NewGet @nataliebarbu's full report
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impressions
35.3M
likes
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6.43K
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1.81%
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The first thing I look at every morning isn’t my inbox anymore. It’s a custom CEO briefing dashboard that gives me the exact health of our business, and I built it without writing a single line of code.

It pulls live data straight from our codebase, database, and APIs so I can see our daily active users, how many people are using Ella, and how many autoposts went through. 

I built the entire thing using @claudeai Code 💻 It runs directly in the terminal, so I just used plan mode to explain exactly what I wanted in plain, non-technical English. It gave me a plan, I approved the steps, and it built the dashboard in minutes.

As a founder, getting this kind of real-time visibility usually takes weeks of engineering time. Being able to spin up exactly what I need, when I need it, completely changes how fast we can move. 

There is so much more I want to build with this now. What do you think I should try building next? #ClaudePartner
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3mo ago
nataliebarbu
The first thing I look at every morning isn’t my inbox anymore. It’s a custom CEO briefing dashboard that gives me the exact health of our business, and I built it without writing a single line of code. It pulls live data straight from our codebase, database, and APIs so I can see our daily active users, how many people are using Ella, and how many autoposts went through. I built the entire thing using @claudeai Code 💻 It runs directly in the terminal, so I just used plan mode to explain exactly what I wanted in plain, non-technical English. It gave me a plan, I approved the steps, and it built the dashboard in minutes. As a founder, getting this kind of real-time visibility usually takes weeks of engineering time. Being able to spin up exactly what I need, when I need it, completely changes how fast we can move. There is so much more I want to build with this now. What do you think I should try building next? #ClaudePartner
I didn’t realize how much mental energy I was spending on “What if my internet goes out?” until I wasn’t thinking about it anymore.​ 

When you’re running a remote company, your internet is your entire infrastructure. Calls with my team. Editing videos. Shipping product updates. All of it depends on one connection staying live.​

So I upgraded to Spectrum Business Invincible WiFi—the first backup solution with a built-in 8-hour battery and automatic 5G backup. If the power goes out during a storm or outage, I stay connected. My work doesn’t stop.​

It’s not that nothing can go wrong. It’s that when it does, I don’t have to scramble. And as a founder juggling a thousand things, that peace of mind actually matters. 

#SpectrumPartner @getspectrumbusiness
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7mo ago
nataliebarbu
I didn’t realize how much mental energy I was spending on “What if my internet goes out?” until I wasn’t thinking about it anymore.​ When you’re running a remote company, your internet is your entire infrastructure. Calls with my team. Editing videos. Shipping product updates. All of it depends on one connection staying live.​ So I upgraded to Spectrum Business Invincible WiFi—the first backup solution with a built-in 8-hour battery and automatic 5G backup. If the power goes out during a storm or outage, I stay connected. My work doesn’t stop.​ It’s not that nothing can go wrong. It’s that when it does, I don’t have to scramble. And as a founder juggling a thousand things, that peace of mind actually matters. #SpectrumPartner @getspectrumbusiness
A business I would start in 2027... travel advisor.

If people already trust your recommendations, that’s not a coincidence. That’s a business waiting to happen.

@foracommunity #ad
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2w ago
nataliebarbu
A business I would start in 2027... travel advisor. If people already trust your recommendations, that’s not a coincidence. That’s a business waiting to happen. @foracommunity #ad
5 years self-employed and I still don’t have a 401k match. But honestly? I barely notice.

I opened my Betterment account before I even knew I’d be building a company full-time. It’s been running in the background ever since, automating my investments while I focus on everything else.

Betterment makes it easy to pick from tax-advantaged accounts like a Traditional, Roth, or SEP IRA—which is a total game changer when you’re working for yourself. No employer match needed. Just long-term, goal-based wealth building that can actually work for the self-employed life.

If you’ve been putting off investing because you don’t have corporate benefits, this is your sign. You don’t need an employer to build your future.

