Top Instagram Brand Partnerships

The biggest Instagram brand partnerships and creator collaborations from the last 30 days, ranked by views.

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Instagram — Top 100

100 partnerships

#	Partnership	Views	Likes	$EMV
01	@brotherofcolor × @asakinsey Brotherofcolor × asakinsey +4 others	219.3M	16.9M	$8.9M
02	@afaseleccion × @adidas Selección Argentina × adidas +3 others	168.1M	6.7M	$5.1M
03	@leomessi × @campeonescup Leo Messi × campeonescup	164.4M	6.6M	$5.0M
04	@apple × @roses_are_rosie apple × roses_are_rosie	161.3M	6.5M	$4.9M
05	@instagram × @_zynyx Instagram × _zynyx +2 others	151.3M	685K	$3.2M
06	@bleacherreport × @mjp_ropelife Bleacher Report × mjp_ropelife	149.7M	430K	$3.1M
07	@judebellingham × @visit.dubai Jude Bellingham × visit.dubai	149.6M	6.0M	$4.5M
08	@jordanchiles × @meta Jordan Chiles × meta +1 other	141.3M	29K	$2.8M
09	@mrbeast × @erling MrBeast × erling	138.3M	4.4M	$3.9M
10	@instagram × @jordananye Instagram × jordananye +2 others	133.6M	769K	$2.9M
11	@insta360 × @craig_gk1 Insta360 × craig_gk1 +1 other	133.4M	1.8M	$3.1M
12	@instagram × @misterbeanito Instagram × misterbeanito	129.4M	961K	$2.9M
13	@instagram × @jxhnnybeck Instagram × jxhnnybeck	119.2M	581K	$2.5M
14	@netflixbrasil × @alcioneamarrom Netflix Brasil × alcioneamarrom +2 others	112.1M	326K	$2.3M
15	@laliga × @karim_adeyemi LALIGA × karim_adeyemi	108.8M	2.3M	$2.8M
16	@drsquatch × @silentnightbeds Dr. Squatch × silentnightbeds +1 other	106.6M	1.0M	$2.4M
17	@instagram × @wurzeltheween Instagram × wurzeltheween	101.3M	1.0M	$2.3M
18	@tomholland2013 × @berobrewing Tom Holland × berobrewing +1 other	99.4M	4.0M	$3.0M
19	@433 × @santosfc 433 × santosfc +1 other	97.8M	3.9M	$3.0M
20	@judebellingham × @adidas Jude Bellingham × adidas +1 other	92.8M	3.7M	$2.8M
21	@whatspoppin × @googlephotos What’s Poppin? with Davis! × googlephotos +1 other	86.3M	78K	$1.7M
22	@instagram × @anthemis_sp Instagram × anthemis_sp	84.0M	454K	$1.8M
23	@instagram × @lalalalisa_m Instagram × lalalalisa_m +1 other	83.7M	3.3M	$2.5M
24	@brunomars × @champagnepapi Bruno Mars × champagnepapi +1 other	81.9M	3.3M	$2.5M
25	@judebellingham × @championsleague Jude Bellingham × championsleague	81.0M	3.2M	$2.5M
26	@433 × @liga.pari 433 × liga.pari +1 other	79.3M	3.2M	$2.4M
27	@instagram × @draw_vengers Instagram × draw_vengers +1 other	79.1M	470K	$1.7M
28	@dualipa × @kelmendirozafa DUA LIPA × kelmendirozafa +1 other	77.5M	3.1M	$2.3M
29	@oakleymeta × @ashtonhall Oakley \| Meta × ashtonhall	76.4M	417K	$1.6M
30	@instagram × @teamsame_official Instagram × teamsame_official +2 others	74.5M	607K	$1.7M
31	@cristiano × @portugal Cristiano Ronaldo × portugal	74.1M	3.8M	$2.5M
32	@oliviarodrigo × @humanprsn Olivia Rodrigo × humanprsn +2 others	73.5M	2.9M	$2.2M
33	@brunomars × @karolg Bruno Mars × karolg	71.7M	2.9M	$2.2M
34	@leomessi × @messifragrances Leo Messi × messifragrances	71.1M	2.8M	$2.2M
