Top TikTok Brand Partnerships

The biggest TikTok brand partnerships and creator collaborations from the last 30 days, ranked by views.

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TikTok

Instagram

YouTube

TikTok — Top 100

100 partnerships

#	Partnership	Views	Likes	$EMV
01	@callofduty × @infinityward Call of Duty × infinityward	142.0M	186K	$2.9M
02	@bookingcom × @angelicahacks Booking.com × angelicahacks	133.9M	207K	$2.7M
03	@mrbeast × @erlinghaaland MrBeast × erlinghaaland	113.6M	11.6M	$5.3M
04	@mrbeast × @erlinghaaland MrBeast × erlinghaaland	95.6M	18.4M	$6.8M
05	@espn × @liverpoolfc ESPN × liverpoolfc	54.4M	8.0M	$3.2M
06	@netflixcolombia × @openenglishoficial Netflix Colombia × openenglishoficial +2 others	43.6M	129K	$910K
07	@mrbeast × @googlegemini MrBeast × googlegemini	36.7M	1.8M	$1.2M
08	@hbomax × @hbo HBO Max × hbo	35.5M	234K	$770K
09	@bevsbybeverly × @pringles My friends call me Bev × pringles	34.5M	38K	$701K
10	@mdmotivator × @kygomusic Zachery Dereniowski × kygomusic	33.6M	5.0M	$2.0M
11	@houseofhighlights × @tonego25_oficial House of Highlights × tonego25_oficial	33.1M	1.6M	$1.1M
12	@cnn × @andersoncooper CNN × andersoncooper	28.5M	2.8M	$1.3M
13	@msrachelforlittles × @lethalshooter Ms Rachel × lethalshooter	27.4M	2.3M	$1.2M
14	@frankielapenna × @rekrobot Frankie LaPenna × rekrobot	26.7M	2.9M	$1.3M
15	@adamw × @arm_011 Adam W × arm_011	26.5M	2.7M	$1.2M
16	@paramountpics × @mrirrelevant Paramount Pictures × mrirrelevant +1 other	23.6M	365K	$565K
17	@mrbeast × @erlinghaaland MrBeast × erlinghaaland	22.7M	1.7M	$910K
18	@mmmjoemele × @digiorno Joe Mele × digiorno	22.3M	100K	$472K
19	@primevideo × @amazonmgmstudios Prime Video × amazonmgmstudios	22.3M	299K	$523K
20	@brentrivera × @riley.lemon Brent Rivera × riley.lemon +1 other	21.9M	2.4M	$1.0M
21	@cyrusveyssi × @peacock Cyrus × peacock	21.8M	21K	$442K
22	@whistle × @reallunchables Whistle × reallunchables +2 others	21.8M	5K	$438K
23	@vivianhoorn × @hm Vivian Hoorn × hm	21.6M	67K	$448K
24	@vegasenespanol × @carinleonoficial Las Vegas × carinleonoficial +1 other	21.5M	511K	$558K
25	@whistle × @reallunchables Whistle × reallunchables +2 others	21.3M	6K	$427K
26	@adamw × @awwitskeweezy4 Adam W × awwitskeweezy4 +3 others	20.5M	1.6M	$821K
27	@realmadrid × @vinijr Real Madrid C.F. × vinijr	20.3M	3.4M	$1.3M
28	@haleyybaylee × @cbs HALEYYBAYLEE × cbs +4 others	20.1M	4.3M	$1.5M
29	@bookingcom × @taylorgraysen Booking.com × taylorgraysen	20.0M	7K	$402K
30	@whistle × @reallunchables Whistle × reallunchables +1 other	19.9M	4K	$398K
31	@barstoolsports × @jerseymikes Barstool Sports × jerseymikes	18.9M	69K	$396K
32	@brittfusilier × @generalmills brittfusilier × generalmills +2 others	18.8M	6K	$377K
33	@houseofhighlights × @bethmartey_ House of Highlights × bethmartey_	18.5M	1.6M	$775K
34	@its_gamma × @dualipaofficial GAMMA WORLD × dualipaofficial	18.1M	4.0M	$1.4M
