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followers
810K
impressions
22.8M
likes
488K
comments
158K
posts
277
engagement
1.88%
emv
$776K
Average per post
82.4K

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You asked, we summoned 💀 Meet our Halloween Collection: Violet Veil + Phantom Paisley. With hauntingly detailed designs, these Brüs are sure to stand out all spooky season long…and beyond! Here’s everything you need to know about this upcoming drop: 🖤 Phantom Paisley: A matte black base with a glossy, raised 3D paisley print + hidden skulls. It also glows in the dark! 🔮 Violet Veil: A matte purple base with a glossy deep purple print inspired by Victorian damask flourishes + skulls. ✨ Top-rack dishwasher safe ⚰️ 100% leakproof 🕷️ Limited-edition 👻 Available 10.03 @ 9:30 MST
1.46M
17.7K
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6mo ago
brumate
You asked, we summoned 💀 Meet our Halloween Collection: Violet Veil + Phantom Paisley. With hauntingly detailed designs, these Brüs are sure to stand out all spooky season long…and beyond! Here’s everything you need to know about this upcoming drop: 🖤 Phantom Paisley: A matte black base with a glossy, raised 3D paisley print + hidden skulls. It also glows in the dark! 🔮 Violet Veil: A matte purple base with a glossy deep purple print inspired by Victorian damask flourishes + skulls. ✨ Top-rack dishwasher safe ⚰️ 100% leakproof 🕷️ Limited-edition 👻 Available 10.03 @ 9:30 MST
Moms make the world go ‘round 🌎 Happy Mother’s Day to all the amazing Mamas out there 🩷 We hope you’re spoiled today (and every day) + someone delivers you some crisp, cold DC to you in a Brü! 😉
1.39M
5.23K
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10mo ago
brumate
Moms make the world go ‘round 🌎 Happy Mother’s Day to all the amazing Mamas out there 🩷 We hope you’re spoiled today (and every day) + someone delivers you some crisp, cold DC to you in a Brü! 😉
Too bold to blend in, & too iconic to ignore 🐆 Introducing Leopard Latte – the first Capsule Collection of the season that we created with one of our faves, @krista.horton ✨ Here’s everything you need to know about this upcoming drop: 🤎 A creamy, matte base covered in a glossy, neutral leopard print 🤎 Dropping in Era 30oz + 40oz, Resa 35oz, Rise 35oz, Müv 15oz, Nav 25oz, Slim, Trio, Leap, Straw Caps (+ something else coming later 🤫) 🤎 100% leakproof 🤎 Top-rack dishwasher safe 🤎 Limited-edition (once they’re gone, they’re gone!) 🤎 Available 11.07 @ 10am MST (sign up at the link in bio to get a password for 30min early access @ 9:30am MST)
1.16M
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4mo ago
brumate
Too bold to blend in, & too iconic to ignore 🐆 Introducing Leopard Latte – the first Capsule Collection of the season that we created with one of our faves, @krista.horton ✨ Here’s everything you need to know about this upcoming drop: 🤎 A creamy, matte base covered in a glossy, neutral leopard print 🤎 Dropping in Era 30oz + 40oz, Resa 35oz, Rise 35oz, Müv 15oz, Nav 25oz, Slim, Trio, Leap, Straw Caps (+ something else coming later 🤫) 🤎 100% leakproof 🤎 Top-rack dishwasher safe 🤎 Limited-edition (once they’re gone, they’re gone!) 🤎 Available 11.07 @ 10am MST (sign up at the link in bio to get a password for 30min early access @ 9:30am MST)
We’ve got you [100%] covered with the NEW Era Flip 😎 Say hello to the world’s first 100% leakproof covered, flip-down straw tumbler. The Flip Series integrates tech that provides an entirely touch-free, covered straw that can keep your straw protected at all times 💯 It’s perfect for travel days, workouts, or tossing in your bag and heading out. It features all the existing tech of our original Era Series that you know and love, with thoughtful enhancements to keep your straw more protected than ever 🙌 Mark your calendars, because this new product drops this Friday, 3.06 – which color will you choose!?
948K
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4w ago
brumate
We’ve got you [100%] covered with the NEW Era Flip 😎 Say hello to the world’s first 100% leakproof covered, flip-down straw tumbler. The Flip Series integrates tech that provides an entirely touch-free, covered straw that can keep your straw protected at all times 💯 It’s perfect for travel days, workouts, or tossing in your bag and heading out. It features all the existing tech of our original Era Series that you know and love, with thoughtful enhancements to keep your straw more protected than ever 🙌 Mark your calendars, because this new product drops this Friday, 3.06 – which color will you choose!?