35	@brittandmitchworldwide Britt & Mitch ✈ Australian Travel Creators	70.4M	4.9M	$2.6M
36	@instagram × @stuckinreboot Instagram × stuckinreboot +1 other	70.3M	322K	$1.5M
37	@georgeandcris × @velocity_valley George & Crissa Prieto \| Adventure Travel Couple × velocity_valley	70.2M	1.2M	$1.7M
38	@laliga × @luis__figo LALIGA × luis__figo	69.6M	1.8M	$1.9M
39	@haileybieber × @wyouth Hailey Rhode Bieber × wyouth	68.9M	2.8M	$2.1M
40	@realmadrid × @easportsfces Real Madrid C.F. × easportsfces +1 other	67.8M	427K	$1.5M
41	@prada × @sadiesink_ Prada × sadiesink_	67.7M	2.7M	$2.0M
42	@instagram × @anikaleila Instagram × anikaleila	67.6M	249K	$1.4M
43	@sydney_sweeney × @novig Sydney Sweeney × novig	67.6M	2.7M	$2.1M
44	@sydney_sweeney × @novig Sydney Sweeney × novig	67.0M	1.4M	$1.8M
45	@instagram × @kaiyacenat Instagram × kaiyacenat	65.7M	439K	$1.4M
46	@kendalljenner × @lorealparis Kendall × lorealparis	64.8M	2.6M	$2.0M
47	@judebellingham × @vinijr Jude Bellingham × vinijr	62.9M	2.5M	$1.9M
48	@lamineyamal × @adidasfootball lamineyamal × adidasfootball	62.8M	2.5M	$1.9M
49	@fcbarcelona × @lamineyamal FC Barcelona × lamineyamal	61.9M	3.2M	$2.0M
50	@mrbeast × @erling MrBeast × erling	61.5M	2.5M	$1.9M
51	@redbullbike × @kylestrait Red Bull Bike × kylestrait	61.2M	306K	$1.3M
52	@mrbeast × @lilbaby MrBeast × lilbaby	60.8M	2.4M	$1.9M
53	@oliviarodrigo × @officialsarahmclachlan Olivia Rodrigo × officialsarahmclachlan +3 others	60.6M	2.4M	$1.8M
54	@instagram × @miley Instagram × miley	58.9M	287K	$1.3M
55	@fcbarcelona × @barcastore FC Barcelona × barcastore	58.3M	2.3M	$1.8M
56	@bareknucklefc × @boxing.media BKFC × boxing.media +2 others	58.0M	586K	$1.3M
57	@on.football × @on on.football × on +1 other	57.7M	39K	$1.2M
58	@fabriziorom × @emiliosansolini Fabrizio Romano × emiliosansolini	57.6M	2.3M	$1.7M
59	@realmadrid × @mrancelotti Real Madrid C.F. × mrancelotti	57.0M	2.3M	$1.7M
60	@433 × @concacaf 433 × concacaf	56.2M	2.2M	$1.7M
61	@lamineyamal × @americaneagle lamineyamal × americaneagle	56.1M	2.2M	$1.7M
62	@frankielap × @rekrobot Frankie LaPenna × rekrobot	54.8M	3.1M	$2.0M
63	@oliviarodrigo × @girlsinc Olivia Rodrigo × girlsinc +1 other	54.6M	2.2M	$1.6M
64	@disney × @f1 Disney × f1 +4 others	54.0M	2.2M	$1.6M
65	@mrbeast × @nolanhansen MrBeast × nolanhansen +4 others	54.0M	2.2M	$1.6M
66	@instagram × @metaglasses Instagram × metaglasses	53.4M	396K	$1.2M
67	@sabrinacarpenter × @redkenpro Sabrina Carpenter × redkenpro +1 other	53.2M	2.1M	$1.6M
68	@fabriziorom × @cahemota Fabrizio Romano × cahemota	53.2M	2.1M	$1.6M
69	@haileybieber × @renellmedrano Hailey Rhode Bieber × renellmedrano +1 other	52.4M	2.1M	$1.6M
70	@voguemagazine × @roses_are_rosie Vogue × roses_are_rosie	51.9M	2.1M	$1.6M
71	@taylorlautner × @taylautner Taylor Lautner × taylautner	51.3M	2.1M	$1.6M
72	@houseofhighlights × @legendaryducks11u House of Highlights × legendaryducks11u	50.8M	2.0M	$1.5M
73	@fcbarcelona × @dejesusoficial FC Barcelona × dejesusoficial	50.8M	2.0M	$1.5M
74	@calvinklein × @linglingkwong Calvin Klein × linglingkwong	50.6M	488K	$1.3M
75	@apple × @jacksonwang852g7 apple × jacksonwang852g7	50.0M	2.0M	$1.5M
76	@marvelstudios × @avengers Marvel Studios × avengers +1 other	49.8M	2.0M	$1.5M
77	@shakira × @maluma Shakira × maluma	49.5M	2.0M	$1.5M
78	@433 × @sely10__ 433 × sely10__	48.9M	2.0M	$1.5M
79	@kendalljenner × @armanibeauty Kendall × armanibeauty	48.8M	2.0M	$1.5M
80	@cristiano × @herbalife Cristiano Ronaldo × herbalife	48.1M	1.9M	$1.5M
81	R @wasted × @rodriguesmatt WASTED × rodriguesmatt	48.0M	1.2M	$1.3M
82	@marvelstudios × @sg_posters Marvel Studios × sg_posters +2 others	47.9M	1.9M	$1.4M
83	@mdmotivator × @kygomusic 𝐙𝐚𝐜𝐡𝐞𝐫𝐲 𝐃𝐞𝐫𝐞𝐧𝐢𝐨𝐰𝐬𝐤𝐢 × kygomusic	46.9M	3.4M	$1.8M
84	@michelobultra × @leomessi Michelob ULTRA × leomessi	46.4M	3.3M	$1.9M
85	@k.mbappe × @on.football Kylian Mbappé × on.football +1 other	46.3M	1.9M	$1.4M
86	@overthemoonfaraway × @jessicapalmadessa Erin Miller × jessicapalmadessa	46.2M	2.7M	$1.7M
87	@oakleymeta × @instagram Oakley \| Meta × instagram	45.9M	143K	$958K
88	@nfl × @nflplus NFL × nflplus	45.7M	506K	$1.1M
89	@apple × @kennethcappello apple × kennethcappello +1 other	45.5M	1.8M	$1.4M
90	@laurapausini × @shakira Laura Pausini Official × shakira	45.4M	3.2M	$1.7M
91	@instagram × @muse Instagram × muse	45.3M	72K	$929K
92	@espn × @sportscenter ESPN × sportscenter	44.8M	1.6M	$1.3M
93	@instagram × @daisyedgarjones Instagram × daisyedgarjones	44.3M	189K	$940K
94	@instagram × @metaglasses Instagram × metaglasses	44.2M	110K	$917K
95	@f1 × @mercedesamgf1 FORMULA 1® × mercedesamgf1 +1 other	43.7M	1.7M	$1.3M
96	@realmadrid × @ardaguler Real Madrid C.F. × ardaguler +1 other	43.5M	1.7M	$1.3M
97	@fcbarcelona × @england FC Barcelona × england +1 other	43.3M	1.7M	$1.3M
98	@coffeebyhailey × @coffeebyremy coffeebyhailey × coffeebyremy	43.3M	1.6M	$1.3M
99	@mdmotivator 𝐙𝐚𝐜𝐡𝐞𝐫𝐲 𝐃𝐞𝐫𝐞𝐧𝐢𝐨𝐰𝐬𝐤𝐢	43.0M	3.3M	$1.7M
100	@fcbarcelona × @dejesusoficial FC Barcelona × dejesusoficial	42.8M	1.7M	$1.3M

Top Partnerships FAQ

Common questions about how we rank and track brand-creator partnerships.

How do we identify brand-creator partnerships?+

We detect partnerships by analyzing post captions, tags, mentions, and paid-partnership disclosures across Instagram, TikTok, YouTube, and X. Each post is matched to the brand and creator involved so collabs and mentions can be ranked side-by-side.

How are partnerships ranked?+

Partnerships are ranked by total views over the selected date range, with likes and earned media value (EMV) shown alongside to help compare reach against estimated media impact.

How often is the leaderboard updated?+

Rankings refresh daily over the selected date range. Posts that keep picking up views will climb the list, while older partnerships drop off as they fall outside the range.

Which platforms are included?+

Partnerships are tracked across Instagram, TikTok, YouTube, and X. Use the platform filter above the table to drill into a single platform.