnacle of personalisation. Reinterpreting the aesthetic codes, it expresses a bold, forward looking design through voluptuous volumes and clean, geometric lines. A turbo V8 mid-engined spider, this model is a perfect bridge: it concludes the iconic chapter of the mid‑rear‑engined V8 platform while clearly stepping onto the futuristic path Ferrari’s flagship models are taking — clear from its strong dual volume form, its front and rear visually united by a sculptural glossy black band wrapping its body and expressing the #FerrariHC25’s mechanical heart. Finished in matte Moonlight Grey, we can also see the yellow accents of the Ferrari logos and the brake callipers echoed in the cabin, where the same dialogue appears between the sophisticated grey of the technical fabric and the yellow graphics that recall the boomerang shapes on the flanks and in the DRLs. #Ferrari
15.9M
638K
4.54K
2mo ago
ferrari
Meet the bespoke Ferrari HC25, a #FerrariOneOff from our Special Projects programme, a unique car sketched and built according to the wishes of a single client who reaches the pinnacle of personalisation. Reinterpreting the aesthetic codes, it expresses a bold, forward looking design through voluptuous volumes and clean, geometric lines. A turbo V8 mid-engined spider, this model is a perfect bridge: it concludes the iconic chapter of the mid‑rear‑engined V8 platform while clearly stepping onto the futuristic path Ferrari’s flagship models are taking — clear from its strong dual volume form, its front and rear visually united by a sculptural glossy black band wrapping its body and expressing the #FerrariHC25’s mechanical heart. Finished in matte Moonlight Grey, we can also see the yellow accents of the Ferrari logos and the brake callipers echoed in the cabin, where the same dialogue appears between the sophisticated grey of the technical fabric and the yellow graphics that recall the boomerang shapes on the flanks and in the DRLs. #Ferrari
A new #FerrariOneOff makes its debut: meet the bespoke Ferrari SC40. Named to pay tribute to the #FerrariF40, this new model from the Special Projects programme has been crafted exclusively for the client with a mid-rear-engined V6 that takes its architecture, chassis, and powertrain from the #Ferrari296GTB. It fuses sharp, industrial geometry with sculptural surfaces and details. Every element, including the SC40 script engraved in relief on the rear wing, is a subtle yet powerful mark of its identity. Meanwhile, the custom SC40 White exterior colour, developed specifically for this car, features a cool hue that accentuates the body’s curves in sunlight, recalling the colour of the carbon-Kevlar used for its interior. A signature shade for a car that exists nowhere else. #FerrariSC40 #Ferrari
15.1M
606K
4.74K
9mo ago
ferrari
A new #FerrariOneOff makes its debut: meet the bespoke Ferrari SC40. Named to pay tribute to the #FerrariF40, this new model from the Special Projects programme has been crafted exclusively for the client with a mid-rear-engined V6 that takes its architecture, chassis, and powertrain from the #Ferrari296GTB. It fuses sharp, industrial geometry with sculptural surfaces and details. Every element, including the SC40 script engraved in relief on the rear wing, is a subtle yet powerful mark of its identity. Meanwhile, the custom SC40 White exterior colour, developed specifically for this car, features a cool hue that accentuates the body’s curves in sunlight, recalling the colour of the carbon-Kevlar used for its interior. A signature shade for a car that exists nowhere else. #FerrariSC40 #Ferrari
Poised in the city of angels: the #Ferrari849Testarossa #AssettoFiorano. Credits to @ferrariusa #Ferrari
11.7M
469K
1.29K
4mo ago
ferrari
Poised in the city of angels: the #Ferrari849Testarossa #AssettoFiorano. Credits to @ferrariusa #Ferrari
A dream turned into history ❤️ 2025 WORLD CHAMPIONS This stunning achievement arrives in our third year since returning to the top class of endurance racing 🏆 What a season! 🙌 #WEC #FerrariHypercar #Ferrari499P
11.0M
173K
781
8mo ago
ferrari
A dream turned into history ❤️ 2025 WORLD CHAMPIONS This stunning achievement arrives in our third year since returning to the top class of endurance racing 🏆 What a season! 🙌 #WEC #FerrariHypercar #Ferrari499P
