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followers
1.99M
impressions
83.7M
likes
881K
comments
64.8K
posts
183
engagement
0.992%
emv
$1.98M
Average per post
457K

Key Metrics

Distributions

Top Content

The Perfected Whopper hits different. Just look at those bites.
9.46M
5.54K
843
2mo ago
burgerking
The Perfected Whopper hits different. Just look at those bites.
When Tom gave out his number, you kept it real about our restaurants. We heard you. And we’re already building the next era of BK.
8.45M
17.2K
2.89K
2mo ago
burgerking
When Tom gave out his number, you kept it real about our restaurants. We heard you. And we’re already building the next era of BK.
#BKPartner @burgerking‘s Frozen Cotton Candy Cloud is the perfect drank in every timeline 😁 #VMAs
8.20M
78.6K
2.81K
8mo ago
burgerking
#BKPartner @burgerking‘s Frozen Cotton Candy Cloud is the perfect drank in every timeline 😁 #VMAs
We asked for feedback and you delivered. Big time. We’re taking it all in. Major things to come, thanks to you.
7.83M
5.74K
1.02K
2mo ago
burgerking
We asked for feedback and you delivered. Big time. We’re taking it all in. Major things to come, thanks to you.
Hi, it’s Tom. I just wanted to say thank you to everyone who called, shared feedback, and told us how to be better. We are still listening. And we’re not done.
7.74M
15.9K
2.41K
2mo ago
burgerking
Hi, it’s Tom. I just wanted to say thank you to everyone who called, shared feedback, and told us how to be better. We are still listening. And we’re not done.
This fight doesn’t need a referee. Double Cheeseburger Value Meal for just $4.99 wins.
5.00M
1.04K
56
4mo ago
burgerking
This fight doesn’t need a referee. Double Cheeseburger Value Meal for just $4.99 wins.
Our president gave out his number. The nuggets got called out. Heard. We’re working on leveling them up 👍
4.08M
101K
8.59K
2mo ago
burgerking
Our president gave out his number. The nuggets got called out. Heard. We’re working on leveling them up 👍
Thought we’d replay this.
3.70M
148K
5.43K
2mo ago
burgerking
Thought we’d replay this.
You had notes on the fries. Upgrade is in the works.
3.20M
57.6K
12.4K
2mo ago
burgerking
You had notes on the fries. Upgrade is in the works.
#BKPartner We pulled up to Burger King in Miami for an inside look at the SpongeBob Movie Experience for all of the nautical nonsense 🍔 Check out The SpongeBob Movie: Search for SquarePants, in theatres December 19. Tickets on sale now. @spongebobmovie At participating US restaurants, Ltd. supply, while supplies last. TM & ©2025 Burger King Company LLC. ©2025 Par. Pics. & Viacom Powered by @burgerking
1.67M
3.14K
38
5mo ago
burgerking
#BKPartner We pulled up to Burger King in Miami for an inside look at the SpongeBob Movie Experience for all of the nautical nonsense 🍔 Check out The SpongeBob Movie: Search for SquarePants, in theatres December 19. Tickets on sale now. @spongebobmovie At participating US restaurants, Ltd. supply, while supplies last. TM & ©2025 Burger King Company LLC. ©2025 Par. Pics. & Viacom Powered by @burgerking
#BKPartner Unwrap something delicious—the monster menu before it’s gone!
1.63M
4.77K
202
7mo ago
burgerking
#BKPartner Unwrap something delicious—the monster menu before it’s gone!
#BKPartner Sink your fangs into the Monster Menu @burgerking before it runs out.
1.63M
3.33K
197
7mo ago
burgerking
#BKPartner Sink your fangs into the Monster Menu @burgerking before it runs out.
Cini Minis are back and fly as ever!
1.55M
2.85K
130
9mo ago
burgerking
Cini Minis are back and fly as ever!
Yes! Tom, President of Burger King, is REALLY taking your calls and texts. What do you think BK needs to fix? Call him at 305-874-0520. By participating, you agree to program terms at bk.com/yourwayterms.
1.51M
11.2K
1.16K
3mo ago
burgerking
Yes! Tom, President of Burger King, is REALLY taking your calls and texts. What do you think BK needs to fix? Call him at 305-874-0520. By participating, you agree to program terms at bk.com/yourwayterms.
We’ve been hearing for a while now that the Whopper needs to survive the ride home. Done! What else should we fix? By participating, you agree to program terms at bk.com/yourwayterms.
1.43M
5.33K
673
2mo ago
burgerking
We’ve been hearing for a while now that the Whopper needs to survive the ride home. Done! What else should we fix? By participating, you agree to program terms at bk.com/yourwayterms.
SpongeBob Menu got flavors POPPIN' OFF like bubbles
982K
11.1K
159
5mo ago
burgerking
SpongeBob Menu got flavors POPPIN' OFF like bubbles
We’re listening, and we’re working on it. This is just the beginning. Because there’s a new King, and it’s you 🫵
694K
24.2K
3.81K
2mo ago
burgerking
We’re listening, and we’re working on it. This is just the beginning. Because there’s a new King, and it’s you 🫵
To all bounty hunters across the galaxy, the bounty has been revealed. The Mandalorian & Grogu Menu is coming May 4th to BK! Have it The Way See Star Wars #TheMandalorianAndGrogu in theaters May 22!
529K
8.52K
291
1mo ago
burgerking
To all bounty hunters across the galaxy, the bounty has been revealed. The Mandalorian & Grogu Menu is coming May 4th to BK! Have it The Way See Star Wars #TheMandalorianAndGrogu in theaters May 22!
#BKPartner ¿Quién es el rey ahora? 👑 Patrocinador Oficial de la Selección Nacional de México en Estados Unidos @miseleccionmx ⚽️
516K
17.6K
87
5mo ago
burgerking
#BKPartner ¿Quién es el rey ahora? 👑 Patrocinador Oficial de la Selección Nacional de México en Estados Unidos @miseleccionmx ⚽️
Ever since he gave his phone number out, our President, Tom, has been taking calls from so many guests with ideas for how we can improve Burger King. Guests like Parker who let us know about this broken sign at his Great Falls Burger King. Thank you Parker. YOU are the man! The calls will continue, and this work will never stop. Stay tuned for more stories like Parker’s.
511K
19.7K
1.31K
3w ago
burgerking
Ever since he gave his phone number out, our President, Tom, has been taking calls from so many guests with ideas for how we can improve Burger King. Guests like Parker who let us know about this broken sign at his Great Falls Burger King. Thank you Parker. YOU are the man! The calls will continue, and this work will never stop. Stay tuned for more stories like Parker’s.

Burger King (@burgerking) Instagram Stats & Analytics

Burger King (@burgerking) has 1.99M Instagram followers with a 0.99% engagement rate over the past 12 months. Across 183 posts, Burger King received 881K total likes and 80.1M impressions, averaging 4.82K likes per post. This page tracks Burger King's performance metrics, top content, and engagement trends — updated daily.

Burger King (@burgerking) Instagram Analytics FAQ

How many Instagram followers does Burger King have?+
Burger King (@burgerking) has 1.99M Instagram followers as of May 2026.
What is Burger King's Instagram engagement rate?+
Burger King's Instagram engagement rate is 0.99% over the last 12 months, based on 183 posts.
How many likes does Burger King get on Instagram?+
Burger King received 881K total likes across 183 posts in the last 12 months, averaging 4.82K likes per post.
How many Instagram impressions does Burger King get?+
Burger King's Instagram content generated 80.1M total impressions over the last 12 months.