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followers
35.7K
impressions
765K
likes
19.0K
comments
1.30K
posts
21
engagement
2.62%
emv
$21.7K
Average per post
36.4K

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Instagram’s new feature is proving that the long-form content wars have just begun! Introducing series, IG’s answer and direct attack on YouTube’s playlist functionality. Instead of treating every post like a one-off, you can now group related content into bingeable collections. The best creators don’t just make viral videos. They build repeatable formats that train their audience to come back. Series makes that behavior visible, improves content discovery, and gives new followers an easier way to consume your best work. While it has not been rolled out to every account yet, this signals the next shift in the way viewers will be consuming short form videos. What do you think of this move?
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anthonydelucv
Instagram’s new feature is proving that the long-form content wars have just begun! Introducing series, IG’s answer and direct attack on YouTube’s playlist functionality. Instead of treating every post like a one-off, you can now group related content into bingeable collections. The best creators don’t just make viral videos. They build repeatable formats that train their audience to come back. Series makes that behavior visible, improves content discovery, and gives new followers an easier way to consume your best work. While it has not been rolled out to every account yet, this signals the next shift in the way viewers will be consuming short form videos. What do you think of this move?
You can’t plan your way into happiness. But figuring it out with you is exactly how I want to spend the rest of our lives @mrphoenixgrey. Words can’t express how thankful we are of @encorestonestudio for helping make this moment come to life. Vinny, you gave us a memory we will cherish forever. To @jpxjewelry, thank you for making a ring that embodied everything we tried to do. Your craftsmanship and level of care are beyond words. To @maqstone, to allow us into your space and give us this incredible opportunity to be surrounded by such beautiful nature, there are no words. And final thank you to @erorodrigo for capturing the moment on camera, we wouldn’t be able to relive this moment without you.
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anthonydelucv
You can’t plan your way into happiness. But figuring it out with you is exactly how I want to spend the rest of our lives @mrphoenixgrey. Words can’t express how thankful we are of @encorestonestudio for helping make this moment come to life. Vinny, you gave us a memory we will cherish forever. To @jpxjewelry, thank you for making a ring that embodied everything we tried to do. Your craftsmanship and level of care are beyond words. To @maqstone, to allow us into your space and give us this incredible opportunity to be surrounded by such beautiful nature, there are no words. And final thank you to @erorodrigo for capturing the moment on camera, we wouldn’t be able to relive this moment without you.
This is Rare Earth. Our first designer collection. Created with @mrphoenixgrey Featuring stone sourced through @encorestonestudio Born from real projects, real materials, and the need for color that could stand next to stone—not compete with it. Four custom tones. Designed to endure. February 1.
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anthonydelucv
This is Rare Earth. Our first designer collection. Created with @mrphoenixgrey Featuring stone sourced through @encorestonestudio Born from real projects, real materials, and the need for color that could stand next to stone—not compete with it. Four custom tones. Designed to endure. February 1.
When @juliavng approached @judylim.makeup to join the @embossbeauty team as an ambassador, global educator and lead for product development, it felt like the natural next step in their relationship. Judy has made it a hallmark of her content to help people feel seen, a code belief of what Emboss stands for. Today we captured the first rollout of the announcement and many of the images you’ll on the brand new Emboss Beauty website! Congratulations Judy and Julia, I know this partnership will be the beginning of something magical. Thank you for trusting the @delucamediagroup for capturing the vision!
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When @juliavng approached @judylim.makeup to join the @embossbeauty team as an ambassador, global educator and lead for product development, it felt like the natural next step in their relationship. Judy has made it a hallmark of her content to help people feel seen, a code belief of what Emboss stands for. Today we captured the first rollout of the announcement and many of the images you’ll on the brand new Emboss Beauty website! Congratulations Judy and Julia, I know this partnership will be the beginning of something magical. Thank you for trusting the @delucamediagroup for capturing the vision!
