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freak shit can happen to anyone got out of a taxi in Monaco after a night out tripped on a drain ripped my knee completely out of its socket ACL, MCL, PCL, meniscus, popliteal artery... all gone was supposed to fly home in 12 hours. spent 2 months in a French hospital instead. 14 surgeries that year, i nearly lost the leg below the knee. now I can't lift my left foot and I wear an ankle brace every day let this be your reminder, take NOTHING for granted.

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RCIllingworth
freak shit can happen to anyone got out of a taxi in Monaco after a night out tripped on a drain ripped my knee completely out of its socket ACL, MCL, PCL, meniscus, popliteal artery... all gone was supposed to fly home in 12 hours. spent 2 months in a French hospital instead. 14 surgeries that year, i nearly lost the leg below the knee. now I can't lift my left foot and I wear an ankle brace every day let this be your reminder, take NOTHING for granted.
i use one $10 domain to run 60 of my sending inboxes. 

(FULL set-up guide, for free)

i’ve used this for WELL over 2,000+ cold email setups. 

and this EXACT build is able to carry 60 inboxes on a SINGLE root domain... with the same deliverability as 60 separate ones…

for one TENTH of the cost.

now, after setting up this cold email infrastructure over 2,000 times, i can tell you one thing.

99% of all cold emailers i’ve ever spoken to overpay for their setup. 

and it doesn’t have to be that way. 

i put together this blueprint. inside, you’ll get access to: 

• the root-and-branch setup that runs 60 inboxes off one $10 domain
• the exact build spec we run internally: subdomains, inbox counts, DNS, daily send config
• test a 5,000-account client that sent 1.8 million emails at 99.7% inbox health
• our cost model that turns a $2,000 domain bill into $10, and a burned domain into a $12 non-event
• four places you should NOT try this, so you don't take a good idea somewhere it breaks
• a one-page build cheat sheet you can hand your ops person

want it?

comment "BRANCH", give me a follow, and i'll DM it over.
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RCIllingworth
i use one $10 domain to run 60 of my sending inboxes. (FULL set-up guide, for free) i’ve used this for WELL over 2,000+ cold email setups. and this EXACT build is able to carry 60 inboxes on a SINGLE root domain... with the same deliverability as 60 separate ones… for one TENTH of the cost. now, after setting up this cold email infrastructure over 2,000 times, i can tell you one thing. 99% of all cold emailers i’ve ever spoken to overpay for their setup. and it doesn’t have to be that way. i put together this blueprint. inside, you’ll get access to: • the root-and-branch setup that runs 60 inboxes off one $10 domain • the exact build spec we run internally: subdomains, inbox counts, DNS, daily send config • test a 5,000-account client that sent 1.8 million emails at 99.7% inbox health • our cost model that turns a $2,000 domain bill into $10, and a burned domain into a $12 non-event • four places you should NOT try this, so you don't take a good idea somewhere it breaks • a one-page build cheat sheet you can hand your ops person want it? comment "BRANCH", give me a follow, and i'll DM it over.

we paid acquisition(.)com $150,000 for mentorship they told us to make 2 changes in the business... INSTANTLY paid back the 150. and we've 3X'd since that conversation best money we ever fucking spent. lesson: NEVER be afraid to invest in yourself.

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we paid acquisition(.)com $150,000 for mentorship they told us to make 2 changes in the business... INSTANTLY paid back the 150. and we've 3X'd since that conversation best money we ever fucking spent. lesson: NEVER be afraid to invest in yourself.

me: quick question about [Company] (0% reply rate) me: thoughts on [specific thing]? (0% reply rate) me: "{{FirstName}}, question for you" (0% reply rate) me: googles "cold email subject lines that actually work" article: "Quick question" is the best subject line! Me: ...

