instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
905K
impressions
18.6M
likes
587K
comments
16.2K
posts
134
engagement
2.61%
emv
$540K
Avg. per post
139K

Key Metrics

Distributions

Top Content

Talk about an upgrade. Our cheeseburger is now on the menu for select First Class @delta flights out of New York (LGA), Atlanta (ATL), Seattle (SEA), Los Angeles (LAX) and Boston (BOS). Select your meal before your flight to enjoy at 30,000 feet.
2.23M
61.5K
499
11mo ago
shakeshack
Talk about an upgrade. Our cheeseburger is now on the menu for select First Class @delta flights out of New York (LGA), Atlanta (ATL), Seattle (SEA), Los Angeles (LAX) and Boston (BOS). Select your meal before your flight to enjoy at 30,000 feet.
You've heard of the bar, but how 'bout the shake? The Dubai Chocolate Pistachio Shake is on the menu at select international Shacks. Should we bring it stateside?
1.87M
59.8K
1.18K
10mo ago
shakeshack
You've heard of the bar, but how 'bout the shake? The Dubai Chocolate Pistachio Shake is on the menu at select international Shacks. Should we bring it stateside?
Run, don’t walk–the Dubai Chocolate Pistachio Shake has arrived.   Available for a limited time at select U.S. Shacks (see last slide).   Limited daily quantity and in-Shack only–don’t miss out on this exclusive flavor.
1.35M
54.2K
1.13K
10mo ago
shakeshack
Run, don’t walk–the Dubai Chocolate Pistachio Shake has arrived.   Available for a limited time at select U.S. Shacks (see last slide).   Limited daily quantity and in-Shack only–don’t miss out on this exclusive flavor.
When in the land of matcha, you make a matcha Shake. 🇯🇵 Using ceremonial-grade matcha harvested from nearby Uji, we spin these up in our Kyoto Shacks daily.
1.13M
43.7K
316
8mo ago
shakeshack
When in the land of matcha, you make a matcha Shake. 🇯🇵 Using ceremonial-grade matcha harvested from nearby Uji, we spin these up in our Kyoto Shacks daily.
Big plays aren't just for the field. Today, @tombrady surprised customers with burgers at BOS to help celebrate our @shakeshack partnership expanding to even more Delta First Class routes, including select flights from ATL, LAX, SEA, and LGA. Be sure to check it out on your next trip!
666K
9.17K
204
11mo ago
shakeshack
Big plays aren't just for the field. Today, @tombrady surprised customers with burgers at BOS to help celebrate our @shakeshack partnership expanding to even more Delta First Class routes, including select flights from ATL, LAX, SEA, and LGA. Be sure to check it out on your next trip!
Too good to gatekeep. The Dubai Chocolate Pistachio Shake is now available at Shacks nationwide!    Limited daily quantity and in-Shack only–don’t miss out.
553K
22.1K
415
8mo ago
shakeshack
Too good to gatekeep. The Dubai Chocolate Pistachio Shake is now available at Shacks nationwide!    Limited daily quantity and in-Shack only–don’t miss out.
Time to get cracking... in Shacks nationwide 6.24
445K
7.23K
373
8mo ago
shakeshack
Time to get cracking... in Shacks nationwide 6.24
You bet we do. To try the elusive Shack breakfast, visit our airport and roadway Shacks, and our NYC Grand Central and Penn Station locations.
336K
13.4K
151
8mo ago
shakeshack
You bet we do. To try the elusive Shack breakfast, visit our airport and roadway Shacks, and our NYC Grand Central and Penn Station locations.
Careful… it’s fragile 😉
309K
9.1K
81
2w ago
shakeshack
Careful… it’s fragile 😉
You’re gonna need a bigger bag. Tomorrow.
235K
9.39K
226
3mo ago
shakeshack
You’re gonna need a bigger bag. Tomorrow.
Fried pickles just got official side status—catch them next to the crinkle cuts.
216K
8.65K
203
9mo ago
shakeshack
Fried pickles just got official side status—catch them next to the crinkle cuts.
Sound up to hear *the crack* 🔊   The Dubai Chocolate Pistachio Shake is now available nationwide!
204K
8.17K
286
7mo ago
shakeshack
Sound up to hear *the crack* 🔊   The Dubai Chocolate Pistachio Shake is now available nationwide!
Send someone slide 2 to drop a hint
200K
8K
59
10mo ago
shakeshack
Send someone slide 2 to drop a hint
Don’t write off the Black Truffle Menu just yet. We put our best “numbers guy” on it to find a refund for everyone.   Indulge in a FREE* Black Truffle Burger, ‘Shroom or Fries with a purchase of $10.40+ through 4/27 using code TRUFFLETAX. *Terms apply, linked in bio.
196K
4.45K
112
10mo ago
shakeshack
Don’t write off the Black Truffle Menu just yet. We put our best “numbers guy” on it to find a refund for everyone.   Indulge in a FREE* Black Truffle Burger, ‘Shroom or Fries with a purchase of $10.40+ through 4/27 using code TRUFFLETAX. *Terms apply, linked in bio.
Crispy, spicy chili oil AND cheese? Say less. Serving these up in the Philippines right now! 🇵🇭
192K
5.06K
156
5mo ago
shakeshack
Crispy, spicy chili oil AND cheese? Say less. Serving these up in the Philippines right now! 🇵🇭
Get swicy with our Korean-Style Menu, now available at Shake Shack.
189K
4.39K
