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followers
3.78M
impressions
180M
likes
3.91M
comments
56.0K
posts
713
engagement
2.03%
emv
$4.65M
Average per post
252K
Key Metrics
Impressions
monthly
Distributions
Content
23.7M
46.4K
341
7mo ago
potterybarn
It’s that time of year to break out the holiday decor & spread cheer ❤️🎅🏻 @potterybarn has everything you need to welcome in the Christmas season!
18.2M
2.14K
198
3mo ago
potterybarn
How to layer a cozy bed 🤍 I started with soft linen sheets, then doubled the cozy with two quilts— a classic solid and a colorful floral with beautiful pillows on top— from Pottery Barn.
17.9M
1.14M
5.51K
2mo ago
potterybarn
Walking home to the cutest surprise! Love that the pups are back!!! 🐣🐶🌸✨
17.3M
27.2K
351
9mo ago
potterybarn
Fall begins at the front door 🍂 I grabbed all the essentials from Pottery Barn and filled the stoop with pumpkins, my favorite faux botanicals, lanterns, and more!
5.13M
229K
578
4mo ago
potterybarn
This window view will always fill my heart with joy! ❤️💌📮
4.27M
20.8K
605
10mo ago
potterybarn
The @PotteryBarn Halloween Shop is open! Explore everything I used to bring my “Ghouls Night Out” to life, plus more hauntingly charming finds!
4.27M
25.7K
1.68K
7mo ago
potterybarn
Take your guesses! He really wants to keep the fan but I think changing it for a pretty light fixture would finally make this room feel cozy ✨we’ll leave it up to you to decide!
And for those asking, my bedding is from @potterybarn 🫶🏻 linked in my bio!
1.95M
4.65K
131
1mo ago
potterybarn
The real MVP of our living room? Pottery Barn’s Big Sur Sofa. It’s easily the most comfortable sofa we’ve ever had.
1.91M
66.0K
123
12mo ago
potterybarn
File this under: cutest thing I’ve seen all week 📚
I love that this class had story time in the stoop and they read one of my kids favorite books - Llama llama 🦙 Red Pajama ❤️
1.81M
159K
1.10K
4mo ago
potterybarn
It’s a puppy party! 🐶🎂💌🎈
1.61M
50.8K
290
6mo ago
potterybarn
I’ll never get over people using the stoop for their holiday photos! It’s the sweetest thing. 🥹❤️🎅🏻
Thank you for stopping by 😘📸🚕
1.55M
51.9K
329
2w ago
potterybarn
Hydrangea season has entered the chat 💬💙🪻✨
My favorite faux florals from @potterybarn
1.52M
50.2K
321
7mo ago
potterybarn
Growing up Diwali was my favorite time of year, my mum and grandma would be cooking for days if not weeks before getting the diwali snacks and sweets ready, they loved hosting, decorating, lighting candles everywhere - it was the whole family getting together, going to each other’s houses eating, fireworks, praying together and filling our space with light love and our bellies with the BEST food. As i’ve grown up I’ve started valuing carrying on traditions as a way to keep them with me, at times I don’t get to celebrate it with them. And I absolutely love that now Diwali is so widely recognised by brands like @potterybarn making it so easy to host and build a table scape that represents our culture so beautifully.
1.39M
40.2K
400
1mo ago
potterybarn
Welcome to our home away from the field! We partnered with @potterybarn’s Design Crew to transform our Bay Area rental into a home for our growing family. Tap their link in bio for the full tour!
1.33M
31.8K
96
9mo ago
potterybarn
The fact that people stop and take photos of the stoop will never get old. I honestly thought decorating might annoy the neighbors, but it’s done the complete opposite—it’s connected us in the sweetest way. 🥹🍁🍂🧡
1.23M
51.4K
425
1w ago
potterybarn
This Stoop took a ton of planning but I love how it turned out! 🪻🌸✨
1.23M
26.9K
187
10mo ago
potterybarn
We’ve never felt more at home! @derekhough and I teamed up with @potterybarn's Design Crew to give our favorite rooms a whole new look. The team was incredible to work with and they found the perfect balance of style, comfort, and durability (especially for our 2 dogs and 3 cats who love curling up on the sofa)! Tap Pottery Barn’s link in bio for the full tour.
1.10M
hidden
70
7mo ago
potterybarn
@potterybarn’s lit Gingerbread Collection and more are back with new pieces too sweet to resist ❤️
1.08M
43.1K
437
2w ago
potterybarn
Hydrangea Stoop on Manhattan’s Upper East Side NYC
Filmed on May 18, 2026
Tag someone who would love this stoop decor.
@stoopandthecity @khemric
📍East 78th St between 2nd and 3rd Avenues, Upper East Side, Manhattan, New York City
#hydrangea #fauxflowers #stoop #uppereastside #newyork
866K
28.0K
389
6mo ago
potterybarn
Ringing in Thanksgiving Week 🔔
The most beautiful bells, garland, and lanterns from @potterybarn
Pottery Barn (@potterybarn) Instagram Stats & Analytics
Pottery Barn (@potterybarn) has 3.78M Instagram followers with a 2.03% engagement rate over the past 12 months. Across 713 posts, Pottery Barn received 3.91M total likes and 160M impressions, averaging 5.48K likes per post. This page tracks Pottery Barn's performance metrics, top content, and engagement trends — updated daily.
Pottery Barn (@potterybarn) Instagram Analytics FAQ
How many Instagram followers does Pottery Barn have?+
Pottery Barn (@potterybarn) has 3.78M Instagram followers as of June 2026.
What is Pottery Barn's Instagram engagement rate?+
Pottery Barn's Instagram engagement rate is 2.03% over the last 12 months, based on 713 posts.
How many likes does Pottery Barn get on Instagram?+
Pottery Barn received 3.91M total likes across 713 posts in the last 12 months, averaging 5.48K likes per post.
How many Instagram impressions does Pottery Barn get?+
Pottery Barn's Instagram content generated 160M total impressions over the last 12 months.