NewGet @tumblr's full report
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followers
1.08M
impressions
65.5M
likes
3.11M
comments
31.7K
posts
393
engagement
5.42%
emv
$2.13M
Average per post
167K

Key Metrics

Distributions

Top Content

rip Catherine O’Hara ❤️‍🩹 thank you for lighting up our screens and our lives.
5.22M
190K
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8mo ago
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rip Catherine O’Hara ❤️‍🩹 thank you for lighting up our screens and our lives.
this one’s for our shayden truthers 🏒 #heatedrivalry #shanehollander #haydenpike
2.90M
58.1K
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8mo ago
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this one’s for our shayden truthers 🏒 #heatedrivalry #shanehollander #haydenpike
#tumblrposts #losangeles
2.13M
85.3K
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6mo ago
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#tumblrposts #losangeles
DAY ONE 🎡🏜️🌵
2.12M
84.9K
604
5mo ago
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DAY ONE 🎡🏜️🌵
thinking about halloween in the 2000s 🎃👻
2.09M
43.9K
393
11mo ago
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thinking about halloween in the 2000s 🎃👻
19 years of tumblr! 💝🎉 #tumblr #tumblraesthetic
1.92M
106K
1.39K
7mo ago
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19 years of tumblr! 💝🎉 #tumblr #tumblraesthetic
just clearing the air @iamhalsey 💙
1.71M
68.6K
315
7mo ago
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just clearing the air @iamhalsey 💙
used to have it so good
1.42M
56.9K
67
12mo ago
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used to have it so good
You asked, and we answered. After the reception we got on our first 2014 Tumblr round-up, we decided to circle back to this era of the internet with a part two featuring some of your commented suggestions and some that we ran out of space for the first time around. If your favorite isn’t on this list, check out part one. Yet again, this is what it sounded like to scroll on Tumblr in 2014.
1.05M
41.8K
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1mo ago
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You asked, and we answered. After the reception we got on our first 2014 Tumblr round-up, we decided to circle back to this era of the internet with a part two featuring some of your commented suggestions and some that we ran out of space for the first time around. If your favorite isn’t on this list, check out part one. Yet again, this is what it sounded like to scroll on Tumblr in 2014.
just realized we forgot to post half of our 19th bday edit @iamhalsey 💙 #halsey #badlands #tumblraesthetìc #2010snostalgia
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98.8K
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7mo ago
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just realized we forgot to post half of our 19th bday edit @iamhalsey 💙 #halsey #badlands #tumblraesthetìc #2010snostalgia
welcome back 2016
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61.8K
195
8mo ago
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welcome back 2016
happy birthday to our twee queen ❤️ @zooeydeschanel #zooeydeschanel #newgirl #sheandhim
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126K
129
8mo ago
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happy birthday to our twee queen ❤️ @zooeydeschanel #zooeydeschanel #newgirl #sheandhim
the culture is lit and she’s the greatest! 🏆 Music Month, our celebration of music on tumblr and our countdown of the top 100 artists this past calendar year based on user data has come to a close. you made predictions, stood barricade for our weekly reveals, and the headliners have arrived. the top artist is…Lana Del Rey! ever since “Video Games” dropped in 2011, Lana has been a tumblr mainstay. so ingrained with the girlblogging aesthetic, and with our platform, the stove is hotter than ever and every day is december 18 on tumblr. but this lineup is truly stacked, with MCR at No. 3 (we told you to stay in line!) and Gerard Way at No. 7, making this a doubly tragic affair. plus, so much k-pop, Taylor (obvi), and the Beatles (love!) all making appearances. turns out tumblr truly transcends genres and labels as much as ever. must be a sign of the times. artists 20-1: 20. Twenty One Pilots 19. Ethel Cain 18. Harry Styles 17. Hyunjin 16. SEVENTEEN 15. Sabrina Carpenter 14. Jung Kook 13. The Beatles 12. Bang Chan 11. ATEEZ 10. BTS 9. Taylor Swift 8. Hatsune Miku 7. Gerard Way 6. Vocaloid 5. ENHYPEN 4. Stray Kids 3. My Chemical Romance 2. TXT 1. Lana Del Rey 🌼tell us, did your fav make the cut? 🌼what ranking surprised you the most? 🌼link in bio for the full list and more exclusive content 🌼plus, new features like music search and our visualizer we hope you enjoyed Music Month. if not, we’re sorry! tickets are non-refundable, but they are tax-deductible (maybe? idk).
920K
36.8K
996
2mo ago
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the culture is lit and she’s the greatest! 🏆 Music Month, our celebration of music on tumblr and our countdown of the top 100 artists this past calendar year based on user data has come to a close. you made predictions, stood barricade for our weekly reveals, and the headliners have arrived. the top artist is…Lana Del Rey! ever since “Video Games” dropped in 2011, Lana has been a tumblr mainstay. so ingrained with the girlblogging aesthetic, and with our platform, the stove is hotter than ever and every day is december 18 on tumblr. but this lineup is truly stacked, with MCR at No. 3 (we told you to stay in line!) and Gerard Way at No. 7, making this a doubly tragic affair. plus, so much k-pop, Taylor (obvi), and the Beatles (love!) all making appearances. turns out tumblr truly transcends genres and labels as much as ever. must be a sign of the times. artists 20-1: 20. Twenty One Pilots 19. Ethel Cain 18. Harry Styles 17. Hyunjin 16. SEVENTEEN 15. Sabrina Carpenter 14. Jung Kook 13. The Beatles 12. Bang Chan 11. ATEEZ 10. BTS 9. Taylor Swift 8. Hatsune Miku 7. Gerard Way 6. Vocaloid 5. ENHYPEN 4. Stray Kids 3. My Chemical Romance 2. TXT 1. Lana Del Rey 🌼tell us, did your fav make the cut? 🌼what ranking surprised you the most? 🌼link in bio for the full list and more exclusive content 🌼plus, new features like music search and our visualizer we hope you enjoyed Music Month. if not, we’re sorry! tickets are non-refundable, but they are tax-deductible (maybe? idk).
