NewGet @whataburger's full report
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Similar Accounts:
followers
559K
impressions
26.0M
likes
530K
comments
21.9K
posts
438
engagement
1.40%
emv
$681K
Average per post
59.4K

Key Metrics

Distributions

Top Content

I should’ve known the stickers would lead me straight to Santi 🙂The Kids Whatameal now comes with a new Sticker Activity Book. #ad
1.57M
14.1K
190
1mo ago
whataburger
I should’ve known the stickers would lead me straight to Santi 🙂The Kids Whatameal now comes with a new Sticker Activity Book. #ad
Come one, come y’all. But most of all, come hungry.
1.56M
9.16K
335
5mo ago
whataburger
Come one, come y’all. But most of all, come hungry.
The new @whataburger Kids Whatameal is muy cute. Didn’t realize it was Santi’s though 😂 Getting two next time. #ad
1.56M
6.11K
173
5mo ago
whataburger
The new @whataburger Kids Whatameal is muy cute. Didn’t realize it was Santi’s though 😂 Getting two next time. #ad
#ad I am the coolest mom, the hero, legendary when I get my kids a Whatameal from @whataburger! I love that it’s fresh, quality food- and I get to put myself in a mom timeout while they’re fed AND entertained!
1.50M
675
33
3mo ago
whataburger
#ad I am the coolest mom, the hero, legendary when I get my kids a Whatameal from @whataburger! I love that it’s fresh, quality food- and I get to put myself in a mom timeout while they’re fed AND entertained!
#ad what a successful dinner @whataburger looks like! The kids absolutely loved the stickers 💖
1.17M
1.74K
28
3mo ago
whataburger
#ad what a successful dinner @whataburger looks like! The kids absolutely loved the stickers 💖
As a parent, I’ve learned that the days my kids remember most usually aren’t the extravagant ones — they’re the days when I simply say “yes.” 🫶🏼 Our yes day started with a stop @Whataburger®, where the kids tried the NEW Kids Whatameal. They loved being able to customize their meals exactly how they wanted (Camden chose the Justaburger® with fries and Ella picked the Whatachick’n® Strips with Mott’s Applesauce). And the new surprise prizes were a huge hit. From there, we spent the afternoon exploring the park, playing together, and ending the day with a picnic full of laughter... and Ella trying to steal Camden’s fries. 😄 Grab a NEW Kids Whatameal and make it part of your next family outing. 🍔 #ad #Whataburger
744K
681
60
2mo ago
whataburger
As a parent, I’ve learned that the days my kids remember most usually aren’t the extravagant ones — they’re the days when I simply say “yes.” 🫶🏼 Our yes day started with a stop @Whataburger®, where the kids tried the NEW Kids Whatameal. They loved being able to customize their meals exactly how they wanted (Camden chose the Justaburger® with fries and Ella picked the Whatachick’n® Strips with Mott’s Applesauce). And the new surprise prizes were a huge hit. From there, we spent the afternoon exploring the park, playing together, and ending the day with a picnic full of laughter... and Ella trying to steal Camden’s fries. 😄 Grab a NEW Kids Whatameal and make it part of your next family outing. 🍔 #ad #Whataburger
Next Wednesday, Feb. 4, get a FREE Honey Butter Chicken Biscuit to celebrate National Whataburger Honey Butter Chicken Biscuit Day — @LaineyWilson just declared it! Order online or come by between 6-11 a.m. [One per person, available at participating locations only. Hours may vary.]
661K
15.9K
168
8mo ago
whataburger
Next Wednesday, Feb. 4, get a FREE Honey Butter Chicken Biscuit to celebrate National Whataburger Honey Butter Chicken Biscuit Day — @LaineyWilson just declared it! Order online or come by between 6-11 a.m. [One per person, available at participating locations only. Hours may vary.]
We’re getting him home for the holidays… and apparently @whataburger is getting him through the holidays 🤭
629K
13.6K
345
10mo ago
whataburger
We’re getting him home for the holidays… and apparently @whataburger is getting him through the holidays 🤭
Meet the More For $4 Menu! Four iconic sandwiches, $4 bucks each.
584K
14.8K
79
2mo ago
whataburger
Meet the More For $4 Menu! Four iconic sandwiches, $4 bucks each.
We’re sorry… but also not stopping. 🍔🤷‍♂️
516K
20.6K
362
11mo ago
whataburger
We’re sorry… but also not stopping. 🍔🤷‍♂️
This is how we do burger runs. 🍔👢
435K
4.64K
61
6mo ago
whataburger
This is how we do burger runs. 🍔👢
Lost in the Middle of Nowhere… found at Whataburger. 🧡 Congrats on the new album, @spaceykacey!
428K
17.1K
113
5mo ago
whataburger
Lost in the Middle of Nowhere… found at Whataburger. 🧡 Congrats on the new album, @spaceykacey!