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RCIllingworth
me: quick question about [Company] (0% reply rate) me: thoughts on [specific thing]? (0% reply rate) me: "{{FirstName}}, question for you" (0% reply rate) me: googles "cold email subject lines that actually work" article: "Quick question" is the best subject line! Me: ...

x.com/i/article/206180416…

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RCIllingworth
http://x.com/i/article/2061804169107746816

x.com/i/article/210092265…

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https://x.com/i/article/2100922656484679680

we started Premium Inboxes because I wanted an Aston Martin told my co-founder: "this is the Aston Martin fund. any cash we make, I'm buying a car" the goal was a hundred grand. that was it. by the end of week four we were doing 80K a month... the question changed pretty fast after that: "how far can we actually take this thing?" funny what a stupid simple goal can become

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we started Premium Inboxes because I wanted an Aston Martin told my co-founder: "this is the Aston Martin fund. any cash we make, I'm buying a car" the goal was a hundred grand. that was it. by the end of week four we were doing 80K a month... the question changed pretty fast after that: "how far can we actually take this thing?" funny what a stupid simple goal can become
I studied Alex Hormozi's cold outreach for 72 hours...

And broke down his playbook that grew Acquisition(.)com to $250M+/year.

Everyone's doing cold email wrong.

Most people:

→ Use generic templates
→ Sound like robots
→ Get ignored by decision makers

So, I put together a masterclass breaking down his exact process. 

Here's what's inside: 

– How he builds hyper‑specific lead lists
– Writing cold emails the way Hormozi does
– His “give before you ask” approach
– Using social proof to earn instant trust
– 40% reply rate CTAs you can copy

Want it?

Comment "Alex" and I'll send you the link

p.s. there might be a lot of comments. Repost this to get priority access!
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I studied Alex Hormozi's cold outreach for 72 hours... And broke down his playbook that grew Acquisition(.)com to $250M+/year. Everyone's doing cold email wrong. Most people: → Use generic templates → Sound like robots → Get ignored by decision makers So, I put together a masterclass breaking down his exact process. Here's what's inside: – How he builds hyper‑specific lead lists – Writing cold emails the way Hormozi does – His “give before you ask” approach – Using social proof to earn instant trust – 40% reply rate CTAs you can copy Want it? Comment "Alex" and I'll send you the link p.s. there might be a lot of comments. Repost this to get priority access!
i'm giving away EVERY cold email resource my team has ever put out.

these are the EXACT systems behind the infrastructure we run for 2,000+ customers, with 360,000+ inboxes monitored across every provider and region.

every playbook, swipe file, checklist, and calculator in one folder.

inside:

→ the 2026 cold email playbook (the full resource hub)
→ the 98% primary inbox checklist (the setup that lands in primary)
→ the cold email copy kit (the PPQ framework + 5-email sequence)
→ the cold email lead gen swipe file (7 intent-based methods)
→ the cold email sequence swipe file (the follow-ups that book calls)
→ the inbox warmup playbook (the 14-day ramp done right)
→ the 1,000 emails per day blueprint (scale without burning domains)
→ the agency scaling blueprint (the systems behind a $170k/mo agency)
→ the claude code cold email stack (the exact prompts i paste)
→ the lean outbound stack (the only 4 tools you need)
→ the 5-number deliverability read (what your numbers actually mean)
→ the inbox provider scorecard (ranked by who actually delivers)
→ the cold email infrastructure calculator (size your setup)
→ the cold email test tracker (find your winning combos)

it's all in one folder.

go through it and you'll have the exact infrastructure, copy and lead systems we use to keep 3,000+ cold email operations landing in the primary inbox.

