NewGet @teslamotors's full report
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Similar Accounts:
followers
11.4M
impressions
438M
likes
18.3M
comments
311K
posts
135
engagement
4.39%
emv
$13.7M
Average per post
3.24M

Key Metrics

Distributions

Top Content

Real life, baby
103M
5.36M
102K
2w ago
teslamotors
Real life, baby
Holy smokes
64.4M
2.58M
16.6K
2w ago
teslamotors
Holy smokes
The Kickflip
60.9M
3.42M
66.9K
2w ago
teslamotors
The Kickflip
Roadster is a true pilot’s car: active aerodynamics, a multi-mode suction system & cold-gas thrusters

Exterior:
– Concealed headlights, full-length taillight & flush-mounted surfaces for a minimalist, highly technical form

– Super light wheels w/ thin spokes that reinforce structural strength when earthbound

– Ano White paint brings an aerospace-derived finish w/ UV & cryogenic protection, electrostatic dissipation & corrosion resistance

– Gold Glazed tinted glass mimicking the copper coating of spacesuit visors, w/ subtle titanium accents

Interior:
– Ultrawhite interior w/ gray microsuede detailing & seat bolsters for added grip

– Manual controls & a fixed seat position reduce overall vehicle mass

– Lightweight, high-strength materials throughout, including magnesium, titanium & carbon fiber help reduce it further

This allows Roadster to respond to driver inputs almost instantly

Beyond the limits of physics:
– Multi-mode fan & ground sealing system pulls air from beneath the vehicle, generating enough suction to hold it upside down while stationary

– Powered fans & active wings maximize traction and cornering speeds in all conditions, achieving massive downforce at zero speed

– Advanced cold-gas thrusters w/ all-electric actuators make micro adjustments within a fraction of a second to stabilize the vehicle in flight
37.3M
1.49M
13.0K
2w ago
teslamotors
Roadster is a true pilot’s car: active aerodynamics, a multi-mode suction system & cold-gas thrusters Exterior: – Concealed headlights, full-length taillight & flush-mounted surfaces for a minimalist, highly technical form – Super light wheels w/ thin spokes that reinforce structural strength when earthbound – Ano White paint brings an aerospace-derived finish w/ UV & cryogenic protection, electrostatic dissipation & corrosion resistance – Gold Glazed tinted glass mimicking the copper coating of spacesuit visors, w/ subtle titanium accents Interior: – Ultrawhite interior w/ gray microsuede detailing & seat bolsters for added grip – Manual controls & a fixed seat position reduce overall vehicle mass – Lightweight, high-strength materials throughout, including magnesium, titanium & carbon fiber help reduce it further This allows Roadster to respond to driver inputs almost instantly Beyond the limits of physics: – Multi-mode fan & ground sealing system pulls air from beneath the vehicle, generating enough suction to hold it upside down while stationary – Powered fans & active wings maximize traction and cornering speeds in all conditions, achieving massive downforce at zero speed – Advanced cold-gas thrusters w/ all-electric actuators make micro adjustments within a fraction of a second to stabilize the vehicle in flight
Out of this world
9.67M
387K
2.88K
2w ago
teslamotors
Out of this world
Roadster transforms in Track Mode

These aero features aren’t just for looks: they provide the best passive downforce package of any road car (approaching F1 levels) with wing actuation driven by the Optimus actuator system
6.09M
289K
2.74K
2w ago
teslamotors
Roadster transforms in Track Mode These aero features aren’t just for looks: they provide the best passive downforce package of any road car (approaching F1 levels) with wing actuation driven by the Optimus actuator system
One month after launch, we’ve scaled to 300+ Cybercabs serving Austin – an 8x increase in 30 days
5.68M
157K
1.69K
3w ago
teslamotors
One month after launch, we’ve scaled to 300+ Cybercabs serving Austin – an 8x increase in 30 days
POV hailing your first Cybercab

