NewGet @nataliebarbu's full report
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likes
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6.68K
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engagement
1.81%
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The first thing I look at every morning isn’t my inbox anymore. It’s a custom CEO briefing dashboard that gives me the exact health of our business, and I built it without writing a single line of code.

It pulls live data straight from our codebase, database, and APIs so I can see our daily active users, how many people are using Ella, and how many autoposts went through. 

I built the entire thing using @claudeai Code 💻 It runs directly in the terminal, so I just used plan mode to explain exactly what I wanted in plain, non-technical English. It gave me a plan, I approved the steps, and it built the dashboard in minutes.

As a founder, getting this kind of real-time visibility usually takes weeks of engineering time. Being able to spin up exactly what I need, when I need it, completely changes how fast we can move. 

There is so much more I want to build with this now. What do you think I should try building next? #ClaudePartner
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nataliebarbu
The first thing I look at every morning isn’t my inbox anymore. It’s a custom CEO briefing dashboard that gives me the exact health of our business, and I built it without writing a single line of code. It pulls live data straight from our codebase, database, and APIs so I can see our daily active users, how many people are using Ella, and how many autoposts went through. I built the entire thing using @claudeai Code 💻 It runs directly in the terminal, so I just used plan mode to explain exactly what I wanted in plain, non-technical English. It gave me a plan, I approved the steps, and it built the dashboard in minutes. As a founder, getting this kind of real-time visibility usually takes weeks of engineering time. Being able to spin up exactly what I need, when I need it, completely changes how fast we can move. There is so much more I want to build with this now. What do you think I should try building next? #ClaudePartner
I didn’t realize how much mental energy I was spending on “What if my internet goes out?” until I wasn’t thinking about it anymore.​ 

When you’re running a remote company, your internet is your entire infrastructure. Calls with my team. Editing videos. Shipping product updates. All of it depends on one connection staying live.​

So I upgraded to Spectrum Business Invincible WiFi—the first backup solution with a built-in 8-hour battery and automatic 5G backup. If the power goes out during a storm or outage, I stay connected. My work doesn’t stop.​

It’s not that nothing can go wrong. It’s that when it does, I don’t have to scramble. And as a founder juggling a thousand things, that peace of mind actually matters. 

#SpectrumPartner @getspectrumbusiness
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nataliebarbu
I didn’t realize how much mental energy I was spending on “What if my internet goes out?” until I wasn’t thinking about it anymore.​ When you’re running a remote company, your internet is your entire infrastructure. Calls with my team. Editing videos. Shipping product updates. All of it depends on one connection staying live.​ So I upgraded to Spectrum Business Invincible WiFi—the first backup solution with a built-in 8-hour battery and automatic 5G backup. If the power goes out during a storm or outage, I stay connected. My work doesn’t stop.​ It’s not that nothing can go wrong. It’s that when it does, I don’t have to scramble. And as a founder juggling a thousand things, that peace of mind actually matters. #SpectrumPartner @getspectrumbusiness
A business I would start in 2027... travel advisor.

If people already trust your recommendations, that’s not a coincidence. That’s a business waiting to happen.

@foracommunity #ad
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A business I would start in 2027... travel advisor. If people already trust your recommendations, that’s not a coincidence. That’s a business waiting to happen. @foracommunity #ad
5 years self-employed and I still don’t have a 401k match. But honestly? I barely notice.

I opened my Betterment account before I even knew I’d be building a company full-time. It’s been running in the background ever since, automating my investments while I focus on everything else.

Betterment makes it easy to pick from tax-advantaged accounts like a Traditional, Roth, or SEP IRA—which is a total game changer when you’re working for yourself. No employer match needed. Just long-term, goal-based wealth building that can actually work for the self-employed life.

If you’ve been putting off investing because you don’t have corporate benefits, this is your sign. You don’t need an employer to build your future.

Learn more at betterment.com/natalie or link in bio
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nataliebarbu
5 years self-employed and I still don’t have a 401k match. But honestly? I barely notice. I opened my Betterment account before I even knew I’d be building a company full-time. It’s been running in the background ever since, automating my investments while I focus on everything else. Betterment makes it easy to pick from tax-advantaged accounts like a Traditional, Roth, or SEP IRA—which is a total game changer when you’re working for yourself. No employer match needed. Just long-term, goal-based wealth building that can actually work for the self-employed life. If you’ve been putting off investing because you don’t have corporate benefits, this is your sign. You don’t need an employer to build your future. Learn more at betterment.com/natalie or link in bio
I used to think TV advertising was reserved for brands with seven-figure budgets and agency connections. Turns out, brands can now place commercials on the Kardashians, live sports, or any show their customers are actually watching!