p.s. repost this and i'll prioritize your DM.
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RCIllingworth
i'm giving away EVERY cold email resource my team has ever put out. these are the EXACT systems behind the infrastructure we run for 2,000+ customers, with 360,000+ inboxes monitored across every provider and region. every playbook, swipe file, checklist, and calculator in one folder. inside: → the 2026 cold email playbook (the full resource hub) → the 98% primary inbox checklist (the setup that lands in primary) → the cold email copy kit (the PPQ framework + 5-email sequence) → the cold email lead gen swipe file (7 intent-based methods) → the cold email sequence swipe file (the follow-ups that book calls) → the inbox warmup playbook (the 14-day ramp done right) → the 1,000 emails per day blueprint (scale without burning domains) → the agency scaling blueprint (the systems behind a $170k/mo agency) → the claude code cold email stack (the exact prompts i paste) → the lean outbound stack (the only 4 tools you need) → the 5-number deliverability read (what your numbers actually mean) → the inbox provider scorecard (ranked by who actually delivers) → the cold email infrastructure calculator (size your setup) → the cold email test tracker (find your winning combos) it's all in one folder. go through it and you'll have the exact infrastructure, copy and lead systems we use to keep 3,000+ cold email operations landing in the primary inbox. p.s. repost this and i'll prioritize your DM.

NOBODY has the universal answer to cold email behaviour right now. and i say that as one of the people who tried hardest to find it. literally been in this game for years. i’ve spoken to THOUSANDS of cold emailers. sent MILLIONS of cold messages. i used to think i was ‘special’ and knew all the answers. we ran same-copy / different-account / same-recipient tests across hundreds of accounts trying to crack google vs microsoft behaviour. we couldn’t crack it. the honest answer we landed on is that the minute we find out what works, it changes. so watch out. anyone selling the universal answer is selling something.

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NOBODY has the universal answer to cold email behaviour right now. and i say that as one of the people who tried hardest to find it. literally been in this game for years. i’ve spoken to THOUSANDS of cold emailers. sent MILLIONS of cold messages. i used to think i was ‘special’ and knew all the answers. we ran same-copy / different-account / same-recipient tests across hundreds of accounts trying to crack google vs microsoft behaviour. we couldn’t crack it. the honest answer we landed on is that the minute we find out what works, it changes. so watch out. anyone selling the universal answer is selling something.
these 5 claude prompts can now send 100,000+ cold emails per month. 

(my FULL Claude Code cold email stack, for free)

this stack: 

● finds companies
● enriches data
● writes sequences 
● and reads replies 

this works so well for AI, because cold email is really just a chain of repeatable steps, and a machine can run them with pristine accuracy.

that said...

i'd rather just hand you the whole stack free. 

inside the stack:

● the full 7-step Claude Code workflow, from defining your ICP to reading replies after each send
● the exact 5 prompts to paste at every stage: ICP brief, enrichment, sequence writing, post-send analysis
● the tier 1 / tier 2 bucketing that decides which prospects get hit first
● the parallel enrichment trick that turns 250 contacts into a 30-minute job instead of a 12-hour Clay job
● the post-send loop that tells you exactly which emails to rewrite
● a 1-page cheat sheet with all 5 prompts in one place

want it?

comment "STACK", give me a follow, and i'll DM it over.
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RCIllingworth
these 5 claude prompts can now send 100,000+ cold emails per month. (my FULL Claude Code cold email stack, for free) this stack: ● finds companies ● enriches data ● writes sequences ● and reads replies this works so well for AI, because cold email is really just a chain of repeatable steps, and a machine can run them with pristine accuracy. that said... i'd rather just hand you the whole stack free. inside the stack: ● the full 7-step Claude Code workflow, from defining your ICP to reading replies after each send ● the exact 5 prompts to paste at every stage: ICP brief, enrichment, sequence writing, post-send analysis ● the tier 1 / tier 2 bucketing that decides which prospects get hit first ● the parallel enrichment trick that turns 250 contacts into a 30-minute job instead of a 12-hour Clay job ● the post-send loop that tells you exactly which emails to rewrite ● a 1-page cheat sheet with all 5 prompts in one place want it? comment "STACK", give me a follow, and i'll DM it over.

best performing cold email template i've used? PPQ. ​ P (Problem): their specific pain, in their words. what's keeping them up at night. ​ P (Proof): a quick line of social proof matched to their industry. something like "helped a DTC brand increase sales 28% in 60 days" placed right before the CTA as a casual mention. ​ Q (Question): a soft CTA that's easy to say yes to. "would it be crazy to hop on a quick call?" or "is this worth exploring?" ​bookmark this.