35	@powerslap × @turpdaddyslim Power Slap × turpdaddyslim	17.6M	830K	$565K
36	@vegasenespanol × @moiseslopezfr Las Vegas × moiseslopezfr	17.6M	811K	$558K
37	@houseofhighlights × @americaalaniz House of Highlights × americaalaniz	17.4M	1.6M	$756K
38	@mtv × @dunkin MTV × dunkin	17.2M	79K	$364K
39	@charlidamelio × @yvettesalxo charli d’amelio × yvettesalxo	16.6M	2.0M	$827K
40	@leah.kateb × @kiehls leah kateb × kiehls	16.3M	147K	$364K
41	@ligue1 × @daznfutbol Ligue 1 McDonald’s × daznfutbol +4 others	15.6M	970K	$563K
42	@hannahstocking × @debbiesath Hannah Stocking × debbiesath +1 other	15.6M	1.1M	$582K
43	@vegasenespanol × @parkmgm Las Vegas × parkmgm +2 others	15.6M	98K	$336K
44	@zioncruzz × @7eleven Zion Cruz \| Male UGC Creator × 7eleven	15.5M	3K	$311K
45	@yunggravy × @eamaddennfl Yung Gravy 🍯 × eamaddennfl	15.4M	11K	$311K
46	@ultabeauty × @janyllpena Ulta Beauty × janyllpena +5 others	15.4M	6K	$309K
47	@toryburch × @izzipoopi TORY BURCH × izzipoopi	15.2M	425K	$411K
48	@tommyhilfiger × @abbygchamp Tommy Hilfiger × abbygchamp	15.2M	90K	$327K
49	@usopen × @usta US Open × usta	15.2M	1.4M	$657K
50	@chatgpt × @openai ChatGPT × openai	14.4M	23K	$294K
51	@rubberhobo × @nationaltrust Rubber Hobo × nationaltrust	14.3M	7K	$288K
52	@hm × @marlon3lg H&M × marlon3lg	14.2M	482K	$408K
53	@bradyyourtutor × @solunaaaa16 BradyYourTutor × solunaaaa16 +1 other	14.1M	884K	$509K
54	@houseofhighlights × @rachloob House of Highlights × rachloob	13.9M	1.2M	$577K
55	@amazonmgmstudios × @imdb Amazon MGM Studios × imdb +1 other	13.9M	118K	$308K
56	@mrbeast × @starbucks MrBeast × starbucks	13.6M	660K	$475K
57	@valentinchmerkovskiy × @jennachmerkovskiy Val × jennachmerkovskiy	13.3M	713K	$446K
58	@espn × @thesportsish ESPN × thesportsish	13.0M	221K	$316K
59	@chatgpt × @openai ChatGPT × openai	13.0M	43K	$272K
60	@tommyhilfiger × @dylanpkelly Tommy Hilfiger × dylanpkelly +1 other	12.9M	43K	$269K
61	@hm × @vera_gundlach H&M × vera_gundlach	12.7M	195K	$304K
62	@brandongouveia × @kerrygoldusa Brandon Gouveia × kerrygoldusa	12.5M	12K	$252K
63	@chatgpt × @openai ChatGPT × openai	12.2M	1.4M	$622K
64	@espn × @mlb ESPN × mlb	12.1M	1.0M	$504K
65	@houseofhighlights × @crossfit_beast House of Highlights × crossfit_beast	12.1M	1.3M	$563K
66	@warnerbros × @amblin Warner Bros. × amblin +1 other	11.8M	1.2M	$546K
67	M @flighthouse × @maiareficco flighthouse × maiareficco +1 other	11.8M	1.6M	$648K
68	@redbull × @lethalshooter Red Bull × lethalshooter	11.8M	783K	$434K
69	@overtime × @theboystv Overtime × theboystv	11.7M	1.2M	$544K
70	@ligue1 × @asmonaco Ligue 1 McDonald’s × asmonaco	11.6M	356K	$323K
71	@target × @bobbyparrish target × bobbyparrish	11.6M	3K	$232K
72	@ogcarnal × @kalshi ogcarnal × kalshi	11.4M	17K	$233K
73	@mancity × @iliman.ndiaye Manchester City × iliman.ndiaye +1 other	11.4M	1.4M	$576K
74	@ligue1 × @ferrantorres Ligue 1 McDonald’s × ferrantorres +3 others	11.2M	1.2M	$533K
75	@nfl × @lospollostt NFL × lospollostt	11.1M	668K	$393K
76	@tommyhilfiger × @keniaos Tommy Hilfiger × keniaos +4 others	11.0M	29K	$229K
77	@vegasenespanol × @spherevegas Las Vegas × spherevegas +1 other	11.0M	100K	$246K
78	@sefutbol × @marisagarcia.20 Selección española × marisagarcia.20 +1 other	11.0M	1.6M	$630K
79	@witneycarsonofficial × @jimmykimmellive Witney Carson × jimmykimmellive	10.9M	2.0M	$729K
80	@__sportsball × @espnnhl SportsBall × espnnhl +2 others	10.9M	227K	$276K
81	@brentrivera × @kaydeechurch Brent Rivera × kaydeechurch	10.8M	735K	$402K
82	@naraazizasmith × @aveeno_us Nara Smith × aveeno_us	10.8M	48K	$228K
83	@mackenziewc × @sharkbeauty Mackenzie William × sharkbeauty	10.7M	486K	$343K
84	@charlidamelio × @quenblackwell charli d’amelio × quenblackwell +1 other	10.7M	1.1M	$499K
85	@charlidamelio × @prada charli d’amelio × prada	10.6M	1.6M	$627K
86	@adamw × @arm_011 Adam W × arm_011	10.3M	692K	$384K
87	@espn × @saints ESPN × saints	10.3M	1.1M	$495K
88	@espn × @themasters ESPN × themasters	10.3M	665K	$378K
89	@jennabandy21 × @kalshi Jenna Bandy × kalshi	10.2M	22K	$209K
90	@espn × @ishowspeed ESPN × ishowspeed	10.1M	1.7M	$638K
91	@milkydew × @amazon MilkyDew🥛 × amazon +1 other	10.0M	37K	$209K
92	@karenmendoza_xo × @blesiv Karen Mendoza × blesiv	10.0M	684K	$371K
93	@treysthrifts × @burlingtondeals Trey’s Thrifts × burlingtondeals	10.0M	28K	$206K
94	@thebrandblueprint × @snapchat THE BRAND BLUEPRINT × snapchat	9.9M	10K	$201K
95	@espn × @karcruzp ESPN × karcruzp	9.9M	639K	$360K
96	@elfyeah × @sephorabrasil e.l.f. Cosmetics × sephorabrasil	9.7M	9K	$196K
97	@jesseryt × @dell Jesser × dell	9.7M	68K	$211K
98	@netflixbrasil × @midoritiktok Netflix Brasil × midoritiktok	9.7M	30K	$201K
99	@mtv × @cbs MTV × cbs	9.7M	1.2M	$500K
100	@calvinklein × @jungkook Calvin Klein × jungkook	9.7M	1.7M	$625K

Top Partnerships FAQ

Common questions about how we rank and track brand-creator partnerships.

How do we identify brand-creator partnerships?+

We detect partnerships by analyzing post captions, tags, mentions, and paid-partnership disclosures across Instagram, TikTok, YouTube, and X. Each post is matched to the brand and creator involved so collabs and mentions can be ranked side-by-side.

How are partnerships ranked?+

Partnerships are ranked by total views over the selected date range, with likes and earned media value (EMV) shown alongside to help compare reach against estimated media impact.

How often is the leaderboard updated?+

Rankings refresh daily over the selected date range. Posts that keep picking up views will climb the list, while older partnerships drop off as they fall outside the range.

Which platforms are included?+

Partnerships are tracked across Instagram, TikTok, YouTube, and X. Use the platform filter above the table to drill into a single platform.