Introducing the interior and interface of the Ferrari Luce, our first fully electric model that presents a new, cross-disciplinary design language into an authentic Ferrari experience. Designed in close collaboration with the creative collective team LoveFrom in San Francisco, the #FerrariLuce embraces electric architecture as a new opportunity, rethinking every detail of the cabin, interface, and controls. Each element, from the Binnacle and Control Panel to the tactile switches and custom interface, has been designed to connect the driver with the car in a completely new way. Discover more at the link in bio. #Ferrari
10.7M
427K
8.70K
5mo ago
ferrari
Introducing the interior and interface of the Ferrari Luce, our first fully electric model that presents a new, cross-disciplinary design language into an authentic Ferrari experience. Designed in close collaboration with the creative collective team LoveFrom in San Francisco, the #FerrariLuce embraces electric architecture as a new opportunity, rethinking every detail of the cabin, interface, and controls. Each element, from the Binnacle and Control Panel to the tactile switches and custom interface, has been designed to connect the driver with the car in a completely new way. Discover more at the link in bio. #Ferrari
THAT moment when the cover came off. Get the first impressions of the #FerrariLuce from our drivers by watching Episode 4 of #FerrariLuceTheInsideStory at the link in bio. #Ferrari
10.6M
215K
30.9K
2mo ago
ferrari
THAT moment when the cover came off. Get the first impressions of the #FerrariLuce from our drivers by watching Episode 4 of #FerrariLuceTheInsideStory at the link in bio. #Ferrari
The #FerrariLuce — designed in collaboration with Sir Jony Ive and @marcnewsonofficial at the creative collective LoveFrom — creates a sculptural silhouette shaped through simplification, with styling cues that recall closed forms and pure shapes.​ Meet innovation, here in Rosso Fiammante and Giallo Luce, revealing the purity of a radically new unified design language.​ #Ferrari
10.4M
416K
101K
2mo ago
ferrari
The #FerrariLuce — designed in collaboration with Sir Jony Ive and @marcnewsonofficial at the creative collective LoveFrom — creates a sculptural silhouette shaped through simplification, with styling cues that recall closed forms and pure shapes.​ Meet innovation, here in Rosso Fiammante and Giallo Luce, revealing the purity of a radically new unified design language.​ #Ferrari
The Ferrari Yearbook 2025 captures an extraordinary year for Ferrari, marked by victory in the FIA WEC World Championship, the Ferrari Hypersail project, the launch of new models, and the unveiling of exclusive collections. Discover more at the link in bio and order your copy. #FerrariMagazine #Ferrari
10.0M
402K
327
6mo ago
ferrari
The Ferrari Yearbook 2025 captures an extraordinary year for Ferrari, marked by victory in the FIA WEC World Championship, the Ferrari Hypersail project, the launch of new models, and the unveiling of exclusive collections. Discover more at the link in bio and order your copy. #FerrariMagazine #Ferrari
Throwback to 2023 when we hosted a superstar on and off the track. A big congrats to @michaelbjordan on his Best Actor win at this year’s Academy Awards. #Oscars
10.0M
400K
392
4mo ago
ferrari
Throwback to 2023 when we hosted a superstar on and off the track. A big congrats to @michaelbjordan on his Best Actor win at this year’s Academy Awards. #Oscars
At rest, yet full of intent, the #Ferrari12Cilindri commands attention with timeless proportions and unmistakable presence. #Ferrari
9.85M
394K
1.62K
5mo ago
ferrari
At rest, yet full of intent, the #Ferrari12Cilindri commands attention with timeless proportions and unmistakable presence. #Ferrari
You can literally see the moment. Episode 4 of #FerrariLuceTheInsideStory drops tomorrow. #Ferrari
9.14M
425K
6.71K
2mo ago
ferrari
You can literally see the moment. Episode 4 of #FerrariLuceTheInsideStory drops tomorrow. #Ferrari
Designed to deliver sublime and exclusive driving emotions. It’s the new Ferrari 12Cilindri Manuale. The naturally aspirated V12 is paired with a new manual selector architecture with two major innovations for those seeking a physical and engaging driving experience without compromising on usability: the manual command and the new clutch pedal, which together form the Manuale by-wire, engineered entirely in Maranello. Available in a limited run, it draws on the #FerrariTailorMade personalisation programme, where craftsmanship, design, and attention to detail come together. #Ferrari12CilindriManuale #Ferrari