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best performing cold email template i've used? PPQ. ​ P (Problem): their specific pain, in their words. what's keeping them up at night. ​ P (Proof): a quick line of social proof matched to their industry. something like "helped a DTC brand increase sales 28% in 60 days" placed right before the CTA as a casual mention. ​ Q (Question): a soft CTA that's easy to say yes to. "would it be crazy to hop on a quick call?" or "is this worth exploring?" ​bookmark this.
if i went dead broke TOMORROW, i’d be back at 100k/mo in 90 days.

i’d just use Alex Hormozi's “rule of 100”.

→ don't set a goal below 100 prospects. 
→ don't stop for 100 days minimum.

most will run outreach for 3 days and decide

“cold outbound doesn't work for me.”

mate,

you didn't run the experiment.

small wins build on each other across thousands of sends.

half a percent becomes 5% by the time you've actually tested the thing properly.

you don't reach those numbers by stopping early.

this works, if you work.

PS

i packaged Hormozi's FULL Rule Of 100 Cold Email system together into a 100-day sequenced program. 

This is the same cadence we run across 250,000+ inboxes to fix copy fatigue and infrastructure breakdown at the same time.
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if i went dead broke TOMORROW, i’d be back at 100k/mo in 90 days. i’d just use Alex Hormozi's “rule of 100”. → don't set a goal below 100 prospects. → don't stop for 100 days minimum. most will run outreach for 3 days and decide “cold outbound doesn't work for me.” mate, you didn't run the experiment. small wins build on each other across thousands of sends. half a percent becomes 5% by the time you've actually tested the thing properly. you don't reach those numbers by stopping early. this works, if you work. PS i packaged Hormozi's FULL Rule Of 100 Cold Email system together into a 100-day sequenced program. This is the same cadence we run across 250,000+ inboxes to fix copy fatigue and infrastructure breakdown at the same time.

we started Premium Inboxes because I wanted an Aston Martin told my co-founder: "this is the Aston Martin fund. any cash we make, I'm buying a car" the goal was a hundred grand. that was it. by the end of week four we were doing 80K a month... the question changed pretty fast after that: "how far can we actually take this thing?" funny what a stupid simple goal can become

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we started Premium Inboxes because I wanted an Aston Martin told my co-founder: "this is the Aston Martin fund. any cash we make, I'm buying a car" the goal was a hundred grand. that was it. by the end of week four we were doing 80K a month... the question changed pretty fast after that: "how far can we actually take this thing?" funny what a stupid simple goal can become

nothing validates a cold email set up better than OOO replies. they’re some of the BEST replies you could ask for as a cold emailer. think about it. you physically can NOT get an out-of-office reply from the spam folder. it's impossible. so that one auto-reply you keep ignoring... is actually the ONLY placement test that matters. an out-of-office straight up means you landed in Primary. no tool can tell you that you with more certainty.

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nothing validates a cold email set up better than OOO replies. they’re some of the BEST replies you could ask for as a cold emailer. think about it. you physically can NOT get an out-of-office reply from the spam folder. it's impossible. so that one auto-reply you keep ignoring... is actually the ONLY placement test that matters. an out-of-office straight up means you landed in Primary. no tool can tell you that you with more certainty.
everyone says you can't run more than 2 or 3 inboxes per domain without them all burning together.

i run 60 off a single $10 domain, same deliverability, tested across ~30,000 accounts.

here's the whole build:

(bookmark)
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RCIllingworth
everyone says you can't run more than 2 or 3 inboxes per domain without them all burning together. i run 60 off a single $10 domain, same deliverability, tested across ~30,000 accounts. here's the whole build: (bookmark)

I’ve NEVER seen a B2B business fail to book calls with cold email when they use this 5-step email sequence: (bookmark this) EMAIL 1: Initial outreach Use the PPQ framework: - One problem (their specific pain) - One proof point (quick social proof) - One question (soft CTA) - 80 words MAX EMAIL 2: Reminder + value add - Add a case study - Share a new insight - Give them a reason to engage No one wants to see “just bumping this!” Add VALUE. EMAIL 3: Ask for feedback Something like: - "Not sure if this was off base or just bad timing" - Makes it easy to respond without committing EMAIL 4: Light scarcity - "I still have a couple of spots this week if it's relevant" - Creates gentle urgency without being pushy EMAIL 5: The breakup - "No worries if now's not the right time" - "Feel free to reach out if things change" - Often gets the highest response rate of the sequence Steal this.