Reading is the new status symbol? Strategy is the plan, showing up is the work. @emily.the.recruiter wrote the book on getting ahead without loosing your mind. Clock In is out now from @penguinrandomhouse and book 2 loading…
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Reading is the new status symbol? Strategy is the plan, showing up is the work. @emily.the.recruiter wrote the book on getting ahead without loosing your mind. Clock In is out now from @penguinrandomhouse and book 2 loading…
A fresh take on our Art Deco band. Set with a 1ct center diamond, complemented by diamond side stones and finished with a stunning mirror polish. Simple, elegant, and thoughtfully architectural. A beautiful expression of this couple, brought to life in the design details. #customengagementring #uniquejewelry #uniqueengagementring #customjewelry
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A fresh take on our Art Deco band. Set with a 1ct center diamond, complemented by diamond side stones and finished with a stunning mirror polish. Simple, elegant, and thoughtfully architectural. A beautiful expression of this couple, brought to life in the design details. #customengagementring #uniquejewelry #uniqueengagementring #customjewelry
Social media is becoming vertical television and our client @jason_swet is the perfect example of serializing their content in a way that feels episodic, topic centric and is built like it was developed by a production company. Let’s break down how we are looking to the future of his platforms, how we are looking at brand monetization through the help of our agent @jsilberdude and why great content is the funnel to building a strong platform! @delucamediagroup is on the hunt for the best educators and industry experts, so if you are looking for a 360 team, we might be the agency for you 👀
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Social media is becoming vertical television and our client @jason_swet is the perfect example of serializing their content in a way that feels episodic, topic centric and is built like it was developed by a production company. Let’s break down how we are looking to the future of his platforms, how we are looking at brand monetization through the help of our agent @jsilberdude and why great content is the funnel to building a strong platform! @delucamediagroup is on the hunt for the best educators and industry experts, so if you are looking for a 360 team, we might be the agency for you 👀
Stop blaming the algorithm and start asking yourself if you are creating content that drives impact. For our clients @kevikodra, @judylim.makeup and @stuffaboutadvertising the setup was simple, make the viewer aware of a problem they never knew they had. That level of awareness creates an emotional tie to the creator that is the beginning of why become feel parasocial to those they watch! Get creating my friends!
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anthonydelucv
Stop blaming the algorithm and start asking yourself if you are creating content that drives impact. For our clients @kevikodra, @judylim.makeup and @stuffaboutadvertising the setup was simple, make the viewer aware of a problem they never knew they had. That level of awareness creates an emotional tie to the creator that is the beginning of why become feel parasocial to those they watch! Get creating my friends!
Officially welcoming @chrismcmillanhair into Sephora Canada! I’ve been traveling so much lately that to be in the city at the same time to quickly pop in and support was such a serendipitous moment. Congratulations to @mrchrismcmillan, @kenny_mcgranahan and @raginisharma_ on a beautiful launch party & for trusting @molliepie and our team to capture the evening on camera. You can’t rush good hair, this is only the beginning!
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Officially welcoming @chrismcmillanhair into Sephora Canada! I’ve been traveling so much lately that to be in the city at the same time to quickly pop in and support was such a serendipitous moment. Congratulations to @mrchrismcmillan, @kenny_mcgranahan and @raginisharma_ on a beautiful launch party & for trusting @molliepie and our team to capture the evening on camera. You can’t rush good hair, this is only the beginning!