Hot Honey Crisp Summer is officially here 🍯🔥 The girls got together to try the new all NEW @whataburger Hot Honey Crisp Whatachick’n Sandwich, featuring a crispy chicken filet, creamy red pepper cheddar spread, and sweet heat from hot honey made with chili crisp, all served on a soft potato bun! The best part? Whether you’re the friend who keeps it mild or you’re always chasing that sweet heat, this one was a hit across the board for all tastebuds. - I customized mine with jalapeños and it was 10/10. It’s only available for a limited time, so grab your crew and make it a Hot Honey Crisp day ☀️🍔 #whataburger #sponsored
386K
334
25
4mo ago
whataburger
Hot Honey Crisp Summer is officially here 🍯🔥 The girls got together to try the new all NEW @whataburger Hot Honey Crisp Whatachick’n Sandwich, featuring a crispy chicken filet, creamy red pepper cheddar spread, and sweet heat from hot honey made with chili crisp, all served on a soft potato bun! The best part? Whether you’re the friend who keeps it mild or you’re always chasing that sweet heat, this one was a hit across the board for all tastebuds. - I customized mine with jalapeños and it was 10/10. It’s only available for a limited time, so grab your crew and make it a Hot Honey Crisp day ☀️🍔 #whataburger #sponsored
Could’ve eaten way more of @whataburger Whatachick’n® Strips. These sauces are unreal! #Whataburger #GolfChallenge #FoodChallenge #Ad
321K
1.87K
26
5mo ago
whataburger
Could’ve eaten way more of @whataburger Whatachick’n® Strips. These sauces are unreal! #Whataburger #GolfChallenge #FoodChallenge #Ad
With @whataburger ‘s 10 signature sauces, creating your own custom sauce is one of the most fun ways you can eat Whatachick’n®️Strips! #Whataburger #ad
296K
2.11K
20
5mo ago
whataburger
With @whataburger ‘s 10 signature sauces, creating your own custom sauce is one of the most fun ways you can eat Whatachick’n®️Strips! #Whataburger #ad
Whataburger is ALL ABOUT the birthdays this month! 🎂 They helped fly down My Mom aka Lola for an epic surprise party, and for their 76th birthday in August, YOU can join the celebration. They’ve got special 76¢ menu items every Wednesday, plus BOGO #1 Whataburgers on Aug. 8 for #NationalWhataburgerDay!
281K
593
36
2mo ago
whataburger
Whataburger is ALL ABOUT the birthdays this month! 🎂 They helped fly down My Mom aka Lola for an epic surprise party, and for their 76th birthday in August, YOU can join the celebration. They’ve got special 76¢ menu items every Wednesday, plus BOGO #1 Whataburgers on Aug. 8 for #NationalWhataburgerDay!
For those who take their meals—and their pride—seriously. 🦁
263K
10.5K
81
12mo ago
whataburger
For those who take their meals—and their pride—seriously. 🦁
A most proper match. 🍔🍟
220K
8.80K
117
8mo ago
whataburger
A most proper match. 🍔🍟
Time for the real MVP: Late night Whataburger. Friday Night Bites is ON! 🔥🏈 Enjoy your favorites after the game, and show up hungry! 😋 📸 @Stephanie_huerta_photography_ | #WBFridayNightBites
208K
8.34K
31
3w ago
whataburger
Time for the real MVP: Late night Whataburger. Friday Night Bites is ON! 🔥🏈 Enjoy your favorites after the game, and show up hungry! 😋 📸 @Stephanie_huerta_photography_ | #WBFridayNightBites
After extensive research (three trips through the drive thru), we've reached a final verdict. 🧑‍🔬
205K
8.20K
114
2mo ago
whataburger
After extensive research (three trips through the drive thru), we've reached a final verdict. 🧑‍🔬

Whataburger (@whataburger) Instagram Stats & Analytics

Whataburger (@whataburger) has 559K Instagram followers with a 1.40% engagement rate over the past 12 months. Across 438 posts, Whataburger received 530K total likes and 26.0M impressions, averaging 1.21K likes per post. This page tracks Whataburger's performance metrics, top content, and engagement trends — updated daily. To benchmark @whataburger against other accounts, use Socialpruf's Instagram competitor analysis tool.

Whataburger (@whataburger) Instagram Analytics FAQ

How many Instagram followers does Whataburger have?+
Whataburger (@whataburger) has 559K Instagram followers as of October 2026.
What is Whataburger's Instagram engagement rate?+
Whataburger's Instagram engagement rate is 1.40% over the last 12 months, based on 438 posts.
How many likes does Whataburger get on Instagram?+
Whataburger received 530K total likes across 438 posts in the last 12 months, averaging 1.21K likes per post.
How many Instagram impressions does Whataburger get?+
Whataburger's Instagram content generated 26.0M total impressions over the last 12 months.
Can I compare Whataburger with other Instagram accounts?+
Yes. Add @whataburger to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.