How Turbolearn, #1 study app in the U.S., grew to 4,000,000 users with TikTok/IG marketing. Over 400M views, 100+ accounts, and extremely viral formats and $0 in paid ads. Pt 2 🧵 (includes free dataset)

This Rizz copycat makes $100K MRR from 1.2 Billion TikTok views... ...and climbed 155 spots in the App Store over the last 30 days. The classic faceless viral scheme that mints millions:

Another college student launched an AI app. $25k and 50k users within 5 months of TikTok mktg... ...in one of the most saturated AI niches (they just got accepted into YC S25):

This girl solo-founded an indie dating app from her Georgetown dorm room 3 months ago… ...now she's doing viral TikToks and has onboarded 18K users:

This random guy is close to 1 billion views. He's growing two brands from 2-sets of TikTok/IG accounts... ...all using a single, repeatable money-making format. Picture this:

TurboLearn grew to 4,000,000 users. Did over 400M views, 100+ accounts, and 5 (extremely) viral formats. Breakdown of a masterclass on organic TikTok and Instagram marketing:

We've open-sourced highly valuable resources for TikTok/Reel organic marketing. Please use and abuse them: > How-To Practical Guides for TikTok Marketing > 46,606 TikTok Hooks & Data from Brand and Consumer Accounts > 130M+ Views in 100 Days: Yope Hook Dataset > 298M+ Views: Locket Viral Hook Dataset > 12,555 Viral Gen Z Social App Hooks > 50 Faceless Formats & How to Use Them > + hooks for FashionTok, ChristianTok, StudyTok, AstroTok, and CryptoTok... Everything below (free) ⬇️

How to build your first $10K MRR AI wrapper mobile app... ...and become financially independent in 2025: [the B2C mobile app edition] Step 1: Pick an AI wrapper idea: • Don’t overthink. Inspiration is everywhere • It's best to base yourself on something that’s already making $200k+ MRR • Study top-grossing categories to see what others pay for • Copy existing app with a twist (more in extended thread) Step 2: Pre-Build Distribution: • Create 4 TikTok/Reel accounts with those formats: • 1. Green screen founder format • 2. Build-in-public founder format • 3. 2x Faceless re-purposed content with long hooks • Get a list of 500+ nano/micro influencers in the niche • Reach out & negotiate bulk deals to lower cost (the more niche the cheaper) • In case audience is on Twitter also build-in-public there (more in extended thread) Step 3: Learn to Code: • Learn just enough to go live on the AppStore • Skip uni and bootcamps => watch YouTube / Learn with Chat • Download Cursor and start to vibe code asap • Even faster no-code with AI gen tools • Build and ship 1 app a week/month Alternative: find a nerd to do it 4 you. Step 4: Launch the MVP (asap): • Build in 1 or 2 weeks or less using templates • Hard paywall / no trial / no bs • Design virality into your app screens (copy AMO, NGL, …) • Prompt everything from logo to appstore images (more on this in extended thread) Step 5: Scale Distribution to $10K+ MRR: • Pre-distribution gave you insights on which format and hook works • Scale 5 to 10 accounts on what got you traction • Increase micro creator partnership / create relationships • As soon as you make $; Scale with an army of face ambassadors • + faceless accounts (more in extended thread) Never been easier to make a $10k MRR app with ZERO previous experience. Could be the most significant arbitrage opportunity in 100+ years: