Top Instagram Creator Collabs

The most-viewed posts where creators teamed up with each other or with a brand on Instagram, from the last 30 days. Earned media value (EMV) estimates what that reach would cost as paid media.

Instagram creator collabs, last 30 days, ranked by views
Rank	Collab	Views	Likes	EMV
1	Neymar Jr Tagged @leomessi	435.7M	17.4M	$13.1M
2	Brittany Dirksen Collab with @drewdirksen	219.9M	4.8M	$5.6M
3	adidas Football Collab with @adidas +3	197.8M	7.9M	$6.0M
4	Instagram Tagged @stuckinreboot +1	188.9M	814K	$4.0M
5	Bleacher Report Collab with @donnajeanwilde +1	174.4M	11.4M	$6.5M
6	Brotherofcolor Collab with @realrahsaun +4	166.9M	13.4M	$6.8M
7	DUA LIPA Tagged @shakira	139.5M	5.6M	$4.2M
8	RORY Collab with @dpworld	127.9M	59K	$2.6M
9	Leo Messi Tagged @intermiamicf	121.6M	4.9M	$3.7M
10	Instagram Tagged @anthemis_sp	115.5M	562K	$2.5M
11	Wealth @wealth	113.3M	8.3M	$4.4M
12	House of Highlights Tagged @amarabdalaal7	109.9M	2.6M	$2.9M
13	Leo Messi Tagged @adidasfootball	109.0M	4.4M	$3.3M
14	Instagram Tagged @teamsame_official +2	107.6M	883K	$2.4M
15	Bruno Mars Tagged @champagnepapi +1	99.7M	4.0M	$3.0M
16	Instagram Tagged @miso_ara	99.1M	764K	$2.2M
17	Portugal Collab with @cristiano	93.5M	4.9M	$3.1M
18	Erling Braut Haaland Tagged @gerorulli +2	92.8M	3.7M	$2.8M
19	DUA LIPA Tagged @kelmendirozafa +1	92.4M	3.7M	$2.8M
20	J Tagged @theweeknd	88.9M	3.6M	$2.7M
21	Victoria's Secret Collab with @realbarbarapalvin	88.7M	6.6M	$3.5M
22	Instagram Collab with @lalalalisa_m +1	88.6M	3.5M	$2.7M
23	Wealth @wealth	87.0M	4.6M	$2.9M
24	B Aston Martin Aramco Formula One™ Team Collab with @bk8newsgp	85.9M	56K	$1.7M
25	Olivia Rodrigo Tagged @nycballet	84.7M	3.4M	$2.6M
26	FC Barcelona Tagged @championsleague	83.3M	3.3M	$2.5M
27	Instagram Tagged @alwayscodingsomething	78.9M	578K	$1.7M
28	Olivia Rodrigo Tagged @humanprsn +2	78.4M	3.1M	$2.4M
29	Instagram Tagged @sangmyungdance +2	76.1M	476K	$1.7M
30	Victoria's Secret Tagged @jacobandco +1	75.4M	3.8M	$2.5M
31	Instagram Tagged @hichiyan686	74.6M	318K	$1.6M
32	Kendall Tagged @lorealparis	74.2M	3.0M	$2.2M
33	Prada Collab with @sadiesink_	74.0M	3.0M	$2.2M
34	Wealth @wealth	73.9M	1.9M	$2.0M
35	George & Crissa Prieto \| Adventure Travel Couple @georgeandcris	72.3M	3.1M	$2.2M
36	Megan Thee Stallion Tagged @victoriassecret	71.3M	2.9M	$2.2M
37	L Khabane Lame Tagged @lazerOmonkey	70.8M	3.8M	$2.4M
38	FC Barcelona Collab with @raphinha	70.5M	2.8M	$2.1M
39	Netflix US Collab with @netflixfilm +1	70.0M	960K	$1.7M
40	Instagram Tagged @amandarachlee	69.2M	204K	$1.4M
41	Marvel Studios Collab with @marvel +1	68.9M	2.8M	$2.1M
42	Real Madrid C.F. Tagged @easportsfces +1	68.3M	441K	$1.5M
43	Neymar Jr Collab with @santosfc +1	67.6M	606K	$1.5M
44	Wealth @wealth	67.3M	3.9M	$2.4M
45	433 Tagged @concacaf	66.4M	2.7M	$2.0M
46	FC Barcelona Collab with @barcastore	65.6M	2.6M	$2.0M
47	Sabrina Carpenter Collab with @redkenpro +1	65.4M	2.6M	$2.0M
48	Red Bull Bike Tagged @kylestrait	65.2M	352K	$1.4M
49	J Tagged @tameimpala	64.9M	2.6M	$2.0M
50	Shakira Collab with @maluma	64.5M	2.4M	$1.9M
51	Olivia Rodrigo Collab with @chappellroan	63.9M	2.6M	$1.9M
52	MrBeast Tagged @mayaforbeast	63.8M	4.3M	$2.5M