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RCIllingworth
I’ve NEVER seen a B2B business fail to book calls with cold email when they use this 5-step email sequence: (bookmark this) EMAIL 1: Initial outreach Use the PPQ framework: - One problem (their specific pain) - One proof point (quick social proof) - One question (soft CTA) - 80 words MAX EMAIL 2: Reminder + value add - Add a case study - Share a new insight - Give them a reason to engage No one wants to see “just bumping this!” Add VALUE. EMAIL 3: Ask for feedback Something like: - "Not sure if this was off base or just bad timing" - Makes it easy to respond without committing EMAIL 4: Light scarcity - "I still have a couple of spots this week if it's relevant" - Creates gentle urgency without being pushy EMAIL 5: The breakup - "No worries if now's not the right time" - "Feel free to reach out if things change" - Often gets the highest response rate of the sequence Steal this.
update on the Aston Martin fund...

we bought it. 

then 4 months later, sold it.

had to get yet another surgery on my leg and couldn't drive the thing. 

shiny prizes aren't all sunshine and rainbows lol.
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update on the Aston Martin fund... we bought it. then 4 months later, sold it. had to get yet another surgery on my leg and couldn't drive the thing. shiny prizes aren't all sunshine and rainbows lol.
"just pull a list from Apollo"

i’ve NEVER seen a successful cold emailer that only uses Apollo. 

that's how you wreck a brand new tenant in 3 weeks.

Apollo gives you raw volume without ANY intent signal behind it. 

if you blast 5,000 contacts who have zero reason to care, you torch every inbox you spent 18 days warming up.

i speak to ALL of the agencies winning in 2026. they’re running a specific 7-method intent stack right now. 

- Google Maps surfaces local intent. 
- Apify scrapes comment-level engagement signals.
- Find Email cleans up the 40% of leads Apollo couldn't enrich. 
- Sales Navigator pulls headcount-growth triggers.

when you pull from 7 angles instead of 1, the same list outperforms by 3-4x.

so i packaged the entire stack.

inside:

• 15 copy-paste search queries across 7 intent-based methods
• The exact tool stack for each (Apify, Triggery, Crunchbase, RB2B, BuiltWith, Clay)
• Before/after personalisation examples for every method
• A Clay enrichment workflow that cleans and verifies before sending
• A quick-reference table showing intent level and volume per method

free for the next 48 hours.

• comment "LEADS"
• connect with me so i can DM you

PS, find people who actually want what you sell. steal this.
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RCIllingworth
"just pull a list from Apollo" i’ve NEVER seen a successful cold emailer that only uses Apollo. that's how you wreck a brand new tenant in 3 weeks. Apollo gives you raw volume without ANY intent signal behind it. if you blast 5,000 contacts who have zero reason to care, you torch every inbox you spent 18 days warming up. i speak to ALL of the agencies winning in 2026. they’re running a specific 7-method intent stack right now. - Google Maps surfaces local intent. - Apify scrapes comment-level engagement signals. - Find Email cleans up the 40% of leads Apollo couldn't enrich. - Sales Navigator pulls headcount-growth triggers. when you pull from 7 angles instead of 1, the same list outperforms by 3-4x. so i packaged the entire stack. inside: • 15 copy-paste search queries across 7 intent-based methods • The exact tool stack for each (Apify, Triggery, Crunchbase, RB2B, BuiltWith, Clay) • Before/after personalisation examples for every method • A Clay enrichment workflow that cleans and verifies before sending • A quick-reference table showing intent level and volume per method free for the next 48 hours. • comment "LEADS" • connect with me so i can DM you PS, find people who actually want what you sell. steal this.
i’ve generated well over $10,000,000+ in pipeline with cold outbound. 