123
1mo ago
shakeshack
Get swicy with our Korean-Style Menu, now available at Shake Shack.
We should have known you guys would do this. Mini raspberry popping boba available in Shacks now!
187K
1.83K
26
7mo ago
shakeshack
We should have known you guys would do this. Mini raspberry popping boba available in Shacks now!
Big, bold, spicy, and sweet—the Korean-Style Menu is back with some exciting new additions! Swipe to explore 👉   K-Shack Fried Chicken Sandwich Antibiotic-free, hand-breaded whole white-meat chicken breast glazed in spicy-sweet sesame gochujang, topped with fresh scallions and kimchi slaw made with Choi’s Kimchi, served on a toasted potato bun   K-Shack Fried Chicken Bites Antibiotic-free, whole white-meat chicken bites coated in a spicy-sweet sesame gochujang glaze, finished with fresh scallions and served with your choice of dipping sauce   K-Shack Spicy Caramel Shake Gochujang caramel frozen custard topped with whipped cream and an extra drizzle of gochujang caramel for a perfectly balanced sweet-heat finish   K-Shack BBQ Burger A made-to-order quarter-pound* per patty of 100% Angus beef topped with American cheese, crispy sweet onions, fresh scallions, and savory Korean BBQ sauce on a toasted potato bun. *Approx weight per patty is 4oz before cooking   K-Shack Spicy BBQ Fries Crispy crinkle-cut fries dusted with kimchi seasoning and served with a side of Korean BBQ sauce. Also available with Cheese Sauce
183K
7.3K
210
1mo ago
shakeshack
Big, bold, spicy, and sweet—the Korean-Style Menu is back with some exciting new additions! Swipe to explore 👉   K-Shack Fried Chicken Sandwich Antibiotic-free, hand-breaded whole white-meat chicken breast glazed in spicy-sweet sesame gochujang, topped with fresh scallions and kimchi slaw made with Choi’s Kimchi, served on a toasted potato bun   K-Shack Fried Chicken Bites Antibiotic-free, whole white-meat chicken bites coated in a spicy-sweet sesame gochujang glaze, finished with fresh scallions and served with your choice of dipping sauce   K-Shack Spicy Caramel Shake Gochujang caramel frozen custard topped with whipped cream and an extra drizzle of gochujang caramel for a perfectly balanced sweet-heat finish   K-Shack BBQ Burger A made-to-order quarter-pound* per patty of 100% Angus beef topped with American cheese, crispy sweet onions, fresh scallions, and savory Korean BBQ sauce on a toasted potato bun. *Approx weight per patty is 4oz before cooking   K-Shack Spicy BBQ Fries Crispy crinkle-cut fries dusted with kimchi seasoning and served with a side of Korean BBQ sauce. Also available with Cheese Sauce
Ready to fuel some New York wins. We're pumped to be an official partner of the @nyliberty this season! Fans will have a chance to win a free ShackBurger at every home game this season. And, stop by the Flatbush Shack tomorrow from 3-6PM to celebrate Ellie's Bday in person! See you on the court, NYC.
174K
6.98K
48
8mo ago
shakeshack
Ready to fuel some New York wins. We're pumped to be an official partner of the @nyliberty this season! Fans will have a chance to win a free ShackBurger at every home game this season. And, stop by the Flatbush Shack tomorrow from 3-6PM to celebrate Ellie's Bday in person! See you on the court, NYC.
Sounds familiar, made different. Introducing The Big Shack—two quarter-pound*, 100% Angus beef patties made to order, topped with secret sauce, green leaf lettuce, American cheese, pickles, tomatoes, and onions on a three-layer toasted potato bun (say that three times fast).  *Approximate weight per patty is 4oz before cooking
171K
6.82K
344
3mo ago
shakeshack
Sounds familiar, made different. Introducing The Big Shack—two quarter-pound*, 100% Angus beef patties made to order, topped with secret sauce, green leaf lettuce, American cheese, pickles, tomatoes, and onions on a three-layer toasted potato bun (say that three times fast).  *Approximate weight per patty is 4oz before cooking

Shake Shack (@shakeshack) Instagram Stats & Analytics

Shake Shack (@shakeshack) has 905K Instagram followers with a 2.61% engagement rate over the past 12 months. Across 134 posts, Shake Shack received 587K total likes and 10.8M impressions, averaging 4.38K likes per post. This page tracks Shake Shack's performance metrics, top content, and engagement trends — updated daily.

Shake Shack (@shakeshack) Instagram Analytics FAQ

How many Instagram followers does Shake Shack have?+
Shake Shack (@shakeshack) has 905K Instagram followers as of February 2026.
What is Shake Shack's Instagram engagement rate?+
Shake Shack's Instagram engagement rate is 2.61% over the last 12 months, based on 134 posts.
How many likes does Shake Shack get on Instagram?+
Shake Shack received 587K total likes across 134 posts in the last year, averaging 4.38K likes per post.
How many Instagram impressions does Shake Shack get?+
Shake Shack's Instagram content generated 10.8M total impressions over the last 12 months.