MY @brumate COLLECTION IS LIVE! 🥹🩷 go snag yours while you can - because this drop is limited edition so once it’s gone, it’s GONE! I wanted a fun pattern that was exciting to use, but still neutral enough to use all the time 🦓🤎 I also wanted one that girl moms AND boy moms could match their minis with! let me know which pieces you snag 🥰 trust me, if this is your first time shopping BrüMate, you’re going to be OBSESSED!
628K
25.1K
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11mo ago
brumate
MY @brumate COLLECTION IS LIVE! 🥹🩷 go snag yours while you can - because this drop is limited edition so once it’s gone, it’s GONE! I wanted a fun pattern that was exciting to use, but still neutral enough to use all the time 🦓🤎 I also wanted one that girl moms AND boy moms could match their minis with! let me know which pieces you snag 🥰 trust me, if this is your first time shopping BrüMate, you’re going to be OBSESSED!
Calm tones & confident energy 🌼🌿 Say hello to our third custom collaboration with @holleygabrielle – Golden Bloom. This bold print draws inspiration from her own tattoos, adding a personal touch to your new favorite Brüs. Here’s everything you need to know about this upcoming collection: ✨ A matte, light green base with a bright gold foil print & cream floral line art ✨Our third collection with Holley (adding to orher fan-favorite collections, Sandstone Bloom and Poppy) ✨ 100% leakproof ✨ Hand wash only ✨ Limited-edition ✨ Available 01.16 @ 10am MST (sign up for the password to get 30min early access)
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2mo ago
brumate
Calm tones & confident energy 🌼🌿 Say hello to our third custom collaboration with @holleygabrielle – Golden Bloom. This bold print draws inspiration from her own tattoos, adding a personal touch to your new favorite Brüs. Here’s everything you need to know about this upcoming collection: ✨ A matte, light green base with a bright gold foil print & cream floral line art ✨Our third collection with Holley (adding to orher fan-favorite collections, Sandstone Bloom and Poppy) ✨ 100% leakproof ✨ Hand wash only ✨ Limited-edition ✨ Available 01.16 @ 10am MST (sign up for the password to get 30min early access)
I am SOOOO excited to show you my new collection with @brumate, the Zebra collection! 🦓🤎 To celebrate, we’re giving 10 of you $100 gift cards to shop the drop this Friday, April 18th. What do you guys think?! Do you love it?! 🥹🥰 How to Enter: 🤍 Follow @chloegottschalk + @brumate 🤍 Like this post 🤍 Tag a friend (every comment = an extra entry) 🤍 BONUS ENTRY: share this post to stories *Giveaway closes on 4/17 at 4:00pm MST. Ten winners will be randomly selected & DM’d a $100 code to shop the launch on 4/18 from our VERIFIED @brumate account ONLY. Once confirmed, the winners will be announced via our IG stories. Good luck!
606K
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11mo ago
brumate
I am SOOOO excited to show you my new collection with @brumate, the Zebra collection! 🦓🤎 To celebrate, we’re giving 10 of you $100 gift cards to shop the drop this Friday, April 18th. What do you guys think?! Do you love it?! 🥹🥰 How to Enter: 🤍 Follow @chloegottschalk + @brumate 🤍 Like this post 🤍 Tag a friend (every comment = an extra entry) 🤍 BONUS ENTRY: share this post to stories *Giveaway closes on 4/17 at 4:00pm MST. Ten winners will be randomly selected & DM’d a $100 code to shop the launch on 4/18 from our VERIFIED @brumate account ONLY. Once confirmed, the winners will be announced via our IG stories. Good luck!