Learn more at betterment.com/natalie or link in bio
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nataliebarbu
5 years self-employed and I still don’t have a 401k match. But honestly? I barely notice. I opened my Betterment account before I even knew I’d be building a company full-time. It’s been running in the background ever since, automating my investments while I focus on everything else. Betterment makes it easy to pick from tax-advantaged accounts like a Traditional, Roth, or SEP IRA—which is a total game changer when you’re working for yourself. No employer match needed. Just long-term, goal-based wealth building that can actually work for the self-employed life. If you’ve been putting off investing because you don’t have corporate benefits, this is your sign. You don’t need an employer to build your future. Learn more at betterment.com/natalie or link in bio
I used to think TV advertising was reserved for brands with seven-figure budgets and agency connections. Turns out, brands can now place commercials on the Kardashians, live sports, or any show their customers are actually watching!

@wearemntn built a platform that works like running a Meta ad: pick your show, upload your creative, set your budget. That’s it. If you’re tired of rising digital ad costs and wondering what other options exist, this is worth exploring.
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7mo ago
nataliebarbu
I used to think TV advertising was reserved for brands with seven-figure budgets and agency connections. Turns out, brands can now place commercials on the Kardashians, live sports, or any show their customers are actually watching! @wearemntn built a platform that works like running a Meta ad: pick your show, upload your creative, set your budget. That’s it. If you’re tired of rising digital ad costs and wondering what other options exist, this is worth exploring.
What's Lululemon's biggest problem: product innovation, dupe culture, or leadership drama? Drop your take below 👇

And comment PART 2 if you want to see my full playbook for how they could turn this around.

#lululemon #businessstrategy #entrepreneurship
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What's Lululemon's biggest problem: product innovation, dupe culture, or leadership drama? Drop your take below 👇 And comment PART 2 if you want to see my full playbook for how they could turn this around. #lululemon #businessstrategy #entrepreneurship
I used to file TV under “brand awareness” and nothing else. This report changed that.

Roku and Publicis Media Exchange ran the same exact vertical ad on social vs. Roku’s CTV environment. Only the screen changed. Purchase intent went up 11 points.

The reason: “made for someone like me” was 3x more predictive of purchase intent than any other attribute, and it jumped 17 points higher on TV than on social alone.

Not saying TV beats social. Saying the same creative does more work when it’s in both places.

Comment REPORT and I’ll send you the full study.
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6d ago
nataliebarbu
I used to file TV under “brand awareness” and nothing else. This report changed that. Roku and Publicis Media Exchange ran the same exact vertical ad on social vs. Roku’s CTV environment. Only the screen changed. Purchase intent went up 11 points. The reason: “made for someone like me” was 3x more predictive of purchase intent than any other attribute, and it jumped 17 points higher on TV than on social alone. Not saying TV beats social. Saying the same creative does more work when it’s in both places. Comment REPORT and I’ll send you the full study.
We sing the national anthem before games and do the pledge before school so it’s really not out of the realm of possibilities 😭🇺🇸 

#ukvsusa #britishamerican #usavsuk #britinamerica #thanksgiving
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We sing the national anthem before games and do the pledge before school so it’s really not out of the realm of possibilities 😭🇺🇸 #ukvsusa #britishamerican #usavsuk #britinamerica #thanksgiving
forever! 💛💍🥹
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forever! 💛💍🥹
HUSBAND AND WIFE!!!! 

The Knights has a nice ring to it 💛 the best weekend of my life marrying my best friend in front of all our favorite people 

📸: @sophieleakphotography @mckenzie.elizabeth.photo
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HUSBAND AND WIFE!!!! The Knights has a nice ring to it 💛 the best weekend of my life marrying my best friend in front of all our favorite people 📸: @sophieleakphotography @mckenzie.elizabeth.photo
Spirit Airlines is officially done — not restructuring, not filing again. Shut down. 17,000 jobs gone overnight and 72 airports just lost their cheapest option. Here’s exactly how a $2.5 billion loss, a blocked merger, an engine defect, and one hedge fund ended an entire airline. 👇

Was this inevitable, or could they have survived with different decisions? 

 #spiritairlines #businessnews #startuplessons #entrepreneurship #businessstories buildinginpublic
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Spirit Airlines is officially done — not restructuring, not filing again. Shut down. 17,000 jobs gone overnight and 72 airports just lost their cheapest option. Here’s exactly how a $2.5 billion loss, a blocked merger, an engine defect, and one hedge fund ended an entire airline. 👇 Was this inevitable, or could they have survived with different decisions? #spiritairlines #businessnews #startuplessons #entrepreneurship #businessstories buildinginpublic
Ask any entrepreneur: there is an emotional tax to being a business owner. 