this 1 morning routine separated me from everyone else:

EVERY Monday morning i block 90 minutes to write 10 fresh hooks for outbound.

and now more than ever...

i’m watching copy fatigue quietly eat one campaign after another.

one of our customer’s had been running a TikTok-shop-affiliate angle. 

a year ago it pulled a 5% reply rate. 

every brand owner he emails now already has a ROSTER of 10 affiliates waiting.

the hook is now DEAD… and he had no idea.

so i just systemised the fix to this problem. 

if you can just write TEN fresh hooks a week…

that’s enough to keep you in the top 1% of ALL cold emailers. 

i put together a swipe file with the hook templates, rotation rules, and diagnostics we've built off the back of 2,000+ customers and 250,000+ inboxes…

inside: 

1. 12 hook templates across 5 angles: drop-in ready, fill in the brackets, ship today
2. 8 rotation rules: rewrite threshold, scale rule, 30-day rhythm, full trigger stack
3. 6 diagnostic checks: spot fatigue 2-3 weeks before it shows up in your reply rate
4. 6 weekly ideation prompts: so you never stare at a blank page on a monday
5. 6 trend-awareness prompts: catch angle-saturation before competitors do

Want it?

Comment "FATIGUE" and I'll send you the link

p.s. there might be a lot of comments. Repost this to get priority access!
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RCIllingworth
i’ve generated well over $10,000,000+ in pipeline with cold outbound. this 1 morning routine separated me from everyone else: EVERY Monday morning i block 90 minutes to write 10 fresh hooks for outbound. and now more than ever... i’m watching copy fatigue quietly eat one campaign after another. one of our customer’s had been running a TikTok-shop-affiliate angle. a year ago it pulled a 5% reply rate. every brand owner he emails now already has a ROSTER of 10 affiliates waiting. the hook is now DEAD… and he had no idea. so i just systemised the fix to this problem. if you can just write TEN fresh hooks a week… that’s enough to keep you in the top 1% of ALL cold emailers. i put together a swipe file with the hook templates, rotation rules, and diagnostics we've built off the back of 2,000+ customers and 250,000+ inboxes… inside: 1. 12 hook templates across 5 angles: drop-in ready, fill in the brackets, ship today 2. 8 rotation rules: rewrite threshold, scale rule, 30-day rhythm, full trigger stack 3. 6 diagnostic checks: spot fatigue 2-3 weeks before it shows up in your reply rate 4. 6 weekly ideation prompts: so you never stare at a blank page on a monday 5. 6 trend-awareness prompts: catch angle-saturation before competitors do Want it? Comment "FATIGUE" and I'll send you the link p.s. there might be a lot of comments. Repost this to get priority access!

Richard Illingworth (@RCIllingworth) X Stats & Analytics

Richard Illingworth (@RCIllingworth) has 3.15K X followers with a 1.78% engagement rate over the past 12 months. Across 211 posts, Richard Illingworth received 5.64K total likes and 419K impressions, averaging 26.7 likes per post. This page tracks Richard Illingworth's performance metrics, top content, and engagement trends — updated daily.

Richard Illingworth (@RCIllingworth) X Analytics FAQ

How many X (Twitter) followers does Richard Illingworth have?+
Richard Illingworth (@RCIllingworth) has 3.15K X (Twitter) followers as of September 2026.
What is Richard Illingworth's X (Twitter) engagement rate?+
Richard Illingworth's X (Twitter) engagement rate is 1.78% over the last 12 months, based on 211 posts.
How many likes does Richard Illingworth get on X (Twitter)?+
Richard Illingworth received 5.64K total likes across 211 posts in the last 12 months, averaging 26.7 likes per post.
How many X (Twitter) impressions does Richard Illingworth get?+
Richard Illingworth's X (Twitter) content generated 419K total impressions over the last 12 months.