Taste the rainbow with the feature-packed BrüTank: ❤️ 55 Quart Insulated Cooler 🧡 Removable 2.8 Gallon Drink Tank 💛 Tap™ Tech Built In Tap 💚 7+ Days Ice Retention 🩵 Dry Rack + Bottle Opener Included 💙 Puncture Resistant All-Terrain Wheels 💜 Fits 48 12oz Cans or 12 Bottle Of Wine / Liquor Now available in this limited release Rainbow Swirl print. Head to the link in bio to get yours while you can! 🌈✨
535K
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11mo ago
brumate
Taste the rainbow with the feature-packed BrüTank: ❤️ 55 Quart Insulated Cooler 🧡 Removable 2.8 Gallon Drink Tank 💛 Tap™ Tech Built In Tap 💚 7+ Days Ice Retention 🩵 Dry Rack + Bottle Opener Included 💙 Puncture Resistant All-Terrain Wheels 💜 Fits 48 12oz Cans or 12 Bottle Of Wine / Liquor Now available in this limited release Rainbow Swirl print. Head to the link in bio to get yours while you can! 🌈✨
Meet us on the coast 🇮🇹 The Amalfi Collection features two new prints that make you feel like you’re sipping seaside – no plane ticket required. Here’s everything you need to know about this upcoming drop: 💙 Sorrento: A timeless deep blue floral print with a glossy finish on top of a matte white base 🩵 Capri: A mixed media print with stripes, polka dots, and florals with a matte finish ✈️ Limited-edition (once they’re gone, they’re gone) 💦 Top-rack dishwasher safe 🌊 Available on 3.20 @ 9:30am MST
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2w ago
brumate
Meet us on the coast 🇮🇹 The Amalfi Collection features two new prints that make you feel like you’re sipping seaside – no plane ticket required. Here’s everything you need to know about this upcoming drop: 💙 Sorrento: A timeless deep blue floral print with a glossy finish on top of a matte white base 🩵 Capri: A mixed media print with stripes, polka dots, and florals with a matte finish ✈️ Limited-edition (once they’re gone, they’re gone) 💦 Top-rack dishwasher safe 🌊 Available on 3.20 @ 9:30am MST
This secret is no longer under wraps 🙌 Meet our newest limited-edition print: Bows 💖 We’re spilling the tea & sharing everything you need to know about this upcoming launch: 🎀 Glossy, elevated bow print 🎀 100% leakproof 🎀 Top-rack dishwasher safe 🎀 Limited-edition 🎀 Available 08.15 @ 9:30am MST
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7mo ago
brumate
This secret is no longer under wraps 🙌 Meet our newest limited-edition print: Bows 💖 We’re spilling the tea & sharing everything you need to know about this upcoming launch: 🎀 Glossy, elevated bow print 🎀 100% leakproof 🎀 Top-rack dishwasher safe 🎀 Limited-edition 🎀 Available 08.15 @ 9:30am MST
Falling fast for a fade that sparkles back 😍 We’d like to introduce you to Violet Crush – a purple glitter ombré Brü that’s a total heart stealer! Here’s everything you need to know about this upcoming collection: 💜 A premium glitter ombré that fades from a deep violet to a light purple 💜 100% leakproof 💜 Hand wash only 💜 Limited-edition 💜 Available 01.23 @ 9:30am MST
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2mo ago
brumate
Falling fast for a fade that sparkles back 😍 We’d like to introduce you to Violet Crush – a purple glitter ombré Brü that’s a total heart stealer! Here’s everything you need to know about this upcoming collection: 💜 A premium glitter ombré that fades from a deep violet to a light purple 💜 100% leakproof 💜 Hand wash only 💜 Limited-edition 💜 Available 01.23 @ 9:30am MST
Things are about to get wild 👀 @brumate x @chloegottschalk coming 04.18! 🤍✨
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11mo ago
brumate
Things are about to get wild 👀 @brumate x @chloegottschalk coming 04.18! 🤍✨
BrüMate has officially hit the shelves at @target 🎯 Grab the Era 30oz (in Lilac Dusk, Nightfall Blue, Sage + Mocha) or Leap (in Neutron, Stardust + Supernova) online or at your local Target store today! 🛒
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8mo ago
brumate
BrüMate has officially hit the shelves at @target 🎯 Grab the Era 30oz (in Lilac Dusk, Nightfall Blue, Sage + Mocha) or Leap (in Neutron, Stardust + Supernova) online or at your local Target store today! 🛒
❌ GIVEAWAY CLOSED ❌ Keep you cold drinks cold 🥶 your hot drinks hot 🥵 and your standards [in drinkware] high 📈 For Valentine's Day, we’ll be giving one lucky winner our viral Love On Lock duo! Follow the steps below to enter for a chance to win: 🩷 Follow us @brumate 🩷 Like this post 🩷 Tag a friend (every comment = an extra entry) 🩷 BONUS ENTRY: share this post to stories *Giveaway closes on 2/3 at 11:59pm. Open to US & Cananda participants only. One winner will be randomly selected & DM’d from this VERIFIED @brumate account ONLY on 2/4. Good luck!