📸 @gjeebs
4.26M
136K
2.85K
1mo ago
teslamotors
POV hailing your first Cybercab 📸 @gjeebs
Push to start (literally)
3.80M
51.0K
3.94K
7mo ago
teslamotors
Push to start (literally)
Tesla app now on the big screens
3.33M
62.3K
1.09K
1w ago
teslamotors
Tesla app now on the big screens
Encore
3.22M
124K
2.46K
2w ago
teslamotors
Encore
Roadster event streaming live this Thursday at 7:55pm CST
2.94M
118K
1.43K
3w ago
teslamotors
Roadster event streaming live this Thursday at 7:55pm CST
Halloween is coming 🎃
2.89M
43.8K
839
1mo ago
teslamotors
Halloween is coming 🎃
Starstruck
2.81M
112K
1.66K
2w ago
teslamotors
Starstruck
The future has arrived

Our Robotaxi vehicle lineup now includes Cybercab, our first purpose-built autonomous vehicle without a steering wheel or pedals — launching now in Austin, Texas

Designed for safety, accessibility and comfort, Cybercab is bringing autonomy to everyone and every ride

Download the Tesla Robotaxi app to start hailing rides
2.68M
104K
1.66K
2mo ago
teslamotors
The future has arrived Our Robotaxi vehicle lineup now includes Cybercab, our first purpose-built autonomous vehicle without a steering wheel or pedals — launching now in Austin, Texas Designed for safety, accessibility and comfort, Cybercab is bringing autonomy to everyone and every ride Download the Tesla Robotaxi app to start hailing rides
What goes up must come down
2.66M
106K
1.32K
1w ago
teslamotors
What goes up must come down
Bone voyage 

If fortune favors you, you might catch a glimpse of our spooky riders in Austin tonight…
2.57M
86.1K
811
4d ago
teslamotors
Bone voyage If fortune favors you, you might catch a glimpse of our spooky riders in Austin tonight…
BAMF

– Tesla Semi is cheaper to run than diesel: with lower energy costs & far fewer parts to maintain, Semi can pay for itself within a typical truck ownership period

– Megacharge at up to 1.2 MW recovers ~60% of range in 30 minutes

– Up to 500 miles of range fully loaded

– Comes with fleet software for live status, Trip Planner, plus remote support and OTA updates
2.56M
94.3K
1.60K
2mo ago
teslamotors
BAMF – Tesla Semi is cheaper to run than diesel: with lower energy costs & far fewer parts to maintain, Semi can pay for itself within a typical truck ownership period 
– Megacharge at up to 1.2 MW recovers ~60% of range in 30 minutes 
– Up to 500 miles of range fully loaded 
– Comes with fleet software for live status, Trip Planner, plus remote support and OTA updates
See you on 10.15
2.53M
39.4K
702
1mo ago
teslamotors
See you on 10.15
The 10 millionth Tesla rolling off the line!

Thank you to our owners, supporters and everyone at Tesla who made this possible 🥳
2.52M
81.3K
1.67K
3mo ago
teslamotors
The 10 millionth Tesla rolling off the line! Thank you to our owners, supporters and everyone at Tesla who made this possible 🥳

Tesla (@teslamotors) Instagram Stats & Analytics

Tesla (@teslamotors) has 11.4M Instagram followers with a 4.39% engagement rate over the past 12 months. Across 135 posts, Tesla received 18.3M total likes and 438M impressions, averaging 136K likes per post. This page tracks Tesla's performance metrics, top content, and engagement trends — updated daily. To benchmark @teslamotors against other accounts, use Socialpruf's Instagram competitor analysis tool.

Tesla (@teslamotors) Instagram Analytics FAQ

How many Instagram followers does Tesla have?+
Tesla (@teslamotors) has 11.4M Instagram followers as of November 2026.
What is Tesla's Instagram engagement rate?+
Tesla's Instagram engagement rate is 4.39% over the last 12 months, based on 135 posts.
How many likes does Tesla get on Instagram?+
Tesla received 18.3M total likes across 135 posts in the last 12 months, averaging 136K likes per post.
How many Instagram impressions does Tesla get?+
Tesla's Instagram content generated 438M total impressions over the last 12 months.
Can I compare Tesla with other Instagram accounts?+
Yes. Add @teslamotors to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.