8.91M
357K
2.47K
4w ago
ferrari
Designed to deliver sublime and exclusive driving emotions. It’s the new Ferrari 12Cilindri Manuale. The naturally aspirated V12 is paired with a new manual selector architecture with two major innovations for those seeking a physical and engaging driving experience without compromising on usability: the manual command and the new clutch pedal, which together form the Manuale by-wire, engineered entirely in Maranello. Available in a limited run, it draws on the #FerrariTailorMade personalisation programme, where craftsmanship, design, and attention to detail come together. #Ferrari12CilindriManuale #Ferrari
Seeing the #FerrariLuce in Azzurro La Plata is one of the things that stops you for a second. #Ferrari
8.65M
186K
43.4K
2mo ago
ferrari
Seeing the #FerrariLuce in Azzurro La Plata is one of the things that stops you for a second. #Ferrari
When Italian craftsmanship meets the energy of New York. The city doesn’t just watch, it stops. Credits to @ferrariusa #FerrariF80 #FerrariSupercars #Ferrari
8.64M
345K
852
6mo ago
ferrari
When Italian craftsmanship meets the energy of New York. The city doesn’t just watch, it stops. Credits to @ferrariusa #FerrariF80 #FerrariSupercars #Ferrari
A #Ferrari12Cilindri created with the artisanal mastery of four young South Korean artists, this #FerrariTailorMade features the striking Yoonseul paint. This colour presents an iridescent effect that shifts from green to violet with blue highlights, inspired by Celadon ceramics and the vibrant energy of Seoul. Adding further depth, a translucent effect is applied across multiple parts of the interiors and exteriors. A bespoke pattern, inspired by horsehair and uniquely designed for this car, defines its identity. This motif appears on key interior elements, including the seats, the floor, the centre tunnel, and the glass roof, where it is screen-printed to create shifting shadows and projections, a first for Ferrari. Completing the sensory experience, the Ferrari V12’s unmistakable sound is translated into a visual expression on the bodywork, uniting performance, craftsmanship, and artistry. #Ferrari
8.34M
334K
936
6mo ago
ferrari
A #Ferrari12Cilindri created with the artisanal mastery of four young South Korean artists, this #FerrariTailorMade features the striking Yoonseul paint. This colour presents an iridescent effect that shifts from green to violet with blue highlights, inspired by Celadon ceramics and the vibrant energy of Seoul. Adding further depth, a translucent effect is applied across multiple parts of the interiors and exteriors. A bespoke pattern, inspired by horsehair and uniquely designed for this car, defines its identity. This motif appears on key interior elements, including the seats, the floor, the centre tunnel, and the glass roof, where it is screen-printed to create shifting shadows and projections, a first for Ferrari. Completing the sensory experience, the Ferrari V12’s unmistakable sound is translated into a visual expression on the bodywork, uniting performance, craftsmanship, and artistry. #Ferrari

Ferrari (@ferrari) Instagram Stats & Analytics

Ferrari (@ferrari) has 32.4M Instagram followers with a 3.93% engagement rate over the past 12 months. Across 474 posts, Ferrari received 47.6M total likes and 424M impressions, averaging 100K likes per post. This page tracks Ferrari's performance metrics, top content, and engagement trends — updated daily.

Ferrari (@ferrari) Instagram Analytics FAQ

How many Instagram followers does Ferrari have?+
Ferrari (@ferrari) has 32.4M Instagram followers as of August 2026.
What is Ferrari's Instagram engagement rate?+
Ferrari's Instagram engagement rate is 3.93% over the last 12 months, based on 474 posts.
How many likes does Ferrari get on Instagram?+
Ferrari received 47.6M total likes across 474 posts in the last 12 months, averaging 100K likes per post.
How many Instagram impressions does Ferrari get?+
Ferrari's Instagram content generated 424M total impressions over the last 12 months.