DAY TWO ♾️🪐🙊💯
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36.6K
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5mo ago
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DAY TWO ♾️🪐🙊💯
🐴 saddest story we ever heard
909K
36.4K
98
11mo ago
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🐴 saddest story we ever heard
happy hannah-versary 💖🎤🌟 #hannahmontana #hannahmontana20thanniversary #mileycyrus #disneychannel #2000snostalgia
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18.0K
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6mo ago
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happy hannah-versary 💖🎤🌟 #hannahmontana #hannahmontana20thanniversary #mileycyrus #disneychannel #2000snostalgia
🏆ok, fun’s over: tumblr’s Top 10 Ships are here.🏆 the results are in for Ships Week, our Top 100 ships of the year based on user data. you made moodboard magic, fanart, fanfic, and posted through it. without further ado, at No. 1, it’s BYLER! oft top trending, will byers and mike wheeler had tumblr in venca’s trance. y’all really did that. cue the “byler is canon” confetti cannon. hotpot on us. 💙💛 also, spamtenna, krusie, sonadow, phan, destiel and hollanov in the Top 10? the heated rivalry characters AND actors both Top 50!? oh, that’s some good ship. The Top 10: 10 krusie – deltarune 9 destiel – supernatural 8 buddie – 9-1-1 7 polytrix – KPop Demon Hunters 6 hollanov – Heated Rivalry 5 sonadow – Sonic the Hedgehog 4 phan – YouTube 3 jayvik – Arcane 2 spamtenna – Deltarune 1 byler – Stranger Things Ships Week truly spanned mediums, subgenres, and subcultures. and yes, puns. maybe tumblr really is the epicenter of fandom afterall. 🏆 biggest snubs? biggest surprises? drop those Ships Week takes. 🏆 link in bio for the full Top 100. 🏆see the incredible fan art for every ship 🏆check out the animated likes 🏆same time next year? oh, and happy valentines day, you ship heads!!!❣️
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7mo ago
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🏆ok, fun’s over: tumblr’s Top 10 Ships are here.🏆 the results are in for Ships Week, our Top 100 ships of the year based on user data. you made moodboard magic, fanart, fanfic, and posted through it. without further ado, at No. 1, it’s BYLER! oft top trending, will byers and mike wheeler had tumblr in venca’s trance. y’all really did that. cue the “byler is canon” confetti cannon. hotpot on us. 💙💛 also, spamtenna, krusie, sonadow, phan, destiel and hollanov in the Top 10? the heated rivalry characters AND actors both Top 50!? oh, that’s some good ship. The Top 10: 10 krusie – deltarune 9 destiel – supernatural 8 buddie – 9-1-1 7 polytrix – KPop Demon Hunters 6 hollanov – Heated Rivalry 5 sonadow – Sonic the Hedgehog 4 phan – YouTube 3 jayvik – Arcane 2 spamtenna – Deltarune 1 byler – Stranger Things Ships Week truly spanned mediums, subgenres, and subcultures. and yes, puns. maybe tumblr really is the epicenter of fandom afterall. 🏆 biggest snubs? biggest surprises? drop those Ships Week takes. 🏆 link in bio for the full Top 100. 🏆see the incredible fan art for every ship 🏆check out the animated likes 🏆same time next year? oh, and happy valentines day, you ship heads!!!❣️
lana made this song for the witchy community🕯️🔮🖤 #lanadelrey #whitefeatherhawktaildeerhunter
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7mo ago
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lana made this song for the witchy community🕯️🔮🖤 #lanadelrey #whitefeatherhawktaildeerhunter
the bouba kiki effect
724K
29.0K
55
10mo ago
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the bouba kiki effect
we got a BTS exclusive look at the filming of @avatarnetflix courtesy of @ianousley! 🎬🎥 ft. some of our favorite fan art 🌊🪨🔥🌀
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28.2K
71
2mo ago
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we got a BTS exclusive look at the filming of @avatarnetflix courtesy of @ianousley! 🎬🎥 ft. some of our favorite fan art 🌊🪨🔥🌀

Tumblr (@tumblr) Instagram Stats & Analytics

Tumblr (@tumblr) has 1.08M Instagram followers with a 5.42% engagement rate over the past 12 months. Across 393 posts, Tumblr received 3.11M total likes and 65.5M impressions, averaging 7.92K likes per post. This page tracks Tumblr's performance metrics, top content, and engagement trends — updated daily. To benchmark @tumblr against other accounts, use Socialpruf's Instagram competitor analysis tool.

Tumblr (@tumblr) Instagram Analytics FAQ

How many Instagram followers does Tumblr have?+
Tumblr (@tumblr) has 1.08M Instagram followers as of October 2026.
What is Tumblr's Instagram engagement rate?+
Tumblr's Instagram engagement rate is 5.42% over the last 12 months, based on 393 posts.
How many likes does Tumblr get on Instagram?+
Tumblr received 3.11M total likes across 393 posts in the last 12 months, averaging 7.92K likes per post.
How many Instagram impressions does Tumblr get?+
Tumblr's Instagram content generated 65.5M total impressions over the last 12 months.
Can I compare Tumblr with other Instagram accounts?+
Yes. Add @tumblr to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.