53	Marvel Studios Collab with @avengers +1	63.7M	2.5M	$1.9M
54	Victoria's Secret Collab with @adrianalima	63.0M	4.6M	$2.4M
55	Fabrizio Romano Tagged @diarioas	63.0M	2.5M	$1.9M
56	Ashton Hall Collab with @oakleymeta	61.7M	408K	$1.3M
57	Wealth @wealth	61.0M	4.8M	$2.4M
58	Erin Miller Tagged @jessicapalmadessa	60.5M	3.4M	$2.2M
59	Cristiano Ronaldo Collab with @whoop	60.4M	3.0M	$2.0M
60	House of Highlights Tagged @hugshealsharry	59.6M	1.8M	$1.6M
61	Olivia Rodrigo Tagged @girlsinc +1	58.9M	2.4M	$1.8M
62	MrBeast Collab with @nolanhansen +4	57.9M	2.3M	$1.8M
63	RUN NATION \| RNC Collab with @fitetv	57.7M	1.5M	$1.5M
64	Instagram Collab with @metaglasses	57.7M	436K	$1.3M
65	Instagram Collab with @oakleymeta	57.6M	187K	$1.2M
66	Wealth @wealth	57.4M	2.4M	$1.8M
67	adidas Football Collab with @adidas +1	57.1M	5.6M	$2.6M
68	Kendall Tagged @cartier +1	56.6M	2.3M	$1.7M
69	ESPN Collab with @sportscenter +3	55.7M	2.1M	$1.7M
70	Instagram Collab with @jordanclarksons +1	55.3M	147K	$1.2M
71	Kylian Mbappé Tagged @championsleague	54.0M	2.2M	$1.6M
72	Nike Collab with @nsw +2	53.9M	2.2M	$1.6M
73	Beebom Collab with @amazondotin	53.8M	21K	$1.1M
74	coffeebyhailey Collab with @coffeebyremy	53.1M	2.0M	$1.6M
75	Tay Lautner Collab with @taylorlautner	52.9M	2.1M	$1.6M
76	Jude Bellingham Tagged @harrykane	52.8M	2.1M	$1.6M
77	Instagram Collab with @daisyedgarjones	52.8M	225K	$1.1M
78	Sabrina Carpenter Tagged @theacademy	51.7M	2.1M	$1.6M
79	Min Woo Lee Collab with @dpwic +3	51.5M	18K	$1.0M
80	Olivia Rodrigo Tagged @cloudyytots	51.0M	2.0M	$1.5M
81	Wealth @wealth	50.9M	2.0M	$1.5M
82	FIFA World Cup Collab with @timnasindonesia	49.9M	2.0M	$1.5M
83	ESPN Collab with @sportscenter	49.3M	1.8M	$1.4M
84	Wealth @wealth	49.2M	3.0M	$1.8M
85	Instagram Collab with @muse	49.2M	81K	$1.0M
86	Neymar Jr Collab with @santosfc +1	49.2M	1.7M	$1.4M
87	BKFC Collab with @cashcowduran	48.8M	902K	$1.2M
88	Wealth @wealth	48.7M	1.5M	$1.4M
89	FIFA World Cup Collab with @afaseleccion	48.6M	1.9M	$1.5M
90	Wealth @wealth	48.6M	1.7M	$1.4M
91	Sony Pictures Collab with @jackblack +4	48.5M	1.9M	$1.5M
92	Leo Messi Collab with @disney +4	48.1M	3.2M	$1.8M
93	Wealth @wealth	47.6M	1.9M	$1.4M
94	MrBeast Tagged @erling	47.5M	953K	$1.2M
95	Red Bull Tagged @redbullcz	47.4M	1.6M	$1.4M
96	Victoria's Secret Collab with @realbarbarapalvin	47.4M	3.2M	$1.8M
97	MrBeast Collab with @payalgamingg	47.3M	2.1M	$1.5M
98	Red Bull Bike Tagged @bienvenidoaguado	47.1M	716K	$1.1M
99	Wealth @wealth	47.1M	1.7M	$1.4M
100	Instagram Collab with @metaglasses	46.9M	120K	$973K

How this list works

What counts as a collab here?

Any post made together by two or more accounts, or tagging another account, across Instagram, TikTok and YouTube: creators with creators, and creators with brands, paid or not. For posts where the creator disclosed a paid brand deal, see Brand partnerships.

How is the list ranked?

By total views over the last 30 days. Likes and earned media value (EMV) sit alongside so you can compare reach with its estimated paid-media cost.

How often does it update?

Daily. Posts that keep gaining views move up, and posts older than 30 days drop off.