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followers
2.30M
impressions
138M
likes
3.72M
comments
43.9K
posts
530
engagement
2.45%
emv
$3.75M
Average per post
261K

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Top Content

Completed the set ✅

#F1 #RedBullRacing #AbuDhabiGP @yeti
17.5M
653K
2.58K
4mo ago
yeti
Completed the set ✅ #F1 #RedBullRacing #AbuDhabiGP @yeti
Austin, over and out 🤠👋

#F1 #RedBullRacing #USGP
3.80M
134K
225
6mo ago
yeti
Austin, over and out 🤠👋 #F1 #RedBullRacing #USGP
Putting the seal on a stunning victory 😮‍💨

#F1 #RedBullRacing #ImolaGP
3.36M
107K
193
11mo ago
yeti
Putting the seal on a stunning victory 😮‍💨 #F1 #RedBullRacing #ImolaGP
JUST DROPPED. Literally. The YETI® Loadout® GoBox 1 Gear Case is the newest, most compact member of the YETI® GoBox® family. Shop now through the link in our bio.  #BuiltForTheWild
 
Do not attempt or recreate any of these activities or conditions as it may cause damage product and its contents.
3.26M
43.6K
485
5mo ago
yeti
JUST DROPPED. Literally. The YETI® Loadout® GoBox 1 Gear Case is the newest, most compact member of the YETI® GoBox® family. Shop now through the link in our bio. #BuiltForTheWild Do not attempt or recreate any of these activities or conditions as it may cause damage product and its contents.
YETI Presents | The Trapline
Watch the film at the link in our bio.

When she’s yelling into the moonlight wondering why she does this, Sydney van Loon must remind herself that it’s simply because in trapping, she’s found her purpose. 

After the line’s former owner, Jurg Hofer, deemed her a worthy successor, Sydney now has the exclusive rights to harvest fur-bearing animals in the 532 square kilometer trapline in the Yukon. 

It’s cold, hard work, but she takes great pride in providing fur — a sustainable, ethically sourced survival textile — for the local community.
3.19M
7.38K
73
7mo ago
yeti
YETI Presents | The Trapline Watch the film at the link in our bio. When she’s yelling into the moonlight wondering why she does this, Sydney van Loon must remind herself that it’s simply because in trapping, she’s found her purpose. After the line’s former owner, Jurg Hofer, deemed her a worthy successor, Sydney now has the exclusive rights to harvest fur-bearing animals in the 532 square kilometer trapline in the Yukon. It’s cold, hard work, but she takes great pride in providing fur — a sustainable, ethically sourced survival textile — for the local community.
LIMITED DROP: It’s crunch time. The all-new YETI Can Crusher is up for grabs now and ready to get to work. Head to the link in bio and YETI retail stores to snag one. #BuiltForTheWild
3.10M
32.9K
1.53K
10mo ago
yeti
LIMITED DROP: It’s crunch time. The all-new YETI Can Crusher is up for grabs now and ready to get to work. Head to the link in bio and YETI retail stores to snag one. #BuiltForTheWild
IT’S BACK: The YETI™ Can Crusher is up for grabs and ready to get to work. Head to the link in bio to snag one #BuiltForTheWild
2.80M
24.4K
914
5mo ago
yeti
IT’S BACK: The YETI™ Can Crusher is up for grabs and ready to get to work. Head to the link in bio to snag one #BuiltForTheWild
The Yeti sticker collection starts now 👊

#F1 #RedBullRacing #AusGP @yeti
2.76M
63.4K
78
1mo ago
yeti
The Yeti sticker collection starts now 👊 #F1 #RedBullRacing #AusGP @yeti
We didn’t see this coming either 😵‍💫 @miles_falcon frontflip onto the butter pad to start his third run

Day 1 of the @yeti Natural Selection Tour went down today with 8 men and 4 women qualifying their way to Day 2 Finals happening later this week. Stay tuned as we announce Day 2 details as soon as possible 👀
2.48M
104K
376
1mo ago
yeti
We didn’t see this coming either 😵‍💫 @miles_falcon frontflip onto the butter pad to start his third run Day 1 of the @yeti Natural Selection Tour went down today with 8 men and 4 women qualifying their way to Day 2 Finals happening later this week. Stay tuned as we announce Day 2 details as soon as possible 👀
NEW SIZES: The Ranchero™ Backpack keeps your supplies in sight, and zips open wide so you can grab and go—fast. Now available in 12L + 18L at the link in our bio. #BuiltForTheWild
2.35M
22.2K
631
8mo ago
yeti
NEW SIZES: The Ranchero™ Backpack keeps your supplies in sight, and zips open wide so you can grab and go—fast. Now available in 12L + 18L at the link in our bio. #BuiltForTheWild
Trophy ✅ Sticker ✅ 