@wearemntn built a platform that works like running a Meta ad: pick your show, upload your creative, set your budget. That’s it. If you’re tired of rising digital ad costs and wondering what other options exist, this is worth exploring.
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I used to think TV advertising was reserved for brands with seven-figure budgets and agency connections. Turns out, brands can now place commercials on the Kardashians, live sports, or any show their customers are actually watching! @wearemntn built a platform that works like running a Meta ad: pick your show, upload your creative, set your budget. That’s it. If you’re tired of rising digital ad costs and wondering what other options exist, this is worth exploring.
I used to file TV under “brand awareness” and nothing else. This report changed that.

Roku and Publicis Media Exchange ran the same exact vertical ad on social vs. Roku’s CTV environment. Only the screen changed. Purchase intent went up 11 points.

The reason: “made for someone like me” was 3x more predictive of purchase intent than any other attribute, and it jumped 17 points higher on TV than on social alone.

Not saying TV beats social. Saying the same creative does more work when it’s in both places.

Comment REPORT and I’ll send you the full study.
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nataliebarbu
I used to file TV under “brand awareness” and nothing else. This report changed that. Roku and Publicis Media Exchange ran the same exact vertical ad on social vs. Roku’s CTV environment. Only the screen changed. Purchase intent went up 11 points. The reason: “made for someone like me” was 3x more predictive of purchase intent than any other attribute, and it jumped 17 points higher on TV than on social alone. Not saying TV beats social. Saying the same creative does more work when it’s in both places. Comment REPORT and I’ll send you the full study.
What's Lululemon's biggest problem: product innovation, dupe culture, or leadership drama? Drop your take below 👇

And comment PART 2 if you want to see my full playbook for how they could turn this around.

#lululemon #businessstrategy #entrepreneurship
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What's Lululemon's biggest problem: product innovation, dupe culture, or leadership drama? Drop your take below 👇 And comment PART 2 if you want to see my full playbook for how they could turn this around. #lululemon #businessstrategy #entrepreneurship
We sing the national anthem before games and do the pledge before school so it’s really not out of the realm of possibilities 😭🇺🇸 

#ukvsusa #britishamerican #usavsuk #britinamerica #thanksgiving
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We sing the national anthem before games and do the pledge before school so it’s really not out of the realm of possibilities 😭🇺🇸 #ukvsusa #britishamerican #usavsuk #britinamerica #thanksgiving
A lot of people ask me if I have a sales team.

I don’t. I have Bots doing outreach for me while I sleep.

My Scout Bot finds high-profile people and brands that fit our audience and builds me a list, something that used to take me hours to do manually. Then it hands that list to my Outreach Bot, which drafts a personalized message in my voice (not a generic template) and sends it. Everything gets tracked automatically so I know exactly who was contacted and what the status is.

Grok Bot is built by the @grok team, and it’s not just answering questions, it’s clicking, browsing, and actually doing the work on a computer in the cloud.

This is the stuff I wish I knew when I was doing outreach manually every week.

Comment “Bot” and I’ll send you the templates for the Grok Bots I used.

#grokbot #GrokPartner
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nataliebarbu
A lot of people ask me if I have a sales team. I don’t. I have Bots doing outreach for me while I sleep. My Scout Bot finds high-profile people and brands that fit our audience and builds me a list, something that used to take me hours to do manually. Then it hands that list to my Outreach Bot, which drafts a personalized message in my voice (not a generic template) and sends it. Everything gets tracked automatically so I know exactly who was contacted and what the status is. Grok Bot is built by the @grok team, and it’s not just answering questions, it’s clicking, browsing, and actually doing the work on a computer in the cloud. This is the stuff I wish I knew when I was doing outreach manually every week. Comment “Bot” and I’ll send you the templates for the Grok Bots I used. #grokbot #GrokPartner
People always told me hiring was the hardest part of owning a business. I never understood why until I did.
 
Every hire matters when you’re small, there’s no room to recover from the wrong one. I almost learned that the hard way when a great candidate nearly got buried in a pile of applicants.
 