I am excited to announce that @delucamediagroup has officially acquired Gab Talent Management of @gabgroupinc in what is the next evolution of our agency. DMG was started over 5 years ago with the mission statement that creators are entire ecosystems and require the necessary tools to grow, and that with strategic and production support they could fully realize their brand positions and content. @gingerbertrand and I very much share the same belief. With this acquisiton DMG is taking itself into the future, gaining resources that will allow our creators to dive into publishing, television production and generating more robust intellectual property. We are welcoming @michieyeo as one of our new Senior Talent agents and the incredible @emily.the.recruiter, @nickwammes, @saraheorban and @bruce_oldman to the roster. I am thankful Ginger will be staying on as a strategic advisor helping us shape the next generation of creators. I believe the future is collaboration and want to inspire other agencies that we can work together, rather than apart. Thank you to everyone who has supported my journey and my clients, it does not go unnoticed. More to come 👀
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I am excited to announce that @delucamediagroup has officially acquired Gab Talent Management of @gabgroupinc in what is the next evolution of our agency. DMG was started over 5 years ago with the mission statement that creators are entire ecosystems and require the necessary tools to grow, and that with strategic and production support they could fully realize their brand positions and content. @gingerbertrand and I very much share the same belief. With this acquisiton DMG is taking itself into the future, gaining resources that will allow our creators to dive into publishing, television production and generating more robust intellectual property. We are welcoming @michieyeo as one of our new Senior Talent agents and the incredible @emily.the.recruiter, @nickwammes, @saraheorban and @bruce_oldman to the roster. I am thankful Ginger will be staying on as a strategic advisor helping us shape the next generation of creators. I believe the future is collaboration and want to inspire other agencies that we can work together, rather than apart. Thank you to everyone who has supported my journey and my clients, it does not go unnoticed. More to come 👀
One of the biggest mistakes creators make is assuming a video that works for their audience will work for people who have never seen them before. We recently generated over 20,000 new followers for @mrphoenixgrey from a single Instagram Trial Reel, and one of the biggest differences came down to changing the opening shot. Here’s why that matters. When you’re posting to your main feed, you’re speaking to an audience that already has context. They know who you are, what you do, and why they follow you. Trial Reels are a different game. You’re being introduced to people who have zero relationship with you, which means your content needs to earn their attention differently. For Phoenix, we tested replacing an opening we knew performed well with his existing audience with a more action-driven shot. Same creator. Same content concept. Different entry point. The difference in response was significant. The takeaway? Your best-performing content isn’t necessarily your best discovery content. At DMG, we’re increasingly looking at Trial Reels as a way to test how content performs outside a creator’s existing audience, particularly through variations in hooks, visual openings, pacing, and storytelling. It’s not just about posting more. It’s about understanding what makes a complete stranger stop scrolling versus what keeps an existing follower engaged. And when you can build content for both, you’re no longer just serving your audience. You’re actively growing it.
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One of the biggest mistakes creators make is assuming a video that works for their audience will work for people who have never seen them before. We recently generated over 20,000 new followers for @mrphoenixgrey from a single Instagram Trial Reel, and one of the biggest differences came down to changing the opening shot. Here’s why that matters. When you’re posting to your main feed, you’re speaking to an audience that already has context. They know who you are, what you do, and why they follow you. Trial Reels are a different game. You’re being introduced to people who have zero relationship with you, which means your content needs to earn their attention differently. For Phoenix, we tested replacing an opening we knew performed well with his existing audience with a more action-driven shot. Same creator. Same content concept. Different entry point. The difference in response was significant. The takeaway? Your best-performing content isn’t necessarily your best discovery content. At DMG, we’re increasingly looking at Trial Reels as a way to test how content performs outside a creator’s existing audience, particularly through variations in hooks, visual openings, pacing, and storytelling. It’s not just about posting more. It’s about understanding what makes a complete stranger stop scrolling versus what keeps an existing follower engaged. And when you can build content for both, you’re no longer just serving your audience. You’re actively growing it.
Launching a brush in @sephorahk with @judylim.makeup and @rephr.to feels like a serendipitous way to celebrate Judy’s birthday. Introducing JL17, the Everyday Complexion brush. A true multitasker and something made with love, by hand and with extreme precision. Thank you to the Rephr team for believing in Judy and thank you to Judy for sharing this special moment together! You can shop the brush today on www.rephr.com and in store in Sephora Hong Kong soon!
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Launching a brush in @sephorahk with @judylim.makeup and @rephr.to feels like a serendipitous way to celebrate Judy’s birthday. Introducing JL17, the Everyday Complexion brush. A true multitasker and something made with love, by hand and with extreme precision. Thank you to the Rephr team for believing in Judy and thank you to Judy for sharing this special moment together! You can shop the brush today on www.rephr.com and in store in Sephora Hong Kong soon!
Viral content can have a formula, but the core ingredient that most people forget is context. Let’s break down the strategy behind getting one million views with one of our newest creators at @delucamediagroup, @saraheorban. When we were thinking about her brand positioning as an Olympian, @shimmycocopuffs and I sat down to think about how her unique selling proposition as a creator is that for her, food is fuel. In a world where the democratization of being thin and hot has reach peak accessibility, true performance and fitness has become the next status symbol people are chasing. Understanding this context and selling the opposite is exactly why this video and Sarah can break through the noise!
