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followers
5.02M
impressions
293M
likes
5.37M
comments
157K
posts
1.79K
engagement
1.42%
emv
$7.39M
Average per post
164K

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Top Content

Here's how #curling stones are made for the #Olympics in #Scotland.
10.5M
279K
1.71K
5mo ago
businessinsider
Here's how #curling stones are made for the #Olympics in #Scotland.
Sialkot, Pakistan, makes about 70% of the world's footballs. But FIFA certification is very difficult to earn. At Bola Gema, select samples are tested for weight, shape, and durability before being certified . The process is expensive, demanding, and risky, but during a World Cup year, the payoff can be huge. Watch the full video at the link in bio. #FIFAWorldCup #football #Sialkot #manufacturing
7.26M
65.4K
727
1mo ago
businessinsider
Sialkot, Pakistan, makes about 70% of the world's footballs. But FIFA certification is very difficult to earn. At Bola Gema, select samples are tested for weight, shape, and durability before being certified . The process is expensive, demanding, and risky, but during a World Cup year, the payoff can be huge. Watch the full video at the link in bio. #FIFAWorldCup #football #Sialkot #manufacturing
How this #business makes $2.7M a year selling #cocktail #ice in NYC. #bar #restaurant
5.54M
224K
1.67K
4mo ago
businessinsider
How this #business makes $2.7M a year selling #cocktail #ice in NYC. #bar #restaurant
Thousands of US #military name plates are made in a small factory inside #FortKnox, where employees have a combined 240 years of experience. #armedforces
5.16M
87.8K
896
11mo ago
businessinsider
Thousands of US #military name plates are made in a small factory inside #FortKnox, where employees have a combined 240 years of experience. #armedforces
It takes 27 trucks, tons of sand, and millions of reinforced fibers to manufacture the grass fields on soccer's biggest stage: the 2026 FIFA World Cup. Watch the full video on how World Cup grass is grown, tested, transported, and maintained before billions of viewers tune in at the link in our bio. #WorldCup #FIFA #soccer #stadium #sportsengineering #bigbusiness
4.94M
43.7K
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1mo ago
businessinsider
It takes 27 trucks, tons of sand, and millions of reinforced fibers to manufacture the grass fields on soccer's biggest stage: the 2026 FIFA World Cup. Watch the full video on how World Cup grass is grown, tested, transported, and maintained before billions of viewers tune in at the link in our bio. #WorldCup #FIFA #soccer #stadium #sportsengineering #bigbusiness
In southern Turkey, workers still handcraft nearly 8 million olive oil soap bars every year using techniques passed down for centuries. From slicing soap with a traditional harrow to hand-stamping every bar, each step is done with precision, patience, and skill. Unlike many modern soaps filled with synthetic ingredients, this handmade soap has only three items: olive oil, water, and caustic soda. #HandmadeSoap #TraditionalCraft #OliveOilSoap #Turkey #stillstanding
4.06M
60.3K
1.50K
2mo ago
businessinsider
In southern Turkey, workers still handcraft nearly 8 million olive oil soap bars every year using techniques passed down for centuries. From slicing soap with a traditional harrow to hand-stamping every bar, each step is done with precision, patience, and skill. Unlike many modern soaps filled with synthetic ingredients, this handmade soap has only three items: olive oil, water, and caustic soda. #HandmadeSoap #TraditionalCraft #OliveOilSoap #Turkey #stillstanding
How Hannah Neeleman balances #Ballerinafarm and being a mother of 8 #FarmFamily #WorkingMom
4.04M
62.7K
1.17K
9mo ago
businessinsider
How Hannah Neeleman balances #Ballerinafarm and being a mother of 8 #FarmFamily #WorkingMom
Why are #Pantone #colors everywhere? #PantoneColorOfTheYear #ink #color
3.40M
117K
282
4mo ago
businessinsider
Why are #Pantone #colors everywhere? #PantoneColorOfTheYear #ink #color
TikTok star #KhabyLame mysteriously goes quiet on $975M deal to take his company public. Read more about the TikTok star's megadeal and how it hit a snag at the link in our bio.
2.36M
24.5K
280
3mo ago
businessinsider
TikTok star #KhabyLame mysteriously goes quiet on $975M deal to take his company public. Read more about the TikTok star's megadeal and how it hit a snag at the link in our bio.
Tiler Peck has been a principal dancer with #NYCB for 16 years. #dancer #nyc #ballet
2.27M
69.6K
395
10mo ago
businessinsider
Tiler Peck has been a principal dancer with #NYCB for 16 years. #dancer #nyc #ballet
What are the strange shapes showing up in the East #China Sea? #shippingdata #satelliteimages Watch the full video on the ongoing conflict in the South China Sea at the link in our bio.
2.27M
29.0K
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6mo ago
businessinsider
What are the strange shapes showing up in the East #China Sea? #shippingdata #satelliteimages Watch the full video on the ongoing conflict in the South China Sea at the link in our bio.
A recording of a flight radar shows no planes flying over #Venezuela after the #US carried out strikes in Caracas, the country's capital, on January 3.
2.10M
19.1K
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7mo ago
businessinsider
A recording of a flight radar shows no planes flying over #Venezuela after the #US carried out strikes in Caracas, the country's capital, on January 3.
#Satellite images show #China's rapid building in the #SouthChinaSea Learn more about China's island building at the link in on our bio.
2.04M
36.4K
1.09K
5mo ago
businessinsider
#Satellite images show #China's rapid building in the #SouthChinaSea Learn more about China's island building at the link in on our bio.
The most important part of a football is hidden beneath the surface. At Bola Gema, one early mistake can affect the ball’s shape, bounce, and overall performance. From its rubber core to the technique used to join its outer panels, every step determines whether the final product is made for casual play or the professional stage. #footballmanufacturing #FIFAWorldCup #Sialkot #Pakistan #sportsengineering #manufacturing