#F1 #RedBullRacing #AzerbaijanGP
2.34M
96.7K
126
7mo ago
yeti
Trophy ✅ Sticker ✅ #F1 #RedBullRacing #AzerbaijanGP
Until next time, Brazil, you never disappoint! 🥰

#F1 #RedBullRacing #BrazilGP
2.13M
103K
282
5mo ago
yeti
Until next time, Brazil, you never disappoint! 🥰 #F1 #RedBullRacing #BrazilGP
NOW AVAILABLE: Start the season off right with officially licensed collegiate drinkware now in your team’s colors. Shop at the link in bio. #BuiltForTheWild
1.65M
1.65K
23
8mo ago
yeti
NOW AVAILABLE: Start the season off right with officially licensed collegiate drinkware now in your team’s colors. Shop at the link in bio. #BuiltForTheWild
JUST DROPPED: Officially licensed NFL drinkware now in your team’s colors. Gear up at the link in bio. #BuiltForTheWild
1.64M
3.10K
69
8mo ago
yeti
JUST DROPPED: Officially licensed NFL drinkware now in your team’s colors. Gear up at the link in bio. #BuiltForTheWild
China over and out🏮

#F1 #RedBullRacing #ChineseGP @yeti
1.61M
21.8K
100
1mo ago
yeti
China over and out🏮 #F1 #RedBullRacing #ChineseGP @yeti
See you in Abu Dhabi 💌

#F1 #RedBullRacing #QatarGP @Yeti
1.50M
62.3K
484
4mo ago
yeti
See you in Abu Dhabi 💌 #F1 #RedBullRacing #QatarGP @Yeti
Monza was so good, one sticker just wasn’t enough 😮‍💨

#F1 #RedBullRacing #ItalianGP
1.31M
48.9K
67
7mo ago
yeti
Monza was so good, one sticker just wasn’t enough 😮‍💨 #F1 #RedBullRacing #ItalianGP
@redbullracing 🤝 YETI. Race day ready at the #USGP.

#BuiltForTheWild 

Photo: @vladimirrys
1.29M
51.5K
36
6mo ago
yeti
@redbullracing 🤝 YETI. Race day ready at the #USGP. #BuiltForTheWild Photo: @vladimirrys
Thank you to everyone for coming out Sunday! It was so fun to share part of our new series. We’ve built six episodes of VELA from our adventures last year that we are excited to release on my Youtube channel over the next few weeks. More details to come.
1.13M
45.1K
377
1mo ago
yeti
Thank you to everyone for coming out Sunday! It was so fun to share part of our new series. We’ve built six episodes of VELA from our adventures last year that we are excited to release on my Youtube channel over the next few weeks. More details to come.
Don’t get them a YETI, unless you really love them. 

#BuiltForTheWild
1.07M
20.3K
363
5mo ago
yeti
Don’t get them a YETI, unless you really love them. #BuiltForTheWild

YETI (@yeti) Instagram Stats & Analytics

YETI (@yeti) has 2.30M Instagram followers with a 2.45% engagement rate over the past 12 months. Across 530 posts, YETI received 3.72M total likes and 116M impressions, averaging 7.02K likes per post. This page tracks YETI's performance metrics, top content, and engagement trends — updated daily.

YETI (@yeti) Instagram Analytics FAQ

How many Instagram followers does YETI have?+
YETI (@yeti) has 2.30M Instagram followers as of April 2026.
What is YETI's Instagram engagement rate?+
YETI's Instagram engagement rate is 2.45% over the last 12 months, based on 530 posts.
How many likes does YETI get on Instagram?+
YETI received 3.72M total likes across 530 posts in the last 12 months, averaging 7.02K likes per post.
How many Instagram impressions does YETI get?+
YETI's Instagram content generated 116M total impressions over the last 12 months.