That’s why I use @LinkedIn Hiring Pro. Post your job, chat with it like a recruiter, and it surfaces your strongest-fit candidates.
 
Learn how LinkedIn Hiring Pro helps you hire right the first time: LinkedIn.com/HiringPro
 
#LinkedInPartner #LinkedInHiringPro #SmallBusiness
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nataliebarbu
People always told me hiring was the hardest part of owning a business. I never understood why until I did.   Every hire matters when you’re small, there’s no room to recover from the wrong one. I almost learned that the hard way when a great candidate nearly got buried in a pile of applicants.   That’s why I use @LinkedIn Hiring Pro. Post your job, chat with it like a recruiter, and it surfaces your strongest-fit candidates.   Learn how LinkedIn Hiring Pro helps you hire right the first time: LinkedIn.com/HiringPro   #LinkedInPartner #LinkedInHiringPro #SmallBusiness
forever! 💛💍🥹
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forever! 💛💍🥹
HUSBAND AND WIFE!!!! 

The Knights has a nice ring to it 💛 the best weekend of my life marrying my best friend in front of all our favorite people 

📸: @sophieleakphotography @mckenzie.elizabeth.photo
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HUSBAND AND WIFE!!!! The Knights has a nice ring to it 💛 the best weekend of my life marrying my best friend in front of all our favorite people 📸: @sophieleakphotography @mckenzie.elizabeth.photo
Spirit Airlines is officially done — not restructuring, not filing again. Shut down. 17,000 jobs gone overnight and 72 airports just lost their cheapest option. Here’s exactly how a $2.5 billion loss, a blocked merger, an engine defect, and one hedge fund ended an entire airline. 👇

Was this inevitable, or could they have survived with different decisions? 

 #spiritairlines #businessnews #startuplessons #entrepreneurship #businessstories buildinginpublic
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Spirit Airlines is officially done — not restructuring, not filing again. Shut down. 17,000 jobs gone overnight and 72 airports just lost their cheapest option. Here’s exactly how a $2.5 billion loss, a blocked merger, an engine defect, and one hedge fund ended an entire airline. 👇 Was this inevitable, or could they have survived with different decisions? #spiritairlines #businessnews #startuplessons #entrepreneurship #businessstories buildinginpublic
Ask any entrepreneur: there is an emotional tax to being a business owner. 

I can’t remember the last time I unplugged completely. And yes, that includes weekends and holidays. There’s always a lingering stress of making payroll, checking the bank balance, hitting your goals for the month. It’s something that never turns off.

And you’re not alone. According to Xero’s Emotional Tax Report, 43% of business owners admit they can’t completely switch off from work. That invisible load, the stress, the time, the life moments you give up; that’s what Xero calls emotional tax, and they want to help small business owners like us claim some of it back.

That could be a much-needed vacation, an experience you’ve always wanted to do... because you deserve it after all the hard work you’ve put in.

So let Xero help. Right now they’re offering 90% off for six months (terms and conditions apply). Link in bio. @xero #xeropartner #xero
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nataliebarbu
Ask any entrepreneur: there is an emotional tax to being a business owner. I can’t remember the last time I unplugged completely. And yes, that includes weekends and holidays. There’s always a lingering stress of making payroll, checking the bank balance, hitting your goals for the month. It’s something that never turns off. And you’re not alone. According to Xero’s Emotional Tax Report, 43% of business owners admit they can’t completely switch off from work. That invisible load, the stress, the time, the life moments you give up; that’s what Xero calls emotional tax, and they want to help small business owners like us claim some of it back. That could be a much-needed vacation, an experience you’ve always wanted to do... because you deserve it after all the hard work you’ve put in. So let Xero help. Right now they’re offering 90% off for six months (terms and conditions apply). Link in bio. @xero #xeropartner #xero
Everyone thinks being a CEO is all strategy and big vision. But most of my week? Tracking numbers in a spreadsheet, making sure payroll runs on time, answering support tickets, updating legal docs.

The admin work no one warns you about.

I used to spend hours on payroll alone—stressing about whether we had enough in the bank, if I filed everything correctly, how to add benefits as we scaled. Switching to @gustohq changed that. It runs on autopilot now and feels like a business partner, not just software.

As a founder, you have to protect your energy. Automate what you can, delegate what you can’t, and save your bandwidth for the work only you can do.

Get started with your first month free. Link in bio.

