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followers
15.7M
impressions
506M
likes
11.8M
comments
88.6K
posts
532
engagement
1.39%
emv
$13.2M
Average per post
951K

Key Metrics

Distributions

Top Content

@sophielynn says Vans for the holidays just feels like home. ❤️
29.1M
72.0K
336
9mo ago
vans
@sophielynn says Vans for the holidays just feels like home. ❤️
Shoes fr dayzzz. United Through Skateboarding.
17.4M
14.0K
112
12mo ago
vans
Shoes fr dayzzz. United Through Skateboarding.
HAYLEY WILLIAMS IS OFF THE WALL. The new Authentic collection is available now.
16.8M
45.6K
344
7mo ago
vans
HAYLEY WILLIAMS IS OFF THE WALL. The new Authentic collection is available now.
Tony Alva’s been skating the Era since 1976. Now it’s back! Available online and in skate stores worldwide now.
15.9M
36.3K
359
7mo ago
vans
Tony Alva’s been skating the Era since 1976. Now it’s back! Available online and in skate stores worldwide now.
The Authentic. Born a quiet deck shoe, claimed by the loudest on the block... skateboarders. For sixty years, the Authentic has been chosen by noisemakers. Artists and innovators. Misfits and malcontents. Those who live OFF THE WALL. Because it’s not just our slogan. It’s a celebration of individuality, creativity, and refusal to blend in.
15.1M
69.6K
1.13K
7mo ago
vans
The Authentic. Born a quiet deck shoe, claimed by the loudest on the block... skateboarders. For sixty years, the Authentic has been chosen by noisemakers. Artists and innovators. Misfits and malcontents. Those who live OFF THE WALL. Because it’s not just our slogan. It’s a celebration of individuality, creativity, and refusal to blend in.
@vanswarpedtour ‘26 is quickly approaching. Secure your tickets now @ vanswarpedtour.com Washington D.C.- June 13-14 Long Beach, CA - July 25-26 Montreal QC - August 21-22 Mexico City, MX - September 12-13 Orlando, FL - November 14-15
15.0M
187K
675
6mo ago
vans
@vanswarpedtour ‘26 is quickly approaching. Secure your tickets now @ vanswarpedtour.com Washington D.C.- June 13-14 Long Beach, CA - July 25-26 Montreal QC - August 21-22 Mexico City, MX - September 12-13 Orlando, FL - November 14-15
It’s officially on the wall. Now wear it Off The Wall. Hand-painted and Worn Loud, @yelyahwilliams in the Authentic. 🏁
13.6M
122K
283
6mo ago
vans
It’s officially on the wall. Now wear it Off The Wall. Hand-painted and Worn Loud, @yelyahwilliams in the Authentic. 🏁
The gift that keeps on giving @vanswarpedtour. Featuring @traviemccoy, @huddy, @jutesmusic, @bsd.wav ❤️‍🔥
13.5M
45.6K
128
11mo ago
vans
The gift that keeps on giving @vanswarpedtour. Featuring @traviemccoy, @huddy, @jutesmusic, @bsd.wav ❤️‍🔥
Ready for more Super Lowpro.
12.7M
325K
361
2mo ago
vans
Ready for more Super Lowpro.
@soleilroz on a self care day in the Super Lowpro.
12.5M
49.2K
111
9mo ago
vans
@soleilroz on a self care day in the Super Lowpro.
No need to explore other connections. 🤝 The Premium Authentic is now available in new colorways.
12.4M
494K
2.06K
3mo ago
vans
No need to explore other connections. 🤝 The Premium Authentic is now available in new colorways.
Meet The Vans. Available 11/3. 🎁 Featuring Nettspend, Bella Poarch, Zion Wright, Junior Gutierrez, Efron Danzig, Marz Lovejoy, Tony Alva, and Cali DeWitt.
9.72M
29.2K
279
11mo ago
vans
Meet The Vans. Available 11/3. 🎁 Featuring Nettspend, Bella Poarch, Zion Wright, Junior Gutierrez, Efron Danzig, Marz Lovejoy, Tony Alva, and Cali DeWitt.
VANSZA Rooted in curiosity, creativity and the freedom to explore, the collection follows SZA’s instincts. Go outside, touch something ALIVE, make something human. Drop 1 coming October 22. Text SZA to 21966 Photography: @christiandelfino
9.42M
377K
2.49K
1mo ago
vans
VANSZA Rooted in curiosity, creativity and the freedom to explore, the collection follows SZA’s instincts. Go outside, touch something ALIVE, make something human. Drop 1 coming October 22. Text SZA to 21966 Photography: @christiandelfino
“For A Friend” is a visual postcard from the Vans snowboard team. It’s a celebration of friendship, connection, and the culture that defines snowboarding. This film is a tribute to the people who make snowboarding what it is and a reminder that the heart of the sport lives in community. Releasing on the Vans YouTube channel January 20th at 9:00am PST. Edited by Jake Kuzyk & Cole Navin. Photography by Oli Gagnon. Produced by Vans.
9.39M
48.8K
86
9mo ago
vans
“For A Friend” is a visual postcard from the Vans snowboard team. It’s a celebration of friendship, connection, and the culture that defines snowboarding. This film is a tribute to the people who make snowboarding what it is and a reminder that the heart of the sport lives in community. Releasing on the Vans YouTube channel January 20th at 9:00am PST. Edited by Jake Kuzyk & Cole Navin. Photography by Oli Gagnon. Produced by Vans.
dripping with new fits for back to school online at vans.com
8.84M
52.0K
1.13K
2mo ago
vans
dripping with new fits for back to school online at vans.com
It’s a Vans! Meet The Vans.
8.60M
25.3K
177
10mo ago
vans
It’s a Vans! Meet The Vans.
“Flyest in da city.”
8.00M
320K
369
3mo ago
vans
“Flyest in da city.”
DIY Guy. 💇
7.68M
80.5K
207
6mo ago
vans
DIY Guy. 💇
Oh, What Fun. @cortis making themselves right at home. 🏠 A little chaos, a little Checkerboard and a lot of Icons. #ad
7.04M
527K
1.72K
4w ago
vans
Oh, What Fun. @cortis making themselves right at home. 🏠 A little chaos, a little Checkerboard and a lot of Icons. #ad
Oh, What Fun. On the roof and in the icons. Things escalate quickly with @cortis #ad
6.70M
575K
978
1w ago
vans
Oh, What Fun. On the roof and in the icons. Things escalate quickly with @cortis #ad

vans (@vans) Instagram Stats & Analytics

vans (@vans) has 15.7M Instagram followers with a 1.39% engagement rate over the past 12 months. Across 532 posts, vans received 11.8M total likes and 506M impressions, averaging 22.2K likes per post. This page tracks vans's performance metrics, top content, and engagement trends — updated daily. To benchmark @vans against other accounts, use Socialpruf's Instagram competitor analysis tool.

vans (@vans) Instagram Analytics FAQ

How many Instagram followers does vans have?+
vans (@vans) has 15.7M Instagram followers as of October 2026.
What is vans's Instagram engagement rate?+
vans's Instagram engagement rate is 1.39% over the last 12 months, based on 532 posts.
How many likes does vans get on Instagram?+
vans received 11.8M total likes across 532 posts in the last 12 months, averaging 22.2K likes per post.
How many Instagram impressions does vans get?+
vans's Instagram content generated 506M total impressions over the last 12 months.
Can I compare vans with other Instagram accounts?+
Yes. Add @vans to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.