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2mo ago
brumate
❌ GIVEAWAY CLOSED ❌ Keep you cold drinks cold 🥶 your hot drinks hot 🥵 and your standards [in drinkware] high 📈 For Valentine's Day, we’ll be giving one lucky winner our viral Love On Lock duo! Follow the steps below to enter for a chance to win: 🩷 Follow us @brumate 🩷 Like this post 🩷 Tag a friend (every comment = an extra entry) 🩷 BONUS ENTRY: share this post to stories *Giveaway closes on 2/3 at 11:59pm. Open to US & Cananda participants only. One winner will be randomly selected & DM’d from this VERIFIED @brumate account ONLY on 2/4. Good luck!
❌OFFICIALLY SOLD OUT❌ Better than a teaser…because it’s the real thing 🙌 With a vibrant orange base + gold glitter finish, Showtime is a one-of-a-kind Brü that’s ready for its center stage debut 🧡 Head to our stories to learn how to sign up for early access to this EXTREMELY limited Era 40oz dropping on 09.30! ✨
247K
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6mo ago
brumate
❌OFFICIALLY SOLD OUT❌ Better than a teaser…because it’s the real thing 🙌 With a vibrant orange base + gold glitter finish, Showtime is a one-of-a-kind Brü that’s ready for its center stage debut 🧡 Head to our stories to learn how to sign up for early access to this EXTREMELY limited Era 40oz dropping on 09.30! ✨
Say hello to your new main squeeze: Limoncello 🍋 Inspired by Italian summers + made for your best moments 🩵 Here’s everything you need to know about this upcoming launch: ✨ Glossy, elevated lemon print ✨ 100% leakproof ✨ Top-rack dishwasher safe ✨ Limited edition ✨ Available 7.25 @ 9:30am MST
242K
5.93K
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8mo ago
brumate
Say hello to your new main squeeze: Limoncello 🍋 Inspired by Italian summers + made for your best moments 🩵 Here’s everything you need to know about this upcoming launch: ✨ Glossy, elevated lemon print ✨ 100% leakproof ✨ Top-rack dishwasher safe ✨ Limited edition ✨ Available 7.25 @ 9:30am MST
Sprinkled with petals & kissed with gold ✨ A new BrüMate x @holleygabrielle collab is blooming on 01.16 🌼🌱
236K
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2mo ago
brumate
Sprinkled with petals & kissed with gold ✨ A new BrüMate x @holleygabrielle collab is blooming on 01.16 🌼🌱
❌GIVEAWAY CLOSED❌ When life gives you lemons…you do a GIVEAWAY 🍋 To celebrate the unofficial end of summer, we’ll be giving one lucky winner a handful of Limoncello Brüs + a Rhode Lemontini lippy & beauty pouch to match! ✨ Follow the steps below to enter for a chance to win: 💛 Follow us @brumate 💛 Like this post 💛 Tag a friend (every comment = an extra entry) 💛 BONUS ENTRY: share this post to stories *Giveaway closes on 9/4 at 11:59pm. Open to US participants only. One winner will be randomly selected & DM’d from this VERIFIED @brumate account ONLY on 9/5. Good luck!
230K
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7mo ago
brumate
❌GIVEAWAY CLOSED❌ When life gives you lemons…you do a GIVEAWAY 🍋 To celebrate the unofficial end of summer, we’ll be giving one lucky winner a handful of Limoncello Brüs + a Rhode Lemontini lippy & beauty pouch to match! ✨ Follow the steps below to enter for a chance to win: 💛 Follow us @brumate 💛 Like this post 💛 Tag a friend (every comment = an extra entry) 💛 BONUS ENTRY: share this post to stories *Giveaway closes on 9/4 at 11:59pm. Open to US participants only. One winner will be randomly selected & DM’d from this VERIFIED @brumate account ONLY on 9/5. Good luck!
❌ GIVEAWAY CLOSED ❌ Get ready for 6 weeks of endless holiday cheer🎄 Starting 11.07, we will be unwrapping new and fan-favorite colors, prints, + products every single week. We’re making gifting easy with newness for friends, family, and even a little something worth keeping for yourself! 🎁 And that’s not all — ahead of our Holiday Capsule Collection drops, we will be giving away $100 gift cards to 5 lucky winners! Here’s how to enter for a chance to win: ❄️ Follow us @brumate ❄️ Like this post ❄️ Tag a friend (every comment = an extra entry) ❄️ BONUS ENTRY: Share this post to stories And don’t forget to sign up for early access to each drop through the link in our bio. Doing so will get you 30 minutes of early access before anyone else can shop! We’ll have limited quantities for each drop, so make sure to grab them before they’re gone for good! ⛄️ *Giveaway closes 11/5 at 11:59pm. Open to US + Canada participants only. 5 winners will be randomly selected & DM’d from this VERIFIED @brumate account ONLY. Winners announced via stories 11/6. Good luck!
