NewGet @nhlbruins's full report
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followers
1.86M
impressions
652M
likes
27.0M
comments
132K
posts
2.23K
engagement
4.56%
emv
$20.0M
Average per post
293K
Key Metrics
Impressions
monthly
Distributions
Content
5.87M
317K
748
9mo ago
nhlbruins
Enjoy this clip of @drake.maye mic'd up at a @nhlbruins game 😄
Will he score a touchdown today for the @patriots?
4.50M
180K
947
1mo ago
nhlbruins
Serving up the ‘C’ 🍝
3.96M
36.0K
23
10mo ago
nhlbruins
We’re homeeeee 🏡
3.87M
155K
846
4mo ago
nhlbruins
GG 🤝 JJ rocking the Spoked-B
PICKED UP PETERKA
3.74M
49.5K
62
10mo ago
nhlbruins
T-minus 22 days until Stadium Series 🏖️
3.47M
99.5K
417
9mo ago
nhlbruins
David Pastrnak is legit every single one of us 😅
3.47M
81.3K
316
7mo ago
nhlbruins
Some @drake.maye love at the Boston Bruins game last night ❤️ (via @conorryan93)
3.40M
136K
237
9mo ago
nhlbruins
Got to loveeeee the Drake ❤️
3.22M
129K
303
9mo ago
nhlbruins
Leon Draisaitl, David Pastrnak, and Nino Niederreiter lead their respective countries into #MilanoCortina2026 🫡
2.90M
182K
319
7mo ago
nhlbruins
He was hype 🔥
(via ConorRyan_93/X)
2.81M
112K
400
8mo ago
nhlbruins
Charlie McAvoy never gave up ... and now he’s golden 👏
2.54M
102K
149
9mo ago
nhlbruins
🇨🇿🤝🇨🇦
#MilanoCortina2026 #WinterOlympics
2.46M
98.3K
592
8mo ago
nhlbruins
❤️💙🤍
2.44M
91.1K
389
8mo ago
nhlbruins
Tied for the longest shootout in the NHL this season 👀
Bruins pick up a HUGE two points as the postseason nears 🐻
2.32M
92.9K
48
2mo ago
nhlbruins
A fitting final shift for Big Zee 👏
📸: @zeesfinalshift
2.28M
91.3K
342
9mo ago
nhlbruins
We spotted some familiar faces in Milan 🇺🇸 Suited up and ready for the opening ceremonies! #WinterOlympics
2.27M
74.4K
427
9mo ago
nhlbruins
Nikita Zadorov (@zadorov_16) thinks the goalies should have to serve their fighting majors in the penalty box. 😂 #StadiumSeries
2.15M
85.8K
240
10mo ago
nhlbruins
Gonzo repping Big Zee 🐻
2.04M
77.3K
247
2mo ago
nhlbruins
Big Z's still got it 😳
Zdeno Chara (@zeechara33) hit a 108.8 mph shot at his farewell event! 🔥
(🎥: @zeesfinalshift)
1.96M
78.4K
274
10mo ago
nhlbruins
A rivalry like no other 👊🔥
Boston Bruins (@nhlbruins) Instagram Stats & Analytics
Boston Bruins (@nhlbruins) has 1.86M Instagram followers with a 4.56% engagement rate over the past 12 months. Across 2.23K posts, Boston Bruins received 27.0M total likes and 652M impressions, averaging 12.1K likes per post. This page tracks Boston Bruins's performance metrics, top content, and engagement trends — updated daily. The Boston Bruins are one of 32 teams in our NHL team social media rankings. To benchmark @nhlbruins against other accounts, use Socialpruf's Instagram competitor analysis tool.
Boston Bruins (@nhlbruins) Instagram Analytics FAQ
How many Instagram followers does Boston Bruins have?+
Boston Bruins (@nhlbruins) has 1.86M Instagram followers as of November 2026.
What is Boston Bruins's Instagram engagement rate?+
Boston Bruins's Instagram engagement rate is 4.56% over the last 12 months, based on 2.23K posts.
How many likes does Boston Bruins get on Instagram?+
Boston Bruins received 27.0M total likes across 2.23K posts in the last 12 months, averaging 12.1K likes per post.
How many Instagram impressions does Boston Bruins get?+
Boston Bruins's Instagram content generated 652M total impressions over the last 12 months.
How do the Boston Bruins rank among NHL teams on social media?+
The Boston Bruins rank #7 of 32 NHL teams on social media over the last 30 days, with 71.5M views across their Instagram, TikTok, X and YouTube accounts. See the full NHL team social media rankings.
Can I compare Boston Bruins with other Instagram accounts?+
Yes. Add @nhlbruins to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.