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Viral content can have a formula, but the core ingredient that most people forget is context. Let’s break down the strategy behind getting one million views with one of our newest creators at @delucamediagroup, @saraheorban. When we were thinking about her brand positioning as an Olympian, @shimmycocopuffs and I sat down to think about how her unique selling proposition as a creator is that for her, food is fuel. In a world where the democratization of being thin and hot has reach peak accessibility, true performance and fitness has become the next status symbol people are chasing. Understanding this context and selling the opposite is exactly why this video and Sarah can break through the noise!
Low views are an identity problem, not an algorithm problem. Let’s talk about why being known as a 1 of 1 is becoming more of a challenge with the rise of the portfolio creator and how you can not only standout in your niche, but become thought of when people think of your niche. You’ll notice I shared a quick glimpse into @brycekicks feed earlier in the video, this is a quick tease into a large video breakdown into how we are shifting Bryce’s positioning to become a standout in his category. More on this later 👀 Authority, credibility and evidence based content is the means to showcase why your opinion matters! This is what my team at @delucamediagroup focuses on, our teams come in to support every part of the brand building process!
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Low views are an identity problem, not an algorithm problem. Let’s talk about why being known as a 1 of 1 is becoming more of a challenge with the rise of the portfolio creator and how you can not only standout in your niche, but become thought of when people think of your niche. You’ll notice I shared a quick glimpse into @brycekicks feed earlier in the video, this is a quick tease into a large video breakdown into how we are shifting Bryce’s positioning to become a standout in his category. More on this later 👀 Authority, credibility and evidence based content is the means to showcase why your opinion matters! This is what my team at @delucamediagroup focuses on, our teams come in to support every part of the brand building process!
To Yap, or not to Yap, that is the age old question. It has become one of the largest trending formats we are seeing on social media, but does it actually have value? Yapping is a vehicle to disarm, to connect, and to find closeness with the people we are watching. It is a symptom of a larger need, for viewers to feel connected to the creators they are watching. Let’s talk about why it is on the rise and why it has significance as a viral format in today’s creator economy!
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To Yap, or not to Yap, that is the age old question. It has become one of the largest trending formats we are seeing on social media, but does it actually have value? Yapping is a vehicle to disarm, to connect, and to find closeness with the people we are watching. It is a symptom of a larger need, for viewers to feel connected to the creators they are watching. Let’s talk about why it is on the rise and why it has significance as a viral format in today’s creator economy!
I’m sharing a peak inside my brain on a content shoot that left @mrphoenixgrey with over 20 videos created to showcase his new San Francisco Penthouse renovation project. In just 30 minutes, Phoenix, myself and @erorodrigo devised a 3 hour shoot that produced a month worth of videos. This is how: Before and during a shoot, my team is looking for: • The hero story: the reveal, transformation or room tour • The story inside the story: a design choice, feature or detail worth its own video • The teachable moment: something Phoenix can explain, defend or unpack • The curiosity gap: the detail that makes someone ask, “Why did you do that?” • The proof: the shots and details we need to actually tell each story Then every idea we have runs through our Virality Matrix that we’ve coined at @delucamediagroup: Does this video prove you know what you are talking about? Does it reinforce why people should be listening to you? Can you show evidence instead of just making the claim? This goes beyond content batching, this is building a library that will live on for years as it continues to track on social!
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I’m sharing a peak inside my brain on a content shoot that left @mrphoenixgrey with over 20 videos created to showcase his new San Francisco Penthouse renovation project. In just 30 minutes, Phoenix, myself and @erorodrigo devised a 3 hour shoot that produced a month worth of videos. This is how: Before and during a shoot, my team is looking for: • The hero story: the reveal, transformation or room tour • The story inside the story: a design choice, feature or detail worth its own video • The teachable moment: something Phoenix can explain, defend or unpack • The curiosity gap: the detail that makes someone ask, “Why did you do that?” • The proof: the shots and details we need to actually tell each story Then every idea we have runs through our Virality Matrix that we’ve coined at @delucamediagroup: Does this video prove you know what you are talking about? Does it reinforce why people should be listening to you? Can you show evidence instead of just making the claim? This goes beyond content batching, this is building a library that will live on for years as it continues to track on social!
