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followers
15.6M
impressions
503M
likes
8.80M
comments
70.1K
posts
519
engagement
0.951%
emv
$12.3M
Average per post
969K

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Top Content

@sophielynn says Vans for the holidays just feels like home. ❤️
29.1M
72.9K
341
5mo ago
vans
@sophielynn says Vans for the holidays just feels like home. ❤️
As an Argentinian living in Barcelona, Tania is thriving in one of the world’s richest skate communities. Drawing inspiration from her friends in skate and art communities across the globe, Tania designed a Premium Old Skool that her whole crew would want to wear. Constructed with a rich rub-away leather that subtly changes color as the top black layer is worn off to reveal the red underneath, so each shoe will look even more unique over. Available now on vans.com.
19.3M
12.9K
77
9mo ago
vans
As an Argentinian living in Barcelona, Tania is thriving in one of the world’s richest skate communities. Drawing inspiration from her friends in skate and art communities across the globe, Tania designed a Premium Old Skool that her whole crew would want to wear. Constructed with a rich rub-away leather that subtly changes color as the top black layer is worn off to reveal the red underneath, so each shoe will look even more unique over. Available now on vans.com.
Shoes fr dayzzz. United Through Skateboarding.
17.4M
14.1K
113
8mo ago
vans
Shoes fr dayzzz. United Through Skateboarding.
HAYLEY WILLIAMS IS OFF THE WALL. The new Authentic collection is available now.
16.8M
45.9K
345
3mo ago
vans
HAYLEY WILLIAMS IS OFF THE WALL. The new Authentic collection is available now.
Tony Alva’s been skating the Era since 1976. Now it’s back! Available online and in skate stores worldwide now.
15.8M
36.7K
368
3mo ago
vans
Tony Alva’s been skating the Era since 1976. Now it’s back! Available online and in skate stores worldwide now.
The Authentic. Born a quiet deck shoe, claimed by the loudest on the block... skateboarders. For sixty years, the Authentic has been chosen by noisemakers. Artists and innovators. Misfits and malcontents. Those who live OFF THE WALL. Because it’s not just our slogan. It’s a celebration of individuality, creativity, and refusal to blend in.
15.0M
66.6K
1.05K
3mo ago
vans
The Authentic. Born a quiet deck shoe, claimed by the loudest on the block... skateboarders. For sixty years, the Authentic has been chosen by noisemakers. Artists and innovators. Misfits and malcontents. Those who live OFF THE WALL. Because it’s not just our slogan. It’s a celebration of individuality, creativity, and refusal to blend in.
It’s officially on the wall. Now wear it Off The Wall. Hand-painted and Worn Loud, @yelyahwilliams in the Authentic. 🏁
13.6M
123K
286
2mo ago
vans
It’s officially on the wall. Now wear it Off The Wall. Hand-painted and Worn Loud, @yelyahwilliams in the Authentic. 🏁
The gift that keeps on giving @vanswarpedtour. Featuring @traviemccoy, @huddy, @jutesmusic, @bsd.wav ❤️‍🔥
13.5M
46.2K
131
7mo ago
vans
The gift that keeps on giving @vanswarpedtour. Featuring @traviemccoy, @huddy, @jutesmusic, @bsd.wav ❤️‍🔥
@soleilroz on a self care day in the Super Lowpro.
12.5M
49.8K
111
5mo ago
vans
@soleilroz on a self care day in the Super Lowpro.
@izzyrobertti spending her NYC summer in Knu Skools. 🤎 🎀
10.6M
40.9K
82
10mo ago
vans
@izzyrobertti spending her NYC summer in Knu Skools. 🤎 🎀
Meet The Vans. Available 11/3. 🎁 Featuring Nettspend, Bella Poarch, Zion Wright, Junior Gutierrez, Efron Danzig, Marz Lovejoy, Tony Alva, and Cali DeWitt.
9.71M
29.5K
282
7mo ago
vans
Meet The Vans. Available 11/3. 🎁 Featuring Nettspend, Bella Poarch, Zion Wright, Junior Gutierrez, Efron Danzig, Marz Lovejoy, Tony Alva, and Cali DeWitt.
“For A Friend” is a visual postcard from the Vans snowboard team. It’s a celebration of friendship, connection, and the culture that defines snowboarding. This film is a tribute to the people who make snowboarding what it is and a reminder that the heart of the sport lives in community. Releasing on the Vans YouTube channel January 20th at 9:00am PST. Edited by Jake Kuzyk & Cole Navin. Photography by Oli Gagnon. Produced by Vans.
9.39M
49.4K
87
5mo ago
vans
