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followers
3.79M
impressions
170M
likes
4.24M
comments
57.0K
posts
701
engagement
2.38%
emv
$4.54M
Average per post
243K

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Top Content

It’s that time of year to break out the holiday decor & spread cheer ❤️🎅🏻 @potterybarn has everything you need to welcome in the Christmas season!
23.7M
46.4K
342
9mo ago
potterybarn
It’s that time of year to break out the holiday decor & spread cheer ❤️🎅🏻 @potterybarn has everything you need to welcome in the Christmas season!
Walking home to the cutest surprise! Love that the pups are back!!! 🐣🐶🌸✨
18.3M
1.19M
5.56K
4mo ago
potterybarn
Walking home to the cutest surprise! Love that the pups are back!!! 🐣🐶🌸✨
How to layer a cozy bed 🤍 I started with soft linen sheets, then doubled the cozy with two quilts— a classic solid and a colorful floral with beautiful pillows on top— from Pottery Barn.
18.2M
2.17K
205
6mo ago
potterybarn
How to layer a cozy bed 🤍 I started with soft linen sheets, then doubled the cozy with two quilts— a classic solid and a colorful floral with beautiful pillows on top— from Pottery Barn.
This window view will always fill my heart with joy! ❤️💌📮
5.13M
228K
578
7mo ago
potterybarn
This window view will always fill my heart with joy! ❤️💌📮
Take your guesses! He really wants to keep the fan but I think changing it for a pretty light fixture would finally make this room feel cozy ✨we’ll leave it up to you to decide!

And for those asking, my bedding is from @potterybarn 🫶🏻 linked in my bio!
4.27M
25.7K
1.67K
10mo ago
potterybarn
Take your guesses! He really wants to keep the fan but I think changing it for a pretty light fixture would finally make this room feel cozy ✨we’ll leave it up to you to decide! And for those asking, my bedding is from @potterybarn 🫶🏻 linked in my bio!
Our favorite place to end the day 🤍 We can’t get enough of Pottery Barn’s bedding, it’s our favorite!
2.29M
3.28K
31
1mo ago
potterybarn
Our favorite place to end the day 🤍 We can’t get enough of Pottery Barn’s bedding, it’s our favorite!
The real MVP of our living room? Pottery Barn’s Big Sur Sofa. It’s easily the most comfortable sofa we’ve ever had.
2.01M
5.21K
151
4mo ago
potterybarn
The real MVP of our living room? Pottery Barn’s Big Sur Sofa. It’s easily the most comfortable sofa we’ve ever had.
This Stoop took a ton of planning but I love how it turned out! 🪻🌸✨
1.92M
88.0K
469
2mo ago
potterybarn
This Stoop took a ton of planning but I love how it turned out! 🪻🌸✨
The city has come together with one goal … Let’s Go Knicks! 🏀💙
1.90M
85.8K
252
2mo ago
potterybarn
The city has come together with one goal … Let’s Go Knicks! 🏀💙
It’s a puppy party! 🐶🎂💌🎈
1.81M
159K
1.10K
7mo ago
potterybarn
It’s a puppy party! 🐶🎂💌🎈
Hydrangea season has entered the chat 💬💙🪻✨

My favorite faux florals from @potterybarn
1.78M
54.7K
338
3mo ago
potterybarn
Hydrangea season has entered the chat 💬💙🪻✨ My favorite faux florals from @potterybarn
I’ll never get over people using the stoop for their holiday photos! It’s the sweetest thing. 🥹❤️🎅🏻

Thank you for stopping by 😘📸🚕
1.61M
50.8K
290
9mo ago
potterybarn
I’ll never get over people using the stoop for their holiday photos! It’s the sweetest thing. 🥹❤️🎅🏻 Thank you for stopping by 😘📸🚕
The Stoop is officially ready for the 4th! ❤️🇺🇸✨
1.59M
49.8K
556
1mo ago
potterybarn
The Stoop is officially ready for the 4th! ❤️🇺🇸✨
Growing up Diwali was my favorite time of  year, my mum and grandma would be cooking for days if not weeks before getting the diwali snacks and sweets ready, they loved hosting, decorating, lighting candles everywhere - it was the whole family getting together, going to each other’s houses eating, fireworks, praying together and filling our space with light love and our bellies with the BEST food. As i’ve grown up I’ve started valuing carrying on traditions as a way to keep them with me, at times I don’t get to celebrate it with them. And I absolutely love that now Diwali is so widely recognised by brands like @potterybarn making it so easy to host and build a table scape that represents our culture so beautifully.
1.52M
50.1K
321
10mo ago
potterybarn
Growing up Diwali was my favorite time of year, my mum and grandma would be cooking for days if not weeks before getting the diwali snacks and sweets ready, they loved hosting, decorating, lighting candles everywhere - it was the whole family getting together, going to each other’s houses eating, fireworks, praying together and filling our space with light love and our bellies with the BEST food. As i’ve grown up I’ve started valuing carrying on traditions as a way to keep them with me, at times I don’t get to celebrate it with them. And I absolutely love that now Diwali is so widely recognised by brands like @potterybarn making it so easy to host and build a table scape that represents our culture so beautifully.
The Knicks are in the Finals, the city is buzzing, and The Stoop understood the assignment. 🏀🧡💙