Creator’s blame the algorithm, but they don’t have a content problem, they have a curiosity one. One of the most strategic changes we’ve made together with @orenmeetsworld for his content is not the messaging, just the delivery mechanism. With better visual tension, his short form videos have become an extension of what you see on his YouTube channel. Information gets views, curiosity gets watch time. Big shoutout to @crookedabstract, @jsilberdude and the @delucamediagroup for supporting building out Oren’s creative and brand vision!
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anthonydelucv
Creator’s blame the algorithm, but they don’t have a content problem, they have a curiosity one. One of the most strategic changes we’ve made together with @orenmeetsworld for his content is not the messaging, just the delivery mechanism. With better visual tension, his short form videos have become an extension of what you see on his YouTube channel. Information gets views, curiosity gets watch time. Big shoutout to @crookedabstract, @jsilberdude and the @delucamediagroup for supporting building out Oren’s creative and brand vision!
And we are LIVE @leakedlabs! This week has been such a surreal experience. To see so many people sharing their love, thoughts and engaging with our docuseries has been such fulfilling experience as it has been a labor of love that @thelipsticklesbians, @audyvisuals and my team at @delucamediagroup poured our hearts into. To Alexis and Christina, I am so proud for you taking such a bold leap and chasing your dreams, bringing your life’s work to the world in such an explosive way. I am so thankful to be along for the ride! The Next Generation of Beauty is NOW! Major love to @erictam_ for producing this stellar campaign visual, to @sjlcreek @ashacoco and everyone involved!
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anthonydelucv
And we are LIVE @leakedlabs! This week has been such a surreal experience. To see so many people sharing their love, thoughts and engaging with our docuseries has been such fulfilling experience as it has been a labor of love that @thelipsticklesbians, @audyvisuals and my team at @delucamediagroup poured our hearts into. To Alexis and Christina, I am so proud for you taking such a bold leap and chasing your dreams, bringing your life’s work to the world in such an explosive way. I am so thankful to be along for the ride! The Next Generation of Beauty is NOW! Major love to @erictam_ for producing this stellar campaign visual, to @sjlcreek @ashacoco and everyone involved!
Deluca Media Group is hiring and we want the best of the best. Click the link in our bio to find out more and apply by emailing careers@delucamediagroup.com. 🫡
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Deluca Media Group is hiring and we want the best of the best. Click the link in our bio to find out more and apply by emailing careers@delucamediagroup.com. 🫡
What makes @dominique.baker — the Internet’s Rich Auntie — one of the most unforgettable personas in the creator economy? We break down the identity, formats, and storytelling that make her impossible to scroll past.
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anthonydelucv
What makes @dominique.baker — the Internet’s Rich Auntie — one of the most unforgettable personas in the creator economy? We break down the identity, formats, and storytelling that make her impossible to scroll past.

Anthony Deluca (@anthonydelucv) Instagram Stats & Analytics

Anthony Deluca (@anthonydelucv) has 35.7K Instagram followers with a 2.62% engagement rate over the past 12 months. Across 21.0 posts, Anthony Deluca received 19.0K total likes and 765K impressions, averaging 905 likes per post. This page tracks Anthony Deluca's performance metrics, top content, and engagement trends — updated daily. To benchmark @anthonydelucv against other accounts, use Socialpruf's Instagram competitor analysis tool.

Anthony Deluca (@anthonydelucv) Instagram Analytics FAQ

How many Instagram followers does Anthony Deluca have?+
Anthony Deluca (@anthonydelucv) has 35.7K Instagram followers as of November 2026.
What is Anthony Deluca's Instagram engagement rate?+
Anthony Deluca's Instagram engagement rate is 2.62% over the last 12 months, based on 21.0 posts.
How many likes does Anthony Deluca get on Instagram?+
Anthony Deluca received 19.0K total likes across 21.0 posts in the last 12 months, averaging 905 likes per post.
How many Instagram impressions does Anthony Deluca get?+
Anthony Deluca's Instagram content generated 765K total impressions over the last 12 months.
Can I compare Anthony Deluca with other Instagram accounts?+
Yes. Add @anthonydelucv to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.