NewGet @mapleleafs's full report
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followers
1.63M
impressions
682M
likes
22.6M
comments
387K
posts
2.24K
engagement
2.67%
emv
$19.8M
Average per post
305K

Key Metrics

Distributions

Top Content

POV: You’re celebrating the past, present, and future of Indigenous culture in Canada with @mastercardca ❤️💛
3.55M
4.52K
88
9mo ago
mapleleafs
POV: You’re celebrating the past, present, and future of Indigenous culture in Canada with @mastercardca ❤️💛
Meet the captains! / Voici nos capitaines! 🇨🇦
 
C: Macklin Celebrini (@bchockey_source)
A: Ryan O’Reilly (@ohfhockey)
A: John Tavares (@ohfhockey)
 
#MensWorlds | #MondialMasculin
3.26M
130K
679
6mo ago
mapleleafs
Meet the captains! / Voici nos capitaines! 🇨🇦 C: Macklin Celebrini (@bchockey_source) A: Ryan O’Reilly (@ohfhockey) A: John Tavares (@ohfhockey) #MensWorlds | #MondialMasculin
🗣️ MR. MCKENNA 🗣️
First Overall Pick Gavin McKenna threw today's First Pitch!
3.08M
123K
266
4mo ago
mapleleafs
🗣️ MR. MCKENNA 🗣️ First Overall Pick Gavin McKenna threw today's First Pitch!
A happy Papi 😄 

#MilanoCortina2026 #WinterOlympics
2.91M
116K
1.28K
8mo ago
mapleleafs
A happy Papi 😄 #MilanoCortina2026 #WinterOlympics
What would you do if you were at a @mapleleafs game and @georgespringer and @ernieclement28 sat next to you!? 🤯
2.90M
104K
759
7mo ago
mapleleafs
What would you do if you were at a @mapleleafs game and @georgespringer and @ernieclement28 sat next to you!? 🤯
The call that made Gavin McKenna a Maple Leaf 📞
2.70M
126K
902
4mo ago
mapleleafs
The call that made Gavin McKenna a Maple Leaf 📞
Best of luck, Kniesy 🔵
2.60M
104K
3.93K
1mo ago
mapleleafs
Best of luck, Kniesy 🔵
I’ve dreamed of this moment for a long time, but to hear my name called from the draft stage was better than any of my dreams. 

To everyone who helped me along the way thank you.

To everyone back home in Yukon, it’s a blessing to be part of this amazing community and I can’t thank you all enough for your incredible support. 

To my family, I wouldn’t be here without you.  Every sacrifice made to get me to today does not go unnoticed. 

To the @mapleleafs, thank you for making my dreams come true.
2.49M
99.4K
927
4mo ago
mapleleafs
I’ve dreamed of this moment for a long time, but to hear my name called from the draft stage was better than any of my dreams. To everyone who helped me along the way thank you. To everyone back home in Yukon, it’s a blessing to be part of this amazing community and I can’t thank you all enough for your incredible support. To my family, I wouldn’t be here without you. Every sacrifice made to get me to today does not go unnoticed. To the @mapleleafs, thank you for making my dreams come true.
Officially official 🔵⚪️
2.40M
96.0K
949
4mo ago
mapleleafs
Officially official 🔵⚪️
First time on the ice as a Maple Leaf 🍁 @gavin_mckenna27
2.28M
69.4K
831
4mo ago
mapleleafs
First time on the ice as a Maple Leaf 🍁 @gavin_mckenna27
From GRWM to GLG!!! 💙

(📸: @alixearle & @mapleleafs)
2.26M
90.5K
1.17K
2w ago
mapleleafs
From GRWM to GLG!!! 💙 (📸: @alixearle & @mapleleafs)
GAVIN MCKENNA YOU ARE A TORONTO MAPLE LEAF! 🔵
2.21M
88.4K
1.72K
4mo ago
mapleleafs
GAVIN MCKENNA YOU ARE A TORONTO MAPLE LEAF! 🔵
“What the hell, my son is in the NHL.” 🥹

Krystal McKenna couldn’t be more thrilled to see her son achieve his dream 💙
2.16M
74.3K
928
1mo ago
mapleleafs
“What the hell, my son is in the NHL.” 🥹 Krystal McKenna couldn’t be more thrilled to see her son achieve his dream 💙
leafs pics that go hard.
2.05M
82.0K
397
1mo ago
mapleleafs
leafs pics that go hard.
Still reppin’ the North 🙌

Kyle Lowry arrived at Scotiabank Arena in an Auston Matthews jersey in his return to Toronto 💙
2.00M
79.9K
470
10mo ago
mapleleafs
Still reppin’ the North 🙌 Kyle Lowry arrived at Scotiabank Arena in an Auston Matthews jersey in his return to Toronto 💙
We think Justin Bieber (@lilbieber) is pretty happy with the newest @mapleleafs addition! 🤭 #NHLDraft
1.91M
76.4K
343
4mo ago
mapleleafs
We think Justin Bieber (@lilbieber) is pretty happy with the newest @mapleleafs addition! 🤭 #NHLDraft
TORONTO TAKES TOP PICK 🤩

The @mapleleafs have won the 2026 #NHLDraft Lottery! 

The 2026 #NHLDraft is on June 26 & 27!
1.91M
76.3K
2.76K
6mo ago
mapleleafs
TORONTO TAKES TOP PICK 🤩 The @mapleleafs have won the 2026 #NHLDraft Lottery! The 2026 #NHLDraft is on June 26 & 27!
Proud to be back
1.91M
43.0K
3.07K
6mo ago
mapleleafs
Proud to be back
“Try to bend it” 😭
1.88M
44.9K
979
10mo ago
mapleleafs
“Try to bend it” 😭
On repeat 🔁
1.86M
18.4K
175
1mo ago
mapleleafs
On repeat 🔁

Toronto Maple Leafs (@mapleleafs) Instagram Stats & Analytics

Toronto Maple Leafs (@mapleleafs) has 1.63M Instagram followers with a 2.67% engagement rate over the past 12 months. Across 2.24K posts, Toronto Maple Leafs received 22.6M total likes and 682M impressions, averaging 10.1K likes per post. This page tracks Toronto Maple Leafs's performance metrics, top content, and engagement trends — updated daily. The Toronto Maple Leafs are one of 32 teams in our NHL team social media rankings. To benchmark @mapleleafs against other accounts, use Socialpruf's Instagram competitor analysis tool.

Toronto Maple Leafs (@mapleleafs) Instagram Analytics FAQ

How many Instagram followers does Toronto Maple Leafs have?+
Toronto Maple Leafs (@mapleleafs) has 1.63M Instagram followers as of November 2026.
What is Toronto Maple Leafs's Instagram engagement rate?+
Toronto Maple Leafs's Instagram engagement rate is 2.67% over the last 12 months, based on 2.24K posts.
How many likes does Toronto Maple Leafs get on Instagram?+
Toronto Maple Leafs received 22.6M total likes across 2.24K posts in the last 12 months, averaging 10.1K likes per post.
How many Instagram impressions does Toronto Maple Leafs get?+
Toronto Maple Leafs's Instagram content generated 682M total impressions over the last 12 months.
How do the Toronto Maple Leafs rank among NHL teams on social media?+
The Toronto Maple Leafs rank #2 of 32 NHL teams on social media over the last 30 days, with 154.4M views across their Instagram, TikTok, X and YouTube accounts. See the full NHL team social media rankings.
Can I compare Toronto Maple Leafs with other Instagram accounts?+
Yes. Add @mapleleafs to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.