214K
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5mo ago
brumate
❌ GIVEAWAY CLOSED ❌ Get ready for 6 weeks of endless holiday cheer🎄 Starting 11.07, we will be unwrapping new and fan-favorite colors, prints, + products every single week. We’re making gifting easy with newness for friends, family, and even a little something worth keeping for yourself! 🎁 And that’s not all — ahead of our Holiday Capsule Collection drops, we will be giving away $100 gift cards to 5 lucky winners! Here’s how to enter for a chance to win: ❄️ Follow us @brumate ❄️ Like this post ❄️ Tag a friend (every comment = an extra entry) ❄️ BONUS ENTRY: Share this post to stories And don’t forget to sign up for early access to each drop through the link in our bio. Doing so will get you 30 minutes of early access before anyone else can shop! We’ll have limited quantities for each drop, so make sure to grab them before they’re gone for good! ⛄️ *Giveaway closes 11/5 at 11:59pm. Open to US + Canada participants only. 5 winners will be randomly selected & DM’d from this VERIFIED @brumate account ONLY. Winners announced via stories 11/6. Good luck!
Cozy up with two new holiday prints 🎄 Introducing our second Capsule Collection – Merry Merlot & Alpine Knit! Here’s everything you need to know about this upcoming drop: 🍷 Merry Merlot: Created in collaboration with artist @nettdesigns, this print features a matte merlot base + festive gold foil design 🍷 Dropping in Era 30oz + 40oz, Resa 35oz, Rise 35oz, Müv 15oz + 25oz, Nav 25oz, Slim, Trio, Leap, Straw Caps (+ something else coming later 🤫) 🍷 Hand wash ONLY 💙 Alpine Knit: A matte print with a deep blue base + cream sweater weather-inspired design 💙 Dropping in Era 30oz + 40oz, Resa 25oz, Rise 25oz, Müv 15oz + 35oz, Nav 25oz, Trio, Straw Caps (+ something else coming later 🤫) 💙 Top-rack dishwasher safe ✨ 100% leakproof ✨ Limited-edition (once they’re gone, they’re gone!) ✨Available 11.14 @ 10am MST (sign up at the link in bio for 30min early access @ 9:30am MST)
211K
4.41K
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4mo ago
brumate
Cozy up with two new holiday prints 🎄 Introducing our second Capsule Collection – Merry Merlot & Alpine Knit! Here’s everything you need to know about this upcoming drop: 🍷 Merry Merlot: Created in collaboration with artist @nettdesigns, this print features a matte merlot base + festive gold foil design 🍷 Dropping in Era 30oz + 40oz, Resa 35oz, Rise 35oz, Müv 15oz + 25oz, Nav 25oz, Slim, Trio, Leap, Straw Caps (+ something else coming later 🤫) 🍷 Hand wash ONLY 💙 Alpine Knit: A matte print with a deep blue base + cream sweater weather-inspired design 💙 Dropping in Era 30oz + 40oz, Resa 25oz, Rise 25oz, Müv 15oz + 35oz, Nav 25oz, Trio, Straw Caps (+ something else coming later 🤫) 💙 Top-rack dishwasher safe ✨ 100% leakproof ✨ Limited-edition (once they’re gone, they’re gone!) ✨Available 11.14 @ 10am MST (sign up at the link in bio for 30min early access @ 9:30am MST)

BrüMate® (@brumate) Instagram Stats & Analytics

BrüMate® (@brumate) has 810K Instagram followers with a 1.88% engagement rate over the past 12 months. Across 277 posts, BrüMate® received 488K total likes and 17.5M impressions, averaging 1.76K likes per post. This page tracks BrüMate®'s performance metrics, top content, and engagement trends — updated daily.

BrüMate® (@brumate) Instagram Analytics FAQ

How many Instagram followers does BrüMate® have?+
BrüMate® (@brumate) has 810K Instagram followers as of April 2026.
What is BrüMate®'s Instagram engagement rate?+
BrüMate®'s Instagram engagement rate is 1.88% over the last 12 months, based on 277 posts.
How many likes does BrüMate® get on Instagram?+
BrüMate® received 488K total likes across 277 posts in the last 12 months, averaging 1.76K likes per post.
How many Instagram impressions does BrüMate® get?+
BrüMate®'s Instagram content generated 17.5M total impressions over the last 12 months.