This stoop was super last minute but I think we pulled it off with what we had in storage! Now let’s cheer on the Knicks! It’s time to bring it home!
1.50M
68.6K
558
2mo ago
potterybarn
The Knicks are in the Finals, the city is buzzing, and The Stoop understood the assignment. 🏀🧡💙 This stoop was super last minute but I think we pulled it off with what we had in storage! Now let’s cheer on the Knicks! It’s time to bring it home!
Welcome to our home away from the field! We partnered with @potterybarn’s Design Crew to transform our Bay Area rental into a home for our growing family. Tap their link in bio for the full tour!
1.43M
40.5K
402
4mo ago
potterybarn
Welcome to our home away from the field! We partnered with @potterybarn’s Design Crew to transform our Bay Area rental into a home for our growing family. Tap their link in bio for the full tour!
The fact that people stop and take photos of the stoop will never get old. I honestly thought decorating might annoy the neighbors, but it’s done the complete opposite—it’s connected us in the sweetest way. 🥹🍁🍂🧡
1.33M
31.8K
96
12mo ago
potterybarn
The fact that people stop and take photos of the stoop will never get old. I honestly thought decorating might annoy the neighbors, but it’s done the complete opposite—it’s connected us in the sweetest way. 🥹🍁🍂🧡
I love graduation season 🧑‍🎓📚✏️🎓
1.31M
50.1K
68
3mo ago
potterybarn
I love graduation season 🧑‍🎓📚✏️🎓
Immediately after the last firework goes off tonight… 🎃

#4thofjulydecor #halloweendecorating #halloweendecor #halloweenpartyideas #july4thvsjuly5th
1.15M
43.1K
684
1mo ago
potterybarn
Immediately after the last firework goes off tonight… 🎃 #4thofjulydecor #halloweendecorating #halloweendecor #halloweenpartyideas #july4thvsjuly5th
Hydrangea Stoop on Manhattan’s Upper East Side NYC

Filmed on May 18, 2026

Tag someone who would love this stoop decor. 

@stoopandthecity @khemric 

📍East 78th St between 2nd and 3rd Avenues, Upper East Side, Manhattan, New York City 

#hydrangea #fauxflowers #stoop #uppereastside #newyork
1.11M
44.4K
442
3mo ago
potterybarn
Hydrangea Stoop on Manhattan’s Upper East Side NYC Filmed on May 18, 2026 Tag someone who would love this stoop decor. @stoopandthecity @khemric 📍East 78th St between 2nd and 3rd Avenues, Upper East Side, Manhattan, New York City #hydrangea #fauxflowers #stoop #uppereastside #newyork

Pottery Barn (@potterybarn) Instagram Stats & Analytics

Pottery Barn (@potterybarn) has 3.79M Instagram followers with a 2.38% engagement rate over the past 12 months. Across 701 posts, Pottery Barn received 4.24M total likes and 151M impressions, averaging 6.06K likes per post. This page tracks Pottery Barn's performance metrics, top content, and engagement trends — updated daily.

Pottery Barn (@potterybarn) Instagram Analytics FAQ

How many Instagram followers does Pottery Barn have?+
Pottery Barn (@potterybarn) has 3.79M Instagram followers as of August 2026.
What is Pottery Barn's Instagram engagement rate?+
Pottery Barn's Instagram engagement rate is 2.38% over the last 12 months, based on 701 posts.
How many likes does Pottery Barn get on Instagram?+
Pottery Barn received 4.24M total likes across 701 posts in the last 12 months, averaging 6.06K likes per post.
How many Instagram impressions does Pottery Barn get?+
Pottery Barn's Instagram content generated 151M total impressions over the last 12 months.