2.03M
32.3K
372
1mo ago
businessinsider
The most important part of a football is hidden beneath the surface. At Bola Gema, one early mistake can affect the ball’s shape, bounce, and overall performance. From its rubber core to the technique used to join its outer panels, every step determines whether the final product is made for casual play or the professional stage. #footballmanufacturing #FIFAWorldCup #Sialkot #Pakistan #sportsengineering #manufacturing
Here's why some #experts think Tesla's Full Self-Driving isn't safe. #Tesla #FSD #selfdriving #cars #luxury Watch the full video about why self-driving cars are almost impossible at the link in our bio.
1.96M
18.6K
993
3mo ago
businessinsider
Here's why some #experts think Tesla's Full Self-Driving isn't safe. #Tesla #FSD #selfdriving #cars #luxury Watch the full video about why self-driving cars are almost impossible at the link in our bio.
He left Silicon Valley for Texas barbecue. Most people thought he was making a huge mistake. Instead of following the traditional formula, Salahodeen Abdul-Kafi built a halal barbecue restaurant in a state where pork is a cornerstone of the industry. Business Insider visited Kafi BBQ to see how he carved out a place in one of America's most competitive food scenes. #TexasBBQ #BBQ #halal #restaurant #entrepreneur #smallbusiness
1.90M
58.1K
1.41K
3w ago
businessinsider
He left Silicon Valley for Texas barbecue. Most people thought he was making a huge mistake. Instead of following the traditional formula, Salahodeen Abdul-Kafi built a halal barbecue restaurant in a state where pork is a cornerstone of the industry. Business Insider visited Kafi BBQ to see how he carved out a place in one of America's most competitive food scenes. #TexasBBQ #BBQ #halal #restaurant #entrepreneur #smallbusiness
Retaliatory strike hits US Navy base in Bahrain, while Israel's #IronDome reportedly intercepts missiles from #Iran. #war
1.73M
18.5K
558
5mo ago
businessinsider
Retaliatory strike hits US Navy base in Bahrain, while Israel's #IronDome reportedly intercepts missiles from #Iran. #war
Nvidia is one of the world's most valuable companies, but it doesn't give employees free lunch. Former employees told Business Insider that cafeteria meals are subsidized, not free. They say the decision reflects something deeper about Nvidia's culture — one rooted in frugality, flexibility, and a different view of workplace perks. #Nvidia #tech #SiliconValley #workplaceculture #AI #careers #workshift
1.72M
24.0K
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1mo ago
businessinsider
Nvidia is one of the world's most valuable companies, but it doesn't give employees free lunch. Former employees told Business Insider that cafeteria meals are subsidized, not free. They say the decision reflects something deeper about Nvidia's culture — one rooted in frugality, flexibility, and a different view of workplace perks. #Nvidia #tech #SiliconValley #workplaceculture #AI #careers #workshift
In the studio of renowned washi artist Eriko Horiki, harmony emerges as a delicate interplay of materials, centuries of Japanese tradition, and acceptance that nature will guide the artist’s hand. Horiki’s artistic practice is just one facet explored in a new interactive narrative, inspired by the harmonious blend of Hibiki Whisky, that considers what harmony means today and how masters of craft and intentional living achieve this vital balance. Explore the full experience at the link in the bio.
1.69M
5.02K
30
9mo ago
businessinsider
In the studio of renowned washi artist Eriko Horiki, harmony emerges as a delicate interplay of materials, centuries of Japanese tradition, and acceptance that nature will guide the artist’s hand. Horiki’s artistic practice is just one facet explored in a new interactive narrative, inspired by the harmonious blend of Hibiki Whisky, that considers what harmony means today and how masters of craft and intentional living achieve this vital balance. Explore the full experience at the link in the bio.
Previously unseen bodycam footage shows the moments after Domo's CEO crashed his BMW into a mailbox. The once-hot startup has been rocked by high-profile exits, new competition from AI agents, and CEO Josh James’ DUI arrest. James pleaded not guilty and has a hearing scheduled for July. Read senior tech editor Rosalie Chan’s exclusive report. #bodycam #DUI #policefootage #tech #Domo #lawenforcement
1.66M
7.53K
865
1mo ago
businessinsider
Previously unseen bodycam footage shows the moments after Domo's CEO crashed his BMW into a mailbox. The once-hot startup has been rocked by high-profile exits, new competition from AI agents, and CEO Josh James’ DUI arrest. James pleaded not guilty and has a hearing scheduled for July. Read senior tech editor Rosalie Chan’s exclusive report. #bodycam #DUI #policefootage #tech #Domo #lawenforcement

Business Insider (@businessinsider) Instagram Stats & Analytics

Business Insider (@businessinsider) has 5.02M Instagram followers with a 1.42% engagement rate over the past 12 months. Across 1.79K posts, Business Insider received 5.37M total likes and 242M impressions, averaging 3.00K likes per post. This page tracks Business Insider's performance metrics, top content, and engagement trends — updated daily.

Business Insider (@businessinsider) Instagram Analytics FAQ

How many Instagram followers does Business Insider have?+
Business Insider (@businessinsider) has 5.02M Instagram followers as of August 2026.
What is Business Insider's Instagram engagement rate?+
Business Insider's Instagram engagement rate is 1.42% over the last 12 months, based on 1.79K posts.
How many likes does Business Insider get on Instagram?+
Business Insider received 5.37M total likes across 1.79K posts in the last 12 months, averaging 3.00K likes per post.
How many Instagram impressions does Business Insider get?+
Business Insider's Instagram content generated 242M total impressions over the last 12 months.