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followers
1.20M
impressions
17.2M
likes
552K
comments
21.6K
posts
140
engagement
2.23%
emv
$509K
Average per post
123K

Key Metrics

Distributions

Top Content

#Mars_Partner Here’s a space food fact that is literally out of this world! 🤯 The first candy to fly in space was… @mmschocolate! It's all thanks to some clever science from @marsglobal. That crunchy candy shell acts like a melt-proof force field, which is perfect for a zero-G snack. It's a sweet tradition that's been flying with astronauts since 1981! 🛰️
4.32M
1.65K
54
3mo ago
mmschocolate
#Mars_Partner Here’s a space food fact that is literally out of this world! 🤯 The first candy to fly in space was… @mmschocolate! It's all thanks to some clever science from @marsglobal. That crunchy candy shell acts like a melt-proof force field, which is perfect for a zero-G snack. It's a sweet tradition that's been flying with astronauts since 1981! 🛰️
For 15 incredible years, Kyle proudly drove our M&M’S car into Victory Lane and into the hearts of NASCAR racing fans everywhere. We are so proud of the wins we shared on and off the track, but even more grateful for the unforgettable memories, passion, and joy “the Candyman” brought to the extended Mars family. He was a fierce competitor on the track and a true legend of the sport. Our deepest condolences go out to the Busch family, his team, and his fans during this difficult time. Rest in peace, Kyle. 💛🏁
2.23M
89.1K
1.36K
2w ago
mmschocolate
For 15 incredible years, Kyle proudly drove our M&M’S car into Victory Lane and into the hearts of NASCAR racing fans everywhere. We are so proud of the wins we shared on and off the track, but even more grateful for the unforgettable memories, passion, and joy “the Candyman” brought to the extended Mars family. He was a fierce competitor on the track and a true legend of the sport. Our deepest condolences go out to the Busch family, his team, and his fans during this difficult time. Rest in peace, Kyle. 💛🏁
We bet this album will reach new heights.
1.95M
77.9K
972
10mo ago
mmschocolate
We bet this album will reach new heights.
disco, always. 🪩 💫
713K
28.5K
119
4mo ago
mmschocolate
disco, always. 🪩 💫
Internet, Meet Rick. He’s on the hunt for one more piece to add to his collection, and we cannot fail him. Join the hunt.
695K
62.3K
368
6mo ago
mmschocolate
Internet, Meet Rick. He’s on the hunt for one more piece to add to his collection, and we cannot fail him. Join the hunt.
#MMS_Partner Yo @mmschocolate can you help a girl out? Halloween is on a Friday and I ain’t missing it. #mmsrescuesquad
688K
13.9K
142
8mo ago
mmschocolate
#MMS_Partner Yo @mmschocolate can you help a girl out? Halloween is on a Friday and I ain’t missing it. #mmsrescuesquad
We’re obsessulated over learning our Ms are really Ws!
431K
40.0K
166
6mo ago
mmschocolate
We’re obsessulated over learning our Ms are really Ws!
#MMS_Partner - M&M’S Cherry Chocolate Cupcake: my travel companion, my go-to, my muse, the flavor I can’t stop thinking about. Consider this a hard launch. If you’re loving these as much as I am, click the link in bio to vote to keep my favorite flavor around @mmschocolate
427K
17.1K
117
3mo ago
mmschocolate
#MMS_Partner - M&M’S Cherry Chocolate Cupcake: my travel companion, my go-to, my muse, the flavor I can’t stop thinking about. Consider this a hard launch. If you’re loving these as much as I am, click the link in bio to vote to keep my favorite flavor around @mmschocolate
today’s agenda: listen on repeat
231K
9.23K
182
8mo ago
mmschocolate
today’s agenda: listen on repeat
yes, it’s real. no, you can’t eat them. M&M’S x Crocs link in bio!​
194K
5.46K
59