“For A Friend” is a visual postcard from the Vans snowboard team. It’s a celebration of friendship, connection, and the culture that defines snowboarding. This film is a tribute to the people who make snowboarding what it is and a reminder that the heart of the sport lives in community. Releasing on the Vans YouTube channel January 20th at 9:00am PST. Edited by Jake Kuzyk & Cole Navin. Photography by Oli Gagnon. Produced by Vans.
Celebrating the connections she’s made through skateboarding, Cocona adds friendship bracelets and charms inspired by her Japanese culture to the Old Skool. Launching 7.17
9.08M
9.75K
60
11mo ago
vans
Celebrating the connections she’s made through skateboarding, Cocona adds friendship bracelets and charms inspired by her Japanese culture to the Old Skool. Launching 7.17
Meet our Artistic Director: SZA. “In Vans, I feel free!” says SZA. “I’ve been wearing Knu Skools and other styles for years, they’ve always had an ethos I connect with. As Artistic Director, my mission is to show that joy, community, creativity, and fashion are all still intersectional. That humanity, culture, and connection are still the access points.” Artistic Director: @sza Director: @sophographylondon Archival Footage: @notmrblue Stylist: @aleherself
8.70M
689K
3.42K
10mo ago
vans
Meet our Artistic Director: SZA. “In Vans, I feel free!” says SZA. “I’ve been wearing Knu Skools and other styles for years, they’ve always had an ethos I connect with. As Artistic Director, my mission is to show that joy, community, creativity, and fashion are all still intersectional. That humanity, culture, and connection are still the access points.” Artistic Director: @sza Director: @sophographylondon Archival Footage: @notmrblue Stylist: @aleherself
It’s a Vans! Meet The Vans.
8.60M
25.6K
181
6mo ago
vans
It’s a Vans! Meet The Vans.
@vanswarpedtour ‘26 is quickly approaching. Secure your tickets now @ vanswarpedtour.com Washington D.C.- June 13-14 Long Beach, CA - July 25-26 Montreal QC - August 21-22 Mexico City, MX - September 12-13 Orlando, FL - November 14-15
7.68M
8.57K
73
2mo ago
vans
@vanswarpedtour ‘26 is quickly approaching. Secure your tickets now @ vanswarpedtour.com Washington D.C.- June 13-14 Long Beach, CA - July 25-26 Montreal QC - August 21-22 Mexico City, MX - September 12-13 Orlando, FL - November 14-15
DIY Guy. 💇
7.67M
81.5K
209
2mo ago
vans
DIY Guy. 💇
Checkered, not chess. Vans and Travis Barker come together to honor decades of shared culture with the Vans x Travis Barker Old Skool. The silhouette features Travis’s mantra “Dues Paid”, a reflection of his tenacity and perseverance. Barbed-wire foxing, canvas uppers, cotton laces, and custom logo detailing complete the design. Available October 23 at 9AM PST on vans.com. Talent: @travisbarker @bk40000 Director: @jmp Stylist: @chiefchiefnyc
7.21M
55.8K
606
8mo ago
vans
Checkered, not chess. Vans and Travis Barker come together to honor decades of shared culture with the Vans x Travis Barker Old Skool. The silhouette features Travis’s mantra “Dues Paid”, a reflection of his tenacity and perseverance. Barbed-wire foxing, canvas uppers, cotton laces, and custom logo detailing complete the design. Available October 23 at 9AM PST on vans.com. Talent: @travisbarker @bk40000 Director: @jmp Stylist: @chiefchiefnyc
@seanii cozy season fits in the Mary Jane in Racing Red. ♥️
6.27M
32.4K
194
5mo ago
vans
@seanii cozy season fits in the Mary Jane in Racing Red. ♥️
Introducing the Sk8-Hi GORE-TEX. Bringing GORE-TEX guaranteed waterproofing and insulation to one of our most popular winter styles.
5.57M
71.5K
260
8mo ago
vans
Introducing the Sk8-Hi GORE-TEX. Bringing GORE-TEX guaranteed waterproofing and insulation to one of our most popular winter styles.

vans (@vans) Instagram Stats & Analytics

vans (@vans) has 15.6M Instagram followers with a 0.95% engagement rate over the past 12 months. Across 519 posts, vans received 8.80M total likes and 370M impressions, averaging 17.0K likes per post. This page tracks vans's performance metrics, top content, and engagement trends — updated daily.

vans (@vans) Instagram Analytics FAQ

How many Instagram followers does vans have?+
vans (@vans) has 15.6M Instagram followers as of June 2026.
What is vans's Instagram engagement rate?+
vans's Instagram engagement rate is 0.95% over the last 12 months, based on 519 posts.
How many likes does vans get on Instagram?+
vans received 8.80M total likes across 519 posts in the last 12 months, averaging 17.0K likes per post.
How many Instagram impressions does vans get?+
vans's Instagram content generated 370M total impressions over the last 12 months.