I can’t remember the last time I unplugged completely. And yes, that includes weekends and holidays. There’s always a lingering stress of making payroll, checking the bank balance, hitting your goals for the month. It’s something that never turns off.

And you’re not alone. According to Xero’s Emotional Tax Report, 43% of business owners admit they can’t completely switch off from work. That invisible load, the stress, the time, the life moments you give up; that’s what Xero calls emotional tax, and they want to help small business owners like us claim some of it back.

That could be a much-needed vacation, an experience you’ve always wanted to do... because you deserve it after all the hard work you’ve put in.

So let Xero help. Right now they’re offering 90% off for six months (terms and conditions apply). Link in bio. @xero #xeropartner #xero
109K
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6mo ago
nataliebarbu
Ask any entrepreneur: there is an emotional tax to being a business owner. I can’t remember the last time I unplugged completely. And yes, that includes weekends and holidays. There’s always a lingering stress of making payroll, checking the bank balance, hitting your goals for the month. It’s something that never turns off. And you’re not alone. According to Xero’s Emotional Tax Report, 43% of business owners admit they can’t completely switch off from work. That invisible load, the stress, the time, the life moments you give up; that’s what Xero calls emotional tax, and they want to help small business owners like us claim some of it back. That could be a much-needed vacation, an experience you’ve always wanted to do... because you deserve it after all the hard work you’ve put in. So let Xero help. Right now they’re offering 90% off for six months (terms and conditions apply). Link in bio. @xero #xeropartner #xero
Everyone thinks being a CEO is all strategy and big vision. But most of my week? Tracking numbers in a spreadsheet, making sure payroll runs on time, answering support tickets, updating legal docs.

The admin work no one warns you about.

I used to spend hours on payroll alone—stressing about whether we had enough in the bank, if I filed everything correctly, how to add benefits as we scaled. Switching to @gustohq changed that. It runs on autopilot now and feels like a business partner, not just software.

As a founder, you have to protect your energy. Automate what you can, delegate what you can’t, and save your bandwidth for the work only you can do.

Get started with your first month free. Link in bio.

#GustoPartner #Gusto
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nataliebarbu
Everyone thinks being a CEO is all strategy and big vision. But most of my week? Tracking numbers in a spreadsheet, making sure payroll runs on time, answering support tickets, updating legal docs. The admin work no one warns you about. I used to spend hours on payroll alone—stressing about whether we had enough in the bank, if I filed everything correctly, how to add benefits as we scaled. Switching to @gustohq changed that. It runs on autopilot now and feels like a business partner, not just software. As a founder, you have to protect your energy. Automate what you can, delegate what you can’t, and save your bandwidth for the work only you can do. Get started with your first month free. Link in bio. #GustoPartner #Gusto
… I was right 🤭💍

 #engaged #proposalstory #proposalvlog
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… I was right 🤭💍 #engaged #proposalstory #proposalvlog
Rella team made Forbes 30 Under 30 this year!!! 🥹 

When people say entrepreneurship is a roller coaster, they mean it. January 2025 was supposed to be our last month in business. Last year, we did not think we would survive and we had runway until January. Fast forward 11 months and we hit $2M ARR in November. 

I would be lying if I said this wasn’t on my bucket list for the past 10 years - even when I didn’t have a business and was just a college student, I wanted to be on this list one day. 

I am so thankful!!! What a privilege it is to be working with some of my best friends and building a company together in our 20s. 10/10 recommend. 

#forbes30under30 #forbes #entrepreneurship
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Rella team made Forbes 30 Under 30 this year!!! 🥹 When people say entrepreneurship is a roller coaster, they mean it. January 2025 was supposed to be our last month in business. Last year, we did not think we would survive and we had runway until January. Fast forward 11 months and we hit $2M ARR in November. I would be lying if I said this wasn’t on my bucket list for the past 10 years - even when I didn’t have a business and was just a college student, I wanted to be on this list one day. I am so thankful!!! What a privilege it is to be working with some of my best friends and building a company together in our 20s. 10/10 recommend. #forbes30under30 #forbes #entrepreneurship
Starbucks' new CEO wants you to go back to Starbucks... more cozy cafe and less get in/get out. 