8mo ago
mmschocolate
yes, it’s real. no, you can’t eat them. M&M’S x Crocs link in bio!​
Help Rick find dem apples. Comment, @ or DM us if you’ve seen them.
176K
11.4K
100
6mo ago
mmschocolate
Help Rick find dem apples. Comment, @ or DM us if you’ve seen them.
#MMS_Partner I am in love with these Peanut Butter Cinnamon Roll @mmschocolate !! But I need your help to win the Flavor Vote and beat @fibula for ONCE. Try them and head to the link in my bio to vote for your favorite flavor :)
136K
4.78K
95
3mo ago
mmschocolate
#MMS_Partner I am in love with these Peanut Butter Cinnamon Roll @mmschocolate !! But I need your help to win the Flavor Vote and beat @fibula for ONCE. Try them and head to the link in my bio to vote for your favorite flavor :)
Team ❤️ or Team 🩵??
130K
5.19K
722
9mo ago
mmschocolate
Team ❤️ or Team 🩵??
Introducing… the M&M’S Bakery Collection! Starting in January 2026, you can try these limited-edition flavors and vote on which one stays on the shelves. What flavor are you most excited for?!
125K
4.99K
800
9mo ago
mmschocolate
Introducing… the M&M’S Bakery Collection! Starting in January 2026, you can try these limited-edition flavors and vote on which one stays on the shelves. What flavor are you most excited for?!
This Halloweekend, The M&M’S Halloween Rescue Squad is saving @snooki and your Halloween night with free candy delivery in under an hour. Want to be prepped with even more candy? Snag one of our Free Treat & Greet Kits on 10/10–complete with the good candy, a limited-edition bowl and an M&M’S T-shirt. Visit 🔗 in bio for more info. #mmsrescuesquad
122K
4.88K
128
8mo ago
mmschocolate
This Halloweekend, The M&M’S Halloween Rescue Squad is saving @snooki and your Halloween night with free candy delivery in under an hour. Want to be prepped with even more candy? Snag one of our Free Treat & Greet Kits on 10/10–complete with the good candy, a limited-edition bowl and an M&M’S T-shirt. Visit 🔗 in bio for more info. #mmsrescuesquad
you know it’s spring when these arrive
108K
1.01K
59
2mo ago
mmschocolate
you know it’s spring when these arrive
Popping in to let you know these are available now on TikTok Shop!
107K
4.26K
123
7mo ago
mmschocolate
Popping in to let you know these are available now on TikTok Shop!
we can’t tell you yet 😉
105K
4.21K
1.54K
8mo ago
mmschocolate
we can’t tell you yet 😉
Swipe to the Beat 🎶 Announcing our sweetest partnership yet with @mmschocolate, because basketball really is more fun together!
98.2K
2.07K
31
1mo ago
mmschocolate
Swipe to the Beat 🎶 Announcing our sweetest partnership yet with @mmschocolate, because basketball really is more fun together!
Purple’s just waiting for some snow.
98.1K
3.92K
176
6mo ago
mmschocolate
Purple’s just waiting for some snow.

M&M’S (@mmschocolate) Instagram Stats & Analytics

M&M’S (@mmschocolate) has 1.20M Instagram followers with a 2.23% engagement rate over the past 12 months. Across 140 posts, M&M’S received 552K total likes and 7.58M impressions, averaging 3.94K likes per post. This page tracks M&M’S's performance metrics, top content, and engagement trends — updated daily.

M&M’S (@mmschocolate) Instagram Analytics FAQ

How many Instagram followers does M&M’S have?+
M&M’S (@mmschocolate) has 1.20M Instagram followers as of June 2026.
What is M&M’S's Instagram engagement rate?+
M&M’S's Instagram engagement rate is 2.23% over the last 12 months, based on 140 posts.
How many likes does M&M’S get on Instagram?+
M&M’S received 552K total likes across 140 posts in the last 12 months, averaging 3.94K likes per post.
How many Instagram impressions does M&M’S get?+
M&M’S's Instagram content generated 7.58M total impressions over the last 12 months.