#GustoPartner #Gusto
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nataliebarbu
Everyone thinks being a CEO is all strategy and big vision. But most of my week? Tracking numbers in a spreadsheet, making sure payroll runs on time, answering support tickets, updating legal docs. The admin work no one warns you about. I used to spend hours on payroll alone—stressing about whether we had enough in the bank, if I filed everything correctly, how to add benefits as we scaled. Switching to @gustohq changed that. It runs on autopilot now and feels like a business partner, not just software. As a founder, you have to protect your energy. Automate what you can, delegate what you can’t, and save your bandwidth for the work only you can do. Get started with your first month free. Link in bio. #GustoPartner #Gusto
#PayPalPartner

Not to be that person, but the holidays are basically already here 😅 If you’re a business owner and haven’t done this one thing yet, let’s fix that before the chaos hits.

PayPal Pay Later is worth having on your radar right now: it lifts average order value by 61% at checkout, and up to 37% of people wouldn’t have completed their purchase at all without it. That’s demand a lot of businesses are leaving on the table.

Setup takes minutes, there’s no extra cost, and Seller Protection is built in. Get it done now, not in the middle of your busiest week.

Link in my bio to get started 🔗
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#PayPalPartner Not to be that person, but the holidays are basically already here 😅 If you’re a business owner and haven’t done this one thing yet, let’s fix that before the chaos hits. PayPal Pay Later is worth having on your radar right now: it lifts average order value by 61% at checkout, and up to 37% of people wouldn’t have completed their purchase at all without it. That’s demand a lot of businesses are leaving on the table. Setup takes minutes, there’s no extra cost, and Seller Protection is built in. Get it done now, not in the middle of your busiest week. Link in my bio to get started 🔗
What do you all think of Jetty's launch? Will it be the next $2 billion brand or just another electrolyte beverage? 

#jetty #poppi #sharktank
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nataliebarbu
What do you all think of Jetty's launch? Will it be the next $2 billion brand or just another electrolyte beverage? #jetty #poppi #sharktank
… I was right 🤭💍

 #engaged #proposalstory #proposalvlog
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… I was right 🤭💍 #engaged #proposalstory #proposalvlog
Rella team made Forbes 30 Under 30 this year!!! 🥹 

When people say entrepreneurship is a roller coaster, they mean it. January 2025 was supposed to be our last month in business. Last year, we did not think we would survive and we had runway until January. Fast forward 11 months and we hit $2M ARR in November. 

I would be lying if I said this wasn’t on my bucket list for the past 10 years - even when I didn’t have a business and was just a college student, I wanted to be on this list one day. 

I am so thankful!!! What a privilege it is to be working with some of my best friends and building a company together in our 20s. 10/10 recommend. 

#forbes30under30 #forbes #entrepreneurship
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nataliebarbu
Rella team made Forbes 30 Under 30 this year!!! 🥹 When people say entrepreneurship is a roller coaster, they mean it. January 2025 was supposed to be our last month in business. Last year, we did not think we would survive and we had runway until January. Fast forward 11 months and we hit $2M ARR in November. I would be lying if I said this wasn’t on my bucket list for the past 10 years - even when I didn’t have a business and was just a college student, I wanted to be on this list one day. I am so thankful!!! What a privilege it is to be working with some of my best friends and building a company together in our 20s. 10/10 recommend. #forbes30under30 #forbes #entrepreneurship
The best weekend of our entire lives 💛

Night one: the welcome party we had everyone stay the entire weekend at @boconnion and had the welcome party by the pool the night before our wedding 

We had speeches from our best friends, the absolute BEST Australian barbeque from @theaussiesmoker and trifles from a local cafe, and lots of spicy margs

the morning of, we had @coffeeandcadence110 coffee cart come by with pastries from a local bakery and some of the best coffee, a morning swim, and a tennis tournament.

Then, I started getting ready with my mom and sisters. I did my own hair and makeup and had the best morning with friends and family with no pressure to start getting ready super early.

First look with my dad 🥹

Can you believe my mother-in-law MADE all the florals, including the bouquet. 🌸 truly could not believe she made this herself.

Going to the church! 🔔

I walked down the aisle to Goodness of God on the organ and walked out to Outro by M83 💛

We had a traditional ceremony + said our own vows with the traditional ones. It was perfect! And look at this church! 

We are married! 

It felt like we got married at a British castle and we took photos in the garden post-ceremony 

Our new family! 