After years of doubling down on mobile orders and drive-thrus, they're betting on something totally different. Do you think it's too little, too late? 

#starbucks #businessstrategy #entrepreneur
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nataliebarbu
Starbucks' new CEO wants you to go back to Starbucks... more cozy cafe and less get in/get out. After years of doubling down on mobile orders and drive-thrus, they're betting on something totally different. Do you think it's too little, too late? #starbucks #businessstrategy #entrepreneur
filmed 1 transition video during the wedding weekend ✔️ 

back to regular programming soon! 

#weddingcontent #2026bride #bridetransitionreel
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filmed 1 transition video during the wedding weekend ✔️ back to regular programming soon! #weddingcontent #2026bride #bridetransitionreel
Emily in Paris x Rella... coming soon to Netflix 👀 
swipe to see the receipts ➡️ 

... but seriously, this collab would make sense and we're just shooting our shot!

#EmilyInParis #AprilFools #Netflix #SMM
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Emily in Paris x Rella... coming soon to Netflix 👀 swipe to see the receipts ➡️ ... but seriously, this collab would make sense and we're just shooting our shot! #EmilyInParis #AprilFools #Netflix #SMM
Do people want to see influencer unboxings anymore? I don't think so. In 2026, it's not about millions of followers—it's about building a tight-knit community that actually cares. Creators like Maggie Sellers are doing this so well with Hot Smart Rich, creating a space built on shared values and real connection, not aspiration. That's the future.

Who are you creating for in 2026?

#creatoreconomy #contentcreator #communitybuilding
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nataliebarbu
Do people want to see influencer unboxings anymore? I don't think so. In 2026, it's not about millions of followers—it's about building a tight-knit community that actually cares. Creators like Maggie Sellers are doing this so well with Hot Smart Rich, creating a space built on shared values and real connection, not aspiration. That's the future. Who are you creating for in 2026? #creatoreconomy #contentcreator #communitybuilding
some non-traditional things we’re doing at our wedding! 💍

(as someone with very strong opinions on wedding culture) 

what "non-traditional" wedding thing would you actually want? 

#wedding #2026wedding #2026bride #destinationwedding #weddingplanning
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some non-traditional things we’re doing at our wedding! 💍 (as someone with very strong opinions on wedding culture) what "non-traditional" wedding thing would you actually want? #wedding #2026wedding #2026bride #destinationwedding #weddingplanning

NATALIE BARBU KNIGHT (@nataliebarbu) Instagram Stats & Analytics

NATALIE BARBU KNIGHT (@nataliebarbu) has 67.2K Instagram followers with a 1.81% engagement rate over the past 12 months. Across 190 posts, NATALIE BARBU KNIGHT received 27.4K total likes and 35.3M impressions, averaging 144 likes per post. This page tracks NATALIE BARBU KNIGHT's performance metrics, top content, and engagement trends — updated daily. To benchmark @nataliebarbu against other accounts, use Socialpruf's Instagram competitor analysis tool.

NATALIE BARBU KNIGHT (@nataliebarbu) Instagram Analytics FAQ

How many Instagram followers does NATALIE BARBU KNIGHT have?+
NATALIE BARBU KNIGHT (@nataliebarbu) has 67.2K Instagram followers as of October 2026.
What is NATALIE BARBU KNIGHT's Instagram engagement rate?+
NATALIE BARBU KNIGHT's Instagram engagement rate is 1.81% over the last 12 months, based on 190 posts.
How many likes does NATALIE BARBU KNIGHT get on Instagram?+
NATALIE BARBU KNIGHT received 27.4K total likes across 190 posts in the last 12 months, averaging 144 likes per post.
How many Instagram impressions does NATALIE BARBU KNIGHT get?+
NATALIE BARBU KNIGHT's Instagram content generated 35.3M total impressions over the last 12 months.
Can I compare NATALIE BARBU KNIGHT with other Instagram accounts?+
Yes. Add @nataliebarbu to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.