I felt like a princess in this dress from @anthropologie 

They have such amazing dresses (on a budget!!) 

And then we headed back to @boconnion for the cocktail hour 🌳

We had canapés, games, drinks, and good vibes flowing at the cocktail hour. We wanted to make sure we had enough time with everyone at cocktail hour 💛

We had 47 people at our wedding. It was so special spending this weekend with everyone we love. Having a small wedding with your closest people is THE BEST. We had quality time with everyone 🥹🥹🥹

My love! 👰🏻

And then we headed to the barn for dinner! 🍴 @canteenmounthawke catered our dinner and we truly believe (and were told) it was the best wedding dinner people ever had...

We opted for no cake and had clotted cream sticky toffee pudding for dessert which I still dream about

And off to dancing 🪩✨ we danced until midnight and went to the hot tub and pool until 3 AM 

Husband and wife 💛 

Thank you @sophieleakphotography and mc
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nataliebarbu
The best weekend of our entire lives 💛 Night one: the welcome party we had everyone stay the entire weekend at @boconnion and had the welcome party by the pool the night before our wedding We had speeches from our best friends, the absolute BEST Australian barbeque from @theaussiesmoker and trifles from a local cafe, and lots of spicy margs the morning of, we had @coffeeandcadence110 coffee cart come by with pastries from a local bakery and some of the best coffee, a morning swim, and a tennis tournament. Then, I started getting ready with my mom and sisters. I did my own hair and makeup and had the best morning with friends and family with no pressure to start getting ready super early. First look with my dad 🥹 Can you believe my mother-in-law MADE all the florals, including the bouquet. 🌸 truly could not believe she made this herself. Going to the church! 🔔 I walked down the aisle to Goodness of God on the organ and walked out to Outro by M83 💛 We had a traditional ceremony + said our own vows with the traditional ones. It was perfect! And look at this church! We are married! It felt like we got married at a British castle and we took photos in the garden post-ceremony Our new family! I felt like a princess in this dress from @anthropologie They have such amazing dresses (on a budget!!) And then we headed back to @boconnion for the cocktail hour 🌳 We had canapés, games, drinks, and good vibes flowing at the cocktail hour. We wanted to make sure we had enough time with everyone at cocktail hour 💛 We had 47 people at our wedding. It was so special spending this weekend with everyone we love. Having a small wedding with your closest people is THE BEST. We had quality time with everyone 🥹🥹🥹 My love! 👰🏻 And then we headed to the barn for dinner! 🍴 @canteenmounthawke catered our dinner and we truly believe (and were told) it was the best wedding dinner people ever had... We opted for no cake and had clotted cream sticky toffee pudding for dessert which I still dream about And off to dancing 🪩✨ we danced until midnight and went to the hot tub and pool until 3 AM Husband and wife 💛 Thank you @sophieleakphotography and mc

NATALIE BARBU KNIGHT (@nataliebarbu) Instagram Stats & Analytics

NATALIE BARBU KNIGHT (@nataliebarbu) has 67.5K Instagram followers with a 1.81% engagement rate over the past 12 months. Across 190 posts, NATALIE BARBU KNIGHT received 29.8K total likes and 36.3M impressions, averaging 157 likes per post. This page tracks NATALIE BARBU KNIGHT's performance metrics, top content, and engagement trends — updated daily. To benchmark @nataliebarbu against other accounts, use Socialpruf's Instagram competitor analysis tool.

NATALIE BARBU KNIGHT (@nataliebarbu) Instagram Analytics FAQ

How many Instagram followers does NATALIE BARBU KNIGHT have?+
NATALIE BARBU KNIGHT (@nataliebarbu) has 67.5K Instagram followers as of November 2026.
What is NATALIE BARBU KNIGHT's Instagram engagement rate?+
NATALIE BARBU KNIGHT's Instagram engagement rate is 1.81% over the last 12 months, based on 190 posts.
How many likes does NATALIE BARBU KNIGHT get on Instagram?+
NATALIE BARBU KNIGHT received 29.8K total likes across 190 posts in the last 12 months, averaging 157 likes per post.
How many Instagram impressions does NATALIE BARBU KNIGHT get?+
NATALIE BARBU KNIGHT's Instagram content generated 36.3M total impressions over the last 12 months.
Can I compare NATALIE BARBU KNIGHT with other Instagram accounts?+
Yes. Add @nataliebarbu to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.